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Loyalty program

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1207:, SportXX, and other retailers. The Coop Supercard earns points on purchases at Coop and a variety of other associated stores. Other stores such as Interio, a furniture retailer, are also joining the market with loyalty cards and store-based incentivized credit cards. The only coalition loyalty scheme in Switzerland is Bonus Card with a network of over 300 independent retail partners. In recent years, online loyalty programs have also started to target the Swiss. First to make an offering in Switzerland was German-based Webmiles. Claiming to be Switzerland's first online bonus program, Bonuspoints was launched in early 2008 and offers incentives for shopping at 70 different online stores. 4416: 33: 431:
At a physical point of sale, presenting a physical or digital card is not necessary at many U.S. merchants, if the customer enters the phone number associated with the account on a terminal or tells it to a cashier who enters it into the register. When purchasing online, customers usually must log in
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Ahead of a planned demonstration on Saturday, Metro AG decided to drop the use of RFID tags in customer loyalty cards used at its Extra Future Store supermarket in Rheinberg, Germany, where the retail group is testing several new IT retail technologies, Metro company spokesman Albrecht von Truchsess
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Co-operative Membership: the Co-op Group offers a 2% (previously 5%) refund to members on Co-op branded products with 2% also going to the cardholder's nominated charity. This is only available in Co-op Group stores. It replaced the dividend benefit previously used. Other Co-op chains continue with
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Programs with cashback features give customers a portion of the money that they have spent with a business (usually a defined percent which may be higher than usual during promotions). The "cash back" is rarely actually cash money, but rather takes the form of a transfer of the "cashback" amount to
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Encouraging or forcing customers to use a mobile app to present their loyalty account number, although criticized for being unfriendly to people without smartphones including many elderly people, benefits the merchant in a number of ways. It lets them present special offers to the customer (or even
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The major advantage of off-line over the online system is that the user's smartphone does not have to be online, and the transaction is fast. In addition, multiple emulated cards can be stored in a smartphone to support multi-merchant loyalty programs. Consequently, the user does not need to carry
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There has been a move away from traditional magnetic card, stamp, or punchcard based schemes to online and mobile online loyalty programs. While these schemes vary, the common element is a push toward eradication of a traditional card, in favour of an electronic equivalent. The choice of medium is
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Programs with tiers define levels (such as silver, gold, and platinum levels) that customers are upgraded to when they spend enough with the merchant(s), usually over a certain period of time such as a year. For example, Sephora gives 1 point for $ 1 spent. Once customers earn a specific number of
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The market approach has shifted from product-centric to a customer-centric one due to a highly competitive market and a wide array of services offered to customers, therefore, it's important that marketing strategies prioritize growing a sustainable business and increasing customer satisfaction.
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to increase the efficiency of marketing and advertising, which is one of the purposes of offering the loyalty card. For some customers, participating in a loyalty program (even with a fake or anonymous card) funds activities that violate privacy. Consumers have also expressed concern about the
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The reality is, not all loyalty rewards programs actually add value. Some programs only exist to draw you in and tempt you away from competitors that could actually offer you a better deal. The worst? It turns out that just about any supermarket chain will offer you nothing but bad
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As of 2024, most programs in the United States offer a digital version of the loyalty card, accessed via a mobile app, and often customers can scan a QR or bar code from the app at the physical point of sale. Some programs now offer digital cards only or only exceptionally, such as
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Evidence for the effectiveness of loyalty programs is controversial. Many companies are unsure whether and how to use customer loyalty programs profitably. Many programs (regardless of location, size, or industry) are run without the appropriate metrics or target parameters.
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the dividend scheme, e.g. Midcounties Co-operative. Many of these accept other Co-operative loyalty cards but generally without the same benefits. For instance Midcounties Co-operative accept Co-operative Group cards but there is no charity donation or cardholder refund.
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co-exist with programs that donate a percentage of sales to a designated charity. Some American retailers either have not implemented these cards, or eliminated them, in favor of discounts for all shoppers. Few states regulate club cards. As an example, supermarkets in
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per year (as of mid-2024) for its "Premium Membership and Rewards" program, which gives members a 10% discount off most merchandise. There is also a free tier which does not offer such discounts but does allow members to collect virtual "stamps" (i.e. loyalty points).
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Some companies complain that loyalty programs discount goods to people who are buying goods anyway. Moreover, the expense of participating in these programs rarely generates a good return on investment. The Forte Consultancy Group regards loyalty programs as
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Application forms for cards usually entail agreements by the store concerning customer privacy, typically non-disclosure (by the store) of non-aggregate data about customers. The store uses aggregate data internally (and sometimes externally) as part of its
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Today, such loyalty programs cover most types of commerce, each having varying features and rewards schemes, and range from programs of a single-location business to large chains or membership in a coalition loyalty program. Industries include:
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to the account on the merchant's website. However, when purchasing airline tickets from online travel agencies, customers can usually enter their airline loyalty number into the agency website and the agency will pass it onto the airline.
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omnichannel experience to drive more interaction i.e. access across multiple physical and digital touchpoints such as in-store, via mail, e-mail, mobile apps, push notifications from the app or via SMS, websites,
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Programs that feature points grant customers a certain number of points for each purchase, in the US often per $ 1 or $ 10 increment of spend. Once they have enough points, clients can redeem them for either:
3345: 2410: 3445: 2866: 699:" from gambling, various demographic data, and spend patterns on various purchases at the casino, within the casino network, and with the casino's partners. Examples of such programs include 786:. In Japan, non credit card multi-brand points who awarded in addition to each store's own points are becoming more common. Most Japanese people say Big 4 of multi-brand points are V-POINT( 720:
As of 2011, some independent coffee shops in Boston, Toronto and London has set up experimental "disloyalty card" programs, which rewarded customers for visiting a variety of coffee shops.
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A loyalty program typically involves the operator of a particular program setting up an account for a customer of a business associated with the scheme, and then issue to the customer a
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Loyalty program benefits are, in their essence, a bribe. In exchange for a set of benefits, a consumer allows the company to give those benefits to track his or her purchasing behavior.
398:. U.S. supermarkets often issue two copies of the card: one credit-card sized and one that fits on a keychain, in addition to providing access to the card via a mobile app, website. 415:
launched in 2020 which no longer issues physical cards except upon special request. American Airlines no longer sends membership kits to new members of its frequent flyer program.
