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International Typographic Style

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20: 155: 210:. The influence of International Typographic Style on de Harak's own works can be seen in his many book jacket designs for McGraw-Hill publishers in the 1960s. Each jacket shows the book title and author, often aligned with a grid—flush left, ragged-right. One striking image covers most of the jacket, elucidating the theme of the particular book. International Typographic Style was embraced by corporations and institutions in America from the 1960s on, for almost two decades. One institution particularly devoted to the style was 147: 3944: 199:, "sought an absolute and universal form of graphic expression through objective and impersonal presentation, communicating to the audience without the interference of the designer's subjective feelings or propagandist techniques of persuasion." Many of Müller-Brockmann's feature large photographs as objective symbols meant to convey his ideas in particularly clear and powerful ways. 195:, which was edited by several influential designers who played major roles in the development of International Typographic Style. The format of the journal represented many of the important elements of the style—visually demonstrating the content—and was published internationally, thus spreading the movement beyond Switzerland's borders. One of the editors, 172:
itself was a reaction to previous artistic processes focused on "beauty for the sake of beauty" or "the creation of beauty as a purpose in and of itself". Keller's work uses simple geometric forms, vibrant colors and evocative imagery to further elucidate the meaning behind each design. Other early pioneers include Théo Ballmer and
51:(Germany). The International Typographic Style has had profound influence on graphic design as a part of the modernist movement, impacting many design-related fields including architecture and art. It emphasizes simplicity, clarity, readability, and objectivity. Hallmarks of the style are asymmetric layouts, use of a 318:
Objective photography is another design element meant to present information clearly, and without any of the persuading influences of propaganda or commercial advertising. Such a strong focus on order and clarity is drawn from early pioneers of the movement believing that design is a "socially useful
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was a Dutch artistic movement that saw prominence in the period between 1917 and 1931. Referred to as neoplasticism, this artistic strategy sought to reflect a new Utopian ideal of spiritual harmony and order. It was a form of pure abstraction through reduction to the essentials of form and colour,
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and began developing a graphic design and typography course. He did not teach a specific style to his students, rather he taught a philosophy of style that dictated "the solution to the design problem should emerge from its content." This idea of the solution to the design emerging from the problem
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The style emerged from a desire to represent information objectively, free from the influence of associated meaning. The International Typographic Style evolved as a modernist graphic movement that sought to convey messages clearly and in a universally straightforward manner. Two major Swiss design
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are different phenomena. Traditionally, the term "International Typographic Style" is used as a name that defines the state of international graphics in the 1920s and 1930s. The concept of "Swiss style" is usually limited to the 1950s and 1960s and associated with universal graphic systems of this
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Each design done with International Typographic Style in mind begins with a mathematical grid, because a grid is the "most legible and harmonious means for structuring information." Text is then applied, most often aligned flush left, ragged right. Fonts chosen for the text are sans serif, a type
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A good comparison is the structure that defines a math problem. One only uses specific equations for specific types of problems. One similarly only can work through these equations in specific ways. With the International Typographic and other related philosophies, a design context is critical to
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The Bauhaus mantra of 'form follows function' applies to design in the spirit of the International Typographic movement. The movement was structured by focusing on detail, precision, craft skill, systems of education and approach, technical training, high standards of print, and the innovative
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After World War II international trade began to increase and relations between countries grew steadily stronger. Typography and design were crucial to helping these relationships progress—clarity, objectivity, region-less glyphs, and symbols are essential to communication between international
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During the 1900s other design based movements were formulating, influencing and influenced by the International Typographic movement. These movements emerged within the relationships between artistic fields including architecture, literature, graphic design, painting, sculpting etc.
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was an art/architectural philosophy that emerged from Russia in the 1920s. The style develops by assorted mechanical objects that are combined into abstract mobile structural forms. Hallmarks of the movement include geometric reduction, photo-montage and simplified palettes.
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was a German-based movement that emphasized purity of geometry, absence of ornamentation and the motto 'form follows function'. This was a school of thought that combined craftsmaking with the fine arts and was founded by
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schools are responsible for the early years of International Typographic Style. A graphic design technique based on grid-work that began in the 19th century became inspiration for modifying the foundational course at the
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All of these movements including the International Typographic styles are defined by reductionist purity as a visually compelling strategy of conveying messages through geometric and color based hierarchies.
191:. The goal with Helvetica was to create a pure typeface that could be applied to longer texts and that was highly readable. The movement began to coalesce after a periodical publication began in 1959 titled 75:
as a primary design element in addition to its use in text, and it is for this that the style is named. The influences of this graphic movement can still be seen in design strategy and theory to this day.
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in architecture. This phenomenon, in turn, is attributed to the 1930s–1960s and is associated with the exhibition "Modern Architecture: An International Exhibition", which was held in 1932 at the
71:, ragged right text. The style is also associated with a preference for photography in place of illustrations or drawings. Many of the early International Typographic Style works featured 138:. The visual system of the International Style formed the basis of the general artistic doctrine in various fields of design and formed the basis of the International Typographic Style. 257:. The goal was to work towards the essence of the form follows function relationship to facilitate a style that could be applied to all design problems; the International Style. 319:
and important activity ... the designers define their roles not as artists but as objective conduits for spreading important information between components of society."
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application of lettering. The theory revolves around critically approaching the development of a system specific to the design problem presented.
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style believed to " the spirit of a more progressive age" by early designers in the movement and focus on delivering content over embellishment.
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partners. International Typographic Style found its niche in this communicative climate and expanded further beyond Switzerland, to America.
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employing vertical and horizontal layouts using only black and white and primary colors. Proponents of this movement included painters like
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name for Switzerland, has been described as synonymous with Swiss design; other characteristic fonts associated with the style include
39:. It expanded on and formalized the modernist typographic innovations of the 1920s that emerged in part out of art movements such as 545:
Hollis R. Swiss Graphic Design: The Origins and Growth of an International Style, 1920–1965. New Haven: Yale University Press: 2001.
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Hollis R. Swiss Graphic Design: The Origins and Growth of an International Style, 1920–1965. New Haven: Yale University Press: 2001.
