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341:
In August 2021, the CMA issued preliminary findings, arguing that there was the risk that
Facebook could pull Giphy's services from competitors, or require them to provide more user data as a condition of service. It also showed concerns over the market share of Facebook's advertising services. On
460:
English (primary), Arabic, Bengali, Chinese (simplified and traditional), Czech, Danish, Dutch, Finnish, French, German, Hebrew, Hindi, Hungarian, Indonesian, Italian, Japanese, Korean, Malay, Norwegian, Persian, Polish, Portuguese, Romanian, Russian, Spanish, Swedish, Tagalog, Thai, Turkish,
310:
Chung announced in a
February 2019 New York event that Giphy was exploring an advertising scheme that is distinguished from the Google model, which shows ads according to users' search histories. The idea is to embed advertising in private messages. Giphy is seeking to take advantage of this
289:
In March 2015, Giphy acquired Nutmeg, a GIF messaging service, as one of the company's first major steps towards the mobile industry. This coincided with the launch of
Facebook Messenger's own development platform, in which Giphy joined a few exclusive apps in its debut.
350:
On
October 18, 2022, the CMA ruled for a second time that Meta be required to divest Giphy, stating that Meta already controls half of the advertising in the UK. Meta agreed to the sale, though it stated that it disagrees with the decision itself.
299:
In
October 2016, Giphy announced several statistics, including the statement that it had 100 million daily active users, that it served over 1 billion GIFs per day, and that visitors watched more than 2 million hours of GIF content every day.
366:
Giphy partners with brands to host GIFs that can be shared as marketing promotions via social media channels. The company also created artist profiles on the website, which allow GIFs to be attributed to the artist(s) who created them.
323:(now Meta Platforms), with a reported purchase price of $ 400 million. Facebook services had accounted for roughly half of Giphy's overall traffic. Giphy was to be integrated with the staff of Facebook subsidiary
346:
ordered the CMA to re-evaluate its decision on procedural grounds, as it "failed to properly consult" and "wrongly excised portions" of its decision. It otherwise upheld most of the CMA's original decision.
243:
Giphy was founded by Alex Chung and Jace Cooke in
February 2013. The idea for the business came when the pair was having breakfast, musing on the rising trend of purely visual communication.
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Giphy features what its founders called as "conversational search" wherein contents are brought to users' conversations through a search box found in their messaging applications.
1432:
1097:
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327:, although Facebook stated that there would be no immediate changes to the service. Facebook discontinued Giphy's display advertising program upon the purchase.
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and began a probe. In June 2020, the CMA issued an enforcement order prohibiting Giphy from being fully integrated into
Facebook, pending a future ruling.
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Giphy has partnered with over 200 companies and brands to host all their existing content on their own branded channel. Giphy's partners include
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In July 2017, Giphy announced that it had 200 million daily active users between both the API and website, with around 250 million
293:
In August 2015, Giphy launched its second mobile app, GIPHY Cam, which allows users to create and share GIFs on a social network.
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for GIFs. According to Chung, Giphy attracted around a million users during its first week and the figure leveled out to 300,000.
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announced it would buy Giphy from Meta
Platforms Inc for $ 53 million in cash. The acquisition was completed on June 23, 2023.
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In May 2014, Giphy raised $ 2.4 million in a Series A funding round from investors, including Quire, CAA Ventures,
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to host the inaugural sticker design competition. LINE and GIPHY enlisted a team of digital partners, including
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The acquisition faced scrutiny due to recent privacy scandals surrounding
Facebook. The United Kingdom's
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1320:"GIPHY Gif Search Engine Rolls Out Private Artist Profiles To Help Organize, Monetize The Gif Community"
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In August 2013, Giphy expanded beyond a search engine to allow users to post, embed and share GIFs on
215:, is an American online database and search engine that allows users to search for and share animated
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1724:
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1274:"Following UK antitrust order, Meta sells Giphy to Shutterstock for $ 53M after buying it for $ 400M"
482:
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November 30, 2021, the CMA ruled that Meta would be required to divest Giphy. On July 18, 2022, the
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In
February 2016, Giphy raised $ 55 million in funding at a $ 300 million valuation.
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Giphy + Messenger, Giphys first mobile app, brings GIF search to facebook messenger
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GIPHY, The Betaworks-backed GIF search engine, is raising $ 2.5 Million in Series A
535:"Meta sells Giphy for $ 53M to Shutterstock after UK blocked GIF platform purchase"
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landscape since the GIG database has been integrated into most messaging services.
