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Mobility as a service

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60:. For example, a trip planner can show that the user can get from one destination to another by using a train/bus combination. The user can then choose their preferred trip based on cost, time, and convenience. At that point, any necessary bookings (e.g. calling a taxi, reserving a seat on a long-distance train) would be performed as a unit. It is expected that this service should allow roaming, that is, the same end-user app should work in different cities, without the user needing to become familiar with a new app or to sign up to new services. Together with other emerging vehicular technologies such as automated driving, connected cars and electric vehicles, MaaS is contributing to a new type of future mobility, which is autonomous, connected, electric and shared vehicles. 327:
including populations without smartphones, those who need wheelchair-accessible vehicles, unbanked populations, low-income populations, people of color, and populations with limited English proficiency, and inform best practices and FTA guidance for public-private partnerships and novel transit service delivery models. Although the project had to be terminated when the COVID-a9 epidemic began, the evaluation found that transit agencies improved and increase access to transit. Through significant public-private coordination, the pilot provided valuable lessons to inform how transit agencies can leverage on-demand first/last mile services to enhance mobility.
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electric autonomous vehicles . The notion of a digitally connected seamless multi-modal transportation network was discussed as a potential outcome of the real-time connectivity offered by the newly introduced smart phone. The idea was that this would become so ubiquitous and seamless that mobility could be "backgrounded" in the urban fabric similar to other essential utilities or services. It would come to be seen as common place as turning on the tap to get water or the light switch to get illumination; hence mobility-as-a-service.
179:, the MaaS operator can purchase bulk transit services and act as the middleman through the product, Hannovermobil. It is not necessary that the operator include all forms of transport, but just enough to be able to provide reasonable guarantees. A monthly subscription will also provide enough funding for the MaaS operator to purchase significant enough transit services that it can use market power to achieve competitive prices. In particular, a MaaS operator may improve the problems of low utilization - e.g. in 323:
company was melded with the efficiency of a fixed-route bus by grouping customers traveling in similar patterns and allowing quicker connections to the core transit system. The evaluation revealed the AMORE service worked as anticipated in the test environment, but lack of demand during implementation limited its effectiveness. Successor programs are under development.
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applications would operate as search engines, seeking to draw all transport service providers into a single application, enabling users to avoid having to interact with multiple gateways in an attempt to assemble the optimal trip. Many cities have cards which pay for intermodal public transport, including
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charges, train ticket admin fees and even the time taken to book a journey) businesses can make informed decisions about travel policy, fleet management and expense claims. Some MaaS companies suggest that in journey planning alone, it can take up to 9 steps before a simple travel arrangement is booked.
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providers are combined through a unified gateway, usually via an app or website, that creates and manages the trip and payments, including subscriptions, with a single account. The key concept behind MaaS is to offer travelers flexible mobility solutions based on their travel needs, thus "mobility as
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MaaS equally has many benefits for the business world - understanding the Total Cost of Business Mobility could help travel decision makers in the corporate world save hundreds of thousands. By analysing data and costs attributed to "business mobility" (e.g. vehicle rental costs, fuel costs, parking
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The Puget Sound First/Last Mile Partnership with Via to Transit project was designed to improve mobility by expanding access to transit by developing a partnership with a private sector mobility company, integrating the services with existing transit services, broadening access to a wider audience,
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MaaS also holds remarkable potential in the revolutionizing of public transport systems in developing countries. Since developing countries tend to depend heavily on informal and unstructured public transport modes, the concept of MaaS according to some researchers, could hold the key to providing
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In June 2012, Agrion, an energy storage company, sponsored a 1/2-day conference in San Francisco, CA titled "E-Mobility as a Service" at which the concept of Mobility as a Service was discussed as a potential outcome of the confluence between the digital realm of smartphone technology and shared
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MaaS could improve ridership habits, transit network efficiency, decrease costs to the user, improve utilization of MaaS transit providers, reduce city congestion as more users adopt MaaS as a main source of transit, and reduce emissions as more users rely on public transit component, autonomous
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The Palo Alto, California "Adaptive Mobility with Reliability and Efficiency" (AMORE) project tested a flexible service for commuting or first/last-mile connections to fixed-route service in relatively high-income, high-vehicle-ownership communities. The flexibility of a transit-hailing private
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Autonomous vehicles could allow the public to use roads in low cost-per-kilometre, self-navigating vehicles to a preferred destination at a significantly lower cost than current taxi and ridesharing prices. The vehicles could have a large impact on the quality of life in urban areas and form a
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Modelling scenarios were conducted on the deployment of shared autonomous vehicles on the city of Lisbon by PTV as part of the International Transport Forum's Corporate Partnership Board. This model shows that the positive impacts on transport networks and mobility in congested places will be
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model operates well in environments with a high number of "one-off" riders (tourists, transit networks in areas with high car adoption, etc.). Each leg of the booked trip (each train trip, taxi trip etc.) is priced separately and is set by the transport service provider. In this model, mobile
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In the United States, the US Department of Transportation began a series of demonstration projects called the "Mobility on Demand Sandbox Program" in 2016. Overseen by the Federal Transit Administration (FTA), the goals of the program included improved efficiency, effectiveness, and customer
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model assumes that enough users consume public transit services on a monthly basis to offer bundled transit service. Users pay a monthly fee and receive bundled transit services such as unlimited travel on urban public transport in addition to a fixed number of taxi kilometers. The monthly
105:) to pay for their travel. Between the multiple modes, trips, and payments, data is gathered and used to help people's journeys become more efficient. In the government space, the same data allows for informed decision-making when considering improvements in regional transit systems. 202:
Both models have similar requirements, such as trip planners to construct optimal trip chains, and technical and business relationships with transport service providers, (i.e. a taxi booking/payment API and e-ticketing, QR codes on urban buses and metros, etc.).
