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777:, and was not interested in Pokémon. Tomy acquired the rights to commercialize a wide range of merchandise, mainly toys, and released the "Monster Collection" of figures next year. The anime became a huge hit, and sales of related products doubled. Tomy (who had been the third largest company in the toy industry since the 1980s) rose to second place in 1997.
706:
The company was named Tomy as an abridgement of
Tomiyama, which was the founder's surname. Starting as a manufacturer, Tomy had the largest product development team in the toy industry and plaudits for its technology. Nonetheless, by its third generation, president Mikitaro Tomiyama decided to
827:
In
Western media, the Takara Tomy merger was typically characterised as a 'takeover' of Takara by Tomy (likely because several years of losses had put Takara in a financially weakened state at the time of the merger (although Takara did have significantly higher sales than Tomy)). However, the
831:
Post-merger media speculation about the control of brands from the Takara Tomy merger arose from the new use of a "TOMY" copyright on all packaging (including former Takara brands shipped by Hasbro) (but this was merely a consequence of the decision to use only the Tomy name in international
711:. Bandai developed its products more quickly, which was more appealing to television properties that required a fast turnaround. Despite internal and external opposition, Tomiyama was determined to aggressively pursue TV licenses such as
784:, and Pokémon's slump saw Takara regaining second place and Tomy falling again to third. However, Beyblade subsequently faltered (which adversely affected Takara's fortunes; Tomy merged with the suffering company and became Takara Tomy).
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continues to use both Tomy and Takara as distinct brand names on toy ranges which originated in each separate company, and most new toy ranges or stand-alone products now carry the new Takara Tomy brand.
828:
companies' management teams had previously discussed merging (including at times when Takara appeared stronger). Under
Japanese corporate law, the move was a merger of both companies on an equal basis.
859:, to the West. Tomy UK's slogan has traditionally been "Trust Tomy". In 2006, Tomy UK launched a website on which consumers can buy online from Tomy's catalogue. In early 2011, Takara-Tomy acquired
800:
The company decided to use the name "Tomy" in international subsidiaries, and "Takara Tomy" in Japan, because Tomy had built considerable international brand recognition while Takara's products (
744:) (which was a catastrophic failure). It became common wisdom within the industry that Tomy could not support a multimedia franchise. However, Tomy established a relationship with
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Tomiyama was shocked when his son told him that Tomy's toys were bad and that he wanted to work for Bandai when he grew up. In response, he created the moderately successful
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bought out the majority of
Tatsunoko's stake in 2014. Tomy UK was founded in 1982 for the sale and distribution of Tomy products in
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Please help improve this article by looking for better, more reliable sources. Unreliable citations may be challenged and removed.
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Takara-Tomy has manufactured a broad range of products based on its own properties which include, from the Tomy side:
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in June 2005. The studio then became a full subsidiary of Takara Tomy following the March 2006 merger until
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Hitman Reborn! Flame Rumble – a series of fighting games based on the manga/anime for the
Nintendo DS
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reacquired the rights to all generations of the franchise before selling the rights back to Hasbro.
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in Japan, the
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products, and a vast range of toys suited to girls or boys. They make a large selection of
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elsewhere) is a
Japanese toy company. It was established in 1924 by Eiichirō Tomiyama as
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and obtained the commercial rights. Bandai at the time was busy with its big hit,
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It has been suggested that portions about the pre-merger history of Tomy be
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Z-Knights – line of constructible models of humanoid robots styled after
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Tomy sells many products worldwide, including baby and pre-school toys,
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acquired the distribution rights to them starting with the franchise's
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and Tomy branded baby care products, and, from the Takara side:
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The Tomy Pocket Game
Shooting Gallery was manufactured in 1978.
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etc.) had been sold and branded by other toy companies such as
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streamline the company to be more competitive with wholesaler
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1780:"Corporate History｜Corporate Information｜TOMY Company, Ltd"
1758:"Corporate Profile｜Corporate Information｜TOMY Company, Ltd"
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series), and are responsible for the distribution of some
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The former "Tomy" brandname, still used outside of Asia
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1454:
Q-steer – micro radio-controlled cars based on Choro-Q
685:. In 2006, Tomy merged with another toy manufacturer,
1915:
103:. Unsourced material may be challenged and removed.
541:Tomiyama family through Tsukasa Fudōsan KK (7.94%)
935:, B-Daman, Koeda-chan (also known as Treena) and
1999:
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763:Tomy learned about the growing popularity of
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2083:Companies listed on the Tokyo Stock Exchange
1435:system (called "Tomica World" outside Japan)
1065:for the merged company was the combining of
780:In 2001, competitor Takara's hit franchise,
1451:- the successor to the Pretty Rhythm series
1189:. Unsourced material may be challenged and
23:
1900:
1707:
1529:Transforming Bullet Train Robot Shinkalion
382:(original Tomy, 1924; former Takara, 1955)
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1693:Learn how and when to remove this message
1209:Learn how and when to remove this message
163:Learn how and when to remove this message
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32:This is an accepted version of this page
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2053:Japanese companies established in 2006
2013:Manufacturing companies based in Tokyo
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578:Tomy Southeast Asia (Philippines) Ltd.
