417:
32:
464:, as the first entry in the Sub Pop Singles Club, a subscription service that would allow subscribers to receive singles by the label on a monthly basis by mail. At its peak in 1990, the club had two thousand subscribers. The club made Sub Pop a powerful force in the Seattle scene, and effectively made the label's name synonymous with the music of the Seattle area—much in the same way
534:
to
Seattle to write an article on the local music scene. As Pavitt had anticipated, the British press became enamoured with Sub Pop and the grunge sound. Pavitt said, "I really felt that the Brits and the Europeans wanted to see something that was unruly and that was more of an American archetype --
444:
and decided that virtually every successful movement in rock music had a regional basis. The pair sought to create a cohesive brand identity for Sub Pop. The label's ads promoted the label itself more than any particular band. The label also sought to market a "Seattle sound", which was accomplished
424:
In early 1988, Pavitt and
Poneman quit their jobs to devote their full attention to Sub Pop. Raising $ 43,000, they incorporated on April 1, 1988. "Of course that was spent in, like, thirty days", Pavitt recalled. "We almost went bankrupt after a month". That August Sub Pop released the first single
407:
that
October. Poneman soon became a full partner in the label. Pavitt focused on the label's artists and repertoire aspects, while Poneman dealt with the business and legal issues. Both men decided they wanted the label to focus on "this primal rock stuff that was coming out," according to Pavitt.
616:
Poneman and Pavitt had a disagreement about the direction the label should take, with
Poneman wanting the label to become larger and make more money. In 1996, unable to take the new corporate culture following the Warner partnership, Pavitt left the label and was able to spend more time with his
570:(1991). A stipulation was also implemented where selected future Nirvana studio LPs were required to carry the Sub Pop logo alongside Geffen's. The album's subsequent commercial success quickly brought Sub Pop out of their financial difficulties. Pavitt noted: "By Christmas ,
623:
In 2006, Sub Pop
Records became the first Green-e certified record label. Through work with the Green-e program and the Bonneville Environmental Foundation, Sub Pop "greened" their label by purchasing enough renewable energy certificates to offset 100 percent of the
1389:
449:, who produced 75 singles, albums, and EPs for Sub Pop between 1987 and 1989. Endino recorded cheaply and quickly; in order to operate this way, he utilized some consistent studio techniques, which gave the records a similar sound.
535:
something that was really primal and really drew from the roots of rock & roll, which was very
American." Poneman explained the label's success: "It could have happened anywhere, but there was a lucky set of coincidences.
791:
Starting in 2008, Sub Pop has released Deluxe
Editions of its top-selling albums, which features a remastered version of the album, as well as some live tracks and demos. The albums released under this were
580:
helped keep the label going for years afterwards. The mainstream success of
Nirvana also brought Poneman and Pavitt worldwide media attention as the self-stylized "creators of the grunge scene". After the
513:
Mindful that garnering the attention of the
American mainstream music press was difficult for all but the largest indie label, Pavitt and Ponemen took inspiration from alternative bands like Sonic Youth,
1356:
397:
was promoted by Sub Pop as "ultra-loose grunge that destroyed the morals of a generation". Also in 1987, Jonathan
Poneman provided $ 20,000 in funding for Sub Pop to release the debut
620:
The label opened offices worldwide and began major investment in new artists, but without achieving great commercial success, prompting a scaling down and a return to Seattle.
1275:
1226:
483:
as a regional scene, Seattle's bands could not easily be confined to a single genre, since groups often blended musical styles and techniques, drawing, for example, on
564:
bought Nirvana's contract from Sub Pop for $ 72,000, it was agreed that the former would pay the latter a percentage of any profits from the band's major label debut,
479:
Some commentators have argued that Sub Pop reframed the history of Seattle's music scene as part of their marketing campaign. Even in the late 1980s, the peak of
639:. This label is also partially owned by Warner Music. In August 2008, Sub Pop relaunched the singles club for one year to celebrate its twentieth anniversary.
