29:
182:
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The original Parle group was amicably segregated into three non-competing businesses. But a dispute over the use of "Parle" brand arose, when Parle Agro diversified into the confectionery business, thus becoming a competitor to Parle
Products. In February 2008, Parle Products sued Parle Agro for
512:
Hippo
Namkeens is an assortment of traditional snacks from various parts of India. Hippo Namkeens is available in a range of seven traditional Indian snacks: Aloo Bhujia, Chana Dal, Moong Dal, Sev Bhujia, Masala Peanuts, Khatta Meetha, and Navratan
370:
Appy
Classic was launched in 1986 as an apple nectar and originally available in a white Tetra Pak packaging with an apple and leaf graphic. As of 2011, it comes in black Tetra Pak packaging. It was the first apple nectar to be launched in
548:
772:
304:
using the brand Parle for competing confectionery products. Later, Parle Agro launched its confectionery products under a new design which did not include the Parle brand name. In 2009, the
296:
Parle Agro commenced operations in 1984. It started with beverages, and later diversified into bottled water (1993), plastic packaging (1996) and confectionery (2007).
745:
342:
preforms (semi-finished bottles) in 1996. Its customers include companies in the beverages, edible oil, confectionery and pharmaceutical segments.
624:
819:
647:
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405:
Launched in 2008, Grappo Fizz is a sparkling grape juice drink. Grappo Fizz is along the lines of Parle Agro's existing product Appy Fizz.
814:
316:
on condition that it clearly specifies that its products belong to a separate company, which has no relationship with Parle
Products.
260:. The original Parle company was split into three separate companies owned by the different factions of the original Chauhan family:
698:
385:
Launched in 2008, Saint Juice is available in three variants β Orange, Mixed fruit, Grape and Apple. At the time of its launch, its
450:
signed a deal with Parle Agro to endorse the product. Frooti Fizz is available in 250ml PET bottle, 500ml PET bottle and 250ml can.
672:
456:
Launched in 2021, the drink is Parle Agro's entry into the flavoured milk market. The drinks were launched at βΉ10 per 85ml pack.
432:
Launched in 2010, Bailley Soda has its packaging theme inspired by military colours and also the bottles are shaped like a
809:
574:
720:
417:
Frio is a range of flavoured carbonated drinks. It is currently available in 3 flavours β Lemon, Orange, and Cola.
379:
Launched in 2005, Appy Fizz is India's first sparkling apple drink available in a champagne shaped PET bottle.
386:
339:
300:, the first product rolled out of Parle Agro in 1985, became the largest selling mango drink in India.
601:
549:"Parle Agro eyes Rs 10,000-crore turnover by 2022, to introduce new 'major product' - ET Retail"
472:
Since water in pouches is not permitted in
Maharashtra State, it is not available in this form.
39:
423:
Launched on 19 May 2013, Cafe Cuba is a carbonated Cuban coffee, more of a bottled
Espresso.
8:
651:
749:
724:
676:
305:
252:, which was founded in 1929 in British India. It was owned by the Chauhan family of
274:
Parle Agro, led by
Prakash Chauhan and his daughters (owner of the brands such as
699:"Brand Yatra: From 'Fresh 'n' Juicy' to 'Why grow up', Frooti goes the mango way"
579:
264:
249:
61:
803:
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ruled that Parle Agro can sell its confectionery brands under the brand name
47:
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Mintrox mints (launched in 2008), hard mint sweets available in 2 flavours.
443:
645:
447:
411:
In 2012, Parle Agro launched India's first Jeera Masala Soda, Dhishoom.
293:
All three companies continue to use the family trademark name "Parle".
271:, Melody, Mango Bite, Poppins, Kismi Toffee Bar, Monaco and Krack Jack)
253:
442:
Launched in March 2017, Frooti Fizz is a sparkling mango juice drink.
773:"Parle adds fizz to Frooti, signs up Alia Bhatt to endorse new drink"
528:
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Parle Agro Pvt. Ltd operates under three major business verticals:
28:
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packaging at the time. It went on to become the largest selling
746:"Parle Agro looks to penetrate home consumption market for LMN"
523:
395:
LMN was launched in March 2009, as non-carbonated lemon drink (
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275:
257:
233:
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was "100% juice with no added color, sugar or preservatives".
361:
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Launched in 1985, Frooti was India's only beverage sold in a
794:
267:, led by Vijay, Sharad and Raj Chauhan (owner of the brands
789:
646:
Paramita
Chatterjee & Ratna Bhushan (13 January 2009).
