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preference continued to move towards milk chocolate, and away from the more bitter cocoa essence products. Rowntree's two major rivals, Cadbury and Fry, merged in 1918, and although Rowntree was invited to participate in the merger, the company declined to do so. Meanwhile, the Rowntree board was torn as to whether it should become a low-turnover, high-quality product company or a mass producer of cheaper lines. Seebohm Rowntree inherited a struggling company when he succeeded his father as chairman in 1923. By 1930, as a result of all its problems, Rowntree was approaching bankruptcy.
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Between 1982 and 1987, the number of UK staff was reduced from 19,700 to 15,600. In 1987, Rowntree operated 25 factories in nine countries and employed 33,000 people, including close to 16,000 in its eight UK operations. Group turnover was £1.4 billion, with the UK and Ireland accounting for 40%
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and Jelly Tots. Jelly Tots are soft, chewy fruit-flavoured sweets. They are round, sugar-coated gumdrop-like confections about 13mm in diameter, and contain 25% fruit juices and no artificial colours or flavours. Jelly Tots were invented by Dr Brian Boffey of Horsforth, Leeds when he was working for
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established a small research and testing laboratory for analysing ingredients and rival company products. In 1890, to cater for this increased demand, Rowntree acquired a 20-acre site at Haxby Road on the outskirts of York. The Tanner's Moat site had become too small for Rowntree's needs, and the
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The takeover was controversial, as Nestlé was effectively protected from similar takeover attempts under Swiss law. After the Nestlé takeover, the Rowntree chocolate ranges began to use the branding "Nestlé Rowntree", before eventually the Rowntree name was dropped from the packaging altogether,
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George Harris was appointed marketing manager for chocolate bars in January 1931. Harris had learned the latest marketing techniques while he was in the United States. According to Robert Fitzgerald, "It was Harris's drive and insight which inspired his firm's renaissance in the 1930s." In 1932,
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Rowntree had struggled to make a milk chocolate product of comparable quality or value to Cadbury's Dairy Milk. Joseph Rowntree even described the growing market for milk chocolate as a fad. Rowntree's poor performance in the category became a major problem from 1914 onwards, as British public
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was appointed as chairman and chief executive in 1981. Between 1981 and 1987, Rowntree invested nearly £400 million in upgrading its manufacturing facilities and developing high-volume, product-dedicated equipment for several of the company's brands, including Kit Kat, After Eights, and
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Nestlé has invested more than £200 million in the Rowntree business since 1988, making the York site one of the world's largest confectionery factories. Nestlé's global research centre for confectionery is also based in York, and doubled in size following a £7 million investment.
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branded chocolate business. Rowntree's strong global brands were the key reason for Nestlé's interest. Due to potential synergies between the two companies, Nestlé believed that savings between 5 and 15% of Rowntree's operating costs could be made if the companies were to combine.
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Nestlé eventually won control with an offer valuing Rowntree at £2.55 billion. Strategically, Nestlé had always seen Rowntree as a perfect fit for its own operations. Nestlé had strength in the block chocolate bar business, and Rowntree had strength in the
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began a dawn raid on Rowntree's shares, which had been under-performing the market, although they were beginning to improve, taking a 14.9% stake in the company by 9:15 am. As a result, the managing director of Nestlé,
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In 1864, Rowntree acquired an old iron foundry at Tanner's Moat for £1,000, and moved production there. In 1869, the factory was staffed by 12 men. By 1869, Rowntree was in financial difficulties and his brother,
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before. However, Nestlé was worried about the potential of Rowntree falling into the hands of one of its major competitors. Rowntree was the fourth-largest chocolate manufacturer in the world, after
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In 1926, Cowan Company of Toronto Limited (founded in 1890 as Cowan Cocoa and Chocolate), in Toronto, Canada, was acquired for $ 1 million. From 1931, Rowntree of Canada began to manufacture
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In September 2006, it was announced that the manufacture of Smarties would be relocated to Hamburg, resulting in 645 job losses at the York factory. Production of Dairy Box was relocated to
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except on Rowntree's Cocoa and the Fruit Pastilles and Fruit Gums lines. The Mackintosh branding was dropped from all former Rowntree Mackintosh products except for Mackintosh's Toffee.
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company called Rowntree & Co. Robert Fitzgerald has accused the company of being slow in new product development and marketing compared to its major competitor of the period,
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whereby Hershey would produce Rowntree products under license in the US. Rowntree merged with John Mackintosh and Co in 1969, to become Rowntree Mackintosh. Mackintosh produced
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This year, millions of selection boxes will be unwrapped across the country from the wee small hours of Christmas Day, continuing a tradition that goes back over 100 years.
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chocolate bars were introduced in 1976. In 1978, the Hershey contract was renegotiated, giving Hershey the rights to the Kit Kat and Rolo brands in the US in perpetuity.
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philanthropy. Throughout much of the 19th and 20th centuries, it was one of the big three confectionery manufacturers in the United Kingdom, alongside
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as its agency. Before 1930, the company considered that quality products would speak for themselves, and did not need advertising to sell their benefits.
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with a hole in the centre, was developed in 1939, but its introduction was delayed by the onset of war. Harris was made company chairman in 1941.
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rights and specific trade dress to all packaged coffee and other products under the Starbucks brand owned by Nestlé since 2019. Brand owned by
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under licence. In 1927, the company began to market its fruit gums, and its pastilles from 1928, in the now familiar tube packaging.