1415:
1364:
628:
they use in their office, showing their commitment to putting renewable energy in the mainstream as a way consumers can take action to do something about
951:
2269:
2249:
1305:
2103:
321:
that focused exclusively on American independent record labels. Pavitt undertook the project in order to earn course credit while attending
1523:
2264:
433:" in an intentionally limited first pressing of 800 copies to create demand. The strategy was later adopted by other independent labels.
2244:
1252:
1283:
667:
1136:
2239:
1230:
1455:
Furek, Maxim. "The Death Proclamation of Generation X: A Self-Fulfilling Prophesy of Goth, Grunge and Heroin, i-Universe, 2008.
666:
Domestically, Sub Pop has released three albums that have been certified as platinum, for sales of over 1 million units, by the
650:– the first being The Evil Tambourines in 1999. Ishmael Butler, one half of Shabazz Palaces and former member of jazz rap group
1702:
1474:
1460:
574:
had sold 2 million. We went from not being able to pay our phone bill to getting a check for half a million bucks." Sales of
556:
393:
for Pavitt's new label in June 1986; Pavitt couldn't afford to release it until the following year. When finally released,
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2254:
539:
was here to document the scene, Jack Endino was here to record the scene. Bruce and I were here to exploit the scene."
2119:
2029:
1737:
1450:
1173:
87:
1626:
601:(which had distributed Geffen since that label was founded in 1980; after 10 years under Warner, Geffen was sold to
2171:
1516:
536:
277:
2211:
585:
and the subsequent decline of grunge, Poneman began signing acts that were "not typically Sub Pop-ian", such as
499:. The "Seattle sound" cultivated and marketed by Sub Pop became known as grunge, while other Seattle bands like
943:
733:
2203:
1551:
2259:
1509:
1441:
347:
472:—and helped to secure the label's cash flow. The original series was discontinued in 1993, followed by
2109:
1309:
617:
family. The split between Pavitt and Poneman was not amicable, and they did not speak for seven years.
1206:
1863:
1596:
759:
2179:
212:
movement. They are often credited with helping popularize grunge music. The label's roster includes
2059:
2044:
858:
594:
1878:
1790:
1692:
1416:"Nirvana Blew up 'Monotonous' Music Industry, 'Dark Side of the '90s' Narrator Mark McGrath Says"
888:
743:
322:
233:
2195:
2154:
1996:
1813:
1662:
893:
871:
738:
711:
672:
655:
582:
576:
2097:
765:
1260:
1883:
1140:
598:
457:
430:
852:
Sub Pop, its founders, and some acts on the label were featured on season 1, episode 5 of
8:
2069:
2064:
2054:
2049:
2034:
1930:
1844:
1830:
1819:
1800:
1770:
1760:
1717:
1687:
717:
338:
326:
429:, a band featuring former members of Green River. Sub Pop released the Mudhoney single "
2039:
1888:
1644:
1546:
1532:
1211:
723:
703:
Ten albums released by the label have been certified gold for sales of 500,000 copies:
692:
687:
590:
381:
293:
225:
157:
47:
1331:
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2001:
1937:
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1169:
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245:
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single "Hunted Down"/"Nothing to Say" in July 1987, followed by the band's first EP
2234:
1960:
1913:
1893:
1838:
1785:
1681:
551:
515:
488:
333:
and began alternating issues with compilation tapes of underground rock bands. The
193:
112:
77:
2012:
1970:
1965:
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913:
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cassette, released in 1982, sold two thousand copies. In 1983, Pavitt moved to
229:
197:
97:
2228:
2142:
1991:
1908:
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1581:
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876:
866:
416:
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386:
373:
261:
196:. Sub Pop achieved fame in the early 1990s for signing Seattle bands such as
127:
92:
1925:
1873:
1868:
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1357:"Sub Pop Signs Shabazz Palaces' Ishmael Butler to A&R Team (Exclusive)"
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269:
217:
1165:
The Strangest Tribe: How a Group of Seattle Rock Bands Invented Grunge
292:. In 1995, the owners of Sub Pop sold a 49% stake of the label to the
1501:
1123:
697:
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507:
500:
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289:
285:
122:
117:
1229:. Bonneville Environmental Foundation. July 31, 2006. Archived from
2132:
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1775:
1068:
816:
801:
602:
543:
436:
Pavitt and Poneman studied earlier independent labels ranging from
426:
281:
205:
1066:
Roberts, Kevan (June 6, 1998). "Radio Unfriendly Unit Shifters".