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has announced that it plans to transition its app to a fully autonomous service and aims to be cheaper than car ownership. Many automobile manufacturers and technology companies have announced plans or are rumored to develop autonomous vehicles, including
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during which many private cars were deregistered for the duration of the trial and utilization of existing transit services increased the efficiency of the overall network. Ultimately, a more efficient network coupled with new technology such as
183:, taxi drivers spend 75% of their working time waiting for a customer, and 50% of kilometers driven without generating revenue. A MaaS operator can solve this problem by guaranteeing a base salary to taxi drivers through existing employers. 252:
realised to their greatest extent with increases in shared minibus/bus scale public transport in addition to ride-sharing; whereas autonomous taxis with individual passengers would see a large increase in vehicle kilometres and congestion.
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experience of transportation services. Eleven cities received almost $ 8 million to conduct demonstration projects which were evaluated based on performance measures provided by the project partners, as well as independent evaluators.
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more efficient, equitable and accessible transportation services. In these contexts however, MaaS may need to be re-envisioned, and tailored to the unique challenges of the developing world, in order to create the desired impacts.
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This shift is further enabled by improvements in the integration of multiple modes of transport into seamless trip chains, with bookings and payments managed collectively for all legs of the trip. In London, commuters may use a
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However, there are also many anticipated challenges for sustainability and governance stemming from MaaS, ranging from increased energy use, reduced health effects, and up to conflicts across organizations.
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Booming demand for more personalised transport services has created a market space and momentum for MaaS. The movement towards MaaS is fueled by a myriad of innovative new mobility service providers such as
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to have 200 participants provide feedback. The app included mapping, planning, mobile ticketing, real-time arrival information, and parking options. The pilot was funded by with $ 150,000 each from the
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under the monthly subscription model. The service was well received; however, it was discontinued due to lack of support at the government level for third party on-selling of public transport tickets.
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MaaS could significantly increase the efficiency and utilization of transit providers that contribute to the overall transit network in a region. The predictions were validated by the Ubigo trial in
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The idea then gained widespread publicity through the efforts of Sampo Hietanen, CEO of ITS Finland (later founder and CEO of Maas Global), and Sonja Heikkila, then a Masters student at
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Dzisi, Emmanuel Komla Junior; Obeng, Daniel Atuah; Ackaah, Williams; Tuffour, Yaw Adubofour (1 January 2022). "MaaS for paratransit minibus taxis in developing countries: A review".
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Hamid, Umar Zakir Abdul; Al-Turjman, Fadi (2021). "Introductory Chapter: A Brief Overview of Autonomous, Connected, Electric and Shared (ACES) Vehicles as the Future of Mobility".
314:(BVG) continued Mobility as a Service development by launching first in the world large scale and city owned project "Jelbi" together with a Lithuanian mobility startup Trafi. 408:
launched a trial in 2018 that was promoted as the first MaaS app in the UK but it ultimately didn't the usage they expected but a new trial is expected to launch in 2024.
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The EU-funded "Mobinet" project has laid some of the groundwork for MaaS, e.g. pan-European identity management of travelers, and payments, and links to trip planners.
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subscription model incorporates a well-funded commercially operated "MaaS Operator" which will purchase transport services in bulk and provide guarantees to users. In
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Mobility as a service may cause a decline in car ownership. If average vehicle occupancy for on-road time decreases, total vehicle-kilometres-travelled will increase.