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has a loyalty program called Pegasus Plus which gives rewards for every flight. Passengers can spend reward points as a discount without waiting to cover a full flight.
1099:: After the exit of Nectar from the market in 2015, Payback is the most popular loyalty program. Supermarkets Esselunga, Coop and Il Gigante also have loyalty programs. 3040: 1836: 1526:
A 2015 study found that most supermarket loyalty cards in the United States do not offer any real value to their customers. Furthermore, commercial use of customers'
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took a controlling interest in i-mint in June 2010 and renamed the program PAYBACK India in July 2011. BPCL's PetroBonus fuel card program has 2 million members.
1756: 3702: 2232: 3453: 2418: 783: 1862: 4748: 1119:, a grocery wholesaling group in Norway. KickBack.no is one of the largest online loyalty programs and cashback sites in Norway. KickBack.no is owned by 601:. Some prominent examples are Austrian based mobile-pocket established in 2009, the US-based Punchd (discontinued from June 2013,), which became part of 3875: 3736: 973: 1073: 915: 558:, a coalition reward program, and many banks that give their clients cash back for using their debit cards to pay for various products and services. 423:), tailor customer experience to the individual consumer, and understand customer behavior better, including their purchasing amounts and patterns. 3608: 2944: 733:
Loyalty programs' most important benefit to merchants is that they generate data, which bring more repeat business and therefore increase sales.
2257: 3109: 1550:, but who have discretion to decide which airline or hotel chain to use, have an incentive to choose the payment method that provides the most 3155: 1062: 633:(NFC) technology for mobile applications, traditional contactless smart cards for prepaid and loyalty programs are emulated in a smartphone. 2294: 1530:– collected as part of loyalty programs – has the potential for abuse; it is highly likely that consumer purchases are tracked and used for 566:
Depending on the program, ways that consumers may access their loyalty account (account number, promotions, other information) may include:
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which awards points for purchases from multiple merchants in each market it serves (Canada, The Netherlands, Bahrain, Qatar, and the UAE).
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was rebranded in 2011 from Airmiles to Avios, with changes that caused members to pay taxes and fees on flights they used for redemption.
3496: 3476: 2888: 1182: 1181:: MALINA, "the largest multicorporate customer loyalty program in Russia," was launched in 2006 by Loyalty Partners Vostok. Another is 2969:
Nesset, Erik; et al. "Building chain loyalty in grocery retailing by means of loyalty programs–A study of 'the Norwegian case'".
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introduced its SuperClub loyalty card in 1993, the prototype for Europe. However, loyalty cards did not expand until 1997, when
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program, work at the stores and digital channels of Gap, Banana Republic, Old Navy, and Athleta, which are all owned by Gap Inc.
3763: 3283: 2472: 2328: 835: 256: 218: 3258: 3917: 3225: 3024: 1960: 1105:: One of the largest loyalty programs in Latvia which is working as an operator for many merchants is Pins. Another is Walmoo 3084: 3037: 2136: 2117: 1978: 741:. Over time the data can reveal, for example, a given customer's favorite brand of beer, or whether they are a vegetarian. 2917: 2029: 4069: 791: 146: 2384: 5213: 4734: 2534: 1474: 312:
Coalition loyalty programs, provide benefits to customers of multiple otherwise-unrelated businesses. Examples include
112: 3346:"Loyalty has its price. More companies partner-up with reward card programs as cash-strapped customers hunt for deals" 514:
In addition to rewards, loyalty cards were may also be used identify consumers for benefits and other services, e.g.:
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also offers a loyalty program through the Go Rewards app (formerly known as the Robinsons Rewards card). Others are
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kickback and credit card schemes that are relatively small by themselves, but collectively qualify as major frauds.
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Desktop, mobile, and/or responsive versions of the website(s) for the program and/or of participating merchant(s)
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Almost all major U.S. casino chains also have loyalty cards, which offer members tier credits, reward credits,
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Among other terms used for kickbacks are sales incentive, cash back, coupon sales, commissions, and discounts.
1365:: In the US, loyalty cards have a long history. Some are only online. Some partner with classic credit cards. 1263:
is another program. Many stores have kiosks that, with the cards, print vouchers that can be used at the till.
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the integration of AI and data analytics into loyalty platforms in order to personalize customer experiences,
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Sharp, Byron; Sharp, Anne (1997), "Loyalty programs and their impact on repeat-purchase loyalty patterns",
1436: 922:'s fleet card program XTRAPOWER and retail program XTRAREWARDS claim a combined customer base of 3 million. 700: 3677: 3127: 1997: 5187: 2650: 1837:"No More American Airlines Elite Membership Cards, But You Can Still Call For Employee Recognition Certs" 228: 2443: 4247: 843: 249: 223: 3010: 5058: 2358: 1112: 704: 140: 5223: 4644: 4582: 3159: 2359:"MoneyBack Celebrates its 10th Anniversary – A.S. Watson Group | A member of CK Hutchison Holdings" 2118:"Issue 2 Crowds and Clouds » THE TOUCH-POINT COLLECTIVE: CROWD CONTOURING ON THE CASINO FLOOR" 1460: 932:
loyalty program launched in 1996. East Credit Card Group Kish launched its loyalty program in 2005.
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Retail: Supermarkets, department stores, clothing stores, beauty stores and other specialty shops
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In subscription-based programs, customers pay a fee to enjoy the program's benefits, for example
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Shopping center programs may also be based on a single or chain of shopping centers, such as the
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Resort loyalty card, WorldCard, is valid in three countries: Malaysia, Singapore and Hong Kong.