830:
811:
682:
643:
469:
314:
153:
2137:
2006:
480:
437:
345:. While in Seattle, he wrote a column for local music magazine
209:
1491:
597:. In 1995, the label signed a $ 20 million joint venture with
1722:
635:
In early 2007, Sub Pop started a sister label by the name of
2149:
1073:
309:
The origins of Sub Pop trace back to the early 1980s, when
1207:"Sub Pop Oral History: "Going Out of Business Since 1988!"
31:
1486:
542:
By 1991, Sub Pop were in financial difficulties, leading
329:. By the fourth issue, Pavitt had shortened the name to
168:
944:"Sub Pop's got some kind of record | The Seattle Times"
420:
Advertising card to subscribe to Sub Pop's single club.
526:
music press. In March 1989, Pavitt and Poneman flew
351:
titled "Sub Pop U.S.A.", a column he ended in 1988.
991:
Sub Pop USA - The original articles by Bruce Pavitt
2226:
911:
550:to depart the label and delaying the release of
411:
1250:
364:, which featured material by artists including
1253:"Sub Pop founder starts new label, Hardly Art"
1517:
1384:
1382:
476:, launched in 1998 and discontinued in 2002.
1273:
1122:Jelbert, Steve (2008) "Labelled With Love",
341:, and released the ninth and final issue of
1467:World Domination: The Sub Pop Records Story
1390:"Gold & Platinum - RIAA: Sub Pop label"
503:, who preceded Sub-Pop, became pioneers of
354:In 1986, Pavitt released the first Sub Pop
1524:
1510:
1379:
1200:
1198:
1196:
1194:
1118:
1116:
1114:
1112:
1110:
608:), who acquired 49% of the label's stock.
522:and sought to publicize the label via the
2270:1986 establishments in Washington (state)
862:entitled "Grunge and the Seattle Sound."
668:Recording Industry Association of America
37:We're Not the Best, But We're Pretty Good
2250:Labels distributed by Warner Music Group
415:
1227:"Green-e certification (press release)"
1191:
1107:
1065:
941:
2227:
1531:
2104:(Warner/Chappell Music v. Fullscreen)
1505:
1413:
1276:"Sub Pop Launches Hardly Art Imprint"
1061:
1059:
1057:
1055:
1053:
1051:
1049:
1047:
1037:
1035:
847:
661:
1204:
954:from the original on October 3, 2016
937:
935:
452:In November 1988, Sub Pop released "
1445:. Little, Brown and Company, 2001.
1161:
912:Robert Weinstein (April 23, 2001).
13:
2265:American independent record labels
1044:
1032:
786:
642:In 2009, they signed their second
14:
2281:
2245:Record labels established in 1986
2030:Alternative Distribution Alliance
1738:Alternative Distribution Alliance
1480:
1308:. Sub Pop Records. Archived from
1251:Justin Sheppard (March 9, 2007).
1139:. Sub Pop Records. Archived from
942:Scanlon, Tom (January 27, 2008).
932:
875:, the central villain, played by
914:"An Interview with Bruce Pavitt"
30:
1433:
1414:Topel, Fred (August 12, 2021).
1407:
1349:
1324:
1298:
1267:
1244:
1219:
1182:
1155:
1137:"Singles Club V.2 is Dead 2002"
1129:
1098:
1089:
1080:
278:Rolling Blackouts Coastal Fever
2240:Alternative rock record labels
2086:Music publishing and licensing
1274:Todd Martens (March 9, 2007).
