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191:, which they perfected in 1874. They rented factory space at Thrushgrove and the resultant clear and tangy marmalade was branded as "Golden Shred"; it became a commercial success. In 1880 Robertson bought land at Stevenson Street in Paisley and built a three-storey, custom-made marmalade factory. The couple had developed a method to remove the bitterness of the orange, while retaining what Robertson called "the highly tonic value of the fruit". It is asserted that this same process is used in the present day to give Robertson's preserves a distinct flavour. Jam and
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159:
433:
247:
In 1914 James
Robertson died aged 83. He had been a member of the council, a magistrate, a school director, and the manager of a savings bank, as well as belonging to a variety of philanthropic societies. His eldest son John (1859–1937) succeeded as company chairman, establishing the firm as a leader
371:, John Robertson (son of James Robertson) was on a tour of the United States. Whilst on a visit to the backwoods he noticed many young children playing with little black rag dolls with white eyes, made from their mothers' discarded black skirts and white blouses. Intrigued by the popularity of the "
484:
Robertson's officially retired Golly in 2002. The company had found that Golly was, on the whole, no longer popular with children, although the scheme was still successful and popular with adult collectors. Robertson's always insisted that they did not retire the Golly because of the pressure of
428:
In 1939 the scheme was discontinued as the metal was needed for the war effort, but by 1946 the Golly was back again. The Golly pendant with chain was introduced by popular demand in 1956. In the 1970s, the design of all
Gollies changed from the old Golly with "pop eyes" to a new Golly with eyes
314:
In
December 2008, Premier Foods announced that it would discontinue jam in the UK under the Robertson brand in 2009. This removed the internal rivalry between two of their products: Hartley's jam and Robertson's jam. The Robertson's label was retained to focus on the marmalades: Golden Shred and
34:
179:
him to a local grocer, Gibson & Craig, wine spirit and tea merchants at 107 High Street in
Paisley. This redefined Robertson's future. Only at this late stage did he learn to read and write, attending night classes at Seedhill School. He married Marion McFadyen on 15 June 1856.
134:. It produces the "Golden Shred" marmalade, a recipe created in 1874 and registered as a trademark in 1886, among other products including "Silver Shred" a lemon marmalade launched in 1909; "Mincemeat", a traditional Scottish style
375:", he thought it would make an ideal mascot and trade mark for the Robertson's range of products. Accepted by the company, Golly was first shown on Robertson literature in 1910, on items such as labels and price lists.
326:
for £200 million. In 2013 James
Robertson and Sons Ltd, first incorporated in 1903 was dissolved. In 2015, James Robertson and Sons Ltd was incorporated by James Robertson's great-great-grandson (also James Robertson).
174:
was born on 16 January 1832 in Niddry Street, Paisley. He started life working in the local thread mills at the age of eight. During a long down turn in the silk trade, in 1847 Robertson's parents decided to
926:
493:
We are retiring Golly because we found families with kids no longer necessarily knew about him. We are not bowing to political correctness, but like with any great brand we have to move with the times.
726:
871:
267:
In the 1920s a
Robertson's factory was built in Water Lane, Brislington, Bristol. This was expanded and became the largest jam factory in Europe, and was served by its own branch railway line.
421:
because of their high quality. More sporting designs followed, including county cricketers and footballers with footballs in team colours. 1937 saw the
Coronation Golly, complete with
978:
270:
The
Catford factory was closed in 1970, and the Paisley factory closed in 1974, and is now a housing estate, St. Andrew's Court, with the street itself named Robertson's Gait.
1138:
450:
and even Golly clothing. At the start of the 1980s the hard enamelled badges were replaced with cheaper to produce acrylic badges, but this did not affect their popularity.
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1321:
311:. The Droylsden factory was demolished in 2010 and only the small building which housed the electricity mains transformer remains on an otherwise derelict site.
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665:
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244:. His son John bought a golliwog doll there. For some reason this started to appear first on their price lists and was then adopted as their trade mark.
442:
The
Robertson Golly was not only limited to badges. There were Robertson Golly dolls, ceramic, Golly games for children, the 1979 illustrated storybook
1356:
336:"Golden Shred" – a traditional orange marmalade made from bitter Seville oranges, coming in thick cut, thin cut and shredless ("Golden Shredless")
187:, which are known for their bitter taste. They did not sell well. Not wanting to see her husband waste money, Mrs Robertson made a sweet tasting
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In 1859 he started in business in his own right as an independent grocer at 86 Causeyside Street, Paisley. In 1864 Robertson bought a barrel of
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that was founded by James
Robertson in 1864. The firm was run as a partnership until 1903, when it was incorporated as a limited company –
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614:
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In 1981 the loss-making company was bought by Avana Foods, who also closed the Bristol factory, concentrating production in Droylsden.