256:Takara Tomy (mostly in Japan and Asia)
61:Japanese toy and entertainment company
192:out into another article titled
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1187:adding citations to reliable sources
1154:
1152:A list of notable products include:
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101:adding citations to reliable sources
72:
1825:
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56:
2068:Radio-controlled car manufacturers
1828:"TOMY Pocket Games - The USA List"
1746:. Tomy Co., Ltd. 12 December 2014.
867:, which included The First Years,
670:Tomiyama Toy Manufacturing Company
259:Tomy (mostly in Western countries)
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2063:Toy companies established in 2006
2018:Software companies based in Tokyo
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1408:Kingdom Hearts Trading Card Game
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516:¥156,467 million (FY 2013–2014)
465:¥154,804 million (FY 2013–2014)
337:Children's products and apparel
88:needs additional citations for
1873:"Water Games from TOMY (1976)"
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931:(also known as Penny Racers),
843:purchased a majority stake in
533:¥50,907 million (FY 2013–2014)
13:
1:
2028:Video game companies of Japan
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1565:Cardcaptor Sakura: Clear Card
499:¥8,929 million (FY 2013–2014)
482:¥3,335 million (FY 2013–2014)
450:
1871:Coopee, Todd (16 May 2016).
610:Tomy Marketing Company, Ltd.
7:
2038:Robotics companies of Japan
1600:
1583:that ran from 1991 to 1993.
1352:trading card game franchise
1111:products in Japan, such as
1028:Sakura Kinomoto: Clear Card
878:
748:and created the successful
652:Kabushikigaisha Takara Tomī
651:
288:Kabushikigaisha takara tomī
10:
2099:
1607:List of game manufacturers
1245:from 1981. It was sold as
1096:in Japan (mostly based on
735:Genki Bakuhatsu Ganbaruger
697:History and corporate name
569:T-ARTS KOREA Company, Ltd.
551:509 (as of March 31, 2019)
65:
1515:– 3D handheld game series
1358:(co-product with Sunrise)
1127:products in Japan before
832:subsidiaries). In Japan,
741:Nekketsu Saikyō Go-Saurer
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616:T-ENTAMEDIA Company, Ltd.
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1575:Revolutionary Girl Utena
1040:Revolutionary Girl Utena
563:Tomy International, Inc.
66:Not to be confused with
39:latest accepted revision
2033:Toy train manufacturers
1665:Some of this section's
1345:Crossbows and Catapults
729:Zettai Muteki Raijin-Oh
581:Tomy Asia (Taiwan) Ltd.
2073:Trading card companies
2043:Toy companies of Japan
1288:– marble shooting toys
1281:Bakugan: Battle Planet
1265:
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1241:A handheld variant of
1234:
1090:Thomas the Tank Engine
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863:and the RC2 sub-brand
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566:Tomy (Hong Kong) Ltd.
1784:www.takaratomy.co.jp
1478:Thomas & Friends
1425:– line of toy robots
1183:improve this section
942:Thomas & Friends
845:Tatsunoko Production
613:Kiddy Land Co., Ltd.
595:T-ARTS Company, Ltd.
575:Tomy (Shenzhen) Ltd.
572:Tomy (Thailand) Ltd.
226:Logo used since 2006
97:improve this article
1431:– plastic electric
1304:-type handheld game
1294:– top fighting game
1134:Friendship Is Magic
598:Penny Company, Ltd.
547:Number of employees
351:Tomy Company, Ltd.
216:
29:Page version status
2023:Game manufacturers
1911:Tomy International
1760:. Takaratomy.co.jp
1463:Screwball Scramble
1375:– vending machines
1277:– construction toy
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1046:Kirarin Revolution
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640:Tomy Company, Ltd.
607:Wako Company, Ltd.
601:Tomy Tec Co., Ltd.
391:7-9-10, Tateishi,
370:March 1, 2006
215:Tomy Company, Ltd.
