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In 1952, Weissman joined Philip Morris as assistant to the president and director of public relations. The next year, he was elected vice-president of the company, handling not only public relations and market research, but also new product development and packaging. He joined the board of directors
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in 1958 and went on to become chairman of the board and chief executive officer of Philip Morris
International, leading its expansion overseas. He was appointed president of the corporation in 1967, vice-chairman in 1973 and chairman and chief executive officer in 1978.
156:, served for more than three years as a submarine destroyer commander and on an anti-personnel naval ship. Following military service, he made a career change to
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186:. Howell and Weissman introduced the Marlboro Man, an advertising figure who help propel Philip Morris to a leading position in the tobacco industry.
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Weissman retired in 1984, but continued to serve the company in various advisory roles. He also joined the board of directors of
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His marketing inspiration came from
William K. Howell, who is credited with the success of Marlboro cigarettes and the
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106:(July 12, 1919 – July 24, 2009) was an American businessman and former chairman and CEO of Philip Morris (now
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249:"George Weissman, Leader at Philip Morris and in the Arts in New York, Dies at 90 "
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First Annual
Weissman Lecture on the Influence of the Arts on Society.
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Weissman's volunteer pursuits included serving as board chairman of
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and later becoming a public relations consultant at
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303:United States Navy personnel of World War II
257:, July 27, 2009. Retrieved July 28, 2009.
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199:New York Chamber of Commerce and Industry
215:is named for him and his wife, Mildred.
203:master list of Nixon political opponents
122:on July 12, 1919. After graduating from
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201:. His political work landed him on the
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191:Lincoln Center for the Performing Arts
265:Weissman, George (December 2, 1998).
338:20th-century American businesspeople
213:Weissman School of Arts and Sciences
168:, where Philip Morris was a client.
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333:Jewish American military personnel
328:Townsend Harris High School alumni
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16:American businessman (1919–2009)
130:(whose business school became
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313:Businesspeople from the Bronx
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144:. The day after the Japanese
126:, he studied business at the
298:Accidental deaths from falls
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323:United States Navy officers
124:Townsend Harris High School
76:Townsend Harris High School
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348:21st-century American Jews
343:20th-century American Jews
162:Samuel Goldwyn Productions
318:People from Rye, New York
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197:, and a director of the
128:City College of New York
80:City College of New York
220:Greenwich, Connecticut
184:Miller Brewing Company
146:attack on Pearl Harbor
64:Greenwich, Connecticut
308:Baruch College alumni
148:, he enlisted in the
118:Weissman was born in
166:Benjamin Sonnenberg
160:, first working at
254:The New York Times
150:United States Navy
142:Newark, New Jersey
272:Corporate history
247:Martin, Douglas.
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58:(2009-07-24)
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293:2009 deaths
288:1919 births
89:Businessman
282:Categories
274:via Altria
230:References
86:Occupation
37:1919-07-12
120:the Bronx
114:Biography
97:Mildred
108:Altria
94:Spouse
66:, U.S.
47:, U.S.
53:Died
31:Born
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140:of
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