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In January 1935, Rowntree decided to abandon its attempt to compete with Cadbury Dairy Milk. In May 1935, Rowntree launched the
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Rowntree entered the continental Europe market in the 1960s, establishing production facilities in Hamburg, Dijon,
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The company largely eschewed advertising before its establishment as a public company in 1897, when it employed
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for £14 million (1986), the Sunmark confectionery business in the US for £156 million (1986), and
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with a different product. U.S. rights and specific trade dress owned by Nestlé; rights elsewhere owned by
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Between 1988 and 1994, the Nestlé Rowntree workforce was reduced by 2,000. The Nestlé Rowntree factory in
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Rowntree's. Jelly Tots were launched in 1965 and quickly became established as a popular children's
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By 1897, the unlimited partnership needed external funding for its expansion, and became a public
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of Australia was acquired by Rowntree Mackintosh. This company had invented such products as the
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of France. In the same year, the board attempted to diversify the business, and made a bid for
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for outstanding contribution to international trade. In 1988, when the company was acquired by
410: 3834: 3403: 1882: 1869: 987:"Meet The Philanthropists: sweet charity – how Cadbury, Rowntree and Fry gave us some of our…" 830:, and in April 2012, another new jelly sweet, Fruit Bottles, both under the Rowntree's brand. 3951: 3859: 2948: 2773: 2698: 1946: 864: 827: 503:
Joseph Rowntree became owner of the company when his brother and founder, Henry, died in 1883
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Between 1983 and 1987, Rowntree spent nearly £400 million on acquisitions, including
8: 3927: 3768: 3408: 3191: 2913: 656: 433: 3869: 2737: 3661: 3413: 3171: 2100: 1613: 955: 785: 675:. Hershey's began U.S. distribution of Kit Kat in 1970 and followed in 1971 with Rolo. 582: 496:, joined him in full partnership, and H.I. Rowntree & Co was formally established. 3979: 2510: 2407: 3718: 3543: 3505: 3495: 3322: 3181: 2983: 2474: 2072: 1952: 1915: 1888: 1522: 1216: 1097: 882:'s, and competes head-to-head with this company in a number of fruit-gum categories. 535: 469: 3947: 3568: 3222: 3055: 3015: 2818: 2788: 2339: 2279: 2254: 1093: 897:
In 1932, Rowntree changed their agency to the London branch of J. Walter Thompson.
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Chocolate Wars: The 150-Year Rivalry Between the World's Greatest Chocolate Makers
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The Unhealthy Truth: How Our Food Is Making Us Sick – And What We Can Do About It
1511: 928: 736: 687: 398: 275: 242: 3854: 3808: 2524: 2504: 455:. Rowntree’s ceased to exist as a corporate entity in 1991, becoming Nestlé UK. 3844: 3758: 2833: 2798: 2793: 2747: 2583: 2247: 875: 820: 773: 699: 691: 547: 194: 89: 3378: 1557: 793: 4007: 3955: 3923: 3915: 3803: 3733: 3611: 3485: 3388: 3176: 2888: 2868: 2823: 652: 418: 366: 99: 3115: 2577: 1981:"Nestle confirms in talks to merge international ice cream ops with R&R" 3748: 3738: 3651: 3465: 3363: 3227: 3186: 3025: 2943: 2813: 2808: 2778: 2742: 2677: 2242: 891: 850:
The best known products that are still branded under the Rowntree name are
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Hyde, Dana (March 1991). "The Nestlé takeover of rowntree: A case study".
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In 1969, the Rowntree board rejected a £37 million takeover bid from
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The Rowntree brand is also used on a number of ice lollies (made by
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company had noted the success of Cadbury's purpose-built factory in
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bars were introduced in 1976. Rowntree's also pioneered the festive
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Exhibit of British foods during World War II, including Rowntree's
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A view of the Nestlé production facility in York, England, in 2009
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Rowntree appointed a new advertising agency, the London branch of
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Founded in 1862, the company developed strong associations with
3723: 3676: 3641: 3263: 3243: 2968: 2595: 2094: 1834:"Rowntree's sweet packs get smaller – but price stays the same" 683: 632:. The Kit Kat adopted its familiar red packaging after the war. 574: 481: 425: 3946:. Singaporean, Malaysian and Thai production rights owned by 346: 3636: 3553: 3490: 3480: 860: 842: 816: 334: 160: 3080: 2294: 1030:. No. 60907. London. 21 April 1981. col E, p. 17. 809: 660: 473: 390: 370: 299: 290: 137: 32:
For the joint venture (1969–1988) with Mackintosh Co., see
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International Code of Marketing of Breast-milk Substitutes
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Kundnani, Hans; Wainwright, Martin (21 September 2006).
