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Proximo
Spirits was founded in 2007 by the Beckmann family, who also owned and operated Jose Cuervo. In a deal announced in March 2013, Proximo took over the Jose Cuervo distribution rights from
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216:-based Proximo Spirits UK was launched in July 2013. Both Proximo and Cuervo are controlled by the Beckmann family, descendants of Jose MarĂa Guadalupe de Cuervo.
233:, in a deal worth up to $ 600 million. Proximo acquired Spanish distribution firm Icon Spirits in October 2023, ending its joint venture with Maison Villevert.
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in 2010, to promote 1800 Tequila at their respective stadiums. Proximo's ad campaigns have featured actor
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403:- Straight Bourbon Whiskey made with a blend of corn, rye, and barley malt, 40% abv)
274:(a clear 100% blue agave blend of extra añejo, añejo and reposado tequilas, 40% abv)
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448:(tequila liqueur made with 100% blue agave blended with various flavors, 32% abv)
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As of 2013, Proximo distributes approximately 6 million total cases per year.
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813:“Ad of the Day: Ray Liotta Says It All by Saying Nothing for 1800 Tequila,”
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2023: American
Whiskey Masters, Gold Medal - Single Malt - Super Premium
675:"Conor McGregor sells majority of Proper No. Twelve to Proximo Spirits"
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797:“Ad of the Day: Kiefer Sutherland Sells It In Noir for Jose Cuervo,”
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Proximo announced the release of TINCUP whiskey, a partnership with
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295:(available unflavored and in a wide range of flavors, 35-40% abv)
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on July 1, 2013. The deal also give
Proximo Spirits control over
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303:(grape-based, fruit-infused vodka from California, 40% abv)
369:(whiskey made with a blend of corn, rye and malt, 42% abv)
324:(Caribbean rum infused with maraschino cherries, 40% abv)
363:(the first legal whiskey distilled in Colorado, 47% abv)
330:(Cuban rum produced in the Dominican Republic using the
845:“Clive Owen Stars in $ 20M Three Olives Vodka Adverts,”
700:"Proximo Spirits takes control of Spanish distributor"
587:“McCann Wins Cuervo as Tequila Leaves Diageo in U.S.,”
266:(premium small batch 100% blue agave tequila, 38% abv)
618:“Diageo Ends Its Attempt to Buy Jose Cuervo Tequila,”
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Proximo owns over a dozen spirits brands, including
881:“Summer Recipes Featuring Maestro Dobel Tequila,”
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861:“Lil’ Kim Signs a Deal with Three Olives Vodka,”
636:“Proximo to Take Over Cuervo’s US Distribution,”
616:Dana Cimilluca, Paul Sonne and Simon Zekaria,
758:“Conor McGregor’s new whiskey: A taste test,”
742:“Proximo Targets Bourbon Lovers With Tincup,”
474:Proximo signed marketing agreements with the
165:, the world's largest-selling tequila brand.
650:"Proximo targets Bourbon lovers with Tincup"
229:In 2021, Proximo bought a majority stake in
898:"The American Whiskey Masters 2023 results"
779:“Knicks Add Tequila to Roster of Sponsors,”
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944:Companies based in Jersey City, New Jersey
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161:and other spirits, it is best known for
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605:“Rob Curteis joins Proximo Spirits UK,”
280:(in silver and gold varieties, 40% abv)
949:American companies established in 2007
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829:“Rapper Rick Ross Backs 1800 Tequila,”
529:
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672:
550:
506:for Three Olives Vodka; and musician
419:The Sexton Single Malt Irish Whiskey
16:American alcoholic beverages company
638:The Drinks Business, March 4, 2013.
607:The Drinks Report, August 29, 2013.
540:“Jose Cuervo Shifts U.S. Agencies,”
188:, as well as craft spirits such as
13:
375:(Irish whiskey partially owned by
153:company, with its headquarters in
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870:Hot New Hip Hop, August 11, 2010.
698:Carruthers, Nicola (2023-10-19).
25:
896:Kiely, Melita (2 August 2023).
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673:Smith, Christian (2021-04-28).