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Travel and Hospitality: Airlines, passenger railways, hotels, car rental and carshare companies
614: 529: 334:, launched a coalition loyalty program in 2021 for merchants in its downtown shopping district. 4054: 4042: 3406: 3374: 876:. Different chain stores under common ownership often share the same loyalty program, such as 5218: 5033: 5025: 4995: 4890: 4875: 4686: 3788: 1452: 1425: 869: 605:
in 2011. and an Australian-based loyalty card application called Stamp Me which incorporates
242: 4945: 3561: 2070: 1395: 5086: 4565: 4385: 2892: 2190: 1204: 1167: 696: 519: 188: 117: 3446:"FiveStars gets-50m-to-help-small-retailers-run-loyalty-programs-like-their-bigger-rivals" 1051:'s biggest loyalty card program has been run by Universal Card Corporation since 2010 via 8: 5182: 5177: 5139: 4870: 4713: 3731: 1781: 1598: 1592: 1572: 1421: 1327: 1138: 626: 331: 213: 3583: 2071:"Effectiveness of Loyalty Programs in Customer Retention: A Multiple Mediation Analysis" 1546:. Employees who need to buy something (such as an airline flight or a hotel room) for a 1343:
The food and beverage industry also has several companies with rewards programs such as
4842: 4475: 4270: 3394: 2098: 1543: 1531: 1499: 1406: 1256: 1200: 1078: 738: 420: 278: 3200:"Maximiles acquires ipoints to create Europe's no. 1 online coalition loyalty company" 1640: 4781: 4708: 4654: 4617: 4502: 4465: 4181: 4144: 4050: 3913: 3556: 3402: 3398: 2921: 2102: 2090: 1587: 1582: 1464: 1048: 939: 893: 877: 408: 45: 3767: 2480: 2336: 27:
Marketing strategy designed to encourage customers to continue to shop at a business
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introduced its Clubcard scheme, shortly after its purchase of Power Supermarkets.
5149: 5106: 5048: 4980: 4671: 4599: 4529: 4507: 4480: 4306: 4278: 4175: 4138: 3969: 3173: 3044: 2945:"Principles, Promises and Challenges of Coalition Loyalty | Global C Store Focus" 1498:, one with unidirectional cash flow, since reward points can be exchanged into a 1354: 1271: 1163: 977: 873: 855: 763: 555: 472:
points, they can enter a new level with higher discounts and exclusive products.
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offering personalized rewards that resonate with individual consumer preferences
40:"Reward website" redirects here. For cashback programs for online shopping, see 5144: 4905: 4698: 4681: 4666: 4312: 4023: 3942:"Loyalty Program Assessment. KPI-Based Evaluation of Customer Loyalty Programs" 3741: 3524: 3390: 1236: 1067: 995: 965: 961: 897: 851: 831: 692: 525: 412: 395: 324: 198: 170: 73: 4077: 2172: 2086: 1734:"Do downtown shopping districts need their own loyalty programs? - RetailWire" 1255:
suggested that the real benefit of loyalty cards to UK outlets is the massive
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Loyalty programs are a means of implementing a type of what economists call a
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Paper-based mailings of account statements, promotions, and other information
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One may view loyalty and credit-card reward-plans as modern-day examples of
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ABC Card was discontinued in 2000. Maximiles is an online coalition program.
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loyalty programs that can be used at merchants located at its outlet malls.
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Dotz is a coalition loyalty program in Brazil with over 50 million members
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Telecommunications: Mobile service providers, internet service providers
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is the first attempt to standardize the format of mobile loyalty cards.
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prominent. The M-Cumulus card can be used at the Migros supermarkets,
1130: 919: 901: 823: 3368: 3366: 2672: 1519:. In the case of infrequent spenders, loyalty fees provide a means of 914:'s largest coalition loyalty program. German loyalty program operator 5121: 4960: 4950: 4900: 4807: 4627: 4239: 4143:. Rolling Meadows, Illinois: Bankers Publishing Company. p. 85. 4105: 3284:"#368: Coalition Loyalty - Dotz Brazil Celebrates 50 Million Members" 2988: 2507: 1683: 1608: 1577: 1317: 1275: 1260: 1120: 892:, and Fortress stores, as well as the corporation's retail partners. 885: 847: 637:
adopted these technologies for mobile off-line payment applications.
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introduced their own loyalty club called Real Rewards. Others were:
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or loyalty points instead of minimizing costs for their employer.
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are subject to the Supermarket Club Card Disclosure Act of 1999.
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which, in the U.S. offers cashback at more than 3,500 stores and
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Bank Fraud: Exposing the Hidden Threat to Financial Institutions
4070:"Why getting a shopper card under a fake name is not the answer" 3477:"Belly Targets Paper Punch Card With iPad-Based Loyalty Service" 2733: 1025:: The two major retail coalitions with loyalty programs are the 669:
Entertainment: Cinemas, streaming services, theme parks, casinos
374:, advantage card, club card, or some other name) which may be a 5096: 5091: 4827: 4560: 4519: 4470: 4362: 4329: 3481: 2258:"The Evolution of Customer Loyalty Programs in the Digital Age" 1382: 1331: 1196: 1153: 1084: 859: 602: 297:
Loyalty programs may be either: Single-brand programs, such as
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Loyalty programs have been described as a form of centralized
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Food and Beverage: Restaurants, coffee shops, fast-food chains
613:(US), and Whisqr Loyalty (CA), have offered similar programs. 535:
when customers presented checks for payment at a point-of sale
352: 5131: 4432: 4368: 3850:"Wesfarmers Health fast-tracks growth to $ 40 billion bounty" 2137:"How Casinos Use Rewards Programs to Track Everything You Do" 1708: 1456: 1246: 1149: 1034: 911: 610: 457:
money that the program transfers to the customer's account or
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Consumers Against Supermarket Privacy Invasion And Numbering
1061:: The largest loyalty program is Payback, launched in 2000. 507:
gift cards, credit vouchers, etc. to spend with the merchant
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gift cards, credit vouchers, etc. to spend with the merchant
4539: 4492: 4323: 4300: 1536: 1444: 1145: 1093:: SuperShop and Multipoint are their main loyalty programs. 929: 827: 609:
technology. Others, like Loopy Loyalty (HK), Loyalli (UK),
3525:"Shopkick and Visa to Offer Retail Store Purchase Rewards" 2385:"The Club rewards HKT Premier customers for their loyalty" 1961:"Google's Punchd acquisition to push mobile wallet uptake" 285:
to continue to shop at or use the services of one or more
4374: 2324: 1811:"Sparks fly as M&S says no to a plastic loyalty card" 1115:. Trumf is a "brick and mortar" loyalty program owned by 2808: 573:
Mobile apps for the program or participating merchant(s)
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Depending on the program, rewards may take the form of:
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the company gives out coupons which look like currency
2985:"MALINA program increases customer loyalty with Oracle" 2833: 2585: 2535:"Indian Oil does a hat-trick at the 3rd loyalty summit" 2411:"Even More Rewarding Experience for Asia Miles Members" 1402:
airlines and multiple otherwise unrelated retail chains
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was another early 1980s loyalty card. A later program,
994:: Loyalty programs in Singapore include GrabRewards by 3878:. The Wise Marketer. 25 September 2006. Archived from 2633:"List of Discount and Reward Cards in the Philippines" 675:
Fitness and Wellness: Gyms, fitness studios, spas etc.