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Rowntree's Cocoa tin manufactured between 1936 and 1941
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Companies formerly listed on the London Stock Exchange
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Brand owned by 1861: 1859: 1737: 1510: 1116:find-and-update.company-information.service.gov.uk 2112:A 1993 profile of the company in Management Today 1979:Berry, Freya; Geller, Martinne (5 October 2015). 1797: 1795: 1492: 1490: 1488: 1486: 1484: 1459: 1457: 1455: 1428: 1426: 1424: 1422: 1385: 1383: 1370: 1368: 1366: 1138:"How did Quakers conquer the British sweet shop?" 1079: 1077: 1075: 1073: 1071: 1069: 1067: 1065: 1063: 1061: 1059: 1057: 4005: 2068:Rowntree and the Marketing Revolution, 1862–1969 1880: 1540: 1538: 1213:Quaker Business Man: The Life of Joseph Rowntree 1055: 1053: 1051: 1049: 1047: 1045: 1043: 1041: 1039: 1037: 919: 917: 915: 826:In May 2009, Nestlé launched a new jelly sweet, 1856: 1740:"645 jobs lost as Nestlé ships Smarties abroad" 1341: 1339: 1337: 1324: 1322: 1285: 1283: 1270: 1268: 1194: 1192: 1792: 1481: 1452: 1419: 1395: 1380: 1363: 4039:Confectionery companies of the United Kingdom 2415: 2137: 1803:"Revealed: Secret files on Rowntree takeover" 1535: 1351: 1034: 985:Charities Aid Foundation (17 February 2016). 912: 589:assorted chocolate box was launched in 1934. 4029:Food and drink companies established in 1862 2003: 1916:"Jelly tots inventor part of new exhibition" 1733: 1731: 1334: 1319: 1307: 1295: 1280: 1265: 1241: 1189: 648:thin mint chocolates were launched in 1962. 3930:. U.S. rights and production owned by the 1978: 1502: 1253: 1229: 837: 2422: 2408: 2144: 2130: 2099: 2064: 2037: 2021: 2009: 1865: 1584:"UK: Nestle Rowntree – A bittersweet tale" 1544: 1496: 1475: 1463: 1413: 1401: 1389: 1374: 1357: 1345: 1328: 1313: 1301: 1289: 1274: 1259: 1247: 1235: 1204: 1198: 1010: 45: 4044:1862 establishments in the United Kingdom 3962:, sold by Nestlé in Canada. Produced by 1728: 1161: 1159: 1019: 546:. In 1899, Rowntree introduced its first 1887:. Potter/TenSpeed/Harmony. p. 319. 1770:"Nestlé UK to roll out Rowntree Randoms" 841: 708: 619: 557: 498: 484:, as the company manager bought out the 2151: 1508: 1135: 14: 4006: 3875:Maggi noodles safety concerns in India 1944: 1831: 1210: 1156: 963:from the original on 27 September 2022 678:In 1971, Rowntree Mackintosh acquired 4054:British companies established in 1862 2403: 2125: 1844:from the original on 23 December 2017 1813:from the original on 22 February 2014 1780:from the original on 5 September 2017 1690:from the original on 24 November 2016 1680:"No help in Rowntree takeover battle" 1590:from the original on 11 November 2014 758: 389:(introduced in 1937) brands, and the 369:brand and a former business based in 3986: 3918:in the U.S. and Canada. Produced by 2384: 1564:from the original on 9 February 2010 1215:. Taylor & Francis. p. 10. 1083: 751:honey for £11 million (1986). 24: 2031: 1926:from the original on 13 March 2020 1144:from the original on 5 August 2017 1136:Jackson, Peter (20 January 2010). 943: 527:. In 1893, the company introduced 468:Rowntree's was founded in 1862 at 436:, both also founded by Quakers. 409:thin mint chocolates in 1962. The 373:, England. Rowntree developed the 25: 4065: 3830:Nestea European Championship Tour 2361:Rowntree Mackintosh Confectionery 2086: 1750:from the original on 27 July 2018 1558:"COMPANY NEWS; Suchard Drops Out" 1440:from the original on 6 March 2014 439:In 1981, Rowntree's received the 403:Rowntree Mackintosh Confectionery 34:Rowntree Mackintosh Confectionery 3985: 3974: 3973: 2488: 2383: 2374: 2373: 463: 324: 280: 2015: 1972: 1938: 1908: 1881:O'Brien, R.; Kranz, R. (2009). 