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359:, a carryover from the era when ratings were published in a softcover report that was mailed to clients. More specifically, in the diary-measured markets these reports were called the "Spring book", "Summer book", "Fall book", and "Winter book". Between these "books", Arbitron releases interim monthly reports called "Arbitrends", which contain data from the previous three months known as "rolling average" reports. The two interim reports would be known, for example, as "Spring, Phase I" and "Spring, Phase II". 27: 207: 183: 159: 135: 111: 400:(TSL), and market breakdowns by age, gender, and race/ethnicity. The "cume" only counts a listener once, whereas the AQH is a product of "cume" and time spent listening. For example, if you looked into a room and saw Fred and Jane, then 15 minutes later saw Fred with Sara. The "cume" would be 3 (Fred, Jane, Sara) and the AQH would be 2 (an average of two people in the room in a given 15‑minute period). 362:
Arbitron recruits diary survey respondents to note their listening habits in a seven-day paper diary and mail it back to Arbitron. The respondents are paid a small cash incentive for their participation. Turnaround time for release of data from the end of the survey period is approximately three
431:. Arbitron recruits and compensates a cross-section of consumers to wear the meter for an average of one year and up to two years. The audience estimates generated from each monthly survey are used as the buy/sell currency for radio stations and advertisers/agencies. 309:
Corporation before the company was split in 2001. The then-current Arbitron was formed from the renaming of the old Ceridian Corporation while the spin-off firm took the Ceridian Corporation name and acted as accounting successor.
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Arbitron's syndicated radio ratings service collects data by selecting a random sample of a population throughout the United States, primarily in 294 metropolitan areas, using a paper diary service 2‑4 times a year and the
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announced that it would acquire Arbitron, its only competitor, for US$ 1.26 billion. The acquisition closed on September 30, 2013, and the company was re-branded as Nielsen Audio. As a condition of the deal to allow a
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Responding to requests from its customers—radio broadcasters, ad agencies and advertisers—that expressed their interest in the collection of more accurate ratings data, Arbitron introduced the
301:, it gave instant ratings data on what people were watching. A reporting board lit up to indicate which homes were listening to which broadcasts. For years, Arbitron was a part of 739: 1006: 986: 976: 1001: 861: 961: 991: 525: 645: 996: 717: 926: 530: 962:
Audio interview of Ernest H. Clay, ARB's Research and Production Director on WGN's discussion show Your Right To Say It
950: 127: 981: 655: 628: 768: 279:–based Coffin, Cooper, and Clay in the early 1950s. The company's initial business was the collection of broadcast 286:
The company changed its name to Arbitron in the mid‑1960s, the namesake of the Arbitron System, a centralized
1011: 491: 443: 553: 695: 671: 868: 814: 522:, an internet analytics company with which Arbitron is partnering to analyze cross-media management 475: 447: 302: 933: 379: 499: 487: 467: 409: 345: 836: 789: 594: 562: 507: 471: 397: 375: 349: 8: 546: 428: 396: – the average number of people listening in a given 15‑minute period), 268: 264: 70: 956: 651: 624: 314: 225: 199: 58: 556:, non-profit corporation which publishes Arbitron data for non-commercial stations 535: 424: 392:(the cumulative number of unique listeners over a period), average quarter hour ( 280: 897:"ESPN, Aided by Arbitron and comScore, to Follow the Audience Wherever It Goes" 439: 383: 970: 495: 451: 367: 298: 938: 892: 435: 420: 47: 764: 483: 463: 327: 294: 276: 539: 287: 151: 37: 621:
Radio: A Complete Guide to the Industry, Volume 4 of Media industries
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The term commonly used in the radio industry for these ratings is
550:, periodical that published Arbitron data for commercial stations 479: 459: 455: 323: 248: 26: 837:"Arbitron, Form 10-K, Annual Report, Filing Date Feb 24, 2011" 790:"Arbitron, Form 10-K, Annual Report, Filing Date Feb 27, 2007" 696:"Arbitron, Form 8-K, Current Report, Filing Date Dec 18, 2012" 595:"Arbitron, Form 10-K, Annual Report, Filing Date Feb 24, 2012" 366:
