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This led to a redesign of the site which went live in May 2007. The redesign allowed for more news to be delivered faster, an advertising frame was added to the site and the 'shoutbox'. The shoutbox is a small instant messaging type box which has been hugely popular with the websites audience while also being controversial, abusive, racist, sexist, homophobic and bringing the site into disrepute according to some board-sports industry heads in
Australia. Although comments on the site are not edited, according to Rick Baker, any comment that is homophobic or racist is removed.
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version of the site in four years not built using the Word Press platform. The overall look has an obvious influence from the
Creative Director at Lifelounge, Luke Lucas. The main criticisms to date have been missing links and broken functionality. The Shoutbox has been rebuilt and has struggled since the relaunch. However the gallery viewer now works better than it ever has.
570:, released in April 2007, was a low budget "part for part" snowboard film made using the snowboarders sponsored by the iconic Victorian snowboard store, Trigger Brothers. The film featured many of Australia's up and coming professional riders and was well received for a first effort. Criticisms of the film included the skill level of the riding in the film and the length.
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s website launched in
December 2005 as a blog that would cover the progression of each issue of the magazine and social events that were occurring. It slowly developed over the first 12 months into a way to deliver time-sensitive news that would be out of date by the following issue of the magazine.
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have worked as consultants for one of the largest snowboard contests in the southern hemisphere, the Boost Snow Show, over the last three years. Their role is to keep the contest faithful to the snowboarding culture while also helping to create a television show of the event to play on free to air
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but none of the threats were carried out. Most notably, an article published in issue number 9 about the questionable management of the
Victorian ski field at Mt Hotham. The ski field owner, LLC Ltd., sent a legal threat to the magazines owners which they promptly published online. The threat was
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The newest version of the site went live in April 2011. This is the biggest change in five years to the site with a complete overhaul of the look, feel and functionality of the site. It has dropped the signature wood background and picked up a more uniformed navigation structure. It is the first
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s third website redesign went live in
November 2009. The new site design moved away from a 'blog' format to a more professional feel. The page load time decreased significantly and there is greater functionality worked in. There are some early criticisms of the site including some problems when
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The magazine has created a great deal of controversy in the snowboarding industry which has had both a positive and negative impact. It is often criticized for airing business issues at a consumer level and has had strong opinions on sections of the industry which have caused ongoing feuds with
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has been its design style. Although keeping most pages sparse and clean, preferring large photos and white space to the often cluttered look used by most editors in the action sports genre. The typography and layout has more in common with business magazines like
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is the largest budget snowboard film ever created by an
Australian company. The film, shot over an extremely short period in North America, was wildly successful on release but suffered some of the same criticisms that the Trigger Brothers Movie suffered.
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Rick Baker founded the magazine with Dave
Keating in 2005. The first issues had only interviews and product reviews in them. Since then there has been a large growth in 'lifestyle' content such as fashion editorials, music reviews and opinion pieces.
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news along with interviews and a lifestyle section covering music, cars, films and opinion pieces from around the world. Each issue of the magazine was available online and in print version distributed only in
Australia.
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The film was distributed free on the cover of the ACP Magazines title, Australian/New
Zealand Snowboarding, via Fuel TV and a final version was cover mounted on the issue 10 of
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cameras along with a
Kessler Krane and a unique, purpose built, dolly track setup that was lightweight enough to hike long distances with but still very functional when setup.
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announced on its website that it had formed a joint venture with Melbourne-based publisher, Lifelounge. In the press release that was published on the
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in 2008. The films are always distributed free through the stores that stock the magazine as well as being available to download in multiple formats.
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with sales support, management support and takeover back-end tasks (accounting, etc.) in addition to helping Rick and I reach our own goals for
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viewing in Internet Explorer 6 and that there is too much movement at the top of the page. However, overall reception has been positive.
598:. The film was sponsored by Burton Snowboards, Nitro Snowboards, Grenade Gloves, Neff Headwear, 3CS Outerwear, Panasonic and Rip Curl.
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was a quarterly, free press, action sports magazine, published in Australia from 2005 to 2015. Similar to the American magazine,
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The technology used for creating the film was also a first for an Australian snowboard film. It was filmed using Panasonic
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circulation grew from 10,000 to 20,000 copies in 2009. Although a national magazine, approximately 40% of readers of
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had numerous film and T.V credits. The major projects they worked on included two of their own snowboard films, the
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The site is updated by Dave Keating, Rick Baker and a number of other writers, photographers and filmers.
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26 September 2009. Emily Power. "Boom in bedroom entrepreneurs as economy recovers". Melbourne
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The magazine was founded by Rick Baker and Dave Keating in 2005. Rick Baker was listed as the
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There have been two snowboarding films released under the production and direction of the
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715:"B and T" 27 July 2010. James Livesley "Lifelounge and Pop launch action sports site".
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site that day, co-founder Dave Keating said that Lifelounge were "... going to provide
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Something in the Woods. 24 June 2008. Paul Colby "3 Is The Magic Number - Rick Baker"
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In 2016, Dave Keating posted on the magazine's website that it had closed down.
