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The event is a mix of music, dance and film performances with over 70 events and performances across multiple stages, the festival is also quite popular for its spicy food and culture. Festival goers can enjoy colorful kiosks offering over 40 restaurant and food vendors, exotic apparel and jewelry as
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The brainchild of
Abhishek Mathur and Jyoti Rana, Masala! Mehndi! Masti! was created in 2001 as an opportunity for South Asians of every background and generation in North America to celebrate and embrace their culture as well as a way to create a fun and inclusive experience for other heritages of
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Since its launch the festival has seen rapid growth. Attendance growth: 25,000 to over 100,000, of visitors of all ethnicities attended from 2001 to 2008. The annual festival brings together professionals and performers from across Canada and all over the world including
Australia, Bangladesh,
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over a three-day period. The festival exhibits local and international South Asia inspired talent in areas such as music, fashion, dance, theatre, film, visual arts and crafts, literary works, yoga, social issues and more.
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Guyana, India, Japan, Nepal, Pakistan, Sri Lanka, Trinidad, the United
Kingdom and the United States. In 2010, M!M!M! celebrated its 10th anniversary which includes the first ever Masala! Mehndi! Masti! Winterfest at
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celebrity singers, sat in on various panels, performed and had his own compositions performed by different artists, and films that he has scored have screened at Masala Mendi Maasti almost every year.
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meaning "Spice! Henna! Fun!" is the largest interdisciplinary South Asian arts and entertainment festival outside of South Asia. This free event takes place annually in
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From the Indian film industry, popularly known as
Bollywood, to classical music, this culture is already making a mark on the global arts and entertainment scene.
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339:"Masala! Mehndi! Masti! Winterfest 2010"
316:. Masalamehndimasti.com. Archived from
291:. Masalamehndimasti.com. Archived from
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