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in 1959 and returned to Las Vegas to help with the family business, rebranding it as the
Terrible Herbst Oil Co. that year. Both Dolly and Jerry had executive positions in Terrible's. Jerry is credited with the design for the company's mascot, known alternatively as "Mr. Terrible" or "Bad Guy", a
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model. According to his son, Jerry, each time the elder Herbst would open a new gas station, competitors would bemoan the move: "Here comes that terrible Herbst", inspiring the chain's nickname. Alternatively, the name is traced to a specific incident that occurred in the late 1940s as Herbst was
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JETT Gaming is a slot route operator and casino company formed by Jerry Herbst in 2011, after the family lost its ownership of Herbst Gaming. In 2012, JETT bought out the slot route contracts for
Terrible Herbst stores from the former Herbst Gaming, and also acquired the Terrible's casino in
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for $ 12 million; the property was later rebranded as
Terrible's Hotel & Casino. The company also acquired a second casino in Searchlight, the Searchlight Nugget, in 2015. Terrible's Hotel & Casino in Jean announced its indefinite closure in November 2021.
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The
Terrible Herbst company is run by Jerry's sons, Tim, Troy, and Ed Herbst. The company's headquarters is located at 5195 Las Vegas Blvd South, Las Vegas, Nevada 89119. Its stations are typically of the
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and casino company owned by Jerry Herbst's three sons. It was formed in 1987 to service slot machines in the
Terrible Herbst stores. In 1997, it began opening and acquiring full-fledged
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1008:
787:"Affinity Gaming announces closings of its sale of its slot route and Pahrump and Searchlight casinos, and acquisition of Golden Casino real estate in Black Hawk, Colorado"
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in 2009, and the Herbst family gave up its ownership stake. Herbst Gaming subsequently changed its name to
Affinity Gaming and dropped its use of the Terrible's name.
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in Jean, billed as the largest
Chevron in the world, with 96 gas pumps, 60 restroom stalls, and a 50,000 sq ft (4,600 m) convenience store.
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of gasoline" by engaging in unusual marketing strategies, undercutting the competition with low prices, and pioneering the
952:"Terrible Herbst Motorsports wins Pit Crew Challenge again With record effort to start SCORE Las Vegas Terrible's Cup II"
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262:, and Jerry (1938–2018), a businessman. The site of the Herbst family's original Las Vegas-area home is now part of the
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Ed (1910–66) and his wife
Lorraine (1909–73) had two children: Dolly (1932–2001), a model who married actor
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565:"AHHH did anyone else see the Mr. Terrible mention under the mascots category on @Jeopardy tonight?!?"
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242:, gas station in 1938. The owner of Martin Oil, Edward R. Herbst, was credited with becoming "the
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931:"Terrible Herbst Motorsports Wins SCORE Las Vegas Terrible's Cup II Pit Crew Challenge"
810:(Report). MGM Resorts International. February 29, 2016. p. 78 – via EDGAR.
663:"This Terrible's in Jean, touted as world's largest Chevron, aims to be tourist draw"
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538:"Funeral, memorial service set for Terrible Herbst owner who died Tuesday at age 80"
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314:, many of which were branded as Terrible's casinos. It operated two casinos in
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moving to the western United States; when applying for a business license in
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Vintage photographs of
Terrible Herbst service stations, c.1940s & 1950s
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275:. Jerry himself was credited as being "the best bad guy of the West".
763:"Herbst approved to buy slot route, Terrible's Searchlight casino"
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848:"Gold Strike hotel-casino in Jean to be rebranded as Terrible's"
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718:"Herbst's profits burned up by smoking ban, gasoline prices"
823:"Gaming regulators OK sale of Gold Strike to Herbst family"
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2007 Las Vegas
Terrible's Cup II Pit Crew Challenge winner
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2006 Las Vegas Terrible's Cup II Pit Crew Challenge winner
873:"JETT Gaming's takeover of Searchlight Nugget approved"
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Privately held companies based in the Las Vegas Valley
897:"Terrible's Casino in Jean Hints at Permanent Closure"
744:"New slot route business gets control board's backing"
640:"Commission likes Terrible ideas for Primm properties"
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before opening a third casino (on the site of the old
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689:"Fireworks open Terrible's at old Continental site"
587:"Top 202 Convenience Store Chains: Terrible Herbst"
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614:"Terrible Herbst founder Jerry Herbst dies at 80"
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509:"Terrible Herbst Oil family member, Dolly, dies"
789:(Press release). Affinity Gaming. March 1, 2012
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454:"Terrible Herbst's Jerry Herbst has died at 80"
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612:Torres-Cortez, Ricardo (November 27, 2018).