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When Chung and Cooke first launched Giphy, the website functioned solely as a
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1459:"What Love and Sadness Look Like in 5 Countries, According to Their Top GIFs"
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Giphy and LINE jointly launch a new sticker pack for more animated madness
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This could get messy: giphy brings animated gifs to your twitter timeline.
634:"The man, the GIF, the legend: An interview with Giphy founder Alex Chung"
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920:"With 200M daily users, Giphy will soon test sponsored GIFs | TechCrunch"
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265:. Giphy was then recognized as a Top 100 Website of 2013, according to
39:
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In May 2020, it was announced that Giphy had agreed to be acquired by
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2013:
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1248:"Facebook owner Meta to sell Giphy after UK watchdog confirms ruling"
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1098:"Facebook may have to sell Giphy on Britain's competition concerns"
836:"While other startups struggle, Giphy lands $ 55 million in a week"
407:
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1413:
Here's why GIF's are back in style and bigger than ever for Brands
1048:"What Is Facebook Going To Do With 700 Million Giphy Users' Data?"
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1957:
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LINE & GIPHY fuel creativity to build a true global language
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GIPHY embeds gifs on facebook, is mankind's greatest achievement
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New GIF Search Engine 'Giphy' Sees 30K Visitors In First Weekend
1499:
734:"Undiscovered: Apps - The Top 100 Websites of 2013 - PCMag.com"
375:
1201:"Meta's Forced Sale of Giphy Halted as UK Court Orders Review"
615:
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1595:
1123:"UK regulator calls for Facebook to unwind $ 400m Giphy deal"
1072:"Facebook's Giphy deal investigated by competition authority"
441:
418:
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to enable users to share GIFs by simply sharing a GIF's URL.
267:
26:
1298:"Shutterstock Reports Second Quarter 2023 Financial Results"
1224:"UK tribunal backs most of ruling against Meta's Giphy deal"
993:"Facebook buys popular GIF platform Giphy for $ 400 million"
969:"Facebook is buying Giphy and integrating it with Instagram"
554:"Here's a Timeline of the Debate About How to Pronounce GIF"
2773:
1841:
834:
UTC, Seth Fiegerman2016-02-16 21:41:26 (16 February 2016).
417:
partnered with Giphy to release six GIFs promoting the new
195:
2715:(VP of Global Communications, Marketing and Public Policy)
897:"Giphy's GIF service has over 100 million users every day"
314:
1549:
216:
189:
186:
162:
1023:"Meta ordered to sell Giphy by UK antitrust authorities"
1362:
Universal teams with Giphy on "Straight Outta Compton"
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944:"Giphy Wants Brands to Advertise in Private Messages"
204:
192:
117:
717:
Alert! GIF's now "work" on facebook thanks to Giphy
183:
1457:Hess, Amanda; Bui, Quoctrung (29 December 2017).
985:
818:Giphy cam lets you create and share homemade GIFs
3100:
3028:Federal Trade Commission v. Meta Platforms, Inc.
592:
532:
1121:Beioley, Kate; Bradshaw, Tim (12 August 2021).
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227:
1396:Subway unleashes 73 GIFs for #januANY campaign
1176:"Meta's Giphy deal lives to fight another day"
795:
793:
616:Webbys x Grey Goose: Alex Chung of Giphy-Final
528:
526:
96:Searching, sharing, and browsing animated GIFs
1669:
1515:
1020:
1151:"Meta ordered to sell Giphy by UK regulator"
271:. Three months later, Giphy integrated with
1371:
858:: CS1 maint: numeric names: authors list (
810:
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334:(CMA) argued that the deal was potentially
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16:American online database and search engine
2721:(Product Manager of Civic Integrity Team)
533:Grantham-Philips, Wyatte (May 23, 2023).
692:
659:"GIPHY Goes Long On Shortest-Form Video"
583:Meet GIPHY, a GIF lovers new best friend
370:In September 2014, Giphy partnered with
231:
3144:Internet properties established in 2013
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1422:
1405:
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1095:
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315:Attempted acquisition by Meta Platforms
3124:American companies established in 2013
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700:Giphy brings animated GIFs to facebook
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917:
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3109:2013 establishments in New York City
2647:(VP, General Counsel, and Secretary)
2566:(Board of Trustees Chair, 2020–2021)
1096:Aripaka, Pushkala (12 August 2021).
942:Sutton, Kelsey (February 12, 2019).
709:
631:
609:
552:Locker, Melissa (26 February 2020).
3134:Android (operating system) software
1199:Gemmell, Katharine (18 July 2022).
833:
140:1.7 billion daily users (2023)
13:
1683:
1450:
1139:
1021:Mark Thompson (30 November 2021).
1011:
932:
657:Bloom, David (November 17, 2018).