3900: 2752:"GrabRewards - Grab Loyalty Programme | Grab PH" 2210:"Local coffee shops start 'Disloyalty Card' campaign" 744:
As of the mid-2020s, loyalty program trends include:
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to more easily allow for scanning, although some are
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a paper check that the program mails to the customer
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SMU Cox School of Business Research Paper No. 19-10
3489: 3110:"A trip to Alton Towers? That'll be £2,000, please" 2943:Focus, Global Convenience Store (1 February 2021). 3848: 2069:Fook, Andy Chin Woon; Dastane, Omkar (June 2021). 1405:Monedero Naranja (lit. "Orange Wallet"), in which 1072:and the Shell ClubSmart program are next in size. 1019:are Payback and mo. JÖ was fully launched in 2019. 3516: 2511:. Chennai, India. 15 October 2009. Archived from 426: 5200: 4040: 3372: 1996:Collinson, Patrick; Lunn, Emma (12 April 2013). 663:Financial Services: Banks, credit card companies 4034: 3703:"And the best loyalty program goes to... Coles" 1420:Flybuys is the largest loyalty program in both 1173:Rewards From Us To You, a hotel loyalty program 715: 678:Automotive: Car dealerships and service centers 305:Single-corporation programs, such as the joint 3737:"Coles supermarket to overhaul FlyBuys scheme" 3627:"Supermarket Club Card Disclosure Act of 1999" 1629:International Journal of Research in Marketing 1221:has a loyalty program called Miles&Smiles. 4742: 4255: 3876:"Brazin's Pulse goes over the 1 million mark" 3202:. E-consultancy. 19 July 2006. Archived from 2503:"BPCL celebrates PetroBonus 10th anniversary" 1995: 1939:"Google Kills Punchd Mobile Loyalty Card App" 672:E-commerce sites/apps and online marketplaces 620: 250: 4024:"How do companies use my loyalty card data?" 3256: 2115: 1782:"What is a Loyalty Program: Benefits, Types" 1314:with Apple, Sephora, Uber also participating 1160:. Increasing oil prices ended these in 2005. 703:Rewards (formerly called Total Rewards) and 2912: 2910: 2438: 2436: 2134: 2068: 1653: 1651: 1649: 1111:: The largest Norwegian loyalty program is 1087:in 2008. HappyDigits was disbanded by 2010. 723: 591: 353:How customers provide their account numbers 4749: 4735: 4262: 4248: 3653:"How Coalition Loyalty Programs can Excel" 3038:Finaccord List of Global Loyalty Programs. 2971:Journal of Retailing and Consumer Services 1626: 956:offer rewards cards which are accepted by 695:, and other perks based on card members' " 257: 243: 4228: 4213:"Brand Loyalty Programs: Are They Shams?" 4041:Taylor, Wayne; Hollenbeck, Brett (2021). 3953: 3522: 3373:Taylor, Wayne; Hollenbeck, Brett (2021). 3085:"How loyal to your reward cards are you?" 2282:4大共通ポイントカードは”衝撃の進化”を遂げていた...その特長と賢い使い方... 357: 3766:. Colloquy. 29 June 2010. Archived from 3764:"Australia: FlyBuys launches iPhone App" 3082: 2968: 2907: 2467: 2465: 2433: 1646: 1485:was a short-lived "card free" programme. 1195:, with the two main supermarket chains, 728: 401: 31: 4173: 3343: 904:, a loyalty and frequent-flyer program. 576:At dedicated kiosks, such as in casinos 344:spoke of loyalty program "ecosystems". 14: 5201: 4269: 4210: 4177:IRS Humbug: IRS Weapons of Enslavement 3901:European Central Bank (October 2012). 3734: 2784:"GrabRewards – Grab Loyalty Programme" 2207: 1804: 1802: 1754: 1539:technology into loyalty-card systems. 1489: 1015:: The two largest loyalty programs in 984:, (HappyPlus card), Grab Rewards, and 751:focusing on emotional connections, and 501:merchandise or services free of charge 445:merchandise or services free of charge 4730: 4628:Commodity theory of money (Metallism) 4243: 3939: 3846: 3650: 3474: 3333:https://www.timhortons.ca/timsrewards 3311:"Canadian Tire Money loyalty program" 2949:www.globalconveniencestorefocus.co.uk 2942: 2473:"i-mint and PAYBACK team up in India" 2462: 2255: 1979:"Stamp Me app replaces loyalty cards" 1860: 378:or paper card, visually similar to a 293:Single-company vs. coalition programs 4756: 4098: 4067: 3523:Wasserman, Todd (21 November 2011). 3379:Quantitative Marketing and Economics 3344:Nuttall, Jeremy (8 September 2023). 3218: 3058:"Reward for young Scots businessman" 2709:"Robinsons Rewards Is Now GoRewards" 2230: 1834: 1808: 1320:is Canada's largest loyalty program. 504:discounts on merchandise or services 448:discounts on merchandise or services 4136: 3894: 3257:O'Reilly, Lara (2 September 2011). 2865:. 