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Philips Norelco

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was legally able to prevent Philips from using the name "Philips" on any products marketed in the United States, because the two names were judged to sound similar enough to cause consumer confusion and potentially lead to claims of trademark infringement. This was made official and legally binding
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products as Magnavox, but retained the Norelco name for their other U.S. products. When Philips bought Philco in 1981, Philips was able to freely use the Philips name for all of their U.S. products, but they chose to retain the Norelco name for personal care appliances, and the Magnavox name for
239:, which was owned by RCA, bought Norelco PC cameras for sports and outside broadcasts) due to its light weight, servo-operated zoom lens, and advanced color reproduction. By the 1980s, the Norelco name was dropped in favor of Philips. Later marketed using the BTS— 141: 124:
One reason for retaining the Norelco name for personal care appliances was that a shift to the Philips name could have alienated those American buyers who were reluctant to purchase foreign brands. The
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was a notable customer, using models PC-60, PC-70, PC-72, PCP-90, the LDH series, and later the LDK series. The PC-60 was notable as one of the first major color television cameras, competing with the
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Philips began co-branding their shavers "Philips Norelco" in 2005 to improve Philips' brand recognition in the United States, a first step towards an intended phase out of the Norelco name.
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of Philips, a European company, was very low in the U.S. compared to other countries, but with their Norelco and Magnavox brands, they were able to get a larger market share.
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portable tape player/recorder, being the EL 3586/25 in the United States under the Norelco brand name in November 1963. It was called the Continental 101.
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Philips introduced the Philips Norelco Bodygroom shaver for shaving male body hair in 2006. An online website as well as a demonstration on
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delayed their introduction in the United States until 1948. The product was not successful until a two-headed model was introduced in 1951.
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For personal care products marketed outside the United States , Palau, Micronesia, and the Marshall Islands, Philips used the
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Norelco was a manucturer of Clean Water Machine and from 1982 to 1986, it sold more than 186,000 filters for its device.
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Philips Norelco has been involved in multiple advertisement-related controversies. Its water filters were criticized by
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mpany". Philips continued to use that name for all their U.S. products until 1974, when Philips purchased The
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Corporate Mergers Transitioning the American Economy: Corporate Buyouts and a Junk Bond Market Out of Control
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on January 19, 1943, when the court ruled in favor of the plaintiff in the corresponding case of
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Norelco Model 95 Miniature Cassette Recorder, The Idea Machine, Made In Holland, Circa 1974
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until 2006. Philips then dropped that name and began using the Philips name.
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line but eventually winning out as industry standard (so much so that
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In 1980, Norelco increased its focus on small recorders production.
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Lueck, Thomas J.; Times, Special To the New York (1986-12-23).
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classic Santa riding a razor "Noelco" ad from the 1960s
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Miller, Ellen Byron and Stephen (25 November 2006).
