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cultivation), he vowed to experiment with giving his oranges "plant food." He tested several different fertilizers: sheep manure, lime cake, bone meal, commercial fertilizers, and a combination of each. He found that there were no discernible quality differences between oranges in fertilized orchards versus traditional methods. He attributed these results to sufficient nutrients already being present in the soil, paired with proper farming techniques.
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of oranges should begin as soon as they were taken off the tree. In the packing houses, the oranges would be clean and handled properly, as too much fruit had been arriving in the markets in poor condition. According to
Chapman, shipments sent to the markets should include only the very best oranges.
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mattered significantly. He also believed in creating demand for oranges by advertising them as delicious, healthful items of luxury. In addition to this, Chapman built his brand's popularity through his impressive crate label design. His "Old
Mission" brand oranges' crate labels borrowed their name
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could be left on the trees for an extra six months after ripening. This allowed him to ship oranges to customers in months that were previously thought to be out of season for oranges. This was in contrast to the more famous
Washington navel oranges that dominated the citrus business at the time.
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While growing his business, Chapman experimented with different types of fertilizers to see which ones would yield the best orange crops. While
Chapman was unsure about a fertilizer's ability to create better oranges than the more traditional method of growing oranges (i.e., plowing, irrigation,
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as a hobby; this was his first foray into the citrus business. Chapman's innovation in regards to oranges contributed to his success in the industry. He had his workers wear gloves and use rounded-tipped clippers to prevent damage to the fruits'
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Chapman married Lizzie
Pearson in Texas on October 23, 1884, and they had two children. She died in Los Angeles on September 19, 1894. He remarried, to Clara Irvin, on September 3, 1898.
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Concerned as to how his product would compete with
European oranges from Spain and Italy, in 1906 he and other citrus growers successfully lobbied the
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While some believe
Chapman Avenue, a major Orange County thoroughfare, is also named in his honor, the street is actually named after the unrelated
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249:, who was a primary donor and fundraiser for California Christian College, which in 1934 changed its name to Chapman College, and is now
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should build up their reputations and establish trade in specific markets. instead of pandering to many different markets, as
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In 1894, Chapman moved from the
Midwest to Los Angeles. There, he bought an orange grove in
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and imagery of
Catholic monks and outdoor scenery from a famous novel at the time,
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This article about an
American businessperson born in the 1850s is a
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Historical and Biographical Record of Southern California
219:(July 2, 1853 – April 5, 1944) was the first mayor of
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He died at his ranch in Fullerton on April 5, 1944.
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Early involvement in the California citrus industry
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691:Burials at Forest Lawn Memorial Park (Glendale)
498:(1904). Charles C. Chapman Citrus Speeches. 18.
485:(2014). Charles C. Chapman Citrus Speeches. 14.
472:(1922). Charles C. Chapman Citrus Speeches. 29.
223:and a relative of John Chapman, the legendary "
696:American business biography, 1850s birth stubs
417:. Chapman Publishing Company. pp. 357–358
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212:located at the entrance of Chapman University
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16:For the mayor of Dunedin, New Zealand, see
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208:Sculpture of Charles C. Chapman by artist
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470:"Citrus Talks-The Wealth of the Valencia"
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496:"Citrus Talks-Marketing the Orange"
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376:, Chapman was the first mayor of
345:Chapman also thought that orange
340:Chapman firmly believed that the
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441:Zoellner, Tom (April 18, 2016).
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443:"The Orange Industrial Complex"
245:Chapman was a supporter of the
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300:House Ways and Means Committee
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568:History page from the college
512:"C. C. Chapman Dies at Ranch"
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380:, serving from 1904 to 1906.
681:American Disciples of Christ
624:. You can help Knowledge by
483:"Citrus Notes-Fertilization"
411:Guinn, James Miller (1902).
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279:Charles Chapman was born in
262:, co-founder of the city of
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528:– via Newspapers.com.
520:. April 7, 1944. p. 13
448:Los Angeles Review of Books
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319:Valencia oranges grown in
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302:for a one-cent-per-pound
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270:Chapman's citrus empire
194:Businessman, politician
227:". He was a native of
217:Charles Clarke Chapman
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80:Charles Clarke Chapman
18:Charles Robert Chapman
544:Fullerton, California
494:Chapman, Charles C.,
481:Chapman, Charles C.,
468:Chapman, Charles C.,
378:Fullerton, California
306:on European oranges.
221:Fullerton, California
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50:Fullerton, California
154:; died
540:"History of Mayors"
314:Chapman found that
247:Disciples of Christ
240:Southern California
238:before settling in
686:Chapman University
362:Helen Hunt Jackson
327:Use of fertilizers
251:Chapman University
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283:on July 2, 1853.
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225:Johnny Appleseed
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626:expanding it
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90:July 2, 1853
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676:1944 deaths
671:1853 births
168:Clara Irvin
665:Categories
542:. City of
395:References
374:Republican
191:Occupation
121:Republican
95:, Illinois
86:1853-07-02
549:August 6,
524:August 5,
454:August 5,
421:August 5,
342:marketing
336:Marketing
288:Placentia
236:publisher
110:Fullerton
62:1904–1906
58:In office
48:Mayor of
368:Politics
229:Illinois
562:Sources
233:Chicago
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127:Spouses
357:Ramona
347:brands
304:tariff
264:Orange
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93:Macomb
293:rinds
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622:stub
551:2020
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180:1898
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100:Died
76:Born
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