14:
3165:
1479:
332:Competition and Markets Authority
2963:Cambridge Analytica data scandal
1529:
967:Gartenberg, Chaim (2020-05-15).
895:Fingas, Jon (October 27, 2016).
179:
2608:(head of Global Business Group)
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866:
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650:
361:
1847:List of most-followed accounts
918:Crook, Jordan (31 July 2017).
874:"State of the GIF: Giphy 2016"
632:Winn, Riley (April 28, 2019).
625:
545:
499:
475:
454:
282:, Lerer Hippeau Ventures, and
1:
3129:American photography websites
3119:2023 mergers and acquisitions
3114:2020 mergers and acquisitions
2261:(President of Global Affairs)
1174:Lunden, Ingrid (2022-07-18).
468:
3046:Most-followed Facebook pages
228:Beginnings and early history
7:
3073:Aquila Internet relay drone
2853:The Accidental Billionaires
1852:List of most-liked pictures
1272:Sawers, Paul (2023-05-23).
1222:Sandle, Paul (2022-06-14).
344:Competition Appeal Tribunal
10:
3170:
3068:Chan Zuckerberg Initiative
1149:Porter, Jon (2021-11-30).
222:
3064:(wife of Mark Zuckerberg)
3054:
3038:
2915:
2869:
2837:
2736:
2631:
2586:
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2560:(Board Member, 2020–2021)
2548:
2508:
2492:Pamela San Martin (2022–)
2397:Afia Asantewaa Asare-Kyei
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1812:list of original programs
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236:Co-founder Alex Chung at
152:
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90:
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68:
53:
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33:
24:
3020:Facebook, Inc. v. Duguid
3004:Fraley v. Facebook, Inc.
2523:Kristina Arriaga (2020–)
1631:Penske Media Corporation
876:. Giphy. 26 October 2016
461:Ukrainian and Vietnamese
447:
3149:Internet search engines
3012:Force v. Facebook, Inc.
2996:Young v. Facebook, Inc.
2973:2021 company files leak
2887:Friending and following
2596:(Graph Search director)
2526:Cherine Chalaby (2020–)
581:Alfonso III, Fernando.
238:South by Southwest 2016
2489:Khaled Mansour (2022–)
2391:Helle Thorning-Schmidt
2373:Catalina Botero Marino
423:Straight Outta Compton
410:to support the event.
240:
2928:Timeline of Instagram
2824:Telecom Infra Project
2641:(Director of Product)
2495:Paolo Carozza (2022–)
2480:Nicolas Suzor (2020–)
2267:(Chief Legal Officer)
1645:Shutterstock for iPad
1430:Digital Maverick 2015
638:www.digitaltrends.com
235:
3139:GIF hosting websites
3088:2021 Facebook outage
2933:Timeline of WhatsApp
2907:Facebook like button
2794:Open Compute Project
2707:Chamath Palihapitiya
2703:(research scientist)
2529:Wanda Felton (2020–)
2385:Michael W. McConnell
1394:Heine, Christopher.
770:. November 14, 2013.
698:Kastrenakes, Jacob.
487:developers.giphy.com
305:monthly active users
2923:History of Facebook
2846:The Facebook Effect
2709:(VP of User Growth)
2701:Andrei Alexandrescu
2614:(head of Instagram)
2602:(VP of social good)
2439:Sudhir Krishnaswamy
744:on 29 November 2014
604:Talking Points Memo
404:The Huffington Post
386:, Cut & Paste,
154:Native client(s) on
145:Current status
21:
2983:Content management
2902:Facebook diplomacy
2860:The Social Network
2393:, Co-Chair (2020–)
2387:, Co-Chair (2020–)
2381:, Co-Chair (2020–)
2375:, Co-Chair (2020–)
2237:(Chairman and CEO)
1775:Lookalike audience
1464:The New York Times
1435:2015-09-06 at the
1428:Angio, Joe et al.
1046:O'Flaherty, Kate.
723:. August 29, 2013.
715:Dreyfuss, Emily..
706:. August 29, 2013.
689:. August 29, 2014.
483:"GIPHY Developers"
241:
19:
3096:
3095:
2732:
2731:
2728:
2727:
2606:Nicola Mendelsohn
2573:
2572:
2564:Paul G. Haaga Jr.
2350:
2349:
2265:Jennifer Newstead
2214:
2213:
2175:Robert M. Kimmitt
2076:
2075:
1651:
1650:
1565:
1557:Thilo Semmelbauer
1553:
1411:Johnson, Lauren.
681:Gordon, Whitson.