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35:
1852:. Isobotrobot.com
1718:"Company profile"
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1642:MGA Entertainment
1521:(co-product with
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849:Nippon Television
702:Before the merger
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1906:(in English)
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1854:. Retrieved
1844:
1832:. Retrieved
1821:
1809:. Retrieved
1807:. Tomy.co.uk
1799:
1787:. Retrieved
1783:
1774:
1762:. Retrieved
1752:
1689:
1680:
1669:
1612:Fisher-Price
1519:Transformers
1493:die-cast toy
1484:Thunderbirds
1350:Duel Masters
1319:Brave series
1246:
1205:
1196:
1181:Please help
1169:
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1132:
1071:
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1052:Sugarbunnies
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933:Transformers
921:Nohohon Zoku
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806:Transformers
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721:Osomatsu-kun
705:
669:
665:
664:in Asia and
661:
639:
638:
589:Subsidiaries
523:Total equity
506:Total assets
388:Headquarters
293:Company type
205:(April 2023)
204:
193:
159:
150:
140:
133:
126:
119:
107:
95:Please help
90:verification
87:
63:
58:
46:
37:This is the
31:
2008:Takara Tomy
1877:ToyTales.ca
1670:may not be
1637:Spin Master
1596:Water Games
1540:Teletubbies
1335:Chuggington
1298:Blip (game)
1094:video games
917:Idaten Jump
834:Takara Tomy
662:Takara Tomy
404:Area served
345:Predecessor
333:Video games
267:Native name
18:Takara Tomy
2058:Toy brands
2048:Katsushika
2002:Categories
1648:References
1513:Tomytronic
1504:Tomy Tutor
925:Space Pets
897:Tomy Tutor
775:Tamagotchi
746:Shogakukan
717:Giant Robo
659:trading as
646:株式会社タカラトミー
489:Net income
414:Key people
377:2006-03-01
353:(original)
273:株式会社タカラトミー
249:Trade name
153:April 2023
123:newspapers
1932:Companies
1856:22 August
1850:"I-Sobot"
1834:22 August
1811:22 August
1805:"Tomy Uk"
1764:22 August
1473:Switch 16
1468:Starriors
1433:train set
1362:Flip Flap
1225:The Tomy
1170:does not
1147:Sega Toys
1129:Bushiroad
988:Life Game
952:Astro Boy
557:Divisions
433:president
408:Worldwide
305:Traded as
282:Romanized
1789:14 March
1672:reliable
1601:See also
1592:Zootopia
1458:Rummikub
1373:Gashapon
1292:Beyblade
1270:Armatron
1247:Puck Man
1121:Monopoly
1113:Play-Doh
998:Mega Man
993:Rock Man
964:Beyblade
937:Microman
879:Products
814:Beyblade
802:Microman
782:Beyblade
447:Products
426:chairman
321:Industry
43:reviewed
1918:Portals
1581:knights
1570:Slayers
1449:PriPara
1429:Plarail
1423:Omnibot
1397:Katekyo
1383:i-SOBOT
1340:Compass
1329:Choro-Q
1323:Sunrise
1286:B-Daman
1243:Pac-Man
1191:removed
1176:sources
1086:Pokémon
1034:Slayers
958:Pokémon
929:Choro-Q
909:Plarail
873:Compass
818:B-Daman
765:Pokémon
713:Akakage
676:富山玩具製作所
626:Website
457:Revenue
451:Details
375: (
367:Founded
200:Discuss
137:scholar
1632:Mattel
1622:Hasbro
1617:Bandai
1523:Hasbro
1489:Tomica
1413:Lamaze
1313:Boggle
1308:Blythe
1275:Atollo
1262:Tomica
1143:Hasbro
1109:Hasbro
1102:Naruto
1082:Disney
1067:Takara
976:Naruto
947:Disney
905:Tomica
871:, and
869:Lamaze
853:Europe
841:Takara
822:Hasbro
732:(then
709:Bandai
687:Takara
435:&
297:Public
139:
132:
125:
118:
112:"Tomy"
110:
1992:1920s
1956:Tokyo
1944:Japan
1744:(PDF)
1587:Zoids
1498:Tomix
1418:Licca
1392:Jenny
1387:Jenga
1368:Furby
1315:Flash
1117:Jenga
1105:anime
1098:Zoids
913:Zoids
538:Owner
397:Japan
190:split
144:JSTOR
130:books
68:Thomy
1968:Toys
1858:2015
1836:2015
1813:2015
1791:2016
1766:2015
1627:LEGO
1534:Tron
1302:Pong
1264:toys
1231:Pong
1227:Blip
1174:any
1172:cite
1119:and
1100:and
1088:and
1055:and
895:The
754:and
719:and
666:Tomy
328:Toys
315:7867
284:name
116:news
1185:by
1001:),
991:),
437:CEO
311:TYO
198:. (
99:by
45:on
2004::
1875:.
1782:.
1726:^
1709:^
1506:–
1491:–
1253:).
1251:UK
1115:,
1084:,
1049:,
1043:,
1037:,
1031:,
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1019:,
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875:.
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760:.
723:.
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649:,
395:,
313::
202:)
41:,
1920::
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1696:)
1690:(
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166:)
160:(
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151:(
141:·
134:·
127:·
120:·
93:.
70:.
49:.
20:)
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