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Hollis R. Swiss Graphic Design: The Origins and Growth of an International Style, 1920–1965. New Haven: Yale University Press: 2001.
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Hollis R. Swiss Graphic Design: The Origins and Growth of an International Style, 1920–1965. New Haven: Yale University Press: 2001.
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For example, a father of the style, Ernst Keller, argued that a design solution should always be respectful of its content.
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that emerged during the 1930s – 1950s but continued to develop internationally. It is considered the basis of the
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The 1950s saw the distillation of International Typographic Style elements into sans-serif font families such as
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There are difficulties in defining the boundaries of the International Typographic Style. Sometimes, the
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and collaborator Edouard Hoffman to design the typeface Neue Haas Grotesk, which would be later renamed
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Hitchcock H-R.; Johnson P. The International Style (1932). New York: W. W. Norton & Company, 1997.
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period. Despite controversy and discrepancies, these terms are sometimes used interchangeably.
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and Swiss design in the 1950s and 1960s. However, the International Typographic Style and the
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Swiss Graphic Design: The Origins and Growth of an International Style, 1920–1965.
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Typography: An Encyclopedic Survey of Type Design and Techniques Through History.
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Meggs P. A History of Graphic Design. N. Y.: John Wiley & Sons, Inc., 1998.
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One of the first American designers to integrate Swiss design with his own was
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in 1908. Shortly thereafter, in 1918 Ernst Keller became a professor at the
130:"International Typographic Style" is meaningfully related to the concept of 3892: 3845: 3801: 3791: 3754: 3724: 3687: 3662: 3652: 3615: 3458: 3241: 3109: 2833: 2762: 2559: 2482: 2233: 2184: 2088: 2069: 2037: 1934: 1874: 1869: 1614: 1434: 1272: 1130: 1113: 1073: 1068: 1022: 960: 769:. Museum fĂĽrGestaltung ZĂĽrich. ZĂĽrich: Lars MĂĽller Publishers, 2014. 325 p. 3887: 1748: 3808: 3771: 3712: 3588: 3583: 3578: 3526: 3521: 3463: 3366: 3303: 3256: 3196: 3166: 3088: 2930: 2768: 2757: 2730: 2700: 2564: 2538: 2455: 2376: 2364: 2319: 2309: 2304: 2282: 2243: 2079: 2054: 1939: 1901: 1808: 1776: 1728: 1456: 1384: 1177: 1118: 1032: 970: 930: 267: 243: 96: 3855: 3667: 3627: 3573: 3541: 3433: 3271: 3226: 3119: 2925: 2735: 2603: 2324: 2126: 1918: 1759: 1547: 1313: 1218: 1182: 1172: 1150: 965: 955: 943: 895: 343: 108: 72: 68: 56: 3917: 3907: 3870: 3702: 3692: 3672: 3498: 3468: 3201: 3124: 2543: 2329: 2166: 1923: 1624: 1573: 1471: 1282: 1088: 1059: 363: 300: 188: 64: 890: 842:
The Swiss Style: It’s Prototypes, Origins and the Regulation Problem
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The Swiss Style: It’s Prototypes, Origins and the Regulation Problem
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The Swiss Style: It’s Prototypes, Origins and the Regulation Problem
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The Swiss Style: It’s Prototypes, Origins and the Regulation Problem
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The Swiss Style: It’s Prototypes, Origins and the Regulation Problem
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Encyclopædia Britannica, Arts & Entertainment: graphic design,
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Art in the Protestant Reformation and Counter-Reformation
654:(4th ed.). John Wiley & Sons, Inc. p. 372. 629:(4th ed.). John Wiley & Sons, Inc. p. 370. 604:(4th ed.). John Wiley & Sons, Inc. p. 364. 579:(4th ed.). John Wiley & Sons, Inc. p. 356. 107:– a phenomenon that became widespread in international 855: 150:
A 1969 Swiss poster in International Typographic Style
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Brändle C.; Gimmi K.; Junod B.; Reble C.; Richter B.
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Meggs, Philip B.; Purvis, Alston W. (December 2005).
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Meggs, Philip B.; Purvis, Alston W. (December 2005).
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Meggs, Philip B.; Purvis, Alston W. (December 2005).
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Meggs, Philip B.; Purvis, Alston W. (December 2005).