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from 2005 to 2010, and Dave Keating was editing the magazine from 2010 to 2015.
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with the magazine having a distinct style particular to the state capital,
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Over the years there were several legal threats from companies against
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owners. There was a potential for a skateboarding film in late 2009.
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Board The World. 30 June 2008. John Matkovic "Behind The Lens"
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Empire Ave 6 July 2008. Tim Hawken "POP Goes The Weasel"
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19:For the bi-annual British fashion magazine, see
673:Lifelounge 25 October 2006. Casparello "POP!"
257:than it does with other board sports titles.
659:Issue 9 Preview: Lawyer Review Not Favorable
763:Quarterly magazines published in Australia
649:2009 Pop Magazine - Advertisers Rate Card.
679:Lifelounge 11 February 2008. Katie Olson
483:Issue 8, December 2007, Charles Bekinsale
443:Anne Flore-Marxer, Issue 4, December 2006
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778:Sports magazines published in Australia
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551:In addition to the films, the team at
501:Issue 14, December 2009, Alyse Cocliff
410:Robbie Walker, Issue 7, September 2007
392:Dave Rastovich, Issue 10, October 2008
389:Laurie Towner, Issue 11, December 2008
639:Sells Out – Rick And Dave Remain Poor
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489:Issue 10, October 2008, Robbie Walker
474:Issue 5, December 2006, Jake McCarthy
459:Issue 1, December 2005, Louis Marnell
401:Benji Weatherley, Issue 9, April 2008
371:Louie Fountain, Issue 13, August 2009
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80:20,000 per quarter (within Australia)
492:Issue 11, December 2008, Tim Burdett
480:Issue 7, July 2007, Dave Delroy Carr
440:Andrew Crawford, Issue 5, April 2007
395:TJ Schneider, Issue 10, October 2008
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743:2015 disestablishments in Australia
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437:Justin Hebbel, Issue 5, April 2007
428:Jake Patterson, Issue 6, July 2007
425:Darrell Mathes, Issue 6, July 2007
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495:Issue 12, April 2009, Nima Jalali
477:Issue 6, April 2007, Gus St. Leon
374:Nima Jalali, Issue 12, April 2009
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758:Magazines disestablished in 2015
738:2005 establishments in Australia
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498:Issue 13, August 2009, Tony Hawk
486:Issue 9, April 2008, Gustav Eden
465:Issue 3, July 2006, Chris Boadle
462:Issue 2, April 2006, Mike Martin
185:brands, stores and other media.
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516:Issue 17, December 2010, Jordan
398:Jon Kooley, Issue 9, April 2008
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239:The most distinctive part of
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16:Australian sports magazine
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422:, Issue 7, September 2007
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215:Still considered niche,
768:Skateboarding magazines
468:Issue 4, October 2006,
368:, Issue 13, August 2009
519:Issue 18, April 2011,
380:, Issue 12, April 2009
344:, Issue 15, April 2010
326:, Issue 18, April 2011
104:Pop Magazine Pty. Ltd.
21:Pop (fashion magazine)
525:Issue 19, July 2011,
320:, Issue 19, July 2011
314:, Issue 19, July 2011
45:Cover (December 2009)
504:Issue 15, May 2010,
449:, Issue 3, July 2006
434:, Issue 6, July 2007
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568:Trigger Team Movie
561:Trigger Team Movie
542:Trigger Team Movie
306:Notable interviews
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783:Surfing magazines
330:Ashley Gilbertson
293:Legal controversy
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188:On 26 July 2010
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546:Two Weeks In
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544:in 2007 and
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527:Kevin Pearce
420:Corey Duffel
405:Mick Fanning
384:Jeremy Jones
348:David Thorne
318:Kevin Pearce
299:Pop Magazine
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54:Dave Keating
43:Pop Issue 14
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30:Pop Magazine
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521:Steve Berra
506:Shaun White
360:Marko Grilc
342:Shaun White
324:Steve Berra
312:Danny Davis
211:Circulation
93:Final issue
76:Circulation
732:Categories
707:Herald Sun
623:References
512:Chad Muska
470:Matt Horne
432:Arto Saari
378:Rob Dyrdek
350:, May 2010
336:Chad Muska
59:Categories
366:Tony Hawk
229:Melbourne
120:Melbourne
112:Australia
70:Quarterly
67:Frequency
602:See also
255:magazine
225:Victoria
125:Language
117:Based in
589:HVX-202
261:Website
176:History
155:surfing
129:English
109:Country
101:Company
85:Founded
454:Covers
170:editor
143:Blisss
51:Editor
533:Films
279:'
269:'
235:Style
723:Link
717:Link
711:Link
702:Link
696:Link
690:Link
684:Link
675:Link
566:The
253:Time
250:and
153:and
96:2015
88:2005
637:Pop
553:Pop
538:Pop
204:."
202:Pop
198:Pop
194:Pop
190:Pop
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