415:Universal Studios
172:
171:
46:Available in
3161:
2968:2020 ad boycotts
2744:Apache Cassandra
2681:Randi Zuckerberg
2584:
2583:
2558:Pamela S. Karlan
2363:
2362:
2225:
2224:
2140:
2139:
2101:Dustin Moskovitz
2085:
2084:
1760:Instant Articles
1725:Bluetooth Beacon
1698:
1697:
1678:
1671:
1664:
1655:
1654:
1626:Associated Press
1559:
1547:
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1501:
1500:
1496:
1491:
1490:
1488:Official website
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1426:
1420:
1409:
1403:
1392:
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1369:
1368:August 13, 2105.
1360:Holmes, Mannie.
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1352:
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1310:
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1305:
1300:. August 1, 2023
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824:August 20, 2105.
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740:. Archived from
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413:In August 2015,
400:The Webby Awards
336:anti-competitive
307:on the website.
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3083:WaveGroup Sound
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2877:Activity stream
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2724:
2676:Charlie Cheever
2627:
2579:
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2550:
2544:
2520:, Chair (2021–)
2510:
2504:
2463:Alan Rusbridger
2427:Tawakkol Karman
2357:
2346:
2322:Mike Schroepfer
2317:Sheryl Sandberg
2270:
2247:Andrew Bosworth
2235:Mark Zuckerberg
2220:
2210:
2201:Sheryl Sandberg
2189:
2155:Marc Andreessen
2150:Mark Zuckerberg
2131:
2127:Andrew McCollum
2107:Eduardo Saverin
2095:Mark Zuckerberg
2072:
1994:Atlas Solutions
1982:
1963:Meta Horizon OS
1914:
1910:Ray-Ban Stories
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1451:Further reading
1448:
1447:
1437:Wayback Machine
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1351:. Sep 25, 2014.
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1127:Financial Times
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816:Crook, Jordan.
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807:March 25, 2015.
799:Crook, Jordan.
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787:. May 15, 2014.
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1480:External links
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1419:June 24, 2014.
1404:
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1377:Dove, Jackie.
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999:. May 15, 2020
997:Digital Trends
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606:. Feb 4, 2013.
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589:. Feb 5, 2013.
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1402:Jan 14, 2014.
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354:In May 2023,
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3154:Shutterstock
3026:
3018:
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2994:
2938:Acquisitions
2882:Social graph
2858:
2851:
2844:
2809:React Native
2696:Joe Lockhart
2665:Reality Labs
2661:John Carmack
2655:Reality Labs
2622:Reality Labs
2612:Adam Mosseri
2533:Kate O'Regan
2518:Stephen Neal
2475:John Samples
2403:Evelyn Aswad
2379:Jamal Greene
2337:Marne Levine
2327:David Wehner
2286:4%, formerly
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2165:Drew Houston
2121:1%, formerly
2120:
2117:Chris Hughes
2111:5%, formerly
2110:
2097:(28% equity)
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1968:Supernatural
1797:Safety Check
1755:Graph Search
1694:and services
1603:Rex Features
1587:
1531:Shutterstock
1468:. Retrieved
1462:
1443:May 7, 2015.
1440:
1424:
1416:
1407:
1399:
1390:
1383:The Next Web
1382:
1373:
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1328:. Retrieved
1323:
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1302:. Retrieved
1292:
1281:. Retrieved
1277:
1267:
1256:. Retrieved
1254:. 2022-10-18
1252:the Guardian
1251:
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1231:. Retrieved
1227:
1217:
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1194:
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1179:
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1158:. Retrieved
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1126:
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1080:. Retrieved
1078:. 2020-06-12
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1001:. Retrieved
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947:
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890:
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868:
843:. Retrieved
839:
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812:
804:
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775:
768:The Next Web
767:
762:Yeung, Ken.
758:
746:. Retrieved
742:the original
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563:. Retrieved
557:
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514:. Retrieved
510:
501:
490:. Retrieved
486:
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456:
434:Calvin Klein
427:
412:
369:
365:
362:Partnerships
356:Shutterstock
353:
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280:RRE Ventures
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174:
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127:Registration
107:Shutterstock
86:GIF Platform
54:Headquarters
49:32 languages
35:Type of site
2799:Phabricator
2749:Apache Hive
2737:Open source
2691:George Hotz
2686:Yishan Wong
2671:Matt Cohler
2600:Naomi Gleit
2539:Robert Post
2469:András Sajó
2451:Julie Owono
2409:Endy Bayuni
2342:Alex Stamos
2312:Bret Taylor
2307:Chris Kelly
2282:Sean Parker
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880:October 27,
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1107:2021-11-30
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1057:2020-09-03
1032:2021-12-01
978:2020-05-15
953:2019-05-08
925:2017-07-31
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565:2021-02-04
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