25 September 2014. Archived from 2565:"Home – گروه کارتهای اعتباری ایران" 2075:Jindal Journal of Business Research 1799: 1701: 492: 484:bookstores charge members about 40 147:Social and Behavioral Sciences Team 24: 3822:"Woolworths reports solid profits" 3735:Speedy, Blair (17 February 2011). 3083:Smithers, Rebecca (26 July 2012). 2323:MTR Club for regular customers of 2208:Annear, Steve (15 December 2011). 2044:"101 of the best loyalty programs" 1945:. 17 December 2012. Archived from 1475:New Zealand Automobile Association 1310:, a coalition program centered on 1191:: Loyalty programs are popular in 1148:petrol program were: Tiger Miles, 802:)(CCC) on 22th Aplil 2024), Ponta( 475: 113:Affordable Care Act tax provisions 25: 5235: 4605:Akkadian standards of measurement 3475:Geron, Tomio (14 December 2011). 3231:. Maximiles Group. Archived from 2920:. Loyalty Partner. Archived from 1330:is the oldest loyalty program in 4414: 4204: 4167: 4129: 4092: 4061: 3972:. White Paper. Forte Consultancy 2231:Bain, Jennifer (12 April 2010). 2116:Dow, Natasha (26 January 2012). 1888:"Premium Membership and Rewards" 1835:Leff, Gary (24 September 2020). 826:). Other famous point bland are 4291:(W. Mesoamerica & N. Andes) 4016: 3987: 3962: 3933: 3868: 3840: 3814: 3782: 3756: 3725: 3695: 3670: 3644: 3619: 3601: 3576: 3544: 3468: 3438: 3413: 3337: 3325: 3302: 3276: 3250: 3192: 3166: 3148: 3128:"How Tesco is changing Britain" 3120: 3102: 3076: 3050: 3031: 3017: 3003: 2977: 2962: 2936: 2881: 2851: 2826: 2801: 2776: 2758: 2744: 2726: 2701: 2683: 2665: 2643: 2625: 2599: 2578: 2557: 2527: 2495: 2403: 2377: 2351: 2317: 2287: 2275: 2249: 2233:"Disloyalty has its privileges" 2224: 2201: 2183: 2165: 2147: 2135:Long, Emily (6 December 2018). 2128: 2109: 2062: 2036: 2022: 2008: 1989: 1971: 1953: 1931: 1905: 1880: 1854: 1755:Boudet, Julien (5 March 2020). 1286: 1259:database potential they offer. 710: 3560:. 14 July 2008. Archived from 3011:"The loyalty program "MALINA"" 2889:"PAYBACK: Facts & Figures" 2479:. 17 June 2010. Archived from 1828: 1774: 1748: 1726: 1676: 1620: 427:Phone number and other methods 289:associated with the program. 13: 1: 4608: 4556:List of historical currencies 4461:Central bank digital currency 3709:. 20 May 2013. Archived from 3174:"Safeway scraps loyalty card" 3156:"Morrisons Miles – Morrisons" 1861:Mottl, Judy (3 August 2023). 1641:10.1016/S0167-8116(97)00022-0 1614: 1473:: Other programs include the 644: 641:many physical cards anymore. 579:Traditional methods such as: 554:Examples in the U.S. include 551:the customer's bank account. 4662:Standard of deferred payment 3847:Smith, Sean (30 June 2023). 3651:Smith, Geoff (August 2016). 3421:"101 Free Money Making Apps" 2586:"گروه کارتهای اعتباری ایران" 1505: 7: 5188:Trading stamps in Hong Kong 4099:Blau, John (1 March 2004). 3678:"¿Qué es Monedero Naranja?" 2256:Clark, Scott (9 May 2024). 1998:"10 Best Money Saving Apps" 1561: 1477:AA Smartfuel programme and 1381:Coalition programs include 561: 539: 411:'s "Sparks" program in the 347: 229:Design for behaviour change 10: 5240: 3391:10.1007/s11129-021-09237-y 1867:Retail Customer Experience 1415: 1235:) was in the early 1980s. 686: 621:Offline with mobile device 543: 224:IT-backed authoritarianism 39: 5214:Customer loyalty programs 5163: 5130: 5067: 5024: 4919: 4851: 4795: 4764: 4548: 4431: 4409: 4384: 4349: 4277: 3940:Meili, Alexander (2022). 2613:. Genting Malaysia Berhad 2087:10.1177/22786821211000182 1809:Wood, Zoe (3 July 2024). 1006: 705:MGM Resorts International 625:With the introduction of 582:Physical membership cards 518:when pharmacies dispense 435: 141:Behavioural Insights Team 4645:Quantity theory of money 4466:Chattel/movable property 3999:Weekly Ads and Circulars 3946:HWZ Working Paper Series 3910:Virtual Currency Schemes 3584:"Shop Through iGive.com" 3043:22 November 2018 at the 2389:South China Morning Post 2216:. Boston. Archived from 724:By continent and country 631:near field communication 592:Mobile apps and websites 466: 160:Nudge theory in business 5016:Velocity Frequent Flyer 4772:Cashback reward program 4174:Kowalik, Frank (1991). 4137:Gup, Benton E. (1990). 2295:"About Octopus Rewards" 1943:fiercemobilecontent.com 1709:"Air Miles Middle East" 1481:supermarket's Onecard. 1367:Frequent-flyer programs 998:, SAFRA and Plus! from 884:, which can be used at 769: 209:Libertarian paternalism 4704:Complementary currency 4633:Credit theory of money 4593:Depository institution 4230:10.1287/mksc.1050.0124 4211:Shugan, Steve (2005). 3955:10.5281/zenodo.6521984 3047:Retrieved 1 March 2016 1467:Pulse Rewards program. 1144:During the late 1990s— 808:Mitsubishi Corporation 358:Physical loyalty cards 281:designed to encourage 37: 4996:Qantas Frequent Flyer 4876:Flybuys (New Zealand) 4687:Digital gold currency 4068:Albrecht, Katherine. 