565:– famous for his love of marmalade – on its jars of Golden Shred marmalade. It teamed up again with the Bear in 2014, tied-in to the
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At about the same time a range of 11 footballer and 12 musician Golly figures were produced in plaster, standing about 2.5" high.
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looking to the left. The words "Golden Shred" were removed from his waistcoat, his legs straightened and smile broadened.
727:"Curtains for the jam jar Golly After 91 years Robertson's drops controversial character that was seen as racist symbol"
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17:
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symbol (not seen as racially charged at the time) appeared in 1910 after a trip to the US to set up a plant in
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In 1903, James Robertson & Sons, Preserve Manufacturers, Limited was incorporated to run the business.
394:
approached the company with the idea of enamelled "mascots". Miller produced the first design, a Golly
291:
Shortly after the takeover in 2007, owner Premier Foods announced the closure of the factories in both
417:
series, by the early 1930s the Golly had appeared in little fruit designs, many of which were worn as
572:, including a limited edition version of Golden Shred. The partnership was continued for the sequel,
546:
388:
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1589:
16:
This article is about the British marmalade and jam company. For Robertson's (disambiguation), see
142:
Jelly", a traditional Scottish style jam, strained of its seeds. Robertson's received their first
398:
in 1928. These brooches were given out to people posting in sufficient labels from jars of jam.
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1933:
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in the 1990s, but simply for commercial reasons. The brand director at Robertson's commented:
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167:
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Lively Lady: What goes around, comes around, again. "Robertson’s G" (the story of the yacht)
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2002:
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figures, and other caricatures of black Africans. The golliwog has been described by the
395:
322:
In 2012, Premier Foods sold its sweet spreads and jellies business to US multi-national
222:, run by James' youngest son David (1870–1948). In 1914 a fourth factory was created at
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2012:
1963:
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In 1891 the company built a second English-based factory to meet southern demand, at
1958:
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162:
James Robertson, founder of the company, created Golden Shred marmalade circa 1874
2047:
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1992:
1948:
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562:
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521:, in which she finished thirteenth overall and set a new women's single-handed
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by the end of the year, with the group's UK jam production all concentrated on
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264:. John's eldest son David (b. 1893) took over the chairmanship on his death.
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When production stopped in 2001, over 20 million Gollies had been sent out.
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316:
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214:, run by James' second son William. In 1900 a third factory was built in
2037:
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1803:
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534:
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211:
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864:"Premier Foods 'in sticky situation' after jam sale to Hain Celestial"
2017:
1863:
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1699:
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1180:
An independent guide to Golliwogs - "Golliwogs & Robertson's Jam"
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507:
418:
343:
296:
207:
192:
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135:
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33:
1649:
1131:"Robertson's limited edition Paddington Bear Golden Shred marmalade"
2007:
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227:
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353:
Jelly" – a traditional Scottish style jam, strained of its seeds
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1903:
1709:
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410:
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1997:
1843:
1499:
132:
James Robertson & Sons, Preserve Manufacturers, Limited
44:
1331:
Selected royal warrant holders of the British royal family
1105:"Paddington Bear: To marmalade's rescue from darkest Peru"
1509:
895:
What a Character! 20th Century American Advertising Icons
461:
The caricature has been described as racist, along with
533:
In 2001, the Golly collectables were replaced by seven
284:, prior to the purchase of the entire RHM business by
828:"Anticipated acquisition by Premier Foods of RHM plc"
845:"Mark Ritson on Branding: Premier gets out of a jam"
248:
in the preserves industry. Robertson's were awarded
1184:
photos of Robertson's Golly badges and collectables
339:"Silver Shred" – a lemon marmalade launched in 1909
138:
made from raisins, peel, sugar and beef suet; and "
979:"'Golliwog' collector slams decision to pull doll"
807:
1173:Gollycorner, the history of the Robertson's Golly
2083:
754:"The House of Orange: James Robertson and Sons"
706:"The Golliwog Caricature – Anti-black Imagery"
1315:
1204:
1061:"Well-preserved Golly retires after 91 years"
561:In 2010, Robertson's featured the fictional
346:made from raisins, peel, sugar and beef suet
809:"Top Jam Firm Fined for Glass in Marmalade"
650:
648:
646:
644:
642:
640:
638:
636:
342:"Mincemeat" – a traditional Scottish style
1322:
1308:
1211:
1197:
892:
708:. Jim Crow Museum, Ferris State University
553:. This collectables scheme ended in 2006.
32:
1094:at livelylady.org, accessed 12 April 2018
970:
1218:
1058:
923:Revealing Histories: Remembering Slavery
772:"Not much jam as Robertsons reveal loss"
633:
431:
400:
319:name was concentrated on the jam range.
