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238:, the company that Kraft created to own the brand, spent its advertising dollars on social media rather than a combination of advertising platforms. The campaign resulted in a 9% increase in sales for Nilla. Nabisco had previously used other marketing techniques to promote the brand, including in-person events such as sponsoring banana pudding pie eating contests at amusement parks.
261:
The wafers themselves are commonly used to facilitate the oral administration of various compounds or medications to rats in testing. Nilla's branding has been used to study consumer preferences about variations in packaging.
215:. He sold his recipe to Nabisco, and Nabisco began to produce the biscuits under the name Vanilla Wafers in 1898. By the 1940s, Vanilla Wafers had become a major ingredient in the
191:
Nilla produced a variety of spin-off products, including pie crusts. The crusts were introduced in 1992 alongside pie crusts flavored like two other
Nabisco cookie brands,
188:
since at least 1994, a change which prompted criticism. Nilla wafers are described as having "natural and artificial flavor", according to the ingredients list on the box.
500:
Mayer moved to the U.S. in the late 1850s at age 19. In the 1880s Mayer's mold-making experience led him to design a line of indirectly-lit, tin
Christmas ornaments.
184:. Originally a round, thin, light wafer cookie made with flour, sugar, shortening, eggs and real vanilla, Nilla wafers have been primarily flavored with synthetic
929:
223:, and Nabisco began printing a banana pudding recipe on the Vanilla Wafers box. The name of the product was not changed to "Nilla Wafers" until 1967.
510:
654:
Sobolewski, Marissa; Allen, Joshua L.; Morris-Schaffer, Keith; Klocke, Carolyn; Conrad, Katherine; Cory-Slechta, Deborah A. (2016-07-01).
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Roehm, Michelle L.; Roehm, Harper A. (2010-12-01). "The relationship between packaging uniformity and variety seeking".
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656:"A novel, ecologically relevant, highly preferred, and non-invasive means of oral substance administration for rodents"
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633:"Consumer snack preferences; Oreos still no. 1 cookie. (New Product Activity Outpacing 2004) (Brief Article)"
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The recipe for vanilla wafers or sugar wafers was invented in the late 19th century by German-American
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Nilla wafers are a common ingredient in banana pudding and are consequently popular in the
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For example, it is common to use a wafer cookie for oral administration to mice and rats
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Nilla vanilla wafers are the same sweet
Nabisco vanilla wafers with a brand new name.
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and other social media websites targeted at mothers, a campaign noted by the
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511:"Why do Southerners go bananas for banana pudding? | Southern Perspective"
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258:, they are consistently in the five best-selling cookie brands.
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427:"'Haunted' Staten Island mansion can be yours for $ 2 million"
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New York Year by Year: A Chronology of the Great
Metropolis
192:
127:
Nabisco
Vanilla Wafers box, prior to the 1967 name change
226:
In 2013, the brand launched an advertising campaign on
598:
451:
605:Terry Halbert; Elaine Ingulli (1 February 2014).
425:Gould, Jennifer; Rosenbaum, Sophia (2015-02-26).
1568:
368:Nilla wafers no longer have any vanilla in them.
581:"Riding the Hashtag in Social Media Marketing"
559:Office, Library of Congress Copyright (1967).
424:
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285:"Counterintuitive Wafers - December 6, 1999"
536:"How Banana Pudding Became a Southern Icon"
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608:Law and Ethics in the Business Environment
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333:"Shopping? It's Smart To Be Suspicious"
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1542:in the U.S. under licensing agreement
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450:Kroessler, Jeffrey A. (August 2002).
310:"Cracker or cookie: What's the diff?"
380:Bomgardner, Melody M. (2016-09-12).
279:
277:
275:
138:with Nilla wafers around the outside
1499:Cadbury Chocolate Factory (Toronto)
572:
565:. U.S. Government Printing Office.
356:"New, improved – or just different"
172:The name is a shortened version of
24:
25:
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1203:The Natural Confectionery Company
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611:. Cengage Learning. p. 275.
308:Hartel, Richard W. (2006-06-06).
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579:Segal, David (2 November 2013).
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386:Chemical & Engineering News
660:Neurotoxicology and Teratology
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354:Hermann, Andrew (1997-09-16).
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324:
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13:
1:
1592:Mondelez International brands
331:Hofsess, Diane (1994-02-24).
265:
639:. 2005-11-14. Archived from
562:Commercial Prints and Labels
410:. 1992-11-25. Archived from
87:; 126 years ago
7:
1577:Products introduced in 1967
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716:Psychology & Marketing
382:"The problem with vanilla"
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680:10.1016/j.ntt.2016.04.002
637:The Food Institute Report
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1597:History of Staten Island
666:(Supplement C): 75–80.
