281:(CBL) in 1930, beginning with Brading Brewery of Ottawa and Kuntz Brewery of Kitchener. Carling was merged into the-then Brewing Corporation of Ontario later that year. O'Keefe was one of the major targets, but the acquisition was not completed until 1934. Canadian Breweries Limited was a conglomerate, having purchased about 30 breweries. Some of the original brand names stayed in use during this time. The company closed some breweries, reducing its number of brands to just six in 1959. It also expanded into the United States, starting with a Carling Brewery in
25:
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plant and warehouse (built in 1953) at 122 Bond Street that became home to the School of Image Arts. The main O'Keefe's regional office building (285 Victoria Street, built 1946-48) becoming home to the
Faculty of Business in 1967 until they moved into the new Ryerson Business Building (renamed the Ted Rogers School of Management) at Bay & Dundas in 2006. It is presently known as the Victoria Building.
227:. In 1891, the company was incorporated as O'Keefe Brewing Company Limited. In 1911 another new brewery was built with an annual capacity of 500,000 barrels. O'Keefe was one of the first to use trucks for beer delivery, the first to build a mechanically refrigerated warehouse, and one of the first to advertise extensively.
379:
Carling O'Keefe was a major supporter of
Langley Speedway, a 3/8th-mile paved stock car oval, in Langley, British Columbia. They often sponsored races and season points championships. For example, Tom Berrow was the 1976 Carling O'Keefe Super Stock Points Champion. Their Company name was painted on
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to form Molson
Breweries Canada in 1989. At the time of the merger, Molson was the second-largest Canadian brewing company, while Carling O'Keefe was third. The merger put the combined company ahead of former market leader Labatt's and made it the sixth-largest North America brewery. Seven Canadian
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mixed-use development, including a movie theatre used as lecture rooms by
Ryerson (as part of a deal for air rights over their parking garage), a parking garage and the Ryerson book store. Other O'Keefe buildings on the east side of Victoria were converted for Ryerson's use, including the bottling
418:. Both franchises were sold due to the impending merger with Molson. The company, however, maintained promotional interests in both teams. In addition, during the 1980s, Carling O'Keefe was a chief sponsor for the CFL game telecasts on both the
215:, a banker, purchased the Hannath & Hart Brewery in 1862. By 1864, one of his partners had died, while the other (Patrick Cosgrave) left to found his own brewery. The business was renamed O'Keefe and Company. It was the first to produce
324:
beer for production in Canada. The beer, unlike its other beers was not sold in the "stubby" bottle, instead, it was sold in the long-neck clear bottle. This began the decline of the stubby, which was phased out in the 1980s.
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in 1969. Under
Rothmans, it began a period of consolidation and cutting costs. It closed breweries in Ottawa, Quebec and Cleveland. Faced with declining sales and profits, it renamed itself Carling O'Keefe in 1973.
195:
became a prominent figure in
Canadian business and politics; he was knighted in 1893 and died in 1911. The Carling Brewery then changed hands several times. In 1930, the Carling company was merged into the
258:. It was sold to Ryerson in 1966. The brewery was demolished and used as a parking lot for several decades, and later a Ryerson parking garage was built on-site. The site is now part of the
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in 1952 to Hope & Anchor. Along with Hope & Anchor, CBL built a national brewing group starting in the late 1950s, developing
Northern Breweries and Charrington United Breweries.
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Carling brands are currently owned by the Molson Coors
Brewing Company. Carling O'Keefe's Toronto location on Carlingview Drive (named for the brewery) is now a Molson brewery.
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in 1934. Canadian
Breweries purchased numerous other brewers – some to shut down, and some solely for their brands. In 1969, Canadian Breweries was acquired by a subsidiary of
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in 1973. The company continued the acquisitions of the Taylor era. The company bought two more brewers: Doran's of
Northern Ontario, and National Brewing of the US.
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Black Horse Ale (formerly a Dawes brand, a similarly named, but unrelated beer is made for the Nfld/Labrador market by Molson Coors)
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Carling Premier a stronger version of Carling Black Label, with an alcohol percentage of 4.7%. In cans it is sold with a
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in 1934. By 1971, it had seven breweries in the United States. In the UK, it first licensed the production of
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professional football team and continued to do so until 1991. Carling O'Keefe also held ownership of the
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and remained affiliated with the team for many years, sponsoring a team MVP award in the early 1970s.
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Molson merges with Carling - CBC News: National, Broadcast Date: Jan. 18, 1989; reporter Tom Kennedy
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O'Keefe died in 1913. The company became owned by a holding company, O'Keefe Limited, controlled by
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191:. When he died, his sons William and John took over, naming it the W & J Carling Brewing Co.
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399:. Over the course of the season, Ross earned four top fives, nine top tens, and a single win at
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as a minority partner, then buy out Elders and Miller. In 2005, Molson merged with
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the front stretch of the track and was part of the "Winner's Circle" celebration.
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plants were closed due to consolidation. Molson would later add US brewer
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University of Western Ontario - Partial essay on the History of Carling
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784:"COMPANY NEWS; Molson and Carling To Merge Operations (Published 1989)"
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University of Western Ontario - Partial essay on the History of O'Keefe
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In 1981, Carling O'Keefe, responding to the entry of Budweiser by
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Taylor resigned as chairman of CBL in 1966, and CBL was sold to
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446:. The "Mabel, Black Label" was a well-known advertising slogan
805:"Molson-Carling merger meant trouble was brewing for workers"
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700:"SPORTS WORLD SPECIALS; The Great Beer War (Published 1984)"
960:
E. P. Taylor : the biography of Edward Plunket Taylor
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In 1976, Carling O'Keefe became a minority partner in the
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en route to a ninth-place finish in the points standings.