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Arts and Design, 3, 84–101. 293: 883: 869: 704: 702: 700: 561: 16:20th-century European graphic design style 23:A 1959 poster for the Gewerbemuseum Basel 153: 145: 79: 18: 738:"What exactly is Swiss Design, anyway?" 708: 697: 217: 3961: 3564:Contemporary Indigenous Australian art 729: 119: 1584:Art of the late 16th century in Milan 864: 709:Budrick, Callie (31 January 2020). 448:THE INTERNATIONAL TYPOGRAPHIC STYLE 13: 2919:Vienna School of Fantastic Realism 1770:Neoclassical architecture in Milan 759: 735: 14: 4010: 2993:American Figurative Expressionism 1329:International Gothic art in Italy 849: 776:Black Dog & Leventhal: 1998. 767:100 Years of Swiss Graphic Design 303:, a font that is named after the 3943: 3942: 2502:Neue KĂĽnstlervereinigung MĂĽnchen 652:Meggs' History of Graphic Design 627:Meggs' History of Graphic Design 602:Meggs' History of Graphic Design 577:Meggs' History of Graphic Design 136:Museum of Modern Art in New York 3424:Tunisian collaborative painting 2897:International Typographic Style 811:Grid Systems in Graphic Design. 668: 643: 618: 593: 548: 539: 530: 517: 508: 436:International Typographic Style 84: 29:International Typographic Style 3177:The Caribbean Artists Movement 499: 486: 477: 460:"International Poster Gallery" 452: 440: 428: 403: 394: 381: 1: 1533:Dutch and Flemish Renaissance 791:Yale University Press: 2006. 374: 47:(The Netherlands) and at the 3648:Modern European ink painting 3020:Bay Area Figurative Movement 717:. 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Univers paved the way for 7: 3309:Artificial intelligence art 804:A History of Graphic Design 322: 10: 4015: 3222:Post-painterly abstraction 3045:Situationist International 2419:Pennsylvania Impressionism 141: 123: 88: 31:is a systemic approach to 3938: 3742: 3507: 3317: 3097: 2889: 2873: 2805:California Scene Painting 2684:California Scene Painting 2640:Figurative Constructivism 2552: 2357: 2136: 2125: 1955: 1892: 1785: 1701: 1691:Poussinists and Rubenists 1592: 1396: 1129: 929: 920: 907: 809:MĂĽller-Brockmann, Josef. 434:Encyclopædia Britannica, 277: 169:Kunstgewerbeschule ZĂĽrich 3903:Prehistoric European art 3552:Contemporary African art 3035:Gendai Bijutsu Kondankai 2963:GeneraciĂłn de la Ruptura 2590:Universal Constructivism 2382:California Impressionism 2337:American Barbizon school 294:Characteristics of style 3730:Walking Artists Network 3067:Letterist International 2907:Washington Color School 1821:Arts in the Philippines 3841:Illuminated manuscript 3489:The Designers Republic 3439:Neue Slowenische Kunst 3362:Pattern and Decoration 3262:Institutional critique 2902:Abstract expressionism 1882:Latin American Baroque 1838:Colonial Asian Baroque 828:Hastings House: 1981. 354:Josef MĂĽller-Brockmann 197:Josef MĂĽller-Brockmann 165:Basel School of Design 159: 151: 24: 3479:Artist-run initiative 3454:Young British Artists 3419:New European Painting 3355:Moscow Conceptualists 3277:Feminist art movement 3055:Ukrainian underground 3030:Gutai Art Association 2429:Ten American Painters 1933:Western influence in 910:List of art movements 839:Vasileva, Ekaterina. 290:deriving a response. 157: 149: 80:Specifics of the term 22: 3984:Communication design 3289:Saqqakhaneh movement 3182:Chicano art movement 3050:Soviet Nonconformist 2856:Boston Expressionism 2839:Abstraction-CrĂ©ation 2657:Arbeitsrat fĂĽr Kunst 2650:Cologne Progressives 2370:Art Nouveau in Milan 2173:Anglo-Japanese style 2149:National romanticism 1579:Fontainebleau School 1489:Northern Renaissance 1324:International Gothic 218:Associated movements 91:Swiss Style (design) 3824:Hierarchy of genres 3389:Saint Soleil School 3325:Post-conceptual art 3294:The Stars Art Group 3172:Black Arts Movement 3135:Neo-Dada Organizers 2936:Lyrical abstraction 2669:Australian tonalism 2342:California Tonalism 2014:Hudson River School 1817:Colonial Asian art 1557:English Renaissance 1506:Ghent–Bruges school 1494:Early Netherlandish 1406:Italian Renaissance 1319:Gothic art in Milan 680:smearedblackink.com 554:Vasileva E. 