3789:Flybuys (New Zealand) 3609:"Disloyalty Movement" 3588:animalalliancenyc.org 2444:"PAYBACK India's bet" 2299:Octopus Cards Limited 1461:Miller's Fashion Club 1435:: Contenders include 1270:Formerly operated by 1121:Schibsted Media Group 784:ja:ポイントプログラム#日本における歴史 729:Benefits to merchants 402:Digital loyalty cards 36:Various loyalty cards 35: 5183:S&H Green Stamps 5087:Capital One Shopping 4881:Hudson's Bay Rewards 4566:Coincidence of wants 4386:Representative money 3826:Australian Food News 3162:on 13 December 2012. 2991:on 26 September 2020 2859:"Etukortit Suomessa" 2713:www.gorewards.com.ph 2661:on 27 November 2015. 2611:Resort World Genting 2607:"Programme Partners" 2284:テレ東プラス(2021年3月11日閲覧) 2173:"Total Rewards Card" 1949:on 31 December 2012. 1599:S&H Green Stamps 1168:Electronics Boutique 454:"cashback", either: 189:Behavioral economics 118:Social Credit System 5178:Green Shield Stamps 5140:Canadian Tire money 4871:Flybuys (Australia) 4714:Time-based currency 3855:The West Australian 3732:Flybuys (Australia) 3313:. CanadaLoyalty.com 3238:on 15 February 2010 2924:on 14 February 2008 2220:on 14 January 2012. 2048:White Label Loyalty 2030:"Similar companies" 1985:. 26 November 2012. 1593:Premium (marketing) 1573:Identity management 1556:credit-card rewards 1502:but not into cash. 1490:As virtual currency 1369:and, less commonly 1328:Canadian Tire money 1243:Spend and Save Card 1127:Republic of Ireland 910:: PAYBACK India is 627:host card emulation 332:Olympia, Washington 214:Choice architecture 135:Government agencies 102:Government programs 54:Part of a series on 4986:Miles & Smiles 4946:Aeroméxico Rewards 4843:Student Price Card 4583:Clearinghouse bank 4271:Medium of exchange 4080:on 19 October 2007 3456:on 23 January 2016 3206:on 20 October 2006 3027:. 23 October 2006. 2895:on 4 November 2016 2869:on 18 October 2017 2515:on 19 October 2009 2421:on 26 January 2021 1841:View from the Wing 1713:www.airmilesme.com 1663:www.openloyalty.io 1595:, e.g., "premiums" 1532:marketing research 1407:Comercial Mexicana 1396:Aeroméxico Rewards 1257:marketing research 790:)(SMCC(affiliated 739:marketing research 716:"Disloyalty" cards 421:push notifications 366:(variously called 279:marketing strategy 219:Social engineering 38: 5196: 5195: 5034:Choice Privileges 4782:Incentive program 4724: 4723: 4709:Sectoral currency 4655:Market monetarism 4618:Code of Hammurabi 4407: 4406: 4399:Gold certificates 4217:Marketing Science 3919:978-92-899-0862-7 3564:on 6 October 2012 3557:Los Angeles Times 3425:FrugalForLess.com 3288:The Wise Marketer 3116:. 13 August 2005. 2863:Helsingin Sanomat 2834:"Plus! home page" 2809:"SAFRA home page" 2691:"Go Rewards Card" 2483:on 13 August 2010 2448:Business Standard 2415:www.asiamiles.com 2391:. 22 January 2015 2363:A.S. Watson Group 2325:transport network 2305:on 5 January 2019 2245:on 17 April 2010. 2155:"Caesars Rewards" 2050:. 25 October 2023 1588:Loyalty marketing 1583:Incentive program 1465:BB Retail Capital 940:Genting Highlands 878:A.S. Watson Group 798:)(merged T-POINT( 615:Passbook by Apple 524:for access to an 409:Marks and Spencer 267: 266: 68:Social scientists 46:Incentive program 16:(Redirected from 5231: 5173:Blue Chip Stamps 5044:IHG Rewards Club 5011:JetBlue TrueBlue 4991:Norwegian Reward 4981:Miles & More 4911:Triangle Rewards 4866:Everyday Rewards 4777:Cashback website 4758:Loyalty programs 4751: 4744: 4737: 4728: 4727: 4692:Virtual currency 4677:Digital currency 4613: 4610: 4573:Bureau de change 4424: 4419: 4418: 4417: 4350:Domestic animals 4347: 4346: 4264: 4257: 4250: 4241: 4240: 4235: 4234: 4232: 4208: 4202: 4201: 4196: 4194: 4171: 4165: 4164: 4159: 4157: 4133: 4127: 4126: 4120: 4118: 4113:on 12 March 2004 4109:. Archived from 4096: 4090: 4089: 4087: 4085: 4076:. Archived from 4065: 4059: 4058: 4038: 4032: 4031: 4030:. 21 March 2018. 4020: 4014: 4013: 4007: 4005: 3991: 3985: 3984: 3979: 3977: 3966: 3960: 3959: 3957: 3937: 3931: 3930: 3928: 3926: 3907: 3898: 3892: 3891: 3889: 3887: 3872: 3866: 3865: 3863: 3861: 3852: 3844: 3838: 3837: 3835: 3833: 3828:. 26 August 2010 3818: 3812: 3811: 3809: 3807: 3786: 3780: 3779: 3777: 3775: 3760: 3754: 3753: 3751: 3749: 3729: 3723: 3722: 3720: 3718: 3699: 3693: 3692: 3690: 3688: 3674: 3668: 3667: 3665: 3663: 3648: 3642: 3641: 3639: 3637: 3623: 3617: 3616: 3605: 3599: 3598: 3596: 3594: 3580: 3574: 3573: 3571: 3569: 3548: 3542: 3541: 3539: 3537: 3520: 3514: 3513: 3511: 3509: 3502:Business Insider 3493: 3487: 3486: 3472: 3466: 3465: 3463: 3461: 3452:. Archived from 3442: 3436: 3435: 3433: 3431: 3417: 3411: 3410: 3385:(3–4): 417–455. 