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O'Keefe, in 1969, was the first television sponsor of the
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Thomas Jr., Robert Mcg.; Janofsky, Michael (1984-11-12).
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Brew North: How Canadians Made Beer and Beer Made Canada
834:"Brewery to close seven plants in merger - UPI Archives"
760:"Nordiques fans optimistic about club's eventual return"
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859:"Newly Merged Molson, Carling to Close 7 Breweries"
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49:. Unsourced material may be challenged and removed.
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246:is the former mansion owned by Eugene O'Keefe in
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647:"Harry Ornest Purchases CFL's Toronto Argonauts"
336:in 1987. Carling O'Keefe began bottling Elders'
305:As a new venture, Carling O'Keefe began making
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672:"SUITS OVER TV SPLIT N.H.L. (Published 1984)"
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478:Carlsberg and Tuborg - made under license of
1203:Food and drink companies established in 1840
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1075:, Charlie Burns and Len Lumbers (1960–1971)
993:Falstaff Brewing — History of Carling
468:Dominion Ale - now produced by Molson Coors
219:beer in Canada, along with the traditional
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556:"Charles Millar Dies Suddenly At Office".
387:car driven by Canadian short track driver
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136:. The company's origins can be traced to
109:Learn how and when to remove this message
1008:Glenbow Museum — The Molson Papers
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250:. It now serves as a residence for
179:began a small brewing operation in
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391:and owned by former NASCAR driver
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34:needs additional citations for
919:. Vancouver: Greystone Books.
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465:- now produced by Molson Coors
456:Red Cap Ale - now produced by
340:. Carling O'Keefe merged with
328:Carling O'Keefe was bought by
198:Brewing Corporation of Ontario
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1188:Molson Coors Beverage Company
1003:Museum London — Carling
726:Fachet, Robert (1988-11-03).
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884:"CFL MAY BE BEYOND RESCUING"
355:Molson Coors Brewing Company
294:Rothmans of Pall Mall Canada
267:Canadian Breweries 1930–1973
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1183:Defunct breweries of Canada
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277:E. P. Taylor began forming
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882:Hickey, Pat (1987-11-08).
444:beer in the United Kingdom
279:Canadian Breweries Limited
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428:Canadian Football Network
301:Carling O'Keefe 1973–1989
16:Brewing company in Canada
1208:Toronto Argonauts owners
1129:Canadian Football League
964:McClelland & Stewart
458:Waterloo Brewing Company
364:Sponsorships and sports
940:. Between The Lines.
934:Heron, Craig (2003).
401:Martinsville Speedway
1065:, Charlie Burns and
1057:Argonaut Rowing Club
911:Coutts, Ian (2010).
493:- introduced in 1987
487:- introduced in 1981
442:is the best selling
240:Charles Vance Millar
132:that is now part of
43:improve this article
440:Carling Black Label
287:Carling Black Label
140:, which bought the
1085:William R. Hodgson
1079:Baton Broadcasting
1073:John W. H. Bassett
1063:John W. H. Bassett
813:. January 18, 2019
543:2009-09-23 at the
397:Winston Cup Series
273:Canadian Breweries
236:Sir William Mulock
138:Canadian Breweries
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863:Los Angeles Times
651:Los Angeles Times
480:Carlsberg Brewery
408:Toronto Argonauts
309:and distributing
232:Sir Henry Pellatt
208:O'Keefe 1862–1934
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1145:David Braley
1103:Bruce McNall
1097:Harry Ornest
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905:Bibliography
891:. Retrieved
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786:. 1989-01-19
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185:Upper Canada
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160:Predecessors
134:Molson Coors
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41:Please help
36:verification
33:
1157:(2015–2018)
1151:Bell Canada
1147:(2010–2015)
1141:(2003–2010)
1125:(1999–2003)
1119:(1994–1995)
1113:(1991–1994)
1099:(1988–1991)
1093:(1979–1988)
1087:(1974–1976)
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1059:(1873–1956)
817:January 29,
598:Coutts 2010
571:Rohmer 1978
509:O'Keefe Ale
320:, licensed
128:company in
1177:Categories
1111:John Candy
893:2024-01-30
868:2024-01-30
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712:2024-01-30
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633:Heron 2003
610:Heron 2003
583:Heron 2003
514:References
463:Old Vienna
330:Elders IXL
69:newspapers
740:0190-8286
389:Earl Ross
334:Australia
307:Carlsberg
175:In 1840,
156:in 1989.
958:(1978).
622:CBC News
541:Archived
473:Licenses
353:to form
318:Labatt's
150:Rothmans
506:Dow Ale
395:in the
248:Toronto
126:brewing
83:scholar
1131:(2003)
970:
944:
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451:widget
434:Brands
385:NASCAR
311:Tuborg
225:porter
181:London
154:Molson
130:Canada
124:was a
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351:Coors
217:lager
90:JSTOR
76:books
1153:and
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968:ISBN
942:ISBN
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819:2024
736:ISSN
422:and
238:and
223:and
62:news
838:UPI
424:CTV
420:CBC
414:'s
412:NHL
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