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1392: 1379:Majorcan school 1346:Novgorod School 1336:Lucchese School 1308:Opus Anglicanum 1300:Norman-Sicilian 1244:Italo-Byzantine 1144:Early Christian 1125: 1109:Pompeian Styles 922: 916: 903: 889: 852: 762: 760:Further reading 757: 756: 746: 744: 734: 730: 720: 718: 707: 698: 689: 687: 674: 673: 669: 662: 648: 644: 637: 623: 619: 612: 598: 594: 587: 573: 562: 553: 549: 544: 540: 535: 531: 522: 518: 513: 509: 504: 500: 491: 487: 482: 478: 469: 467: 458: 457: 453: 445: 441: 433: 429: 420: 418: 409: 408: 404: 399: 395: 386: 382: 377: 329:Adrian Frutiger 325: 296: 280: 236:Gerrit Rietveld 220: 144: 128: 122: 93: 87: 82: 59:typefaces like 17: 12: 11: 5: 4012: 4002: 4001: 3996: 3991: 3986: 3981: 3979:Graphic design 3976: 3971: 3954: 3953: 3951: 3950: 3939: 3936: 3935: 3933: 3932: 3927: 3920: 3915: 3910: 3905: 3900: 3895: 3890: 3885: 3884: 3883: 3881:Late modernism 3878: 3868: 3863: 3858: 3853: 3848: 3843: 3838: 3837: 3836: 3831: 3829:Genre painting 3821: 3816: 3811: 3806: 3805: 3804: 3799: 3794: 3789: 3779: 3777:Ballets Russes 3774: 3769: 3764: 3763: 3762: 3760:Asemic writing 3752: 3750:History of art 3746: 3744: 3743:Related topics 3740: 3739: 3736: 3735: 3733: 3732: 3727: 3722: 3717: 3716: 3715: 3710: 3700: 3695: 3690: 3685: 3680: 3678:Relational art 3675: 3670: 3665: 3660: 3655: 3650: 3645: 3640: 3635: 3630: 3625: 3624: 3623: 3613: 3608: 3603: 3601:Hypermodernism 3598: 3597: 3596: 3586: 3581: 3576: 3571: 3566: 3561: 3560: 3559: 3549: 3544: 3539: 3534: 3529: 3524: 3519: 3513: 3511: 3505: 3504: 3502: 3501: 3496: 3491: 3486: 3481: 3476: 3471: 3466: 3461: 3456: 3451: 3446: 3441: 3436: 3431: 3426: 3421: 3416: 3411: 3406: 3401: 3396: 3391: 3386: 3385: 3384: 3374: 3369: 3364: 3359: 3358: 3357: 3347: 3342: 3340:Postminimalism 3337: 3332: 3327: 3321: 3319: 3315: 3314: 3312: 3311: 3306: 3301: 3296: 3291: 3286: 3285: 3284: 3274: 3269: 3264: 3259: 3254: 3249: 3244: 3239: 3234: 3229: 3224: 3219: 3217:Generative art 3214: 3209: 3204: 3199: 3194: 3189: 3187:Conceptual art 3184: 3179: 3174: 3169: 3164: 3159: 3154: 3149: 3144: 3139: 3138: 3137: 3127: 3122: 3117: 3112: 3107: 3101: 3099: 3095: 3094: 3092: 3091: 3086: 3084:Cybernetic art 3081: 3076: 3075: 3074: 3072:Ultra-Lettrist 3069: 3059: 3058: 3057: 3047: 3042: 3037: 3032: 3027: 3022: 3017: 3012: 3007: 3002: 3001: 3000: 2990: 2985: 2980: 2975: 2970: 2965: 2960: 2959: 2958: 2953: 2948: 2946:Arte Informale 2943: 2933: 2928: 2923: 2922: 2921: 2911: 2910: 2909: 2899: 2893: 2891: 2884: 2883:(1945–present) 2871: 2870: 2867: 2866: 2864: 2863: 2858: 2853: 2848: 2843: 2842: 2841: 2831: 2826: 2825: 2824: 2819: 2812:Heroic realism 2809: 2808: 2807: 2797: 2792: 2787: 2782: 2777: 2772: 2765: 2760: 2755: 2750: 2749: 2748: 2746:Latin American 2743: 2733: 2728: 2723: 2718: 2716:Group of Seven 2713: 2708: 2703: 2698: 2697: 2696: 2686: 2681: 2679:Social realism 2676: 2671: 2666: 2665: 2664: 2662:November Group 2654: 2653: 2652: 2647: 2637: 2636: 2635: 2625: 2620: 2619: 2618: 2606: 2601: 2596: 2595: 2594: 2593: 2592: 2585:Latin American 2580:Constructivism 2577: 2575:Crystal Cubism 2572: 2567: 2562: 2556: 2554: 2550: 2549: 2547: 2546: 2541: 2536: 2531: 2526: 2521: 2516: 2515: 2514: 2504: 2499: 2492: 2491: 2490: 2485: 2475: 2474: 2473: 2463: 2458: 2453: 2452: 2451: 2446: 2436: 2431: 2426: 2421: 2416: 2415: 2414: 2409: 2404: 2399: 2389: 2384: 2379: 2374: 2373: 2372: 2361: 2359: 2355: 2354: 2352: 2351: 2346: 2345: 2344: 2334: 2333: 2332: 2327: 2322: 2317: 2312: 2307: 2302: 2301: 2300: 2285: 2280: 2278:Volcano School 2275: 2274: 2273: 2268: 2258: 2253: 2248: 2247: 2246: 2236: 2231: 2230: 2229: 2224: 2219: 2214: 2213: 2212: 2207: 2192: 2187: 2182: 2177: 2176: 2175: 2163: 2158: 2153: 2152: 2151: 2140: 2138: 2131: 2123: 2122: 2119: 2118: 2116: 2115: 2110: 2109: 2108: 2103: 2102: 2101: 2086: 2085: 2084: 2083: 2082: 2072: 2067: 2057: 2052: 2051: 2050: 2040: 2035: 2033:Norwich School 2030: 2025: 2024: 2023: 2022: 2021: 2011: 2006: 2001: 1996: 1991: 1986: 1981: 1976: 1974:Fairy painting 1965: 1963: 1953: 1952: 1950: 1949: 1948: 1947: 1942: 1931: 1926: 1921: 1916: 1911: 1910: 1909: 1898: 1896: 1890: 1889: 1887: 1886: 1885: 1884: 1879: 1878: 1877: 1872: 1867: 1865:Chilote School 1857: 1855:Casta painting 1847: 1846: 1845: 1840: 1835: 1834: 1833: 1831:Tipos del PaĂ­s 1828: 1815: 1814: 1813: 1812: 1811: 1801: 1789: 1787: 1783: 1782: 1780: 1779: 1774: 1773: 1772: 1767: 1762: 1757: 1752: 1740: 1739: 1738: 1731: 1726: 1721: 1719:Louis XV style 1716: 1705: 1703: 1699: 1698: 1696: 