1874: 1825: 1762: 1702: 1672: 1654: 1628: 1602: 1576: 1550: 1469: 1407: 1013:Sweets: A History of Temptation 615: 553: 2602:Lactalis-Nestlé Fresh Products 2071:. Cambridge University Press. 2040:"Rowntree and Market Strategy" 1832:Molloy, Mark (13 April 2016). 1129: 1104: 1004: 978: 885: 739:for £138 million (1983), 13: 1: 2477:(Nestlé Waters North America) 2047:Business and Economic History 1951:. History Press. p. 64. 905: 743:for £19 million (1983), 507:In 1881, Rowntree introduced 27:English confectionery company 2107:History of Rowntree & Co 1610:"Rowntrees: Fruit Pastilles" 1098:10.1016/0263-2373(91)90044-q 1015:. Bantam Press. p. 255. 441:Queen's Award for Enterprise 111:; 162 years ago 78:Rowntree Limited (1987–1991) 7: 4049:British chocolate companies 2541:Beverage Partners Worldwide 2065:Fitzgerald, Robert (2007). 2038:Fitzgerald, Robert (1989). 1086:European Management Journal 405:. Rowntree's also launched 397:brands when it merged with 10: 4070: 3914:Currently manufactured by 3850:Nestlé Smarties Book Prize 3096:Rowntree's Fruit Pastilles 2429: 856:Rowntree's Fruit Pastilles 458: 31: 3909: 3888: 3822: 3781: 3625: 3597: 3524: 3427: 3346: 3305: 3144: 2842: 2756: 2710: 2686: 2650: 2619: 2610: 2564: 2546:Cereal Partners Worldwide 2533: 2497: 2486: 2467: 2444: 2437: 2369: 2348: 2322: 2205: 2184: 2175: 2159: 1517:. PublicAffairs. p.  1509:Cadbury, Deborah (2010). 867:were introduced in 2009. 819:, and Black Magic to the 251: 205: 193: 166: 156: 144: 133: 123: 105: 95: 85: 73:Rowntree Mackintosh P L C 65: 53: 44: 3936:Associated British Foods 3446:California Pizza Kitchen 1948:Little Book of the 1960s 1662:"Here's looking at chew" 1572:– via NYTimes.com. 1011:Richardson, Tim (2002). 900: 838:Current branded products 214:Cowan Company of Toronto 4024:Companies based in York 3966:in the U.S. since 2020. 3944:Alaska Milk Corporation 3901:Controversies of Nestlé 2053:: 45–58. Archived from 1636:"Rowntrees: Fruit Gums" 741:Laura Secord Chocolates 3932:Smarties Candy Company 3799:Peter Brabeck-Letmathe 2556:Nestlé Toll House Café 2459:Nestlé Wyeth Nutrition 847: 763:On 13 April 1988, the 714: 633: 563: 504: 385:(introduced in 1881), 381:(introduced in 1935), 377:(introduced in 1935), 3952:Ferrara Candy Company 3896:List of Nestlé brands 3687:Galderma Laboratories 3279:Seattle's Best Coffee 3091:Rowntree's Fruit Gums 3046:Nestlé Milk Chocolate 2774:Cinnamon Toast Crunch 2449:Nestlé Purina PetCare 1922:. 22 September 2019. 1211:Vernon, Anne (2005). 852:Rowntree's Fruit Gums 845: 712: 623: 561: 529:Rowntree's Fruit Gums 502: 3845:Nestlé Rowntree F.C. 2330:Henry Isaac Rowntree 2117:The Rowntree Society 1809:. 23 December 2013. 1177:on 28 September 2011 959:. 21 December 2015. 808:closed in 1994, and 696:Hoadley's Chocolates 478:Henry Isaac Rowntree 128:Henry Isaac Rowntree 3928:The Hershey Company 3840:Nestlé Invitational 3835:1977 Nestlé boycott 3754:Rowntree Mackintosh 3192:Chameleon Cold-Brew 3006:Mackintosh's Toffee 1945:Gordon, D. (2011). 1776:. 15 January 2009. 41: 3860:Toll House cookies 3662:Chocolate Surpresa 3627:Former brands and 3172:Blue Bottle Coffee 1991:on 7 November 2017 1716:on 6 December 2008 1616:on 28 January 2011 956:The Yorkshire Post 865:Rowntree's Randoms 848: 828:Rowntree's Randoms 759:Takeover by Nestlé 715: 686:, but lost out to 634: 608:, the distinctive 583:J. Walter Thompson 564: 505: 39: 4001: 4000: 3777: 3776: 3729:Peter's Chocolate 2984:Kit Kats in Japan 2484: 2483: 2475:BlueTriton Brands 2397: 2396: 2318: 2317: 2078:978-0-521-02378-8 1958:978-0-7524-7881-4 1894:978-0-7679-3154-0 1642:on 18 August 2010 1528:978-1-58648-925-0 1262:, pp. 58, 62 1222:978-0-415-38160-4 872:R&R Ice Cream 536:limited liability 267: 266: 16:(Redirected from 4061: 3989: 3988: 3977: 3976: 3967: 3948:Fraser and Neave 3889:Related articles 3870:Nescafé Basement 3056:Peppermint