3370: 3361: 3360: 3358: 3356: 3341: 3335: 3329: 3323: 3322: 3320: 3318: 3306: 3300: 3299: 3297: 3295: 3280: 3274: 3273: 3271: 3269: 3254: 3248: 3247: 3245: 3243: 3237: 3230: 3222: 3216: 3215: 3213: 3211: 3196: 3190: 3189: 3187: 3185: 3170: 3164: 3163: 3158:. Archived from 3152: 3146: 3145: 3143: 3141: 3124: 3118: 3117: 3106: 3100: 3099: 3097: 3095: 3080: 3074: 3073: 3071: 3069: 3064:. 29 August 1989 3054: 3048: 3035: 3029: 3028: 3021: 3015: 3014: 3007: 3001: 3000: 2998: 2996: 2987:. Archived from 2981: 2975: 2974: 2966: 2960: 2959: 2957: 2955: 2940: 2934: 2933: 2931: 2929: 2914: 2905: 2904: 2902: 2900: 2891:. Archived from 2885: 2879: 2878: 2876: 2874: 2855: 2849: 2848: 2846: 2844: 2830: 2824: 2823: 2821: 2819: 2805: 2799: 2798: 2796: 2794: 2780: 2774: 2773: 2762: 2756: 2755: 2748: 2742: 2741: 2730: 2724: 2723: 2721: 2719: 2705: 2699: 2698: 2687: 2681: 2680: 2669: 2663: 2662: 2657:. Archived from 2647: 2641: 2640: 2629: 2623: 2622: 2620: 2618: 2603: 2597: 2596: 2594: 2592: 2582: 2576: 2575: 2573: 2571: 2561: 2555: 2554: 2552: 2550: 2545:on 2 August 2009 2541:. Archived from 2531: 2525: 2524: 2522: 2520: 2499: 2493: 2492: 2490: 2488: 2469: 2460: 2459: 2457: 2455: 2440: 2431: 2430: 2428: 2426: 2417:. Archived from 2407: 2401: 2400: 2398: 2396: 2381: 2375: 2374: 2372: 2370: 2355: 2349: 2348: 2346: 2344: 2339:on 3 August 2020 2335:. Archived from 2321: 2315: 2314: 2312: 2310: 2301:. Archived from 2291: 2285: 2279: 2273: 2272: 2270: 2268: 2253: 2247: 2246: 2241:. Archived from 2228: 2222: 2221: 2205: 2199: 2198: 2187: 2181: 2180: 2177:Las Vegas How To 2169: 2163: 2162: 2151: 2145: 2144: 2132: 2126: 2125: 2113: 2107: 2106: 2066: 2060: 2059: 2057: 2055: 2040: 2034: 2033: 2026: 2020: 2019: 2012: 2006: 2005: 1993: 1987: 1986: 1975: 1969: 1968: 1957: 1951: 1950: 1935: 1929: 1928: 1926: 1924: 1909: 1903: 1902: 1900: 1898: 1892:Barnes and Noble 1884: 1878: 1877: 1875: 1873: 1858: 1852: 1851: 1849: 1847: 1832: 1826: 1825: 1823: 1821: 1806: 1797: 1796: 1794: 1792: 1778: 1772: 1771: 1769: 1767: 1752: 1746: 1745: 1743: 1741: 1736:. 19 August 2021 1730: 1724: 1723: 1721: 1719: 1705: 1699: 1698: 1696: 1694: 1684:"Earn Cash Back" 1680: 1674: 1673: 1671: 1669: 1655: 1644: 1643: 1624: 1496:virtual currency 1455:'s Sister Club, 1441:Everyday Rewards 1219:Turkish Airlines 1215:Pegasus Airlines 1083:was launched by 1082: 1071: 974:Watsons Pharmacy 818:), d Point Club( 546:Cashback website 493:Types of rewards 482:Barnes and Noble 259: 252: 245: 183:Related concepts 51: 50: 42:Cashback website 21: 5239: 5238: 5234: 5233: 5232: 5230: 5229: 5228: 5224:Reward websites 5199: 5198: 5197: 5192: 5159: 5150:My Coke Rewards 5126: 5107:Rakuten Rewards 5072: 5069:Online shopping 5063: 5059:Wyndham Rewards 5049:Marriott Bonvoy 5020: 4922: 4921:Frequent-flyer 4915: 4856: 4847: 4791: 4760: 4755: 4725: 4720: 4672:Unit of account 4611: 4544: 4530:Promissory note 4508:Deposit account 4481:Cheque clearing 4435: 4427: 4420: 4415: 4413: 4403: 4380: 4345: 4313:Precious metals 4280: 4273: 4268: 4238: 4209: 4205: 4192: 4190: 4188: 4172: 4168: 4155: 4153: 4151: 4134: 4130: 4116: 4114: 4097: 4093: 4083: 4081: 4066: 4062: 4039: 4035: 4022: 4021: 4017: 4003: 4001: 3993: 3992: 3988: 3975: 3973: 3968: 3967: 3963: 3938: 3934: 3924: 3922: 3920: 3905: 3899: 3895: 3885: 3883: 3882:on 3 March 2016 3874: 3873: 3869: 3859: 3857: 3845: 3841: 3831: 3829: 3820: 3819: 3815: 3805: 3803: 3791: 3787: 3783: 3773: 3771: 3770:on 29 July 2010 3762: 3761: 3757: 3747: 3745: 3730: 3726: 3716: 3714: 3701: 3700: 3696: 3686: 3684: 3676: 3675: 3671: 3661: 3659: 3649: 3645: 3635: 3633: 3625: 3624: 3620: 3615:. 11 July 2013. 3607: 3606: 3602: 3592: 3590: 3582: 3581: 3577: 3567: 3565: 3550: 3549: 3545: 3535: 3533: 3521: 3517: 3507: 3505: 3495: 3494: 3490: 3473: 3469: 3459: 3457: 3444: 3443: 3439: 3429: 3427: 3419: 3418: 3414: 3371: 3364: 3354: 3352: 3342: 3338: 3330: 3326: 3316: 3314: 3309: 3307: 3303: 3293: 3291: 3290:. 19 April 2023 3282: 3281: 3277: 3267: 3265: 3255: 3251: 3241: 3239: 3235: 3228: 3224: 3223: 3219: 3209: 3207: 3198: 3197: 3193: 3183: 3181: 3172: 3171: 3167: 3154: 3153: 3149: 3139: 3137: 3136:. 4 August 2005 3126: 3125: 3121: 3114:The Independent 3108: 3107: 3103: 3093: 3091: 3081: 3077: 3067: 3065: 3056: 3055: 3051: 3045:Wayback Machine 3036: 3032: 3023: 3022: 3018: 3009: 3008: 3004: 2994: 2992: 2983: 2982: 2978: 2967: 2963: 2953: 2951: 2941: 2937: 2927: 2925: 2916: 2915: 2908: 2898: 2896: 2887: 2886: 2882: 2872: 2870: 2857: 2856: 2852: 2842: 2840: 2832: 2831: 2827: 2817: 2815: 2807: 2806: 2802: 2792: 2790: 2782: 2781: 2777: 2764: 2763: 2759: 2750: 2749: 2745: 2732: 2731: 2727: 2717: 2715: 2707: 2706: 2702: 2689: 2688: 2684: 2679:. 