1695: 1694: 1693: 1688: 1678: 1673: 1668: 1667: 1666: 1656: 1651: 1646: 1641: 1640: 1639: 1634: 1629: 1628: 1627: 1622: 1612: 1607: 1596: 1594: 1590: 1589: 1587: 1586: 1581: 1576: 1571: 1566: 1565: 1564: 1554: 1553: 1552: 1551: 1550: 1545: 1540: 1530: 1529: 1528: 1523: 1521:Cologne School 1513: 1508: 1503: 1502: 1501: 1486: 1485: 1484: 1483: 1482: 1474: 1469: 1464: 1454: 1453: 1452: 1447: 1442: 1432: 1431: 1430: 1423: 1418: 1402: 1400: 1394: 1393: 1391: 1390: 1389: 1388: 1381: 1376: 1374:Italian school 1365: 1360: 1359: 1358: 1356:Sienese School 1348: 1343: 1338: 1333: 1332: 1331: 1326: 1321: 1311: 1304: 1303: 1302: 1292: 1291: 1290: 1285: 1275: 1270: 1269: 1268: 1266:Pre-Romanesque 1263: 1258: 1248: 1247: 1246: 1241: 1236: 1231: 1221: 1216: 1215: 1214: 1202: 1197: 1195:Donor portrait 1192: 1191: 1190: 1185: 1180: 1175: 1170: 1160: 1159: 1158: 1148: 1147: 1146: 1135: 1133: 1127: 1126: 1124: 1123: 1122: 1121: 1116: 1111: 1106: 1104:Julio-Claudian 1101: 1096: 1086: 1081: 1076: 1071: 1066: 1065: 1064: 1063: 1062: 1057: 1056: 1055: 1053:Greco-Buddhist 1045: 1035: 1030: 1025: 1020: 1015: 1010: 1005: 1000: 995: 993:Protogeometric 990: 980: 979: 978: 973: 968: 963: 953: 948: 947: 946: 935: 933: 924: 918: 917: 908: 905: 904: 888: 887: 880: 873: 865: 859: 858: 851: 850:External links 848: 847: 846: 837: 822: 813:Niggli: 1996. 807: 800: 785: 770: 761: 758: 755: 754: 736:Bigman, Alex. 728: 696: 667: 660: 642: 635: 617: 610: 592: 585: 560: 547: 538: 529: 516: 507: 498: 485: 476: 451: 439: 427: 417:. 17 July 2009 402: 393: 379: 378: 376: 373: 372: 371: 366: 361: 356: 351: 349:Jan Tschichold 346: 341: 336: 331: 324: 321: 295: 292: 279: 276: 261:Constructivism 255:Walter Gropius 219: 216: 143: 140: 124:Main article: 121: 118: 89:Main article: 86: 83: 81: 78: 41:Constructivism 33:graphic design 15: 9: 6: 4: 3: 2: 4011: 4000: 3997: 3995: 3992: 3990: 3987: 3985: 3982: 3980: 3977: 3975: 3972: 3970: 3969:Art movements 3967: 3966: 3964: 3949: 3941: 3940: 3937: 3931: 3928: 3926: 3925: 3921: 3919: 3916: 3914: 3911: 3909: 3906: 3904: 3901: 3899: 3896: 3894: 3891: 3889: 3886: 3882: 3879: 3877: 3874: 3873: 3872: 3869: 3867: 3864: 3862: 3859: 3857: 3854: 3852: 3849: 3847: 3844: 3842: 3839: 3835: 3832: 3830: 3827: 3826: 3825: 3822: 3820: 3817: 3815: 3814:Fantastic art 3812: 3810: 3807: 3803: 3800: 3798: 3795: 3793: 3790: 3788: 3785: 3784: 3783: 3782:Christian art 3780: 3778: 3775: 3773: 3770: 3768: 3765: 3761: 3758: 3757: 3756: 3753: 3751: 3748: 3747: 3745: 3741: 3731: 3728: 3726: 3723: 3721: 3718: 3714: 3711: 3709: 3706: 3705: 3704: 3701: 3699: 3696: 3694: 3691: 3689: 3686: 3684: 3683:Skeuomorphism 3681: 3679: 3676: 3674: 3671: 3669: 3666: 3664: 3661: 3659: 3656: 3654: 3651: 3649: 3646: 3644: 3643:Massurrealism 3641: 3639: 3638:Lightpainting 3636: 3634: 3631: 3629: 3626: 3622: 3621:Post-Internet 3619: 3618: 3617: 3614: 3612: 3609: 3607: 3604: 3602: 3599: 3595: 3592: 3591: 3590: 3587: 3585: 3582: 3580: 3577: 3575: 3572: 3570: 3567: 3565: 3562: 3558: 3555: 3554: 3553: 3550: 3548: 3545: 3543: 3540: 3538: 3535: 3533: 3530: 3528: 3525: 3523: 3520: 3518: 3515: 3514: 3512: 3506: 3500: 3497: 3495: 3494:Grunge design 3492: 3490: 3487: 3485: 3482: 3480: 3477: 3475: 3472: 3470: 3467: 3465: 3462: 3460: 3457: 3455: 3452: 3450: 3449:Retrofuturism 3447: 3445: 3444:Scratch video 3442: 3440: 3437: 3435: 3432: 3430: 3429:Memphis Group 3427: 3425: 3422: 3420: 3417: 3415: 3412: 3410: 3407: 3405: 3404:Telematic art 3402: 3400: 3397: 3395: 3394:Guerrilla art 3392: 3390: 3387: 3383: 3380: 3379: 3378: 3375: 3373: 3370: 3368: 3365: 3363: 3360: 3356: 3353: 3352: 3351: 3348: 3346: 3345:Endurance art 3343: 3341: 3338: 3336: 3333: 3331: 3328: 3326: 3323: 3322: 3320: 3316: 3310: 3307: 3305: 3302: 3300: 3297: 3295: 3292: 3290: 3287: 3283: 3280: 3279: 3278: 3275: 3273: 3270: 3268: 3265: 3263: 3260: 3258: 3255: 3253: 3250: 3248: 3245: 3243: 3240: 3238: 3235: 3233: 3230: 3228: 3225: 3223: 3220: 3218: 3215: 3213: 3210: 3208: 3205: 3203: 3200: 3198: 3195: 3193: 3190: 3188: 3185: 3183: 3180: 3178: 3175: 3173: 3170: 3168: 3165: 3163: 3160: 3158: 3155: 3153: 3150: 3148: 3145: 3143: 3140: 3136: 3133: 3132: 3131: 3128: 3126: 3123: 3121: 3118: 3116: 3113: 3111: 3108: 3106: 3103: 3102: 3100: 3096: 3090: 3087: 3085: 3082: 3080: 3077: 3073: 3070: 3068: 3065: 3064: 3063: 3060: 3056: 3053: 