16:Gas station company in Nevada, United States
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911:"Herbst hoping to start New Year with win"
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451:Millward, Wade Tyler (November 27, 2018).
266:resort property. Jerry graduated from the
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846:Wade Tyler Millward (October 16, 2018).
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238:The company's roots go back to a single
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821:Richard N. Velotta (April 23, 2015).
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479:Curtis, Anthony (February 11, 2021).
372:2004 SCORE Laughlin Desert Challenge
1004:Companies based in Paradise, Nevada
750:. May 5, 2011 – via NewsBank.
352:Gold Strike Hotel and Gambling Hall
333:Terrible Herbst mascot sign at the
283:brand. In 2018, the company opened
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999:Oil companies of the United States
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271:cowboy wearing a black hat and a
268:University of Southern California
638:Stutz, Howard (March 23, 2007).
427:"The Vegas Guy: Terrible Casino"
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563:@TerribleHerbst (May 5, 2021).
396:Benston, Liz (April 16, 2007).
871:Howard Stutz (June 25, 2015).
715:Benston, Liz (March 4, 2008).
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761:Cy Ryan (February 24, 2012).
661:Akers, Mick (July 10, 2018).
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320:Continental Hotel and Casino
40:Terrible Herbst headquarters
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398:"Herbst family looks south"
367:Terrible Herbst Motorsports
350:. In 2015, JETT bought the
197:Terrible Herbst Oil Company
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796:– via BusinessWire.
360:MGM Resorts International
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808:Form 10-K: Annual Report
748:Las Vegas Review-Journal
644:Las Vegas Review-Journal
459:Las Vegas Review-Journal
160:US$ 395.3 million (2022)
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481:"Question of the Day"
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324:Chapter 11 bankruptcy
285:Terrible's Road House
210:The company operates
20:Terrible Herbst, Inc.
650:on October 24, 2012.
306:Herbst Gaming was a
899:. 28 November 2021.
348:Searchlight, Nevada
308:slot route operator
273:handlebar moustache
264:MGM Grand Las Vegas
166:Number of employees
99:Number of locations
89:3440 W Russell Rd,
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696:. December 7, 2000
544:. December 1, 2018
425:(April 17, 2001).
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147:Convenience stores
137:Jerry Herbst (CEO)
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515:. January 9, 2001
485:Las Vegas Advisor
260:Wild Bill Elliott
253:Cheyenne, Wyoming
248:convenience store
240:Chicago, Illinois
207:, United States.
203:company based in
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431:UPI Archives
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407:September 9,
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356:Jean, Nevada
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212:gas stations
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170:2,100 (2022)
86:Headquarters
58:Company type
936:8 September
341:JETT Gaming
335:Neon Museum
244:P.T. Barnum
201:gas station
109:Area served
993:Categories
957:2007-03-13
916:2007-04-10
882:2019-03-08
857:2019-03-08
832:2019-03-08
793:2019-03-08
772:2019-03-08
728:21 October
700:21 October
672:20 October
623:20 October
597:20 October
548:20 October
519:20 October
490:20 October
464:20 October
436:20 October
383:References
291:Affiliates
220:California
182:.terribles
133:Key people
118:California
103:176 (2022)
53:Terrible's
48:Trade name
145:Gasoline
142:Products
68:Industry
573:Twitter
316:Pahrump
312:casinos
281:Chevron
234:History
228:Arizona
175:Website
152:Revenue
126:Arizona
78:Founded
62:Private
593:. 2014
216:Nevada
114:Nevada
93:, U.S.
569:Tweet
358:from
195:, or
938:2011
730:2021
702:2021
674:2021
625:2021
599:2021
550:2021
521:2021
492:2021
466:2021
438:2021
409:2011
226:and
224:Utah
184:.com
124:and
122:Utah
81:1959
354:in
214:in
180:www
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Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.