28 July 2014. 2673:"FAQS: Rewards" 2671: 2670: 2666: 2649: 2648: 2644: 2631: 2630: 2626: 2616: 2614: 2605: 2604: 2600: 2590: 2588: 2584: 2583: 2579: 2569: 2567: 2563: 2562: 2558: 2548: 2546: 2533: 2532: 2528: 2518: 2516: 2501: 2500: 2496: 2486: 2484: 2471: 2470: 2463: 2453: 2451: 2442: 2441: 2434: 2424: 2422: 2409: 2408: 2404: 2394: 2392: 2383: 2382: 2378: 2368: 2366: 2357: 2356: 2352: 2342: 2340: 2333:MTR Corporation 2327: 2322: 2318: 2308: 2306: 2293: 2292: 2288: 2280: 2276: 2266: 2264: 2254: 2250: 2229: 2225: 2206: 2202: 2189: 2188: 2184: 2171: 2170: 2166: 2153: 2152: 2148: 2133: 2129: 2114: 2110: 2067: 2063: 2053: 2051: 2042: 2041: 2037: 2028: 2027: 2023: 2014: 2013: 2009: 1994: 1990: 1983:qsrmedia.com.au 1977: 1976: 1972: 1967:. 12 July 2011. 1959: 1958: 1954: 1937: 1936: 1932: 1922: 1920: 1919:. 13 March 2019 1911: 1910: 1906: 1896: 1894: 1886: 1885: 1881: 1871: 1869: 1859: 1855: 1845: 1843: 1833: 1829: 1819: 1817: 1807: 1800: 1790: 1788: 1780: 1779: 1775: 1765: 1763: 1753: 1749: 1739: 1737: 1732: 1731: 1727: 1717: 1715: 1707: 1706: 1702: 1692: 1690: 1682: 1681: 1677: 1667: 1665: 1657: 1656: 1647: 1625: 1621: 1617: 1564: 1535:integration of 1508: 1500:good or service 1492: 1418: 1355:Rakuten Rewards 1347:' Tim's Rewards 1289: 1272:British Airways 1269: 1264: 1231:(later renamed 1076: 1074:DeutschlandCard 1065: 1009: 978:Robinsons Malls 916:Loyalty Partner 874:MTR Corporation 870:Octopus Rewards 856:QR code payment 772: 764:two-part tariff 731: 726: 718: 713: 689: 647: 623: 594: 564: 556:Rakuten Rewards 548: 542: 495: 478: 476:Membership fees 469: 438: 429: 404: 396:proximity cards 360: 355: 350: 314:Rakuten Rewards 295: 275:rewards program 271:loyalty program 263: 234: 233: 184: 176: 175: 166:Loyalty program 161: 153: 152: 136: 128: 127: 108:Race to the Top 103: 95: 94: 93: 79:Shlomo Benartzi 69: 49: 28: 23: 22: 15: 12: 11: 5: 5237: 5227: 5226: 5221: 5216: 5211: 5194: 5193: 5191: 5190: 5185: 5180: 5175: 5169: 5167: 5165:Trading stamps 5161: 5160: 5158: 5157: 5152: 5147: 5145:Disney Dollars 5142: 5136: 5134: 5128: 5127: 5125: 5124: 5119: 5114: 5109: 5104: 5099: 5094: 5089: 5084: 5078: 5076: 5065: 5064: 5062: 5061: 5056: 5054:World Of Hyatt 5051: 5046: 5041: 5036: 5030: 5028: 5026:Hotel programs 5022: 5021: 5019: 5018: 5013: 5008: 5003: 4998: 4993: 4988: 4983: 4978: 4973: 4968: 4963: 4958: 4953: 4948: 4943: 4938: 4932: 4930: 4917: 4916: 4914: 4913: 4908: 4906:Tesco Clubcard 4903: 4898: 4893: 4888: 4883: 4878: 4873: 4868: 4862: 4860: 4849: 4848: 4846: 4845: 4840: 4835: 4830: 4825: 4820: 4815: 4810: 4805: 4799: 4797: 4793: 4792: 4790: 4789: 4784: 4779: 4774: 4768: 4766: 4762: 4761: 4754: 4753: 4746: 4739: 4731: 4722: 4721: 4719: 4718: 4717: 4716: 4711: 4706: 4699:Local currency 4696: 4695: 4694: 4689: 4684: 4682:Cryptocurrency 4674: 4669: 4667:Store of value 4664: 4659: 4658: 4657: 4652: 4642: 4641: 4640: 4630: 4625: 4622:§100; §122–125 4615: 4612: 2150 BC 4602: 4597: 4596: 4595: 4585: 4580: 4575: 4570: 4569: 4568: 4558: 4552: 4550: 4546: 4545: 4543: 4542: 4537: 4532: 4527: 4522: 4517: 4512: 4511: 4510: 4500: 4495: 4490: 4485: 4484: 4483: 4473: 4468: 4463: 4458: 4453: 4447: 4445: 4429: 4428: 4426: 4425: 4410: 4408: 4405: 4404: 4402: 4401: 4396: 4390: 4388: 4382: 4381: 4379: 4378: 4377:(Tibet, China) 4372: 4366: 4360: 4353: 4351: 4344: 4343: 4338: 4333: 4327: 4321: 4320:(cotton cloth) 4315: 4310: 4304: 4298: 4292: 4285: 4283: 4275: 4274: 4267: 4266: 4259: 4252: 4244: 4237: 4236: 4223:(2): 185–193. 4203: 4186: 4166: 4149: 4128: 4091: 4060: 4033: 4015: 3986: 3961: 3932: 3918: 3893: 3867: 3839: 3813: 3781: 3755: 3742:The Australian 3724: 3713:on 9 June 2013 3694: 3669: 3643: 3618: 3600: 3575: 3543: 3515: 3488: 3467: 3437: 3412: 3362: 3336: 3331:Tims Rewards: 3324: 3301: 3275: 3263:Marketing Week 3249: 3217: 3191: 3165: 3147: 3119: 3101: 3075: 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Index

Loyalty scheme

Cashback website
Incentive program
Nudge theory
Richard Thaler
Shlomo Benartzi
Cass Sunstein
Maya Shankar
Race to the Top
Affordable Care Act tax provisions
Social Credit System
Vision Zero
Behavioural Insights Team
Social and Behavioral Sciences Team
Loyalty program
Safety culture
Behavioral economics
Social proof
Default effect
Paternalism
Libertarian paternalism
Choice architecture
Social engineering
IT-backed authoritarianism
Design for behaviour change
v
t
e
marketing strategy

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