1023:
1014:
1005:
996:
984:
975:
966:
905:
611:
1:
899:
1168:. Seattle: Sasquatch Books.
304:
7:
1442:Our Band Could Be Your Life
1282:. Billboard. Archived from
882:
879:, wears a Sub Pop T-shirt.
10:
2288:
2110:Warner Strategic Marketing
1961:Atlantic Records Nashville
1306:"Sub Pop Singles Club 3.0"
445:with the help of producer
299:
2255:Heavy metal record labels
2212:Resident Evil: Apocalypse
2172:Faust: Love of the Damned
2163:
2118:
2085:
2022:
1984:
1971:Reprise Records Nashville
1953:
1864:Festival Mushroom Records
1854:
1829:
1799:
1736:
1661:
1597:300 Elektra Entertainment
1595:
1539:
1469:, BMG, RPM Series, 2018.
993:from the Sub Pop website.
760:Our Endless Numbered Days
606:Music Entertainment Group
208:, central players in the
163:
149:
141:
104:
83:
69:
54:
43:
29:
24:
2060:Warner Music Philippines
2045:Warner Music Australasia
1976:Warner Records Nashville
1205:Yarn, Mark (July 2008).
1791:Williams Street Records
1693:Atlantic Records France
889:List of Sub Pop artists
828:, The Postal Service's
744:Everything All the Time
456:", the debut single by
323:Evergreen State College
234:Flight of the Conchords
2155:Warner Music Indonesia
1954:Warner Music Nashville
1663:Atlantic Records Group
1332:"The Evil Tambourines"
894:Lists of record labels
739:The Head and the Heart
734:The Head and the Heart
712:Wincing the Night Away
583:suicide of Kurt Cobain
421:
384:chose to record their
2098:Warner Chappell Music
1997:Sesame Street Records
1487:Official Sub Pop site
1418:. Showbiz Cheat Sheet
1162:Tow, Stephen (2011).
859:Dark Side of the 90's
646:group, Seattle-based
419:
16:American record label
1884:Machine Shop Records
599:Warner Bros. Records
458:Aberdeen, Washington
2070:Warner Music Sweden
2065:Warner Music Poland
2055:Warner Music Latina
2050:Warner Music Canada
2035:Warner Music Vision
1931:London-Sire Records
1801:Rhino Entertainment
1771:Magna Carta Records
1761:Cordless Recordings
1718:Maybach Music Group
1688:Atlantic Records UK
1263:on October 8, 2008.
1233:on October 15, 2007
1143:on December 9, 2006
1086:Azerrad, p. 426-27.
1029:Azerrad, p. 423-24.
412:The "Seattle sound"
339:Seattle, Washington
327:Olympia, Washington
188:founded in 1986 by
111:Various; primarily
2260:Punk record labels
1645:Roadrunner Records
1641:Public Consumption
1547:Edgar Bronfman Jr.
1533:Warner Music Group
1439:Azerrad, Michael.
1367:on August 26, 2013
848:In popular culture
766:The Shepherd's Dog
724:Helplessness Blues
693:Oh, Inverted World
688:The Postal Service
662:Commercial success
591:Combustible Edison
422:
358:, the compilation
294:Warner Music Group
226:The Postal Service
184:is an independent
48:Warner Music Group
2222:
2221:
2093:EMP Merchandising
2040:WEA International
2002:Sh-K-Boom Records
1938:Stateside Records
1766:East West Records
1751:Artery Recordings
1637:Low Country Sound
1606:300 Entertainment
1475:978-1-947-02618-6
1465:Gaar, Gillian G.
1461:978-0-595-46319-0
1126:, August 2, 2008.
1076:. pp. 40–43.