After collection, the data is marketed to radio broadcasters,
815:"Arbitron, Form 10-K, Annual Report, Filing Date Mar 1, 2010" 416: 175: 267:
company in the United States that collects listener data on
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by Jim Seiler in 1949 and became national by merging with
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to viewers' homes to monitor their activity. Deployed in
672:"ARBITRON INC (Form Type: 8-K, Filing Date: 03/30/2001)" 589: 587: 585: 583: 581: 579: 510:. By 2010, 48 markets are being measured using the PPM. 829: 807: 782: 576: 688: 862:"Arbitron PPM Update September 2011 Report Release" 427:that identify the source of a broadcast, such as a 415:The PPM is a wearable portable device, much like a 710: 732: 968: 434:As of December 2009, the PPM was measured in 33 16:Provider of audience measurement for U.S. radio 1007:Market research companies of the United States 647:Audience Ratings: Radio, Television, and Cable 951:Ratings - Persons 12+ from Radio and Records 957:List of U.S. Radio Markets (ranked by size) 386:industry. Major ratings products include 403: 987:1949 establishments in Washington, D.C. 740:"Nielsen Deal For Arbitron Is Complete" 643: 618: 526:List of most-listened-to radio programs 305:(CDC) and in 1992, it became a part of 977:American companies established in 1949 969: 867:. Arbitron. 2011-10-12. Archived from 1002:Companies based in Columbia, Maryland 718:"Nielsen to Branch Out With Arbitron" 326:its ratings data and technology to a 891: 885: 771:from the original on 11 January 2007 939:Ratings - Persons 12+ from Arbitron 531:List of United States radio markets 13: 565:(TSL), one of the metrics measured 14: 1023: 918: 271:audiences. It was founded as the 650:. Psychology Press. p. 68. 206: 205: 182: 181: 158: 157: 134: 133: 110: 109: 25: 945:Ratings - Persons 12+ from FMQB 854: 992:1950s mergers and acquisitions 757: 664: 644:Beville, Hugh Malcolm (1988). 637: 612: 423:, that electronically gathers 1: 997:2012 mergers and acquisitions 569: 619:Richter, William A. (2006). 7: 513: 10: 1028: 623:. Peter Lang. p. 84. 333: 720:. The Wall Street Journal 554:Radio Research Consortium 352:service 365 days a year. 338: 244: 231: 221: 197: 173: 149: 125: 105: 97: 87: 77: 65: 54: 43: 33: 24: 982:Control Data Corporation 374:companies, advertisers, 303:Control Data Corporation 273:American Research Bureau 953:for commercial stations 947:for commercial stations 941:for commercial stations 412:(PPM) service in 2007. 380:out-of-home advertising 313:On December 18, 2012, 895:(13 September 2012). 676:edgar.secdatabase.com 410:Portable People Meter 404:Portable People Meter 346:Portable People Meter 249:www.nielsen.com/audio 1012:Radio audience audit 934:Arbitron SEC Filings 563:Time spent listening 398:time spent listening 376:advertising agencies 350:audience measurement 547:Radio & Records 382:companies, and the 315:The Nielsen Company 233:Number of employees 226:The Nielsen Company 210:US$ 126.81 million 186:US$ 238.96 million 21: 744:The New York Times 281:television ratings 269:radio broadcasting 162:US$ 53.29 million 138:US$ 85.11 million 114:US$ 422.31 million 71:Columbia, Maryland 19: 842:. secdatabase.com 817:. secdatabase.com 795:. secdatabase.com 698:. secdatabase.com 600:. secdatabase.com 348:(PPM) electronic 330:for eight years. 265:consumer research 254: 253: 240: 217: 193: 169: 145: 121: 93:Sean Creamer, CEO 1019: 930: 929: 927:Official website 912: 911: 909: 907: 889: 883: 882: 880: 879: 873: 866: 858: 852: 851: 849: 847: 841: 833: 827: 826: 824: 822: 811: 805: 804: 802: 800: 794: 786: 780: 779: 777: 776: 761: 755: 754: 752: 750: 736: 730: 729: 727: 725: 714: 708: 707: 705: 703: 692: 686: 685: 683: 682: 668: 662: 661: 641: 635: 634: 616: 610: 609: 607: 605: 599: 591: 425:subaudible codes 238: 211: 209: 208: 202: 187: 185: 184: 178: 163: 161: 160: 139: 137: 136: 128:Operating income 115: 113: 112: 59:Washington, D.C. 29: 22: 18: 1027: 1026: 1022: 1021: 1020: 1018: 1017: 1016: 967: 966: 925: 924: 921: 916: 915: 905: 903: 890: 886: 877: 875: 871: 864: 860: 859: 855: 845: 843: 839: 835: 834: 830: 820: 818: 813: 812: 808: 798: 796: 792: 788: 787: 783: 774: 772: 763: 762: 758: 748: 746: 738: 737: 733: 723: 721: 716: 715: 711: 701: 699: 694: 693: 689: 680: 678: 670: 669: 665: 658: 642: 638: 631: 617: 613: 603: 601: 597: 593: 592: 