270:, describing potentially harmful effects of video games on children, a debate over how to better label video games arose, and recommended that parents need to be given more information than the BBFC's rating alone. ELSPA along with other concerned groups believed that the BBFC lacked the clarity needed for video game ratings; current CEO Mike Rawlinson also said that the BBFC ratings were developed for linear content, while PEGI's were better reflective of interactive content such as video games. In 2008, ELSPA started a large push to getting PEGI as the approved system, while in the interim petitioning the BBFC to color-code its ratings labels to approach the same color-coding used by PEGI. The UK Parliament passed the
40:
255:(VSC), a government organization that was created to form a code of practice for how to inform consumers about content ratings in games and other video formats. ELSPA had recommended that as an industry standard, any game not needing classification by BBFC to be otherwise classified under the PEGI system, with the VSC helping to determine appropriating ratings.
1295:
251:(BBFC). Prior to 2012, video games were exempted from being required to be rated by BBFC, unless they contained sexual content, nudity, or violence, though developers and publishers could voluntarily submit their works for review. Works that exceeded certain ratings could not be legally sold to minors. The ELSPA worked with the
239:
Ukie's primary goal is to represent the UK's video game industry, and as of
December 2017, represented over 395 video game companies worldwide. The association provides strategy and advice for developers and publishers, collects and publishes retail date for UK video game sales, and lobbies and meets
274:
into law, and required by July 2012 to transfer the rating of video games from BBFC to the VSC (outside of games that contain strong pornographic content) and officially adapting the PEGI rating system, along with legal enforcement of selling mature titles to minors. The associate continued to work
295:
approved the decision. The tax relief scheme allows video games developers and companies to claim back up to 20% of their production costs if the project meets certain conditions, resulting in an estimated £188 million per year for the UK games industry. In 2017, the
European Commission granted an
219:
The association was founded in 1989, though then named as the
European Leisure Software Publishers Association (ELSPA). Around 2002, the organisation changed its name to Entertainment and Leisure Software Publishers Association, reflecting that their primary concerns were video game development on
223:
In March 2010, members of the ELSPA voted to rename the association as Ukie, reflecting "the evolving and expanding nature of the industry, which the association exists to represent, and to encompass the new areas of activity that will be undertaken". The name was fully changed by
September 2010.
299:
In
December 2023, Ukie submitted oral evidence to the House of Commons about the benefits the Video Game Tax Relief had brought to the UK video game sector over the eight years it had been in place. In January of that year, Ukie CEO Dr Jo Twist OBE called on the UK games industry to submit their
231:(TIGA), a UK trade association for video game developers, to consolidate the two organisations under one trade body to represent the entire UK games industry. However TIGA's board rejected the proposal. TIGA's stance remained unchanged when a merger proposal was raised once again in 2013.
282:
for the UK games sector for many years. In 2012, they offered recommendations to the government consultations based on responses and opinions from over 200 video games companies in the country. A tax incentive scheme was scheduled to be included in the
1013:
1376:
275:
with the VSC to help establish how the PEGI rating should be displayed on packaging and other materials, and provide awareness to consumers and parents of the new change.
1381:
1296:
Notice of the
National Press and Publication Administration on Further Strict Management and Effective Prevention of Minors' Addiction to Online Games
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thoughts on VGTR as part of a community survey to be submitted as part of the government's consultation.
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1300:
777:"Government needs to strengthen support for growing UK games industry | Opinion"
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336:
288:
243:
One of its more notable activities was to help petition the UK government to use the
192:
76:
586:
559:
502:
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Entertainment and
Leisure Software Publishers Association (until September 2010
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with members of the government to help establish policy related to video games.
989:
955:
642:
614:
449:
420:
1370:
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1123:
763:"19 December 2022 - Tax Reliefs - Oral evidence - Committees - UK Parliament"
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906:
802:
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156:
European
Leisure Software Publishers Association (until September 2002
1172:
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259:
962:
887:
333:
The Video Game
Explosion: A History from PONG to Playstation and Beyond
279:
536:
362:
1288:
1204:
1070:
313:, a similar organisation for the North American video game markets
291:, however it was not finalised and introduced until 2014 when the
1199:
948:
1377:
Information technology organisations based in the United
Kingdom
1194:
677:"EU approves UK games tax relief, signalling £188m windfall"
199:
in the United Kingdom (UK). Ukie was founded in 1989 as the
39:
893:
358:"ELSPA to become UK Interactive Entertainment Association"
296:
extension to the scheme for another six years until 2023.
647:
619:
591:
564:
507:
209:
Entertainment and Leisure Software Publishers Association
643:"Video Standards Council to take over games age ratings"
278:
Ukie has campaigned and lobbied for the availability of
472:"Criterion, NaturalMotion, Team 17 and more join UKIE"
136:
795:
220:
the United Kingdom islands and not mainland Europe.
696:
416:"UKIE 'deeply disappointed' Tiga ruled out merger"
262:published a report commissioned by Prime Minister
211:(ELSPA) in 2002, and to its current name in 2010.