Crisp 3016:Menier Chocolate 2819:Nesquik (cereal) 2617: 2616: 2492: 2442: 2441: 2424: 2417: 2410: 2401: 2400: 2387: 2386: 2377: 2376: 2340:Seebohm Rowntree 2255:Hot Sam Pretzels 2182: 2181: 2146: 2139: 2132: 2123: 2122: 2103: 2098: 2097: 2095:Official website 2082: 2061: 2059: 2044: 2025: 2019: 2013: 2007: 2001: 2000: 1998: 1996: 1987:. Archived from 1976: 1970: 1969: 1967: 1965: 1942: 1936: 1935: 1933: 1931: 1912: 1906: 1905: 1903: 1901: 1878: 1872: 1863: 1854: 1853: 1851: 1849: 1829: 1823: 1822: 1820: 1818: 1799: 1790: 1789: 1787: 1785: 1766: 1760: 1759: 1757: 1755: 1735: 1726: 1725: 1723: 1721: 1712:. Archived from 1706: 1700: 1699: 1697: 1695: 1686:. 9 April 2013. 1676: 1670: 1669: 1658: 1652: 1651: 1649: 1647: 1638:. Archived from 1632: 1626: 1625: 1623: 1621: 1612:. Archived from 1606: 1600: 1599: 1597: 1595: 1580: 1574: 1573: 1571: 1569: 1560:. 25 June 1988. 1554: 1548: 1542: 1533: 1532: 1516: 1506: 1500: 1494: 1479: 1478:, pp. 53–54 1473: 1467: 1461: 1450: 1449: 1447: 1445: 1430: 1417: 1411: 1405: 1399: 1393: 1387: 1378: 1372: 1361: 1355: 1349: 1343: 1332: 1326: 1317: 1311: 1305: 1299: 1293: 1287: 1278: 1272: 1263: 1257: 1251: 1245: 1239: 1233: 1227: 1226: 1208: 1202: 1196: 1187: 1186: 1184: 1182: 1173:. Archived from 1163: 1154: 1153: 1151: 1149: 1133: 1127: 1126: 1124: 1122: 1108: 1102: 1101: 1081: 1032: 1031: 1023: 1017: 1016: 1008: 1002: 1001: 999: 997: 982: 976: 975: 970: 968: 947: 941: 940: 938: 936: 921: 782:hostile takeover 745:Hot Sam Pretzels 680:Menier Chocolate 520:Seebohm Rowntree 513:Van Houten press 401:in 1969 to form 365:), is a British 361: 356: 355: 352: 351: 348: 345: 342: 339: 336: 333: 330: 311: 306: 305: 302: 301: 298: 295: 292: 289: 286: 279: 263: 260: 258: 228:Hot Sam Pretzels 119: 117: 112: 49: 42: 38: 21: 4069: 4068: 4064: 4063: 4062: 4060: 4059: 4058: 4004: 4003: 4002: 3997: 3970: 3920:Cereal Partners 3913: 3905: 3884: 3818: 3814:Kaspar Villiger 3773: 3628: 3621: 3593: 3539:Bakers Complete 3520: 3434: 3432: 3430: 3423: 3342: 3301: 3146: 3140: 2847: 2845: 2838: 2752: 2706: 2682: 2646: 2606: 2560: 2529: 2521:Nestlé Malaysia 2511:Nestlé Pakistan 2493: 2480: 2463: 2433: 2428: 2398: 2393: 2365: 2344: 2335:Joseph Rowntree 2314: 2201: 2197:Fruit Pastilles 2177: 2171: 2155: 2150: 2093: 2092: 2089: 2079: 2060:on 14 May 2013. 2057: 2042: 2034: 2032:Further reading 2029: 2028: 2022:Fitzgerald 1989 2020: 2016: 2010:Fitzgerald 2007 2008: 2004: 1994: 1992: 1977: 1973: 1963: 1961: 1959: 1943: 1939: 1929: 1927: 1914: 1913: 1909: 1899: 1897: 1895: 1879: 1875: 1866:Fitzgerald 2007 1864: 1857: 1847: 1845: 1830: 1826: 1816: 1814: 1801: 1800: 1793: 1783: 1781: 1768: 1767: 1763: 1753: 1751: 1736: 1729: 1719: 1717: 1708: 1707: 1703: 1693: 1691: 1678: 1677: 1673: 1660: 1659: 1655: 1645: 1643: 1634: 1633: 1629: 1619: 1617: 1608: 1607: 1603: 1593: 1591: 1582: 1581: 1577: 1567: 1565: 1556: 1555: 1551: 1545:Fitzgerald 2007 1543: 1536: 1529: 1507: 1503: 1497:Fitzgerald 1989 1495: 1482: 1476:Fitzgerald 1989 1474: 1470: 1464:Fitzgerald 1989 1462: 1453: 1443: 1441: 1432: 1431: 1420: 1414:Fitzgerald 1989 1412: 1408: 1402:Fitzgerald 1989 1400: 1396: 1390:Fitzgerald 1989 1388: 1381: 1375:Fitzgerald 1989 1373: 1364: 1358:Fitzgerald 2007 1356: 1352: 1346:Fitzgerald 2007 1344: 1335: 1329:Fitzgerald 2007 1327: 1320: 1314:Fitzgerald 2007 1312: 1308: 1302:Fitzgerald 2007 1300: 1296: 1290:Fitzgerald 2007 1288: 1281: 1275:Fitzgerald 2007 1273: 1266: 1260:Fitzgerald 2007 1258: 1254: 1248:Fitzgerald 2007 1246: 1242: 1238:, pp. 58–9 1236:Fitzgerald 2007 1234: 1230: 1223: 1209: 1205: 1199:Fitzgerald 2007 1197: 1190: 1180: 1178: 1165: 1164: 1157: 1147: 1145: 1134: 1130: 1120: 1118: 1110: 1109: 1105: 1082: 1035: 1025: 1024: 1020: 1009: 1005: 995: 993: 983: 979: 966: 964: 949: 948: 944: 934: 932: 929:Companies House 923: 922: 913: 908: 