948:The Seattle Times
822:Jason Loewenstein
807:Superfuzz Bigmuff
776:Depression Cherry
706:Chutes Too Narrow
431:Touch Me I'm Sick
246:Father John Misty
179:
178:
142:Country of origin
2277:
2204:Freddy vs. Jason
1914:Roulette Records
1894:Nonesuch Records
1889:Maverick Records
1845:Spinnin' Records
1831:Spinnin' Records
1786:WaterTower Music
1703:Big Beat Records
1682:Atlantic Records
1526:
1519:
1512:
1503:
1502:
1428:
1427:
1425:
1423:
1411:
1405:
1404:
1402:
1400:
1386:
1377:
1376:
1374:
1372:
1363:. Archived from
1353:
1347:
1346:
1344:
1342:
1328:
1322:
1321:
1319:
1317:
1302:
1296:
1295:
1293:
1291:
1271:
1265:
1264:
1259:. Archived from
1248:
1242:
1241:
1239:
1238:
1223:
1217:
1216:
1202:
1189:
1188:Azerrad, p. 441.
1186:
1180:
1179:
1159:
1153:
1152:
1150:
1148:
1133:
1127:
1120:
1105:
1104:Azerrad, p. 439.
1102:
1096:
1095:Azerrad, p. 436.
1093:
1087:
1084:
1078:
1077:
1072:. No. 702.
1063:
1042:
1041:Azerrad, p. 425.
1039:
1030:
1027:
1021:
1020:Azerrad, p. 423.
1018:
1012:
1011:Azerrad, p. 422.
1009:
1003:
1002:Azerrad, p. 420.
1000:
994:
988:
982:
981:Azerrad, p. 414.
979:
973:
972:Azerrad, p. 413.
970:
964:
963:
961:
959:
939:
930:
929:
927:
925:
909:
552:The Afghan Whigs
537:Charles Peterson
516:Butthole Surfers
489:psychedelic rock
474:Singles Club V.2
380:. Seattle group
319:Subterranean Pop
194:Jonathan Poneman
175:
172:
170:
164:Official website
113:alternative rock
78:Jonathan Poneman
65:
63:
34:
22:
21:
2287:
2286:
2280:
2279:
2278:
2276:
2275:
2274:
2225:
2224:
2223:
2218:
2159:
2114:
2081:
2018:
2013:Warner Classics
1980:
1966:Fervent Records
1949:
1921:Reprise Records
1904:Jubilee Records
1850:
1825:
1795:
1756:Compass Records
1732:
1728:UpFront Records
1713:LaSalle Records
1708:Custard Records
1657:
1632:Fueled by Ramen
1621:Elektra Records
1591:
1535:
1530:
1497:Youtube Channel
1492:BrucePavitt.com
1483:
1436:
1431:
1421:
1419:
1412:
1408:
1398:
1396:
1388:
1387:
1380:
1370:
1368:
1355:
1354:
1350:
1340:
1338:
1336:Sub Pop Records
1330:
1329:
1325:
1315:
1313:
1312:on July 5, 2008
1304:
1303:
1299:
1289:
1287:
1286:on 21 July 2012
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933:
923:
921:
910:
906:
902:
885:
850:
841:Bunny Gets Paid
789:
787:Deluxe editions
771:Iron & Wine
664:
652:Digable Planets
648:Shabazz Palaces
614:
414:
307:
302:
254:Shabazz Palaces
242:Blitzen Trapper
167:
137:
96:
91:
61:
59:
39:
20:
17:
12:
11:
5:
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2077:X5 Music Group
2074:
2073:
2072:
2067:
2062:
2057:
2052:
2047:
2037:
2032:
2026:
2024:
2020:
2019:
2017:
2016:
2009:
2007:Teldec Records
2004:
1999:
1994:
1988:
1986:
1982:
1981:
1979:
1978:
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1968:
1963:
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1955:
1951:
1950:
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1944:Warner Records
1940:
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1934:
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1923:
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1911:
1906:
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1856:Warner Records
1852:
1851:
1849:
1848:
1841:
1835:
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1827:
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1809:Del-Fi Records
1805:
1803:
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1671:Asylum Records
1667:
1665:
1659:
1658:
1656:
1655:
1650:
1647:
1642:
1639:
1634:
1629:
1627:Elektra France
1624:
1617:
1612:
1609:
1601:
1599:
1593:
1592:
1590:
1589:
1584:
1579:
1574:
1569:
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1562:Michael Lynton
1559:
1554:
1552:Stephen Cooper
1549:
1543:
1541:
1537:
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1529:
1528:
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1514:
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1500:
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1365:the original
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19:Record label
2183:(2000–2001)
2175:(2000–2001)
2164:Soundtracks
1653:YSL Records
1615:DTA Records
1611:300 Studios
1577:John Janick
1572:Jac Holzman
781:Beach House
729:Fleet Foxes
718:Fleet Foxes
626:electricity
612:Post-Pavitt
530:journalist
505:avant garde
493:garage rock
447:Jack Endino
442:SST Records
399:Soundgarden
382:Green River
366:Sonic Youth
361:Sub Pop 100
258:Weyes Blood
222:Beach House
214:Fleet Foxes
202:Soundgarden
2229:Categories
2196:Spider-Man
1985:Arts Music
1899:Parlophone
1567:Mike Caren
1399:August 21,
1371:August 23,
1341:August 21,
1237:2007-12-07
924:August 21,
920:. Tripzine
900:References
872:The Killer
854:Vice Media
637:Hardly Art
587:5ive Style
348:The Rocket
335:Sub Pop #5
313:started a
158:Washington
1361:Billboard
1124:The Times
958:August 3,
698:The Shins
572:Nevermind
567:Nevermind
508:post-punk
501:The U-Men
497:pop hooks
485:folk rock
454:Love Buzz
305:Formation
290:The Shins
286:TV Priest
250:clipping.
123:indie pop
118:punk rock
100:(digital)
2133:Songkick
2128:HipHopDX
1879:Helium 3
1776:Rykodisc
1069:Kerrang!
952:Archived
883:See also
817:Bakesale
802:Mudhoney
544:Mudhoney
427:Mudhoney
282:Kiwi Jr.
206:Mudhoney
150:Location
95:(Canada)
2235:Sub Pop
1781:Sub Pop
1316:July 3,
1212:Blender
831:Give Up
812:Sebadoh
794:Nirvana
683:Give Up
678:Nirvana
656:A&R
654:became
644:hip-hop
524:British
470:Detroit
468:was to
462:Nirvana
343:Sub Pop
331:Sub Pop
317:called
315:fanzine
300:History
198:Nirvana
182:Sub Pop
171:.subpop
154:Seattle
128:hip hop
70:Founder
60: (
55:Founded
25:Sub Pop
2215:(2004)
2207:(2003)
2199:(2002)
2191:(2002)
2138:Uproxx
1649:Sparta
1540:People
1473:
1459:
1449:
1257:Prefix
1172:
834:, and
798:Bleach
773:; and
690:, and
673:Bleach
577:Bleach
518:, and
495:, and
481:grunge
438:Motown
376:, and
374:Wipers
210:grunge
204:, and
133:comedy
1723:Owsla
826:Codes
460:band
266:Bully
238:Foals
105:Genre
50:(49%)
2150:Vevo
1471:ISBN
1457:ISBN
1447:ISBN
1424:2021
1401:2021
1394:RIAA
1373:2013
1343:2021
1318:2008
1292:2012
1170:ISBN
1149:2006
1074:EMAP
960:2023
926:2021
918:trip
763:and
747:and
721:and
709:and
593:and
546:and
288:and
274:METZ
192:and
173:.com
90:(US)
62:1986
58:1986
869:’s
865:In
856:'s
838:'s
824:'s
814:'s
804:'s
796:’s
779:by
769:by
753:by
737:by
727:by
696:by
686:by
676:by
603:MCA
548:Tad
440:to
425:by
325:in
270:Low
218:Tad
169:www
88:ADA
2231::
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