3052: 3051: 3048: 3046: 3043: 3041: 3038: 3036: 3033: 3031: 3028: 3026: 3023: 3021: 3018: 3016: 3013: 3011: 3008: 3006: 3005:New media art 3003: 2999: 2996: 2995: 2994: 2991: 2989: 2986: 2984: 2983:Nanyang Style 2981: 2979: 2976: 2974: 2971: 2969: 2966: 2964: 2961: 2957: 2954: 2952: 2949: 2947: 2944: 2942: 2939: 2938: 2937: 2934: 2932: 2929: 2927: 2924: 2920: 2917: 2916: 2915: 2914:Visionary art 2912: 2908: 2905: 2904: 2903: 2900: 2898: 2895: 2894: 2892: 2888: 2885: 2881: 2876: 2872: 2862: 2859: 2857: 2854: 2852: 2849: 2847: 2844: 2840: 2837: 2836: 2835: 2832: 2830: 2827: 2823: 2820: 2818: 2815: 2814: 2813: 2810: 2806: 2803: 2802: 2801: 2798: 2796: 2793: 2791: 2788: 2786: 2783: 2781: 2780:Scuola Romana 2778: 2776: 2773: 2771: 2770: 2766: 2764: 2761: 2759: 2756: 2754: 2751: 2747: 2744: 2742: 2739: 2738: 2737: 2734: 2732: 2729: 2727: 2724: 2722: 2719: 2717: 2714: 2712: 2709: 2707: 2706:Anthropophagy 2704: 2702: 2699: 2695: 2692: 2691: 2690: 2689:Functionalism 2687: 2685: 2682: 2680: 2677: 2675: 2672: 2670: 2667: 2663: 2660: 2659: 2658: 2655: 2651: 2648: 2646: 2643: 2642: 2641: 2638: 2634: 2631: 2630: 2629: 2626: 2624: 2621: 2617: 2616: 2612: 2611: 2610: 2609:Neoplasticism 2607: 2605: 2602: 2600: 2597: 2591: 2588: 2587: 2586: 2583: 2582: 2581: 2578: 2576: 2573: 2571: 2568: 2566: 2563: 2561: 2558: 2557: 2555: 2551: 2545: 2542: 2540: 2537: 2535: 2532: 2530: 2527: 2525: 2522: 2520: 2517: 2513: 2512:Cubo-Futurism 2510: 2509: 2508: 2505: 2503: 2500: 2498: 2497: 2493: 2489: 2486: 2484: 2481: 2480: 2479: 2476: 2472: 2471:Ashcan School 2469: 2468: 2467: 2464: 2462: 2459: 2457: 2454: 2450: 2447: 2445: 2442: 2441: 2440: 2439:Expressionism 2437: 2435: 2432: 2430: 2427: 2425: 2424:Mir iskusstva 2422: 2420: 2417: 2413: 2410: 2408: 2405: 2403: 2400: 2398: 2395: 2394: 2393: 2390: 2388: 2385: 2383: 2380: 2378: 2375: 2371: 2368: 2367: 2366: 2363: 2362: 2360: 2356: 2350: 2347: 2343: 2340: 2339: 2338: 2335: 2331: 2328: 2326: 2323: 2321: 2318: 2316: 2313: 2311: 2308: 2306: 2303: 2299: 2296: 2295: 2294: 2291: 2290: 2289: 2286: 2284: 2281: 2279: 2276: 2272: 2269: 2267: 2264: 2263: 2262: 2259: 2257: 2254: 2252: 2249: 2245: 2242: 2241: 2240: 2237: 2235: 2232: 2228: 2225: 2223: 2220: 2218: 2215: 2211: 2210:Boston School 2208: 2206: 2205:Hoosier Group 2203: 2202: 2201: 2198: 2197: 2196: 2195:Impressionism 2193: 2191: 2190:Peredvizhniki 2188: 2186: 2183: 2181: 2180:Beuron School 2178: 2174: 2171: 2170: 2169: 2168: 2164: 2162: 2159: 2157: 2154: 2150: 2147: 2146: 2145: 2142: 2141: 2139: 2135: 2132: 2128: 2124: 2114: 2111: 2107: 2104: 2100: 2097: 2096: 2095: 2094:Munich School 2092: 2091: 2090: 2087: 2081: 2078: 2077: 2076: 2073: 2071: 2068: 2066: 2063: 2062: 2061: 2058: 2056: 2053: 2049: 2046: 2045: 2044: 2041: 2039: 2036: 2034: 2031: 2029: 2026: 2020: 2017: 2016: 2015: 2012: 2010: 2007: 2005: 2002: 2000: 1997: 1995: 1992: 1990: 1987: 1985: 1982: 1980: 1977: 1975: 1972: 1971: 1970: 1967: 1966: 1964: 1960: 1954: 1946: 1943: 1941: 1938: 1937: 1936: 1932: 1930: 1927: 1925: 1922: 1920: 1917: 1915: 1912: 1908: 1905: 1904: 1903: 1900: 1899: 1897: 1893:Art borrowing 1891: 1883: 1880: 1876: 1873: 1871: 1868: 1866: 1863: 1862: 1861: 1858: 1856: 1853: 1852: 1851: 1848: 1844: 1843:Company style 1841: 1839: 1836: 1832: 1829: 1827: 1824: 1823: 1822: 1819: 1818: 1816: 1810: 1807: 1806: 1805: 1802: 1800: 1797: 1796: 1795: 1791: 1790: 1788: 1784: 1778: 1775: 1771: 1768: 1766: 1763: 1761: 1758: 1756: 1753: 1751: 1750: 1746: 1745: 1744: 1743:Neoclassicism 1741: 1737: 1736: 1732: 1730: 1727: 1725: 1722: 1720: 1717: 1715: 1712: 1711: 1710: 1707: 1706: 1704: 1700: 1692: 1689: 1687: 1684: 1683: 1682: 1679: 1677: 1674: 1672: 1669: 1665: 1662: 1661: 1660: 1657: 1655: 1652: 1650: 1647: 1645: 1642: 1638: 1635: 1633: 1630: 1626: 1623: 1621: 1618: 1617: 1616: 1613: 1611: 1608: 1606: 1603: 1602: 1601: 1598: 1597: 1595: 1591: 1585: 1582: 1580: 1577: 1575: 1572: 1570: 1569:Cretan School 1567: 1563: 1560: 1559: 1558: 1555: 1549: 1546: 1544: 1541: 1539: 1536: 1535: 1534: 1531: 1527: 1526:Danube school 1524: 1522: 1519: 1518: 1517: 1514: 1512: 1509: 1507: 1504: 1500: 1497: 1496: 1495: 1492: 1491: 1490: 1487: 1481: 1480: 1475: 1473: 1470: 1468: 1465: 1463: 1460: 1459: 1458: 1455: 1451: 1448: 1446: 1443: 1441: 1438: 1437: 1436: 1433: 1429: 1428: 1424: 1422: 1419: 1417: 1414: 1413: 1412: 