903: 888: 840: 761: 688:James Goldsmith 630:Fruit Pastilles 618: 556: 509:Fruit Pastilles 494:Joseph Rowntree 466: 461: 453:Fruit Pastilles 383:Fruit Pastilles 359: 327: 323: 309: 283: 274: 273: 255: 247: 189: 185:Fruit Pastilles 151:Joseph Rowntree 147: 115: 113: 110: 81: 58: 37: 28: 23: 22: 15: 12: 11: 5: 4067: 4057: 4056: 4051: 4046: 4041: 4036: 4031: 4026: 4021: 4016: 3999: 3998: 3996: 3995: 3983: 3969: 3968: 3910: 3907: 3906: 3904: 3903: 3898: 3892: 3890: 3886: 3885: 3883: 3882: 3877: 3872: 3867: 3862: 3857: 3852: 3847: 3842: 3837: 3832: 3826: 3824: 3820: 3819: 3817: 3816: 3811: 3806: 3801: 3796: 3791: 3785: 3783: 3779: 3778: 3775: 3774: 3772: 3771: 3766: 3761: 3759:Violet Crumble 3756: 3751: 3746: 3741: 3736: 3731: 3726: 3721: 3716: 3711: 3706: 3705: 3704: 3699: 3694: 3684: 3679: 3674: 3669: 3664: 3659: 3654: 3649: 3644: 3639: 3633: 3631: 3623: 3622: 3620: 3619: 3614: 3609: 3603: 3601: 3595: 3594: 3592: 3591: 3586: 3581: 3576: 3571: 3566: 3561: 3556: 3551: 3546: 3544:Beggin' Strips 3541: 3536: 3530: 3528: 3526:Purina PetCare 3522: 3521: 3519: 3518: 3513: 3508: 3503: 3498: 3493: 3488: 3483: 3478: 3473: 3468: 3463: 3458: 3453: 3448: 3443: 3437: 3435: 3431:packaged food 3428: 3425: 3424: 3422: 3421: 3416: 3411: 3406: 3401: 3396: 3391: 3386: 3381: 3376: 3371: 3366: 3361: 3356: 3350: 3348: 3344: 3343: 3341: 3340: 3335: 3330: 3325: 3320: 3315: 3309: 3307: 3306:Dairy products 3303: 3302: 3300: 3299: 3296: 3291: 3286: 3281: 3276: 3271: 3266: 3261: 3256: 3251: 3246: 3241: 3238: 3235: 3230: 3225: 3220: 3215: 3210: 3207: 3202: 3197: 3194: 3189: 3184: 3179: 3174: 3169: 3164: 3161: 3156: 3150: 3148: 3142: 3141: 3139: 3138: 3133: 3128: 3123: 3118: 3113: 3108: 3103: 3098: 3093: 3088: 3083: 3078: 3073: 3071:Quality Street 3068: 3063: 3058: 3053: 3048: 3043: 3038: 3033: 3028: 3023: 3018: 3013: 3008: 3003: 2998: 2993: 2988: 2987: 2986: 2976: 2971: 2966: 2961: 2956: 2951: 2946: 2941: 2936: 2931: 2926: 2921: 2916: 2911: 2906: 2901: 2896: 2891: 2886: 2881: 2876: 2871: 2866: 2861: 2856: 2850: 2848: 2843: 2840: 2839: 2837: 2836: 2834:Shredded Wheat 2831: 2826: 2821: 2816: 2811: 2806: 2801: 2799:Golden Nuggets 2796: 2794:Golden Grahams 2791: 2786: 2781: 2776: 2771: 2766: 2760: 2758: 2754: 2753: 2751: 2750: 2745: 2740: 2735: 2730: 2725: 2720: 2714: 2712: 2708: 2707: 2705: 2704: 2696: 2690: 2688: 2684: 2683: 2681: 2680: 2675: 2670: 2665: 2660: 2654: 2652: 2651:Baby nutrition 2648: 2647: 2645: 2644: 2639: 2634: 2629: 2623: 2621: 2614: 2608: 2607: 2605: 2604: 2599: 2593: 2587: 2581: 2575: 2568: 2566: 2562: 2561: 2559: 2558: 2553: 2548: 2543: 2537: 2535: 2534:Joint ventures 2531: 2530: 2528: 2527: 2522: 2519: 2516: 2513: 2508: 2501: 2499: 2495: 2494: 2487: 2485: 2482: 2481: 2479: 2478: 2471: 2469: 2465: 2464: 2462: 2461: 2456: 2451: 2445: 2439: 2435: 2434: 2427: 2426: 2419: 2412: 2404: 2395: 2394: 2392: 2391: 2381: 2370: 2367: 2366: 2364: 2363: 2358: 2352: 2350: 2346: 2345: 2343: 2342: 2337: 2332: 2326: 2324: 2320: 2319: 2316: 2315: 2313: 2312: 2307: 2302: 2297: 2292: 2290:Quality Street 2287: 2282: 2277: 2272: 2267: 2262: 2257: 2252: 2251: 2250: 2248:Violet Crumble 2245: 2235: 2230: 2225: 2220: 2215: 2209: 2207: 2203: 2202: 2200: 2199: 2194: 2188: 2186: 2179: 2173: 2172: 2170: 2169: 2163: 2161: 2157: 2156: 2149: 2148: 2141: 2134: 2126: 2120: 2119: 2114: 2109: 2104: 2088: 2087:External links 2085: 2084: 2083: 2077: 2062: 2033: 2030: 2027: 2026: 2014: 2002: 1971: 1957: 1937: 1907: 1893: 1873: 1855: 1824: 1791: 1774:Marketing Week 1761: 1727: 1701: 1671: 1668:. 31 May 1997. 1653: 1627: 1601: 1575: 1549: 1534: 1527: 1501: 1480: 1468: 1451: 1418: 1406: 1394: 1379: 1362: 1350: 1333: 1318: 1306: 1294: 1279: 1264: 1252: 1240: 1228: 1221: 1203: 1188: 1155: 1128: 1103: 1033: 1018: 1003: 977: 942: 931:. 