357:
228:. The animated King was featured in a series of advertisements in which he would visit a Burger King outlet for an interview with a television reporter or see a former court wizard who now worked for the chain. In all ads the King would present children with small gifts or buy them some Burger King food. Many of these commercials featured the King reciting the restaurant's slogan, "Burger King, where kids are king!" In 1973, the Burger King met Cap'n Crunch, which launched various promotional collaborations between the two's respective brands.
290:
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498:, based mobile content provider Mobliss. The games, designed to run on mobile phones, were promoted in U.S. locations on menus and packaging. According to Mobliss, the goal of the first game is to become the King's protégé by facing challenges and progressing in the virtual world of a Burger King-themed city. The games could be purchased and downloaded using an
155:
and performed magic tricks that were mostly sleight-of-hand but sometimes relied on camera tricks or involved his "Magic Ring" which could summon copious amounts of food. The Burger King
Kingdom advertisements were discontinued in the late 1980s in favor of the BK Kids Club Gang and other advertising
325:
which was originally used as inspiration for brainstorming; it was eventually decided to restore the head and use it in a campaign. The King appeared in commercials for Burger King starting in 2004. In this incarnation, the King is an unnamed actor who wears an oversized grinning mask that resembles
337:
Due to sluggish sales and customer aversion, Burger King retired the 2000s version of the Burger King character in 2011 following a "food-centric" marketing approach. Burger King chief financial officer Josh Kobza explained that the reason behind the removal of the "creepy" character was because he
175:
for its new use of what various trade publications and
Internet articles labeled "the Creepy King" persona, an appellation that BK came to favor and CP+B used in its ads. However, this iteration of the King failed to provide a consistent message regarding the company and its products, prompting the
482:
where the King must sneak up behind hungry people and offer them Burger King products. Players are graded on how elaborately they deliver the food. The games were available at Burger King restaurants from
November 19 to December 24, 2006. They were priced at
143:, in 1955. Later signs showed the King sitting on a "burger throne" as well as atop the BK sign while holding a beverage. In the early 1970s, Burger King started using a small and animated version of the King in its children's advertising, voiced by
235:
and performed magic tricks that were mostly sleight-of-hand but sometimes relied on camera tricks or involved his "Magic Ring." The King was accompanied by usually two or more children and notable characters such as "Sir Shake-a-Lot" (a
326:
the 1970s version of the King and who often appears in various unexpected places such as in bed with people or behind doors and walls, only to offer them Burger King food. Employing the advertising technique called
954:
171:
rendition of the Burger King character from the Burger King
Kingdom advertising campaign now simply called "the King". During the use of CP+B's new version of the King, ads generated significant
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51:
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for its new use of what various trade publications and
Internet articles labeled "the Creepy King" persona, an appellation that BK has come to favor and CP+B uses in its ads.
289:
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255:", "The Hamburglar" and "Mayor McCheese" among other characters and mascots. The Burger King Kingdom advertising campaign was discontinued by the late 1980s in favor of the
321:
iteration of the Burger King character who was simply called "the King". During production, an employee at CP+B found a 1970s'-era oversized Burger King head for sale on
265:
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In 1976, the animated king was replaced by the "Marvelous
Magical Burger King" which was a red-bearded and Tudor-era king played by Dick Gjonola, who ruled the
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During the late 1960s to early 1970s, the Burger King was introduced as a small and animated king character in its children's advertising voiced by
244:-esque hamburger portrait), "The Duke of Doubt" who often doubted the King's abilities and the robotic "Wizard of Fries". This campaign paralleled
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was paid $ 200,000 to allow the King to stand behind him in the grandstands during the televised broadcast of the 2015 Belmont Stakes, where
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release in
February 2006. The King is available as the in-ring round guy, and later he is selectable as the player's boxing manager.
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An updated rendition of the Burger King character used in the advertising for Burger King Kids Club during the mid-2000s.
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147:. In 1976, the original animated King was replaced by the "Marvelous Magical Burger King" which was a red-bearded and
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Obituaries in the
Performing Arts, 2009: Film, Television, Radio, Theatre, Dance, Music, Cartoons and Pop Culture
17:
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Sneak King isn't a good game, but it's so crazy and so cheap that it still manages to be weirdly compelling.
207:. The King returned in 2017 and onward in commercials promoting the new "Mac and Cheetos" and flame-grilled
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502:
shortcode, and were available on all major US carriers that
Mobliss had direct publishing agreements with:
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Big Bumpin' might have worked as a part of a large minigame collection, but on its own, it's sort of lame.
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each ($ 4.99 Canadian) with purchase of a value meal, and have each been rated "E for
Everyone" by the
183:
Five years later, the company brought back the King in May 2015 with a paid appearance as a member of
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A 1985 Burger King Kingdom commercial featuring the Burger King and the Duke of Doubt on Retro Junk.