197:
157:
1032:
1009:
1003:
537:-created characters, as illustrated by
2084:
861:
748:
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593:
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528:
378:
1303:
1192:
1035:"Time runs out for Robertson's golly"
958:from the original on 15 November 2017
833:. Office of Fair Trading. 2007-02-14.
608:
606:
475:Jim Crow Museum of Racist Memorabilia
612:
202:Robertson's Jam Factory in Droylsden
976:
814:Torbay Express and South Devon Echo
743:
588:
502:In the 1970s, Robertsons sponsored
280:from 1987, alongside premium brand
13:
1128:
1059:Millward, David (23 August 2001).
977:Lam, Charlotte (2 December 2016).
893:Dotz, Warren; Morton, Jim (1996).
851:. Brand Republic. 9 December 2008.
603:
556:
456:
14:
2133:
2117:Food brands of the United Kingdom
1157:
1141:from the original on 30 June 2019
874:from the original on 12 June 2013
668:from the original on 13 June 2012
477:as "the least known of the major
362:
2066:
2065:
1796:(Prior to becoming king in 2022)
1369:
1362:
1355:
1033:Bowcott, Owen (23 August 2001).
405:Coronation Golly badge from 1937
330:
1122:
1097:
1078:
1052:
1026:
940:
929:from the original on 2014-11-17
911:
897:. Chronicle Books. p. 85.
886:
870:. William Reed Business Media.
862:Stones, Mike (22 August 2012).
855:
837:
820:
800:
519:Singlehanded Transatlantic Race
23:UK brand of marmalades and jams
2092:Food manufacturers of Scotland
782:
764:
719:
698:
680:
497:
195:were soon added to the range.
1:
2122:British royal warrant holders
2107:Companies established in 1864
656:"Robertsons Jam to disappear"
581:
250:royal warrants of appointment
1780:Worcestershire Medal Service
357:
18:Robertson's (disambiguation)
7:
10:
2138:
794:Aberdeen Press and Journal
776:Aberdeen Press and journal
383:In the mid-1920s, skilled
153:
15:
2061:
1976:HRH The Duke of Edinburgh
1972:
1788:
1590:John Lewis & Partners
1378:
1353:
1337:
1226:
1014:. Ferris State University
1012:"The Golliwog Caricature"
547:James and the Giant Peach
99:
78:
70:
60:
50:
40:
31:
1750:Veuve Clicquot Ponsardin
2028:James Purdey & Sons
1879:James Purdey & Sons
1580:James Purdey & Sons
1010:Pilgrim, David (2000).
925:. Revealing Histories.
919:"Robertson's golliwogs"
790:"Rank profits go stale"
481:in the United States".
276:The brand was owned by
236:The famous Robertson's
506:in her entry with her
495:
479:anti-Black caricatures
436:
406:
203:
163:
122:is a British brand of
2023:Holland & Holland
2003:Ede & Ravenscroft
1980:(Deceased April 2021)
1869:Holland & Holland
1849:Ede & Ravenscroft
1839:Crabtree & Evelyn
1809:Anderson and Sheppard
1525:Ede & Ravenscroft
1395:Abels Moving Services
1259:Linda McCartney Foods
615:"The Old Jam Factory"
541:. These included the
491:
487:political correctness
435:
404:
201:
168:Paisley, Renfrewshire
161:
2102:Premier Foods brands
1944:Turnbull & Asser
1939:Taylors of Harrogate
1665:Procter & Gamble
1575:Henry Poole & Co
1485:Charbonnel et Walker
1234:Celestial Seasonings
1220:Hain Celestial Group
523:transatlantic record
324:Hain Celestial Group
278:Rank Hovis McDougall
86:Rank Hovis McDougall
55:Hain Celestial Group
2053:Truefitt & Hill
2013:Gieves & Hawkes
1964:Winsor & Newton
1859:Gieves & Hawkes
1715:Steinway & Sons
1620:Martini & Rossi
1550:Gieves & Hawkes
1530:Fortnum & Mason
1289:Yves Veggie Cuisine
694:. January 27, 2015.
664:. 7 December 2008.
661:The Daily Telegraph
613:McDonald, William.
529:World of Roald Dahl
379:Collectables series
166:James Robertson of
28:
1973:By Appointment to
1789:By Appointment to
1645:Moët & Chandon
1475:Carphone Warehouse
1382:Queen Elizabeth II
1379:By Appointment to
1338:By Appointment to
1269:Rose's (marmalade)
1090:2018-04-13 at the
948:"Here Comes Golly"
849:Marketing Magazine
816:. 10 January 1991.