212:
328:
Beverages β fruit drinks, nectars, juice, sparkling drinks
625:"Chauhan siblings close to settling row over Parle brand"
575:"Parle Agro Private Limited: Private Company Information"
466:
Parle Agro have launched
Bailley packaged drinking water.
490:
Buttercup sweets (launched in 2008), hard boiled sweets.
623:
Dev
Chatterjee & Meghna Maiti (15 September 2008).
493:
Buttercup Softease, a toffee available in 4 flavours.
496:Softease Mithai, a toffee available in 3 flavours.
469:It has also introduced pouches of drinking water.
801:
648:"No sign of truce in battle over 'Parle' brand"
338:Parle Agro also diversified into production of
120:Prakash Jayantilal Chauhan (Chairman & MD)
509:Hippo, baked snack available in six flavours.
673:"Parle Agro to expand plastic packaging biz"
602:"Parle Agro Forays Into Pure Juice Market"
27:
426:Flavour: Strong Coffee with little sugar.
240:, LMN, Hippo, Bailley and Smoodh brands.
802:
820:Indian companies established in 1950
604:. Medianewsline.com. 17 October 2008
319:
825:1950 establishments in Bombay State
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719:Kar, Sayantani (24 November 2009).
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815:Food and drink companies of India
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232:) is an Indian company that owns
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775:– via The Economic Times.
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331:Water β packaged drinking water
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1:
721:"Parle Agro: In nature's lap"
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334:Foods β confectionery, snacks
248:Parle Agro is an offshoot of
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7:
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73:; 40 years ago
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226:Parle Agro Private Limited
22:Parle Agro Private Limited
810:Companies based in Mumbai
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126:Alisha Chauhan (Director)
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101:
85:
67:
57:
45:
35:
26:
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129:Nadia Chauhan (Director)
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289:, led by Ramesh Chauhan
16:Indian beverage company
499:Kaccha Aam, a toffee.
364:drink in the country.
123:Schauna Chauhan (CEO)
555:. The Economic Times
199:Number of employees
23:
191:(US$ 1.14 billion)
21:
750:Business Standard
725:Business Standard
677:Business Standard
320:Parle Agro brands
306:Bombay High Court
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790:Official website
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771:Malviya, Sagar.
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627:. Economic Times
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679:. 31 March 2010
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784:External links
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265:Parle Products
250:Parle Products
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62:Consumer goods
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752:. 4 June 2009
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482:Confectionary
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399:or lemonade).
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228:(stylised as
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754:. Retrieved
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728:. Retrieved
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629:. Retrieved
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586:17 September
584:. Retrieved
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553:ETRetail.com
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543:
429:Bailley Soda
396:
337:
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309:
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86:Headquarters
36:Company type
18:
439:Frooti Fizz
402:Grappo Fizz
397:nimbu paani
382:Saint Juice
314:Parle Confi
189:8,000 crore
159:Frio Orange
103:Area served
804:Categories
756:12 October
730:12 October
704:12 October
683:12 October
657:12 October
631:12 October
535:References
448:Alia Bhatt
254:Vile Parle
230:ParlΓ© Agro
215:.parleagro
162:Frio Lemon
113:Key people
580:Bloomberg
529:Appy Fizz
444:Bollywood
420:Cafe Cuba
375:Appy Fizz
358:Tetra Pak
346:Beverages
280:Appy Fizz
238:Appy Fizz
193:(2022-23)
156:Frio Cola
149:Appy Fizz
107:Worldwide
48:Traded as
518:See also
513:Mixture.
446:actress
408:Dhishoom
168:Dhishoom
137:Products
58:Industry
53:Unlisted
608:16 July
434:grenade
287:Bisleri
269:Parle-G
244:History
208:Website
176:Revenue
153:Bailley
76: (
68:Founded
40:Private
795:Frooti
559:7 July
524:Frooti
504:Snacks
453:Smoodh
371:India.
352:Frooti
298:Frooti
285:Parle
276:Frooti
258:Mumbai
234:Frooti
203:5,500+
165:Smoodh
144:Frooti
91:Mumbai
461:Water
362:Mango
310:Parle
96:India
758:2011
732:2011
706:2011
685:2011
659:2011
633:2011
610:2010
588:2018
561:2023
477:Food
414:Frio
367:Appy
278:and
217:.com
78:1984
71:1984
392:LMN
387:USP
340:PET
312:or
213:www
806::
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236:,
94:,
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635:.
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563:.
436:.
282:)
187:βΉ
80:)
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