404:"'Sinkies' Get Serious"
241:
799:Mondelez International
515:Pensacola News Journal
487:"Meet Gustav A. Mayer"
236:Mondelez International
178:Nabisco Vanilla Wafers
167:Mondelēz International
139:
128:
68:Mondelez International
458:. NYU Press. p.
134:
126:
115:snackworks.com/nilla
1494:Cadbury's Claremont
1489:2021 Nabisco strike
1163:Palitos de la selva
1104:Green & Black's
672:2016NTxT...56...75S
540:www.seriouseats.com
289:archive.fortune.com
211:Gustav A. Mayer on
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1582:Brand name cookies
234:as unique because
161:, a subsidiary of
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30:
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1465:
1124:Maynards Bassetts
728:10.1002/mar.20376
722:(12): 1122–1133.
618:978-1-305-17787-1
408:Post-Tribune (IN)
360:Chicago Sun-Times
337:Chicago Sun-Times
314:The Capital Times
121:
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27:Brand name cookie
16:(Redirected from
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1536:Manufactured by
1519:Kraft Foods Inc.
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1087:Turkish Delight
1082:Chocolate Cream
985:Caramello Koala
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1345:Other brands
1335:Swedish Fish
1114:Jelly Babies
930:Mr. Christie
850:Ginger Snaps
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641:the original
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143:Nilla Wafers
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54:Product type
31:Nilla Wafers
1524:Kraft Foods
1458:Cheese Nips
1037:Curly Wurly
1000:Cherry Ripe
925:Wheat Thins
885:Peek Freans
860:Lorna Doone
855:In a Biskit
840:Easy Cheese
835:Chips Ahoy!
182:Nilla Wafer
149:-flavored,
1571:Categories
1514:JDE Peet's
1448:Black Jack
1325:Freshen Up
1042:Dairy Milk
975:Brunch Bar
965:Bournville
895:Rice Thins
845:Honey Maid
545:2017-10-08
520:2019-05-03
493:4 November
436:2017-10-08
294:2017-10-08
266:References
82:Introduced
1539:Hershey's
1433:Aztec Bar
1373:Filipinos
1353:Bubu Lubu
1292:Toblerone
1256:Côte d'Or
1248:Chocolate
1233:Wunderbar
1193:Snowflake
1143:Mini Eggs
1138:Milk Tray
1132:Bassett's
1015:Creme Egg
970:Bournvita
910:Terrabusi
736:1520-6793
590:6 October
1555:Category
1363:Dairylea
1358:Clif Bar
1208:Time Out
1158:Old Gold
1128:Maynards
1119:Mantecol
1032:Crunchie
1010:Clusters
995:Chappies
990:Caramilk
920:Triscuit
915:Trakinas
698:27094606
228:Facebook
186:vanillin
163:Illinois
157:made by
1481:Related
1453:Bonkers
1443:Beemans
1438:Baker's
1383:Kinh Do
1320:Clorets
1282:Marabou
1270:Lacta (
1198:Starbar
1168:Pascall
1153:Mr. Big
1062:Fingers
1057:Eclairs
1020:Twisted
980:Buttons
941:Cadbury
890:Premium
865:Newtons
825:Belvita
816:Nabisco
689:5663185
668:Bibcode
256:Houston
252:Atlanta
219:staple
203:History
174:vanilla
165:-based
159:Nabisco
155:cookies
153:-style
147:vanilla
110:Website
104:Nabisco
90: (
74:Country
1393:Prince
1276:Greece
1272:Brazil
1213:Trebor
1173:Picnic
1109:Heroes
1072:Freddo
955:Astros
950:5 Star
807:Brands
734:
696:
686:
615:
466:
58:Cookie
1405:Royal
1378:Halls
1315:Certs
1297:Twist
1287:Milka
1266:Freia
1238:Yowie
1228:Wispa
1218:Twirl
1188:Snack
1183:Shots
1178:Roses
1094:Fudge
1077:Fry's
1067:Flake
1052:Dream
1005:Chomp
960:Boost
870:Nilla
392:(36).
250:. In
193:Oreos
151:wafer
64:Owner
18:Nilla
1410:Tang
1368:Eden
1261:Daim
1148:Moro
1130:and
1099:Fuse
900:Ritz
880:Oreo
732:ISSN
694:PMID
613:ISBN
592:2017
495:2019
464:ISBN
254:and
242:Uses
195:and
145:are
92:1898
85:1898
77:U.S.
1398:TUC
724:doi
684:PMC
676:doi
460:115
169:.
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1388:LU
1274:,
730:.
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