384:'s UK plants. Factors such as the variable extent of dependence on brought-in sub-assemblies made the comparison imperfect, but the continuing lack of profitability resulting from continuing failure to invest intelligently in up to date production processes was all too real. This was a part of the background to BL's famously awful industrial relations during the 1970s. Characteristic BL introductions included the
359:
in allocating investment funding in favour of
Triumph) whilst the inherent unprofitability of BMC sapped the competitive position of the new business. Meanwhile, Leyland Motor Corporation's new engine policy of the late 1960s had failed, with the AEC V8 and the Rover Gas Turbine being dropped by 1973
371:
Both before and during his period of leadership, the
British motor industry suffered from poor profitability, which went hand in hand with chronic lack of investment in production technologies and facilities. In 1975, towards the end of Stokes' time at the helm of the company, a journalist compared
335:
Stokes was essentially a salesman, and he successfully led
Leyland Motor Corporation in the period up to 1968. During this time he was immensely successful in developing export sales and establishing overseas subsidiaries. This established his stature as a captain of industry especially in the eyes
360:
and the
Leyland 500 series fixed head engine confined to lower-powered, mainly bus applications before being dropped in 1979; the thirst of the gas turbine and the unreliability of the V8 (which had been rushed to market as an under-developed unit) and the 500-series cost sales and enabled
247:. In the early summer of 1939 he married Laura Elizabeth Courteney Lamb. Excepting the break for military service between 1939 and 1945, Stokes stayed with Leyland throughout his career, although he also served in the
788:
622:
798:
355:
His efforts to bring in senior executives from competitors were only partially successful, and persistent infighting (such as the discrimination against
425:
Gyronny of eight Or and Sable a lion rampant double queued Ermine on a chief Or an estoc erect between two speedwell flowers stalked and leaved Proper.
336:
of prime minister Harold Wilson. Wilson encouraged him to merge
Leyland with BMC however he never really got to grips with the scale and politics of
768:
793:
803:
701:
818:
763:
783:
251:. In 1968 he was appointed chairman and managing director of British Leyland, a challenging role much in the public eye at the time.
240:
823:
630:
17:
484:
725:
419:
A demi-lion doubled queued Ermine holding between the paws a piston with connecting rod Argent the crown inflamed Proper.
123:
458:
248:
196:
111:
228:
100:
773:
778:
380:
produced nearly 23: BLMC produced slightly more than four cars per employee in 1975 as against more than 7 for
286:
685:
586:
813:
341:
693:
372:
the published number of employees and the published number of cars produced by various automakers,
509:
808:
431:
Dexter a lion reguardant double queued Ermine sinister a horse Argent crined and unguled Sable.
220:
191:
47:
258:
was appointed chief executive at
British Leyland, but Stokes remained on the board till 1979.
529:
352:
and related commercial vehicle marques with nearly 40 factories and over 100 business units.
266:
758:
753:
549:
255:
212:
39:
8:
735:
717:
301:
282:
232:
179:
151:
141:
571:
554:
534:
514:
244:
36:
195:(22 March 1914 – 21 July 2008) was an English industrialist. He was the head of
608:
236:
381:
337:
321:
262:
216:
389:
294:
224:
747:
385:
345:
317:
397:
393:
290:
270:
392:
inspired respectively by the more thoughtfully developed and charismatic
349:
485:"Transcription of England and Wales Marriage index: Stokes, Donald G."
654:
361:
274:
313:
208:
72:
356:
309:
305:
459:"Transcription of England and Wales Marriage index: Lamb, Laura"
373:
297:. By the time he died he had become the second eldest member.
377:
365:
76:
27:
English engineer, industrialist, army officer and nobleman
575:. Vol. 136 (nbr 3975). 22 June 1972. pp. 2–3.
789:Royal Electrical and Mechanical Engineers officers
745:
161:Laura Elizabeth Courteney Lamb (1914–1995)
330:
799:Alumni of the University of Central Lancashire
679:
562:
409:Coat of arms of Donald Stokes, Baron Stokes
197:British Leyland Motor Corporation Ltd (BLMC)
645:
327:Lord Stokes died on 21 July 2008, aged 94.
587:"Lord Stokes: chairman of British Leyland"
579:
227:, which included further education at the
518:(Supplement). 12 June 1965. p. 5472.