3 March 1897 910: 909: 907: 904: 902: 899: 887: 884: 876:Trebor Bassett 839: 836: 821:Czech Republic 774:Helmut Maucher 769:Jacobs Suchard 760: 757: 755:of the total. 700:Violet Crumble 692:Cavenham Foods 673:Quality Street 617: 614: 555: 552: 548:milk chocolate 465: 462: 460: 457: 395:Quality Street 270:Nestlé UK Ltd. 265: 264: 253: 249: 248: 246: 245: 240: 235: 230: 225: 220: 215: 211: 209: 203: 202: 197: 191: 190: 188: 187: 182: 177: 174: 170: 168: 164: 163: 158: 154: 153: 148: 145: 142: 141: 135: 131: 130: 125: 121: 120: 107: 103: 102: 97: 93: 92: 87: 83: 82: 80: 79: 76: 69: 67: 63: 62: 59: 54: 51: 50: 40:Nestlé UK Ltd. 26: 9: 6: 4: 3: 2: 4066: 4055: 4052: 4050: 4047: 4045: 4042: 4040: 4037: 4035: 4032: 4030: 4027: 4025: 4022: 4020: 4019:Nestlé brands 4017: 4015: 4012: 4011: 4009: 3994: 3993: 3984: 3982: 3981: 3972: 3971: 3965: 3961: 3957: 3953: 3949: 3945: 3941: 3937: 3933: 3929: 3925: 3924:General Mills 3921: 3917: 3916:General Mills 3912: 3911: 3908: 3902: 3899: 3897: 3894: 3893: 3891: 3887: 3881: 3878: 3876: 3873: 3871: 3868: 3866: 3863: 3861: 3858: 3856: 3853: 3851: 3848: 3846: 3843: 3841: 3838: 3836: 3833: 3831: 3828: 3827: 3825: 3821: 3815: 3812: 3810: 3807: 3805: 3804:Nobuyuki Idei 3802: 3800: 3797: 3795: 3792: 3790: 3789:Günter Blobel 3787: 3786: 3784: 3780: 3770: 3767: 3765: 3762: 3760: 3757: 3755: 3752: 3750: 3747: 3745: 3742: 3740: 3737: 3735: 3734:Poland Spring 3732: 3730: 3727: 3725: 3722: 3720: 3717: 3715: 3712: 3710: 3707: 3703: 3700: 3698: 3695: 3693: 3690: 3689: 3688: 3685: 3683: 3680: 3678: 3675: 3673: 3670: 3668: 3665: 3663: 3660: 3658: 3655: 3653: 3650: 3648: 3645: 3643: 3640: 3638: 3635: 3634: 3632: 3630: 3624: 3618: 3615: 3613: 3610: 3608: 3605: 3604: 3602: 3600: 3596: 3590: 3587: 3585: 3582: 3580: 3577: 3575: 3572: 3570: 3567: 3565: 3562: 3560: 3557: 3555: 3552: 3550: 3547: 3545: 3542: 3540: 3537: 3535: 3532: 3531: 3529: 3527: 3523: 3517: 3514: 3512: 3509: 3507: 3504: 3502: 3499: 3497: 3494: 3492: 3489: 3487: 3484: 3482: 3479: 3477: 3474: 3472: 3469: 3467: 3464: 3462: 3459: 3457: 3454: 3452: 3449: 3447: 3444: 3442: 3439: 3438: 3436: 3429:Prepared and 3426: 3420: 3417: 3415: 3412: 3410: 3407: 3405: 3402: 3400: 3397: 3395: 3392: 3390: 3389:Ice Screamers 3387: 3385: 3382: 3380: 3377: 3375: 3372: 3370: 3367: 3365: 3362: 3360: 3357: 3355: 3352: 3351: 3349: 3345: 3339: 3336: 3334: 3331: 3329: 3326: 3324: 3321: 3319: 3316: 3314: 3311: 3310: 3308: 3304: 3297: 3295: 3292: 3290: 3287: 3285: 3282: 3280: 3277: 3275: 3272: 3270: 3267: 3265: 3262: 3260: 3257: 3255: 3252: 3250: 3247: 3245: 3242: 3239: 3237:Nescafé Azera 3236: 3234: 3231: 3229: 3226: 3224: 3221: 3219: 3216: 3214: 3211: 3208: 3206: 3203: 3201: 3198: 3195: 3193: 3190: 3188: 3185: 3183: 3180: 3178: 3175: 3173: 3170: 3168: 3165: 3162: 3160: 3157: 3155: 3152: 3151: 3149: 3143: 3137: 3134: 3132: 3129: 3127: 3124: 3122: 3119: 3117: 3114: 3112: 3109: 3107: 3104: 3102: 3099: 3097: 3094: 3092: 3089: 3087: 3084: 3082: 3079: 3077: 3074: 3072: 3069: 3067: 3064: 3062: 3059: 3057: 3054: 3052: 3049: 3047: 3044: 3042: 3039: 3037: 3034: 3032: 3029: 3027: 3024: 3022: 3019: 3017: 3014: 3012: 3009: 3007: 3004: 3002: 2999: 2997: 2994: 2992: 2989: 2985: 2982: 2981: 2980: 2977: 2975: 2972: 2970: 2967: 2965: 2962: 2960: 2957: 2955: 2952: 2950: 2947: 2945: 2942: 2940: 2937: 2935: 2932: 2930: 2927: 2925: 2922: 2920: 2917: 2915: 2912: 2910: 2907: 2905: 2902: 2900: 2897: 2895: 2892: 2890: 2889:Bertie Beetle 2887: 2885: 2882: 2880: 2877: 2875: 2872: 2870: 2869:Aero Biscuits 2867: 2865: 2862: 2860: 2857: 2855: 2852: 2851: 2849: 2841: 2835: 2832: 2830: 2827: 2825: 2822: 2820: 2817: 2815: 2812: 2810: 2807: 2805: 2802: 2800: 2797: 2795: 2792: 2790: 2787: 2785: 2782: 2780: 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2286: 2283: 2281: 2278: 2276: 2273: 2271: 2268: 2266: 2263: 2261: 2258: 2256: 2253: 2249: 2246: 2244: 