1868: 44:) is a type of service that enables users to plan, book, and pay for multiple types of mobility services through a combined platform. Transportation services from 1044: 1356: 1010: 1357:"U.S. DOT Secretary Foxx Participates in White House Frontiers Conference, Announces Nearly $ 65 Million in Advanced Technology Transportation Grants | FTA" 1861: 53:
a service" also refers to the broader concept of a shift away from personally-owned modes of transportation and towards mobility provided as a service.
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Taiebat; Brown; Safford; Qu; Xu (2018). "A Review on Energy, Environmental, and Sustainability Implications of Connected and Automated Vehicles".
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critical part of the future of transportation, while benefiting the traveler, the environment, and even other sectors such as healthcare.
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there is demand and proposals may have different characteristics like support for offline access and integration with informal transport.
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The concept assumes use through mobile app, although the concept can also be used for any type of payment (transit card, ticket, etc.).
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In 1996, the concept of an "intelligent information assistant" integrating different travel and tourism services was introduced at the
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Tschanz, Nico; Zimmermann, Hans-Dieter (1996). "The Electronic Mall Bodensee as Platform for the Development of Travel Services".
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services as well as on-demand "pop-up" bus services. On the other hand, the trend is motivated by the anticipation of
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Mobility on Demand Sandbox Demonstration: Adaptive Mobility with Reliability and Efficiency (AMORE), Final Report
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In September 2023, Brussels launched Floya, as MaaS app to book public transport, scooters, bikes, and cars.
300:, and subsequently, the Mobility as a Service Alliance was formed. In 2017 the MaaS Alliance published its 2349: 2318: 2224: 2053: 2012: 1901: 1796: 1589: 2007: 1906: 447: 405: 1751:"Moving MaaS: Mobility as a Service in the United States and Abroad – The Eno Center for Transportation" 760: 259:, secured funding to be used over the next ten years to support the development of autonomous vehicles. 2440: 2247: 2151: 1985: 1206: 960: 2379: 2359: 2278: 1926: 311: 2298: 2177: 2042: 1568: 1522: 2126: 1995: 1677: 2283: 82: 78: 49: 2214: 2435: 2369: 2288: 1228: 74: 45: 1229:"Mobility as a Service - A Proposal for Action for the Public Administration, Case Helsinki" 1936: 1931: 1544: 879: 656: 645:"Mobility as a Service (MaaS) in the Global South: research findings, gaps, and directions" 786:"Questioning mobility as a service: Unanticipated implications for society and governance" 784:
Pangbourne, Kate; Mladenović, Miloš N.; Stead, Dominic; Milakis, Dimitris (January 2020).
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Braams, Rik B.; Wesseling, Joeri H.; Meijer, Albert J.; Hekkert, Marko P. (2023-05-11).
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The SMILE (Simply MobILE) project started in 2012 and the trial began in November 2014.
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Urban Mobility System Upgrade: How shared self-driving cars could change city traffic
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Whim started in Helsinki in 2016 and provided 1.8 Million trips a year after launch.
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Go Denver was launched in February 2016, and it had over 7,000 users by June 2017.
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on Mobility as a Service, and how to create foundation for thriving MaaS ecosystem.
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ran the "Move PGH" two year pilot program from July 2021 to July 2023. In 2022
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The concept first arose in Sweden. A well-executed trial was conducted in
256: 241: 221: 113: 109: 1435:"Palo Alto prepares to enter 'microtransit' arena with on-demand shuttles" 474:"Making Mobility-as-a-Service: Towards Governance Principles and Pathways" 289:, and the support of the Finnish Ministry of Transport and Communication. 2161: 1821:"City of Tampa Launches Mobility as a Service (MaaS) App | City of Tampa" 866:
Dzisi, Emmanuel; Obeng, Daniel Atuah; Tuffour, Yaw Adubofour (May 2021).
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In 2019 seven MaaS projects were being organized around the country.
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The concept is then broken down further into 2 payment models:
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but none yet include taxis/on-demand buses in the service.
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could significantly reduce the cost of public transit.
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In September 2019, Berlin's public transport authority
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Mladenović, Miloš N. (2021). "Mobility as a Service".
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Information and Communication Technologies in Tourism
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In January 2016, the President of the United States,
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Transportation Research Part A: Policy and Practice
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Index

Mobility-as-a-Service
mobility as a service (phones and tablets)
public
private transportation
journey planner
carpool
ridesharing companies
bicycle-sharing systems
scooter-sharing systems
carsharing
self-driving cars
contactless payment
Oyster card
Global North
Global South
Gothenburg
autonomous vehicles
Hanover
Germany
Helsinki
Vienna
Stuttgart
autonomous car
Uber
Tesla
Mobileye
General Motors
Waymo
Apple
Local Motors

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