688:"Let's Look Again"
543:Big Friendly Giant
437:
407:
315:Silver Shred. The
204:
164:
26:
2079:
2078:
1765:Wilkin & Sons
1625:McIlhenny Company
1615:Mappin & Webb
1425:Axminster Carpets
1297:
1296:
1239:Cully & Sully
1178:"Golliwogg.co.uk"
1137:. FoodBev Media.
984:Central Telegraph
512:Robertson's Golly
392:Jewellery Quarter
117:
116:
2129:
2069:
2068:
2043:Lyle & Scott
1373:
1366:
1359:
1341:King Charles III
1324:
1317:
1310:
1301:
1300:
1213:
1206:
1199:
1190:
1189:
1169:
1168:
1166:Official website
1151:
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1023:
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1001:
1000:
998:
996:
991:on 27 March 2020
987:. Archived from
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963:
944:
938:
937:
935:
934:
915:
909:
908:
890:
884:
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879:
868:Food Manufacture
859:
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832:
824:
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817:
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758:Let's Look Again
750:
741:
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738:
737:
723:
717:
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713:
702:
696:
695:
692:Let's Look Again
684:
678:
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675:
673:
652:
631:
630:
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626:
617:. Archived from
610:
601:
599:Made in Scotland
595:
444:Here Comes Golly
113:
110:
108:
106:
36:
29:
25:
2137:
2136:
2132:
2131:
2130:
2128:
2127:
2126:
2097:Scottish brands
2082:
2081:
2080:
2075:
2057:
1993:Boots Opticians
1978:
1974:
1968:
1949:Vauxhall Motors
1794:
1790:
1784:
1745:Vauxhall Motors
1740:United Biscuits
1725:Tate & Lyle
1520:Elizabeth Arden
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1367:
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1339:
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1129:Weston, Shaun.
1127:
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1109:The Independent
1103:
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1098:
1092:Wayback Machine
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597:Carol Foreman,
596:
589:
584:
563:Paddington Bear
559:
557:Paddington Bear
531:
500:
459:
457:Discontinuation
448:Gyles Brandreth
409:Developed as a
387:H. Miller from
381:
365:
360:
333:
262:Queen Elizabeth
185:Seville oranges
156:
128:fruit preserves
103:
95:
79:Previous owners
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21:
12:
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5:
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2015:
2010:
2008:Frank Smythson
2005:
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1995:
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1934:Shepherd Neame
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1854:Frank Smythson
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1829:Bentley Motors
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1792:Prince Charles
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1610:Louis Roederer
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1555:Hardy Brothers
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1540:Frank Smythson
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1440:Bentley Motors
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1284:The Greek Gods
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1254:Frank Cooper's
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1249:Ella's Kitchen
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1919:Peter Jones
1874:Jaguar Cars
1705:Silverspoon
1680:Robertson's
1585:Jaguar Cars
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1279:Terra Chips
1264:Robertson's
551:Willy Wonka
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224:Brislington
120:Robertson's
107:.robertsons
27:Robertson's
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1804:Ainsworths
1655:Parker Pen
1605:Land Rover
1400:Ainsworths
1018:23 October
933:2014-12-20
736:2020-09-10
712:2020-09-10
582:References
568:Paddington
535:Roald Dahl
423:Union Jack
212:Manchester
177:apprentice
146:from King
124:marmalades
71:Introduced
2112:Marmalade
2033:John Lobb
2018:Hatchards
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1884:John Lobb
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1600:Kellogg's
1595:John Lobb
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1560:Hatchards
1445:Bollinger
1415:AkzoNobel
1410:Angostura
508:Ohlson 38
467:minstrels
419:jewellery
415:collector
385:enameller
358:Marketing
344:mincemeat
317:Hartley's
303:plant at
301:Hartley's
297:Droylsden
288:in 2007.
256:in 1933,
208:Droylsden
193:mincemeat
189:marmalade
150:in 1933.
136:mincemeat
2071:Category
1959:Weetabix
1954:Waitrose
1834:Burberry
1819:Autoglym
1760:Weetabix
1755:Waitrose
1735:Unilever
1730:Twinings
1535:Schwartz
1490:Colman's
1465:Burberry
1435:Bendicks
1420:Autoglym
1139:Archived
1088:Archived
1070:13 April
1044:13 April
962:12 March
956:Archived
927:Archived
878:18 March
872:Archived
672:5 August
666:Archived
625:5 August
517:Observer
238:Golliwog
172:Scotland
148:George V
1988:Barbour
1824:Barbour
1695:Samsung
1480:Castrol
1470:Cadbury
1455:Britvic
1430:Barbour
1274:Sun-Pat
1145:30 June
1135:FoodBev
514:in the
413:-based
351:Bramble
293:Ledbury
228:Bristol
216:Catford
154:History
140:Bramble
100:Website
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570:film
295:and
126:and
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1545:GSK
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252:by
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109:.co
105:www
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