1409: 1408: 1407: 1404: 1403: 1401: 1399: 1395: 1387: 1386: 1382: 1380: 1377: 1375: 1372: 1371: 1370: 1366: 1364: 1361: 1357: 1354: 1353: 1352: 1349: 1347: 1344: 1342: 1339: 1337: 1334: 1330: 1327: 1325: 1322: 1320: 1317: 1316: 1315: 1312: 1310: 1309: 1305: 1301: 1298: 1297: 1296: 1293: 1289: 1286: 1284: 1281: 1280: 1279: 1276: 1274: 1271: 1267: 1264: 1262: 1259: 1257: 1254: 1253: 1252: 1249: 1245: 1242: 1240: 1237: 1235: 1232: 1230: 1227: 1226: 1225: 1222: 1220: 1217: 1213: 1212: 1208: 1207: 1206: 1203: 1201: 1198: 1196: 1193: 1189: 1186: 1184: 1181: 1179: 1176: 1174: 1171: 1169: 1166: 1165: 1164: 1161: 1157: 1154: 1153: 1152: 1149: 1145: 1142: 1141: 1140: 1137: 1136: 1134: 1132: 1128: 1120: 1117: 1115: 1112: 1110: 1107: 1105: 1102: 1100: 1097: 1095: 1092: 1091: 1090: 1087: 1085: 1082: 1080: 1077: 1075: 1072: 1070: 1067: 1061: 1058: 1054: 1051: 1050: 1049: 1046: 1044: 1041: 1040: 1039: 1036: 1034: 1031: 1029: 1026: 1024: 1021: 1019: 1016: 1014: 1011: 1009: 1006: 1004: 1003:Orientalizing 1001: 999: 996: 994: 991: 989: 988:Sub-Mycenaean 986: 985: 984: 981: 977: 974: 972: 969: 967: 964: 962: 959: 958: 957: 954: 952: 949: 945: 942: 941: 940: 937: 936: 934: 932: 928: 925: 919: 915: 911: 906: 902:art movements 901: 897: 893: 886: 881: 879: 874: 872: 867: 866: 863: 857: 854: 853: 844: 843: 838: 835: 834:0-8038-7223-2 831: 827: 824:Ruder, Emil. 823: 820: 819:3-7212-0145-0 816: 812: 808: 805: 801: 798: 797:0-300-10676-9 794: 790: 786: 783: 782:1-57912-023-7 779: 775: 771: 768: 764: 763: 743: 739: 732: 716: 712: 705: 703: 701: 686:on 2020-02-03 685: 681: 677: 671: 663: 661:9780471699026 657: 653: 646: 638: 636:9780471699026 632: 628: 621: 613: 611:9780471699026 607: 603: 596: 588: 586:9780471699026 582: 578: 571: 569: 567: 565: 557: 551: 542: 533: 526: 520: 511: 502: 495: 489: 480: 466:on 2008-05-12 465: 461: 455: 449: 443: 437: 431: 416: 412: 406: 397: 390: 384: 380: 370: 367: 365: 362: 360: 357: 355: 352: 350: 347: 345: 342: 340: 337: 335: 334:Armin Hofmann 332: 330: 327: 326: 320: 316: 314: 310: 306: 302: 291: 287: 284: 275: 271: 269: 265: 262: 258: 256: 251: 247: 245: 241: 237: 233: 232:Piet Mondrian 228: 224: 215: 213: 209: 204: 200: 198: 194: 190: 186: 185:Max Miedinger 182: 177: 175: 170: 166: 156: 148: 139: 137: 133: 127: 117: 114: 110: 106: 105:"Swiss style" 102: 98: 92: 77: 74: 70: 66: 62: 58: 54: 50: 46: 42: 38: 34: 30: 21: 3999:1950s in art 3994:1920s in art 3924:Trompe-l'Ĺ“il 3922: 3893:Outsider art 3846:Illustration 3802:Lutheran art 3792:Catholic art 3755:Abstract art 3725:Unilalianism 3688:Software art 3663:Neosymbolism 3653:Neo-futurism 3616:Internet art 3606:Hyperrealism 3459:Superfiction 3242:Photorealism 3110:Afrofuturism 2896: 2875:Contemporary 2851:Dimensionism 2834:Concrete art 2767: 2763:Precisionism 2613: 2560:Sosaku-hanga 2534:Productivism 2524:Metaphysical 2494: 2483:Proto-Cubism 2387:Secessionism 2349:Costumbrismo 2234:Aestheticism 2185:Hague School 2165: 2089:Academic art 2070:Costumbrismo 2038:Empire style 1875:Quito School 1870:Cusco School 1786:Colonial art 1747: 1735:FĂŞte galante 1733: 1702:18th century 1664:Delft School 1615:Caravaggisti 1593:17th century 1478: 1435:Quattrocento 1425: 1383: 1306: 1209: 1139:Late antique 1023:Severe style 1013:Black-figure 900:Contemporary 841: 825: 810: 803: 788: 773: 766: 745:. Retrieved 741: 731: 719:. Retrieved 714: 688:. Retrieved 684:the original 679: 670: 651: 645: 626: 620: 601: 595: 576: 550: 541: 532: 519: 510: 501: 488: 479: 468:. Retrieved 464:the original 454: 442: 430: 419:. Retrieved 414: 405: 396: 383: 317: 297: 288: 285: 281: 272: 266: 259: 248: 244:J. J. P. Oud 225: 221: 205: 201: 178: 161: 129: 94: 85:Swiss School 28: 26: 3809:Digital art 3772:Avant-garde 3713:Superstroke 3589:Flat design 3584:Fictive art 3579:Excessivism 3527:Art for art 3522:Altermodern 3464:Taring Padi 3399:Lowbrow art 3367:Pliontanism 3304:Yoru no Kai 3257:Process art 3197:Systems art 3167:Arte Povera 3089:Antipodeans 2998:in New York 2968:Jikken KĹŤbĹŤ 2931:Color field 2800:Regionalism 2769:Aeropittura 2758:Neo-Fauvism 2731:Neues Sehen 2701:Kinetic art 2565:Suprematism 2539:Synchromism 2456:Noucentisme 2377:Primitivism 2365:Art Nouveau 2320:Cloisonnism 2310:Pointillism 2305:Divisionism 2283:Incoherents 2244:Art pottery 2130:(1863–1944) 2080:Macchiaioli 2055:Biedermeier 2043:Historicism 2028:Orientalism 1969:Romanticism 1940:Akita ranga 1792:Art of the 1777:Picturesque 1729:Chinoiserie 1724:Frederician 1562:Tudor court 1457:Cinquecento 1398:Renaissance 1385:Mappa mundi 1369:cartography 1261:Carolingian 1256:Merovingian 1239:Palaeologan 1211:RepoblaciĂłn 1168:Anglo-Saxon 1099:Gallo-Roman 1038:Hellenistic 1033:Kerch style 971:Minyan ware 826:Typography. 