532:"Interview: ELSPA boss explains PEGI age ratings"
1368:
729:
727:
670:
668:
666:
201:European Leisure Software Publishers Association
185:The Association for UK Interactive Entertainment
33:The Association for UK Interactive Entertainment
445:"Tiga stance unchanged amidst Ukie merger talk"
1382:Trade associations based in the United Kingdom
818:
724:
663:
1323:Brown v. Entertainment Merchants Association
832:
615:"UK enforces Pegi video game ratings system"
497:
495:
410:
408:
229:The Independent Game Developers' Association
825:
811:
464:
436:
38:
733:
492:
405:
705:"UKIE makes tax relief recommendations"
674:
529:
480:(Press release). UKIE. 14 December 2017
442:
383:
14:
1369:
736:"UK games tax relief extended to 2023"
557:
806:
702:
247:(PEGI) rating system rather than the
227:In 2011, Ukie proposed a merger with
1330:Entertainment Software Ass'n v. Foti
734:Batchelor, James (2 November 2017).
355:
330:
249:British Board of Film Classification
1259:Family Entertainment Protection Act
703:Weber, Rachel (10 September 2012).
503:"Row over video games ratings plan"
24:
587:"Games ratings row gets colourful"
560:"Divide on games industry ratings"
384:Elliott, Phil (7 September 2010).
311:Entertainment Software Association
25:
1408:
1392:Organizations established in 1989
1015:California v. Activision Blizzard
845:List of controversial video games
787:
443:Chapple, Craig (4 October 2013).
285:March 2010 United Kingdom budget
769:
755:
635:
607:
579:
356:Goss, Patrick (19 March 2010).
1269:Truth in Video Game Rating Act
675:Pearson, Dan (27 March 2014).
558:Waters, Darren (8 July 2009).
551:
530:Hartley, Adam (23 June 2009).
523:
377:
349:
324:
13:
1:
1397:Video game trade associations
928:Super Columbine Massacre RPG!
317:
245:Pan European Game Information
234:
1244:Intellectual property rights
27:Non-profit trade association
7:
303:
60:; 35 years ago
10:
1413:
386:"ELSPA relaunches as Ukie"
266:, colloquially called the
214:
1314:
1254:1993 U.S. Senate hearings
1249:Video Recordings Act 1984
1239:
1232:
1117:regionally censored games
1099:
1036:
999:
858:
840:
335:. ABC-CLIO. p. 208.
147:
131:
117:
107:
93:
82:
72:
54:
46:
37:
1387:Video game organizations
1091:Corrupted Blood incident
984:Digital Homicide Studios
834:Video game controversies
272:Digital Economy Act 2010
1049:Cheating in video games
253:Video Standards Council
1274:Video Game Decency Act
1066:Death of Brandon Crisp
1044:Blitzchung controversy
1134:Gender representation
1076:2017 Wichita swatting
1344:Epic Games v. Google
1086:match fixing scandal
1021:ABK Workers Alliance
1002:workplace misconduct
970:Six Days in Fallujah
1337:Epic Games v. Apple
1037:Other controversies
331:Wolf, Mark (2008).
293:European Commission
207:), then changed to
197:video game industry
88:video game industry
34:
1351:Strickland v. Sony
1156:Simulator sickness
850:Video game culture
779:. 16 January 2023.
191:) is a non-profit
86:Supporting the UK
32:
1364:
1363:
1360:
1359:
1301:Video game piracy
1284:Microtransactions
741:Gamesindustry.biz
710:Gamesindustry.biz
682:Gamesindustry.biz
595:. 28 October 2008
477:GamesIndustry.biz
391:Gamesindustry.biz
289:Labour government
193:trade association
182:
181:
77:Trade association
16:(Redirected from
1404:
1237:
1236:
942:Ethnic Cleansing
874:Custer's Revenge
827:
820:
813:
804:
803:
799:
798:
796:Official website
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935:Muslim Massacre
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1000:Harassment and
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956:V-Tech Rampage
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788:External links
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623:. 30 July 2012
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511:. 31 July 2008
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977:Mass Effect 3
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651:. 10 May 2012
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1112:banned games
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1059:online games
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921:JFK Reloaded
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907:The Guy Game
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745:. Retrieved
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714:. Retrieved
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686:. Retrieved
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625:. Retrieved
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395:. Retrieved
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367:. Retrieved
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268:Byron Review
264:Gordon Brown
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123:Nick Poole (
109:Area served
47:Abbreviation
29:
1173:Review bomb
1161:VR sickness
1129:Form of art
900:Islamic Fun
260:Tanya Byron
1371:Categories
1289:Loot boxes
1107:Censorship
963:No Russian
914:Hot Coffee
888:Night Trap
867:Death Race
318:References
280:tax relief
235:Activities
119:Key people
1151:addiction
1028:Gamergate
537:TechRadar
363:TechRadar
55:Formation
1315:Lawsuits
1212:Violence
1205:Shotacon
1185:Religion
1071:Swatting
304:See also
195:for the
94:Location
1200:Lolicon
1054:esports
949:RapeLay
747:5 March
716:5 March
688:5 March
655:5 March
627:5 March
599:5 March
571:5 March
543:5 March
515:5 March
484:5 March
456:5 March
428:5 March
397:5 March
369:5 March
215:History
171:2010-09
169: (
160:2002-09
158: (
132:Website
83:Purpose
63: (
1222:Sexism
979:ending
339:
1233:Legal
1217:Women
1195:Eroge
205:ELSPA
18:ELSPA
1178:List
1168:Race
894:Jynx
749:2018
718:2018
690:2018
657:2018
629:2018
601:2018
573:2018
545:2018
517:2018
486:2018
458:2018
430:2018
399:2018
371:2018
337:ISBN
309:The
189:Ukie
139:.org
137:ukie
73:Type
65:1989
58:1989
50:Ukie
648:BBC
620:BBC
592:BBC
565:BBC
508:BBC
450:MCV
421:MCV
141:.uk
125:CEO
1373::
738:.
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Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.