163:In 1997, Norelco introduced Compact Travel Razor. 1457: 660:"'Norelco Man' Boldly Marketed Electric Shavers" 156:Philips began making electric shavers in 1939. 227:in the United States in the 1960s and 1970s. 867: 334:"Philips Electronics reinvents itself, again" 117:In 1983, Norelco settled its lawsuit against 96:Company. Philips then relabeled their U.S. 1471:Electronics companies of the United States 874: 860: 838: 734:"Gillette Rebuffed as Judge Backs Norelco" 624: 467: 625:Richardson, Donald Charles (1997-09-21). 181: 247:, the division was subsequently sold to 201: 185: 152:Philips Norelco OneBlade electric shaver 147: 139: 14: 1458: 657: 435:Hinds, Michael Decourcy (1988-10-08). 364: 298: 78:Philco Corporation v. Philips Mfg. Co. 855: 682: 434: 101:economy-priced consumer electronics. 1440: 503:"Remington Settles Its Norelco Suit" 331: 243:—brand name in a joint venture with 223:made and marketed a line of Norelco 24: 1407:Philips Sports Manager of the Year 533: 500: 283:for releasing methylene chloride. 135: 25: 1492: 1079:Broadcast Television Systems Inc. 981:Philips Natuurkundig Laboratorium 974:Philips Lumileds Lighting Company 825: 536:"Norelco Shaver Claim Spurs Suit" 241:Broadcast Television Systems Inc. 208:Broadcast Television Systems Inc. 1439: 1430: 1429: 1054:Philips-Neusoft Medical Systems 740:. Associated Press. 1996-12-04. 1221:Video Content Protection System 1114:Philips Consumer Communications 790: 758: 726: 701: 676: 651: 618: 589: 560: 194:Norelco introduced the Philips 527: 494: 461: 428: 396: 385: 358: 325: 292: 13: 1: 1011:PolyGram Filmed Entertainment 627:"Grooming Gear Hits the Road" 365:Reeves, Jayson (2012-10-01). 286: 262: 603:. 2007-06-11. 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(2008-12-25). 272: 7: 1109:NEC Philips Unified Systems 931:Shenzhen Goldway Industrial 881: 572:www.electricshavereview.com 47:Consumer Lifestyle division 10: 1497: 1366:High Tech Campus Eindhoven 906:Philips Consumer Lifestyle 299:Walker, Rob (2007-08-05). 225:professional video cameras 205: 110:In 1982, Norelco acquired 66: 1425: 1384: 1353: 1317: 1229: 1191:Philips Intimate Massager 1158: 1146: 1064: 1039: 1030: 944: 898: 889: 845:Television commercials - 683:Lynch, Joe (2023-02-27). 568:"Electricshavereview.com" 1001:Philips Classics Records 144:Robotskin advertisement 1181:Philips Cinema 21:9 TV 937:Corporate Technologies 798:"A PRODUCT UNDER FIRE" 709:"Wild Days at Norelco" 216:Grass Valley (company) 191: 182:Norelco tape recorders 153: 145: 71:From the early 1940s, 43:personal care products 206:Further information: 202:Norelco video cameras 189: 151: 143: 88:th American Philips 98:consumer electronics 1287:Philips VideoWriter 1089:LG.Philips Displays 917:Philips Healthcare 713:Wall Street Journal 664:Wall Street Journal 27:American brand name 1047:NXP Semiconductors 1031:Joint ventures and 964:NXP Semiconductors 802:The New York Times 770:The New York Times 738:The New York Times 715:. 30 November 2006 631:The New York Times 540:The New York Times 507:The New York Times 474:The New York Times 441:The New York Times 408:The New York Times 338:The New York Times 305:The New York Times 192: 154: 146: 84:, an acronym for " 1453: 1452: 1417:Philips Computers 1313: 1312: 1142: 1141: 1057: 1051: 1026: 1025: 534:Ap (1983-07-07). 501:Ap (1983-07-28). 16:(Redirected from 1488: 1476:Philips products 1466:Cameras by brand 1443: 1442: 1433: 1432: 1330:Frans van Houten 1282:Philips Videopac 1156: 1155: 1055: 1049: 1037: 1036: 969:Philips Lighting 896: 895: 876: 869: 862: 853: 852: 842: 837: 836: 834:Official website 820: 819: 817: 816: 794: 788: 787: 785: 784: 762: 756: 755: 753: 752: 730: 724: 723: 721: 720: 705: 699: 698: 696: 695: 680: 674: 673: 671: 670: 655: 649: 648: 646: 645: 622: 616: 615: 613: 612: 593: 587: 586: 584: 583: 574:. 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Index

Norelco
brand name
electric shavers
personal care products
Consumer Lifestyle division
Philips
Philishave
trademark
Philco
Magnavox
consumer electronics
Schick
Remington
market share


World War II
Howard Stern
Bruno Aveillan

3 inch open reel
Broadcast Television Systems Inc.
TeleMation Inc.
Grass Valley (company)
Philips
professional video cameras
CBS
RCA TK-40/41
NBC
Broadcast Television Systems Inc.

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