2241: 2240: 2239: 2236: 2234: 2231: 2229: 2226: 2224: 2221: 2219: 2216: 2214: 2211: 2210: 2208: 2204: 2198: 2195: 2193: 2190: 2189: 2187: 2183: 2180: 2174: 2168: 2165: 2164: 2162: 2158: 2154: 2147: 2142: 2140: 2135: 2133: 2128: 2127: 2124: 2118: 2115: 2113: 2110: 2108: 2105: 2102: 2096: 2091: 2090: 2080: 2074: 2070: 2069: 2063: 2056: 2052: 2048: 2041: 2036: 2035: 2023: 2018: 2011: 2006: 1990: 1986: 1982: 1975: 1960: 1954: 1950: 1949: 1941: 1925: 1921: 1917: 1911: 1896: 1890: 1886: 1885: 1877: 1871: 1867: 1862: 1860: 1843: 1839: 1838:The Telegraph 1835: 1828: 1812: 1808: 1804: 1798: 1796: 1779: 1775: 1771: 1765: 1749: 1745: 1741: 1734: 1732: 1715: 1711: 1705: 1689: 1685: 1681: 1675: 1667: 1663: 1657: 1641: 1637: 1631: 1615: 1611: 1605: 1589: 1585: 1579: 1563: 1559: 1553: 1547:, p. 608 1546: 1541: 1539: 1530: 1524: 1520: 1515: 1514: 1505: 1498: 1493: 1491: 1489: 1487: 1485: 1477: 1472: 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desserts 2809:Lucky Charms 2779:Cookie Crisp 2743:S.Pellegrino 2733:Princes Gate 2699: 2565:Other assets 2525:Nestlé Lanka 2518:Nestlé Japan 2505:Nestlé India 2498:Subsidiaries 2356:Mackintosh's 2305:Tom's Snacks 2265:Laura Secord 2243:Polly Waffle 2178:subsidiaries 2152: 2067: 2055:the original 2050: 2046: 2024:, p. 57 2017: 2012:, p. 90 2005: 1993:. Retrieved 1989:the original 1984: 1974: 1962:. Retrieved 1947: 1940: 1928:. Retrieved 1919: 1910: 1898:. Retrieved 1883: 1876: 1846:. Retrieved 1837: 1827: 1815:. Retrieved 1806: 1782:. Retrieved 1773: 1764: 1752:. Retrieved 1744:The Guardian 1743: 1718:. Retrieved 1714:the original 1704: 1692:. Retrieved 1683: 1674: 1665: 1656: 1644:. Retrieved 1640:the original 1630: 1618:. Retrieved 1614:the original 1604: 1592:. Retrieved 1578: 1566:. Retrieved 1552: 1512: 1504: 1499:, p. 54 1471: 1466:, p. 53 1442:. Retrieved 1434:"Oxford DNB" 1416:, p. 50 1409: 1404:, p. 55 1397: 1392:, p. 52 1377:, p. 49 1353: 1348:, p. 89 1331:, p. 74 1316:, p. 69 1309: 1304:, p. 62 1297: 1292:, p. 61 1277:, p. 76 1255: 1250:, p. 58 1243: 1231: 1212: 1206: 1201:, p. 48 1179:. Retrieved 1175:the original 1171:nestle.co.uk 1170: 1146:. Retrieved 1140:. BBC News. 1131: 1121:21 September 1119:. Retrieved 1115: 1106: 1089: 1085: 1027: 1021: 1012: 1006: 994:. Retrieved 990: 980: 972: 967:27 September 965:. 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Benson 889: 878:division of 869: 849: 832: 825: 814: 803: 799: 790: 778:white knight 762: 753: 734: 727: 716: 704:Polly Waffle 677: 650: 635: 616:1945 to 1988 591: 579: 569: 565: 554:1900 to 1945 533: 517: 506: 490: 467: 438: 423: 399:Mackintosh's 319: 269: 268: 238:Laura Secord 207:Subsidiaries 134:Headquarters 86:Company type 29: 3794:Paul Bulcke 3769:Zephyrhills 3764:Wonder Ball 3719:Jenny Craig 3599:Uncle Tobys 3579:Frosty Paws 3564:Fancy Feast 3516:Yinlu Foods 3501:Uncle Tobys 3461:Hot Pockets 3379:Häagen-Dazs 3374:Frosty Paws 3328:Coffee-Mate 3205:Dolce Gusto 3200:Coffee-Mate 3145:Coffee and 3121:Walnut Whip 3076:Red Ripperz 3011:Matchmakers 2996:Life Savers 2904:Black Magic 2899:Blue Riband 2874:After Eight 2814:Milo Cereal 2804:Lion Cereal 2784:Corn Flakes 2723:Acqua Panna 2632:Dolce Gusto 2590:Yinlu Foods 2275:Matchmakers 2223:Black Magic 2218:After Eight 2176:Brands and 1754:17 February 1092:(1): 1–17. 886:Advertising 863:in Europe. 737:Tom's Foods 694:. 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Index

Rowntrees
Rowntree Mackintosh Confectionery

Trade name
Rowntree Mackintosh P L C
Public
Confectionery
Henry Isaac Rowntree
York
Joseph Rowntree
Sweets
Fruit Gums
Fruit Pastilles
Parent
Nestlé
Subsidiaries
Gale's
Hoadley's
Hot Sam Pretzels
Menier
Laura Secord
Tom's Foods
rowntrees.co.uk
UK
/ˈnɛsl/
NESS-lay
trading as
/ˈrntrz/
ROWN-treez
confectionery

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