389:- Peach Pecan Whiskey, 35% abv)
231:Proper No. Twelve Irish whiskey
157:. It is a major distributor of
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226:founder Jess Graber, in 2014.
1:
886:. Retrieved January 29, 2014.
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465:(all varieties, 0%-12.7% abv)
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360:Stranahan's Colorado Whiskey
224:Stranahan's Colorado Whiskey
194:Stranahan's Colorado Whiskey
7:
648:Hopkins, Amy (2014-01-20).
510:for Maestro Dobel Tequila.
435:(London dry gin, 45.2% abv)
260:(all varieties, 35-50% abv)
252:(all varieties, 35-40% abv)
10:
970:
954:Distilleries in New Jersey
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414:Pendleton Canadian Whiskey
395:(Created by country stars
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393:Wolf Moon Bourbon Whiskey
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498:for 1800 Tequila; actor
385:(Created by country duo
352:Old Bushmills Distillery
347:, Orange County New York
318:(Caribbean rum, 47% abv)
284:
210:Old Bushmills Distillery
728:New York Times Magazine
486:for Jose Cuervo; actor
367:Tincup American Whiskey
334:aging process, 40% abv)
315:Kraken Black Spiced Rum
182:Kraken Black Spiced Rum
155:Jersey City, New Jersey
424:
408:Virginia Black Whiskey
307:
765:, September 20, 2018.
561:“Tequila All Around,”
345:Black Dirt Distillery
322:Lola Belle Cherry Rum
271:Maestro Dobel Tequila
144:Proximo Spirits, Inc.
902:The Spirits Business
848:The Spirits Business
745:The Spirits Business
731:, November 11, 2011.
722:Jeffries Blackerby,
704:The Spirits Business
654:The Spirits Business
625:, December 11, 2012.
559:David Lincoln Ross,
401:Florida Georgia Line
387:Florida Georgia Line
850:, January 29, 2013.
818:, October 30, 2013.
786:, October 25, 2010.
747:, January 20, 2014.
679:The Drinks Business
622:Wall Street Journal
432:Boodles British Gin
186:Boodles British Gin
107:Number of employees
100:(president and CEO)
21:
866:2014-03-01 at the
756:Seáneen Sullivan,
476:Los Angeles Lakers
292:Three Olives Vodka
178:Three Olives Vodka
151:alcoholic beverage
121:Proximo Spirits UK
46:Distilled beverage
19:
879:Deidre Woollard,
802:, August 7, 2013.
724:“Blithe Spirits,”
603:Felicity Murray,
571:Beverage Dynamics
492:Michael Imperioli
484:Kiefer Sutherland
373:Proper No. Twelve
328:Ron Matusalem Rum
146:, is an American
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905:. Retrieved
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707:. Retrieved
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682:. Retrieved
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657:. Retrieved
653:
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634:Andy Young,
630:
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599:
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459:Jose Cuervo
458:
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257:1800 Tequila
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174:1800 Tequila
167:
143:
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117:Subsidiaries
68:Headquarters
34:Company type
573:, May 2013.
502:and rapper
494:and rapper
249:Jose Cuervo
170:Jose Cuervo
163:Jose Cuervo
97:Luis Felix
83:Area served
938:Categories
907:2 February
811:Tim Nudd,
709:2024-04-10
684:2024-02-02
659:2024-02-02
524:References
500:Clive Owen
488:Ray Liotta
453:Margaritas
93:Key people
496:Rick Ross
470:Marketing
461:margarita
379:40% abv)
864:Archived
564:Archived
504:Lil' Kim
490:, actor
42:Industry
832:Ad Week
816:Ad Week
800:Ad Week
544:Ad Week
446:Agavero
440:Liqueur
339:Whiskey
242:Tequila
200:History
159:tequila
126:Website
60:Founder
52:Founded
37:Private
514:Awards
332:Solera
237:Brands
214:London
206:Diageo
463:mixes
285:Vodka
278:Zarco
909:2024
399:and
192:and
184:and
135:.com
111:100+
55:2007
425:Gin
308:Rum
131:www
76:USA
940::
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578:^
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212:.
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687:.
662:.
Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.