577: 572: 559:The Media Audit 536:Nielsen ratings 516: 406: 341: 336: 322:, Nielsen must 234: 198: 174: 154: 130: 90: 80: 73: 17: 12: 11: 5: 1025: 1015: 1014: 1009: 1004: 999: 994: 989: 984: 979: 965: 964: 959: 954: 948: 942: 936: 931: 920: 919:External links 917: 914: 913: 901:New York Times 884: 853: 828: 806: 781: 756: 731: 709: 687: 663: 656: 636: 629: 611: 574: 573: 571: 568: 567: 566: 560: 557: 551: 543: 533: 528: 523: 515: 512: 492:San Bernardino 405: 402: 368:radio networks 340: 337: 335: 332: 252: 251: 246: 242: 241: 235: 232: 229: 228: 223: 219: 218: 203: 195: 194: 179: 171: 170: 155: 150: 147: 146: 131: 126: 123: 122: 107: 103: 102: 99: 95: 94: 91: 88: 85: 84: 81: 78: 75: 74: 69: 67: 63: 62: 56: 52: 51: 45: 41: 40: 35: 31: 30: 15: 9: 6: 4: 3: 2: 1024: 1013: 1010: 1008: 1005: 1003: 1000: 998: 995: 993: 990: 988: 985: 983: 980: 978: 975: 974: 972: 963: 960: 958: 955: 952: 949: 946: 943: 940: 937: 935: 932: 928: 923: 922: 902: 898: 894: 893:Vega, Tanzina 888: 874:on 2012-01-05 870: 863: 857: 838: 832: 816: 810: 791: 785: 770: 766: 760: 745: 741: 735: 719: 713: 697: 691: 677: 673: 667: 659: 657:9780805801743 653: 649: 648: 640: 632: 630:9780820476339 626: 622: 615: 596: 590: 588: 586: 584: 582: 580: 575: 564: 561: 558: 555: 552: 549: 548: 544: 541: 537: 534: 532: 529: 527: 524: 521: 518: 517: 511: 509: 505: 501: 497: 496:San Francisco 493: 489: 485: 481: 477: 473: 469: 465: 461: 457: 453: 452:New York City 449: 445: 441: 437: 436:media markets 432: 430: 429:radio station 426: 422: 418: 413: 411: 401: 399: 395: 391: 390: 385: 381: 377: 373: 369: 364: 360: 358: 357:Arbitron book 353: 351: 347: 331: 329: 325: 321: 316: 311: 308: 304: 300: 299:New York City 296: 292: 289: 284: 282: 278: 274: 270: 266: 262: 258: 257:Nielsen Audio 250: 247: 243: 236: 230: 227: 224: 220: 215: 204: 201: 196: 191: 180: 177: 172: 167: 156: 153: 148: 143: 132: 129: 124: 119: 108: 104: 100: 96: 92: 86: 83:United States 82: 76: 72: 68: 64: 60: 57: 53: 49: 46: 42: 39: 36: 32: 28: 23: 20:Nielsen Audio 906:13 September 904:. Retrieved 900: 887: 876:. Retrieved 869:the original 856: 844:. Retrieved 831: 819:. Retrieved 809: 797:. Retrieved 784: 773:. Retrieved 767:. Arbitron. 765:"What We Do" 759: 747:. Retrieved 743: 734: 722:. Retrieved 712: 700:. Retrieved 690: 679:. Retrieved 675: 666: 646: 639: 620: 614: 602:. Retrieved 545: 500:Jacksonville 444:Philadelphia 438:, including 433: 421:mobile phone 414: 407: 387: 384:online radio 365: 361: 356: 354: 342: 312: 295:leased lines 285: 272: 260: 256: 255: 213: 200:Total equity 189: 176:Total assets 165: 141: 117: 101:Ratings data 66:Headquarters 48:Media market 34:Company type 724:19 December 484:Los Angeles 464:Long Island 328:third party 288:statistical 277:Los Angeles 79:Area served 971:Categories 878:2011-12-12 775:2007-01-11 681:2023-04-25 570:References 540:television 448:Pittsburgh 259:(formerly 239:(Dec 2011) 152:Net income 89:Key people 50:(research) 38:Subsidiary 749:1 October 542:programs) 504:Baltimore 488:Riverside 468:Middlesex 394:AQH share 769:Archived 520:ComScore 514:See also 508:San Jose 472:Somerset 372:cable TV 320:monopoly 307:Ceridian 291:computer 261:Arbitron 98:Products 44:Industry 846:Jan 13, 821:Jan 13, 799:Jan 13, 702:Jan 13, 604:Jan 13, 480:Chicago 460:Detroit 456:Atlanta 440:Houston 363:weeks. 334:Methods 324:license 263:) is a 245:Website 214:FY 2010 190:FY 2010 166:FY 2010 142:FY 2010 118:FY 2010 106:Revenue 55:Founded 654:  627:  506:, and 339:Survey 237:1,625 61:(1949) 872:(PDF) 865:(PDF) 840:(PDF) 793:(PDF) 598:(PDF) 538:(for 476:Union 417:pager 293:with 222:Owner 908:2012 848:2013 823:2013 801:2013 751:2013 726:2012 704:2013 652:ISBN 625:ISBN 606:2013 389:cume 419:or 973:: 899:. 742:. 674:. 578:^ 502:, 498:, 494:, 486:, 482:, 478:, 466:, 462:, 458:, 454:, 450:, 446:, 442:, 378:, 370:, 283:. 910:. 881:. 850:. 825:. 803:. 778:. 753:. 728:. 706:. 684:. 660:. 633:. 608:. 490:- 474:- 470:- 216:) 212:( 192:) 188:( 168:) 164:( 144:) 140:( 120:) 116:(

Index


Subsidiary
Media market
Washington, D.C.
Columbia, Maryland
Operating income
Net income
Total assets
Total equity
The Nielsen Company
www.nielsen.com/audio
consumer research
radio broadcasting
Los Angeles
television ratings
statistical
computer
leased lines
New York City
Control Data Corporation
Ceridian
The Nielsen Company
monopoly
license
third party
Portable People Meter
audience measurement
radio networks
cable TV
advertising agencies

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