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135:. The first iteration of the Burger King was part of a sign at the first Burger King restaurant in
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674:"Burger King Corporation Selects Crispin Porter + Bogusky As Lead Creative Advertising Agency"
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In October 2006, Burger King announced that it would be releasing three video games for the
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799:"Burger King reportedly paid $ 1 million to get its mascot in Floyd Mayweather's entourage"
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317:(CP+B) took over advertising of Burger King on January 27, 2003, they began using a new
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The original Burger King as used in print campaigns from the 1950s to the late 1960s.
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company to terminate its relationship with CP+B upon the takeover of Burger King by
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The animated version of the Burger King used during the late 1960s and early 1970s.
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consoles, starring the King and other mascots such as the Subservient Chicken. In
399:. Baffert had turned down $ 150,000 to allow the mascot to appear with him at the
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The character returned when Burger King paid $ 1 million to have him included in
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The "creepy" iteration of the Burger King used from 2004 to 2011 and since 2015.
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The "creepy" iteration of the Burger King used from 2004 to 2011 and since 2015.
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The first appearance of the Burger King in a video game is in the boxing game
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in 2010 and announced the following year that the character would be retired.
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Michael Donahue, "Forced Guests: Cameos that make us sceam 'Yessss!'" in
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380:. The King then appeared in a Burger King commercial for the return of
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Pocketbike Racer is a bad kart-racing game that's often broken.
769:"How the Average McDonald's Makes Twice as Much as Burger King"
515:
237:
128:
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491:. All three received low ratings from various game critics.
407:, he became the second trainer to win two Triple Crowns with
310:
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took over advertising of Burger King in 2003, they created a
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that has a craving for milkshakes), the "Burger Thing" (a
829:"Bafferts Make Whopper Of A Donation To Equine Charities"
191:. The next was an appearance in the grandstands at the
403:. The King was also on hand with Baffert when at the
586:
529:
1018:"Burger King Taps Mobliss to Develop Mobile Games"
876:"Burger King Makes Foray into Mobile Phone Gaming"
693:"Burger King is resurrecting a dubious icon. Why?"
742:"Big Burger Business: McDonald's and Burger King"
1718:Internet memes introduced from the United States
1679:
338:"scare away women and children" from the chain.
1631:Burger King Corporation v Hungry Jack's Pty Ltd
791:
295:The Marvelous Magical Burger King used in the
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494:In 2008, a series of games were developed by
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133:fast-food restaurant chain of the same name
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465:pits them against each other in a game of
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27:Mascot of American food chain Burger King
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251:children's commercials, which featured "
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676:. HispanicBusiness.com. Archived from
378:his May 2015 fight with Manny Pacquiao
1061:
992:"Do you want a high-score with that?"
760:
731:magazine. September 9, 2011. page 56.
195:, with the character standing behind
1644:Burger King Pokémon container recall
1020:. Digital Media Wire. Archived from
766:
642:
989:
961:Gamespot review of Pocketbike Racer
873:
748:. Season 2. Episode 3. 2008-04-21.
587:crunchatizemecaptain (2020-07-19).
330:, CP+B's ads generated significant
24:
902:"Burger King orders up Xbox games"
839:from the original on June 10, 2015
25:
1734:
1039:
475:, players control the King in a
1703:Fast food advertising characters
1662:
1661:
1054:The evolution of The Burger King
900:Sinclair, Brendan (2006-10-02).
767:Wong, Venessa (March 25, 2014).
620:. Saukvalley.com. Archived from
532:
355:
343:
288:
276:
264:
1612:Restaurant Brands International
1520:Burger King (Mattoon, Illinois)
1087:
1016:Hefflinger, Mark (2007-10-08).
1009:
998:from the original on 2007-10-11
983:
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912:from the original on 2007-09-30
893:
851:
809:from the original on 2015-05-08
705:from the original on 2007-10-13
599:from the original on 2020-07-19
367:
1708:Male characters in advertising
1638:Burger King Corp. v. Rudzewicz
980:Gamespot review of Big Bumpin'
691:Stevenson, Seth (2004-10-01).
684:
672:PRNewswire (23 January 2006).
665:
636:
610:
580:
419:
384:chicken nuggets in June 2015.
299:commercials from 1976 to 1989.
219:
127:character used as the primary
13:
1:
827:Paulick, Ray (June 8, 2015).
725:"The (Burger) King Is Dead".
573:
189:Mayweather vs. Pacquiao fight
455:, the mascots face off in a
304:
7:
525:
10:
1739:
1723:Mascots introduced in 1955
1540:Heartland Food Corporation
1265:Grilled chicken sandwiches
564:counterpart to Burger King
214:
163:-based advertising agency
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1120:Countries with franchises
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859:Electronic Gaming Monthly
100:
92:
87:
76:
72:Dick Gjonola (1976-1980s)
68:
60:
48:
40:
35:
990:Ray, Bill (2007-10-08).
878:. ClickZ. Archived from
874:Aun, Fred (2007-10-08).