241:Royal Electrical and Mechanical Engineers
548:
528:
508:
710:Professional and academic associations
14:
794:British Army personnel of World War II
746:
652:"Japanese dumping: is it a fallacy?".
304:in recognition of his services to the
804:Commanders of the Order of Leopold II
769:People educated at Blundell's School
376:produced 36 cars per employee while
308:economy. The ceremony took place at
180:Commander of the Order of Leopold II
819:20th-century English businesspeople
764:Businesspeople from Plymouth, Devon
726:Institution of Mechanical Engineers
589:. Times, The (London). 22 July 2008
188:Donald Gresham Stokes, Baron Stokes
171:Mary Elizabeth Gresham Yates/Stokes
124:Institution of Mechanical Engineers
24:
784:Life peers created by Elizabeth II
538:. 16 November 1965. p. 10663.
302:Commandre de l'Ordre de Leopold II
300:On 13 June 1972 Stokes was made a
202:
25:
835:
273:on 11 November. He was created a
269:, having the honour conferred by
112:British Leyland Motor Corporation
662:
558:. 10 January 1969. p. 385.
320:) where a new extension to the
289:on 9 January 1969 and sat as a
824:Engineers from Plymouth, Devon
629:. 22 July 2008. Archived from
615:
601:
542:
522:
502:
477:
451:
229:Harris Institute of Technology
101:Harris Institute of Technology
13:
1:
445:
340:, which had now incorporated
324:plant was being inaugurated.
702:UK Parliamentary Biographies
331:British Leyland under Stokes
287:County Palatine of Lancaster
7:
627:Classic and Performance Car
10:
840:
680:External links and sources
658:. 29 May 1976. p. 51.
261:Stokes was awarded with a
221:engineering apprenticeship
219:. In 1930 he commenced an
732:
722:
714:
709:
623:"Donald Stokes 1914–2008"
239:, Stokes served with the
175:
165:
157:
147:
137:
129:
118:
106:
96:
84:
54:
34:
368:to enter the UK market.
736:Sir John William Atwell
403:
243:, reaching the rank of
774:British Leyland people
569:"Deeper into Europe".
779:Crossbench life peers
672:. 2003. p. 1516.
400:competitor products.
267:1965 Birthday Honours
59:Donald Gresham Stokes
18:Donald Gresham Stokes
40:The Right Honourable
718:Robert Lang Lickley
410:
207:Stokes was born in
199:from 1968 to 1975.
152:John William Atwell
142:Robert Lang Lickley
555:The London Gazette
535:The London Gazette
515:The London Gazette
408:
245:lieutenant-colonel
211:, and educated at
169:Harry Potts Stokes
37:Lieutenant-Colonel
742:
741:
733:Succeeded by
724:President of the
670:Debrett's Peerage
609:"Leyland Society"
443:
442:
277:taking the title
213:Blundell's School
185:
184:
122:President of the
16:(Redirected from
831:
814:Knights Bachelor
715:Preceded by
707:
706:
674:
673:
666:
660:
659:
649:
643:
642:
640:
638:
619:
613:
612:
605:
599:
598:
596:
594:
583:
577:
576:
566:
560:
559:
546:
540:
539:
526:
520:
519:
506:
500:
499:
497:
495:
481:
475:
474:
472:
470:
455:
411:
407:
256:Michael Edwardes
249:Territorial Army
237:Second World War
194:
91:
68:
66:
32:
31:
21:
839:
838:
834:
833:
832:
830:
829:
828:
744:
743:
738:
729:
720:
682:
677:
668:
667:
663:
651:
650:
646:
636:
634:
633:on 4 March 2013
621:
620:
616:
607:
606:
602:
592:
590:
585:
584:
580:
568:
567:
563:
547:
543:
527:
523:
507:
503:
493:
491:
483:
482:
478:
468:
466:
457:
456:
452:
448:
406:
338:British Leyland
333:
322:British Leyland
217:Tiverton, Devon
205:
203:Life and career
190:
170:
97:Alma mater
89:
80:
70:
64:
62:
61:
60:
50:
45:
44:The Lord Stokes
42:
28:
23:
22:
15:
12:
11:
5:
837:
827:
826:
821:
816:
811:
809:Leyland Motors
806:
801:
796:
791:
786:
781:
776:
771:
766:
761:
756:
740:
739:
734:
731:
721:
716:
712:
711:
705:
704:
699:
691:
681:
678:
676:
675:
661:
644:
614:
600:
578:
561:
541:
521:
501:
476:
449:
447:
444:
441:
440:
439:
438:
435:
432:
429:
426:
423:
420:
417:
405:
402:
390:Austin Allegro
332:
329:
295:House of Lords
225:Leyland Motors
204:
201:
183:
182:
177:
173:
172:
167:
163:
162:
159:
155:
154:
149:
145:
144:
139:
135:
134:
131:
127:
126:
120:
116:
115:
108:
104:
103:
98:
94:
93:
92:(aged 94)
86:
82:
81:
71:
58:
56:
52:
51:
46:
43:
35:
26:
9:
6:
4:
3:
2:
836:
825:
822:
820:
817:
815:
812:
810:
807:
805:
802:
800:
797:
795:
792:
790:
787:
785:
782:
780:
777:
775:
772:
770:
767:
765:
762:
760:
757:
755:
752:
751:
749:
737:
728:
727:
719:
713:
708:
703:
700:
698:
697:
692:
690:
689:
684:
683:
671:
665:
657:
656:
648:
632:
628:
624:
618:
610:
604:
588:
582:
574:
573:
565:
557:
556:
551:
545:
537:
536:
531:
525:
517:
516:
511:
505:
489:
486:
480:
464:
460:
454:
450:
436:
433:
430:
427:
424:
421:
418:
415:
414:
413:
412:
401:
399:
395:
391:
387:
386:Morris Marina
383:
379:
375:
369:
367:
363:
358:
353:
351:
347:
343:
339:
328:
325:
323:
319:
315:
311:
307:
303:
298:
296:
292:
288:
284:
280:
276:
272:
268:
264:
259:
257:
252:
250:
246:
242:
238:
235:. During the
234:
230:
226:
222:
218:
214:
210:
200:
198:
193:
189:
181:
178:
174:
168:
164:
160:
156:
153:
150:
146:
143:
140:
136:
132:
128:
125:
121:
117:
113:
109:
107:Occupation(s)
105:
102:
99:
95:
87:
83:
78:
74:
69:22 March 1914
57:
53:
49:
41:
38:
33:
30:
19:
723:
696:The Guardian
695:
694:Obituary in
687:
686:Obituary in
669:
664:
653:
647:
635:. Retrieved
631:the original
626:
617:
603:
591:. Retrieved
581:
570:
564:
553:
544:
533:
524:
513:
504:
492:. Retrieved
487:
479:
467:. Retrieved
462:
453:
394:Ford Cortina
370:
354:
334:
326:
299:
291:Crossbencher
279:Baron Stokes
278:
260:
253:
206:
187:
186:
90:(2008-07-21)
88:21 July 2008
29:
759:2008 deaths
754:1914 births
550:"No. 44765"
530:"No. 43816"
510:"No. 43667"
138:Predecessor
114:, 1968–1975
748:Categories
446:References
437:Speed Well
428:Supporters
422:Escutcheon
398:Citroën GS
263:knighthood
65:1914-03-22
688:The Times
655:The Motor
637:13 August
494:26 August
469:26 August
312:(between
275:Life Peer
271:The Queen
166:Parent(s)
148:Successor
79:, England
314:Brussels
254:In 1977
209:Plymouth
110:Head of
73:Plymouth
593:27 July
572:Autocar
488:FreeBMD
463:FreeBMD
310:Seneffe
306:Belgian
293:in the
285:in the
283:Leyland
265:in the
233:Preston
374:Toyota
362:Scania
350:Jaguar
176:Awards
158:Spouse
730:1972
490:. ONS
465:. ONS
434:Motto
416:Crest
378:Honda
366:Volvo
346:Rover
281:, of
223:with
119:Title
77:Devon
639:2012
595:2008
496:2016
471:2016
404:Arms
396:and
388:and
382:Ford
364:and
318:Mons
316:and
133:1972
130:Term
85:Died
55:Born
342:BMC
231:in
215:in
750::
625:.
552:.
532:.
512:.
461:.
357:MG
348:,
344:,
192:TD
75:,
48:TD
641:.
611:.
597:.
498:.
473:.
67:)
63:(
20:)
Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.