268:Suprematism 113:Swiss Style 37:Swiss style 3989:Modern art 3963:Categories 3856:Jewish art 3668:Passionism 3628:iPhone art 3574:Cyborg art 3569:Crypto art 3542:Brandalism 3434:Cyberdelic 3299:Tropicália 3272:Street art 3227:Intermedia 3207:Minimalism 2926:Spatialism 2880:Postmodern 2736:Surrealism 2604:Shin-hanga 2444:Die BrĂĽcke 2412:Sonderbund 2325:Synthetism 2048:Revivalism 1957:Transition 1914:Manichaean 1760:Adam style 1681:Classicism 1620:in Utrecht 1548:Still life 1278:Romanesque 1234:Macedonian 1229:Iconoclast 1188:Visigothic 1094:Republican 1048:Indo-Greek 1018:Red-figure 690:2015-12-12 470:2008-04-23 421:2015-12-11 375:References 344:Emil Ruder 109:typography 73:typography 69:flush left 57:sans-serif 43:(Russia), 3974:Swiss art 3918:Shock art 3908:Queer art 3888:NaĂŻve art 3871:Modernism 3703:Superflat 3693:Sound art 3673:Post-YBAs 3658:Neomodern 3499:Verdadism 3469:Superflat 3318:1970–1999 3282:in the US 3202:Video art 3125:Happening 3098:1960–1969 2890:1945–1959 2553:1915–1944 2544:Vorticism 2496:A Nyolcak 2358:1900–1914 2330:Les Nabis 2261:Symbolism 2217:Amsterdam 2167:Japonisme 2137:1863–1899 2099:in Greece 1959:to modern 1804:Caribbean 1749:GoĂ»t grec 1671:Capriccio 1625:Tenebrism 1574:Turquerie 1472:Mannerism 1367:Medieval 1224:Byzantine 1205:Mozarabic 1156:Ethiopian 1060:Neo-Attic 1043:"Baroque" 1028:Classical 998:Geometric 976:Mycenaean 923:(Western) 921:Premodern 892:Premodern 802:Meggs P. 742:99designs 364:Paul Rand 301:Helvetica 189:Helvetica 65:Helvetica 3948:Category 3898:Portrait 3819:Folk art 3767:Anti-art 3698:Stuckism 3611:Idea art 3532:Art game 3484:Artivism 3372:Punk art 3350:Sots Art 3335:Artscene 3192:Land art 3130:Neo-Dada 3062:Lettrism 2956:Nuagisme 2941:Tachisme 2822:Nazi art 2615:De Stijl 2529:Rayonism 2519:Art Deco 2507:Futurism 2298:Luminism 2266:Romanian 2251:Tonalism 2222:Canadian 2200:American 2106:Neo-Grec 1714:Rocaille 1543:Romanism 1477:Counter- 1411:Trecento 1351:Duecento 1341:Crusades 1273:Ottonian 1251:Frankish 1131:Medieval 1114:Trajanic 1074:Scythian 1069:Etruscan 961:Cycladic 939:Thracian 359:Max Bill 323:See also 227:De Stijl 174:Max Bill 45:De Stijl 3913:Realism 3510:present 3237:Nut Art 3040:Pop art 2978:Mono-ha 2846:The Ten 2795:Kapists 2741:Iranian 2694:Bauhaus 2488:Orphism 2434:Fauvism 2271:Russian 2161:Nihonga 2075:Verismo 2060:Realism 1994:Purismo 1907:Moorish 1902:Islamic 1809:Haitian 1600:Baroque 1479:Maniera 1363:MudĂ©jar 1288:Spanish 1200:Pictish 1183:Lombard 1178:Insular 1119:Severan 1084:Gaulish 1079:Iberian 1008:Archaic 951:Nuragic 931:Ancient 914:periods 309:Univers 250:Bauhaus 181:Univers 142:History 101:synonym 49:Bauhaus 3861:Kitsch 3720:Toyism 3212:Fluxus 3142:Op art 2711:Mingei 2645:Stupid 2623:Purism 2478:Cubism 2127:Modern 1919:Mughal 1709:Rococo 1314:Gothic 1295:Norman 1219:Viking 1173:Hunnic 1151:Coptic 966:Minoan 956:Aegean 944:Dacian 896:Modern 832:  817:  795:  780:  747:9 July 721:9 July 658:  633:  608:  583:  278:Theory 67:, and 3508:2000– 2951:COBRA 1945:Uki-e 1935:Japan 1924:Qajar 1283:Mosan 1089:Roman 983:Greek 715:Print 305:Latin 3797:Icon 3120:ZERO 2878:and 2775:Asso 2599:Dada 2156:YĹŤga 898:and 830:ISBN 815:ISBN 793:ISBN 778:ISBN 749:2023 723:2023 656:ISBN 631:ISBN 606:ISBN 581:ISBN 311:and 242:and 97:term 63:and 53:grid 27:The 212:MIT 3965:: 894:, 740:. 713:. 699:^ 678:. 563:^ 413:. 315:. 246:. 238:, 214:. 176:. 55:, 912:/ 884:e 877:t 870:v 836:. 821:. 799:. 784:. 751:. 725:. 693:. 664:. 639:. 614:. 589:. 473:. 424:.

Index


graphic design
Swiss style
Constructivism
De Stijl
Bauhaus
grid
sans-serif
Akzidenz Grotesk
Helvetica
flush left
typography
Swiss Style (design)
term
synonym
"Swiss style"
typography
Swiss Style
International Style
International Style
Museum of Modern Art in New York


Basel School of Design
Kunstgewerbeschule ZĂĽrich
Max Bill
Univers
Max Miedinger
Helvetica
New Graphic Design

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