618:"Richard Joseph Gjonola"
477:third-person perspective
315:Crispin Porter + Bogusky
313:-based advertising firm
187:'s entourage before the
165:Crispin Porter + Bogusky
151:-era king who ruled the
1688:Burger King advertising
1649:2013 horse meat scandal
1396:The Subservient Chicken
649:McFarland & Company
553:The Subservient Chicken
88:In-universe information
1693:Burger King characters
1525:Burger King (Alberta)
1478:Fast food advertising
861:226 (March 2008): 34.
643:Lenz, Harris (2010).
589:"Crunch and The King"
548:Fast food advertising
415:Advertising campaigns
401:2015 Preakness Stakes
1535:Simonds Farsons Cisk
1442:New Zealand Breakers
1311:Breakfast sandwiches
1270:Specialty Sandwiches
1110:Advertising programs
942:review of Sneak King
434:, starting with the
374:Floyd Mayweather Jr.
185:Floyd Mayweather Jr.
1530:Carrols Corporation
1505:Beurger King Muslim
1437:Burger King Classic
1358:Burger King Kingdom
496:Seattle, Washington
427:Fight Night Round 3
405:2018 Belmont Stakes
297:Burger King Kingdom
233:Burger King Kingdom
193:2015 Belmont Stakes
153:Burger King Kingdom
30:Fictional character
1607:Berkshire Hathaway
1582:Grand Metropolitan
1515:Burger King Israel
1301:Impossible Whopper
1280:BK Chicken Nuggets
976:2007-09-30 at the
957:2007-09-29 at the
935:2007-09-29 at the
680:on 24 August 2011.
1698:Corporate mascots
1675:
1674:
1486:
1485:
1421:"Whopper Whopper"
1416:Whopper Sacrifice
1334:
1333:
1326:Storm (ice cream)
1306:BK Dinner Baskets
1166:Norman E. Brinker
779:on March 26, 2014
624:on April 12, 2017
508:AT&T Mobility
376:'s entourage for
257:BK Kids Club Gang
118:
117:
16:(Redirected from
1730:
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1664:
1466:Related subjects
1401:The Whopperettes
1376:PocketBike Racer
1343:
1342:
1275:BK Chicken Fries
1209:
1208:
1151:James B. Adamson
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994:. The Register.
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803:Business Insider
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61:First appearance
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1551:Olayan Group
1430:Sponsorships
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1135:Product list
1125:Legal issues
1052:TV Acres.com
1026:. Retrieved
1022:the original
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593:Crunch Facts
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480:stealth game
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397:Triple Crown
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371:
368:2015–present
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249:McDonaldland
230:
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120:
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69:Portrayed by
1592:TPG Capital
1547:(Australia)
1473:Burger wars
1369:Big Bumpin'
1339:Advertising
1285:TenderCrisp
1105:Advertising
1089:Burger King
540:Food portal
467:bumper cars
462:Big Bumpin'
420:Video games
389:Bob Baffert
319:caricatured
242:W.C. Fields
226:Allen Swift
220:1960s–1980s
197:Bob Baffert
169:caricatured
145:Allen Swift
109:Burger King
83:(1968–1976)
81:Allen Swift
42:Burger King
1682:Categories
1602:3G Capital
1383:Sneak King
1363:King Games
1353:BK Tee Vee
1249:Whopperito
1229:BK Stacker
1181:Jack Cowin
1115:Franchises
1028:2007-10-08
1002:2007-10-08
916:2007-10-08
886:2007-10-09
813:2015-05-05
709:2007-10-09
603:2020-07-19
574:References
562:McDonald's
472:Sneak King
246:McDonald's
178:3G Capital
156:programs.
101:Occupation
1623:and cases
1577:Pillsbury
1570:Ownership
1346:Campaigns
1156:Brad Blum
783:March 26,
698:Slate.com
628:April 11,
432:EA Sports
305:2004–2011
112:fast food
77:Voiced by
44:character
1667:Category
1239:Big King
1205:Products
1130:Products
996:Archived
974:Archived
955:Archived
940:GameSpot
933:Archived
910:Archived
906:GameSpot
837:Archived
807:Archived
703:Archived
597:Archived
526:See also
520:T-Mobile
485:US$ 3.99
457:minibike
447:Xbox 360
436:Xbox 360
395:won the
382:US$ 1.49
209:Whoppers
131:for the
1258:Chicken
1244:Whopper
1224:Sliders
1100:History
843:June 8,
409:Justify
215:History
141:Florida
1587:Diageo
1500:AmRest
1452:Sauber
1234:BK XXL
1144:People
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516:Alltel
459:race.
309:After
259:ads.
238:knight
199:, the
129:mascot
93:Gender
1561:Wimpy
1556:Quick
1406:Ugoff
1294:Other
430:from
311:Miami
161:Miami
159:When
149:Tudor
137:Miami
123:is a
114:chain
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845:2015
785:2014
728:Time
653:ISBN
630:2017
489:ESRB
445:and
443:Xbox
323:eBay
125:king
105:King
96:Male
64:1955
1446:NBL
500:SMS
203:of
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