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developed a system of buying vouchers through installment payments, which could then be spent in stores that accepted the vouchers. Dufayel owned a retail chain that accepted his vouchers, and they were also accepted by independent stores. These included La
Samaritaine, which doubled its sales in one
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and others spread in France in the interwar period, in competition with credit arrangements offered by unions of retailers and with consumer finance companies backed by car and appliance manufacturers. The company did well, and by 1929 three hundred retailers were accepting its coupons. Consumers in
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was created in 1913 by some of
Dufayel's former employees, with a similar credit model. The motto was "Capital must work; workers must have ". Door-to-door salespeople sold coupons to working class consumers. After making a small down-payment, the buyer could buy goods with the coupon, paying the
210:, the son of Franz Jourdain. As of 11 December 2000 the facades, roofs and public areas were listed on the inventory of historical monuments. It was also listed as a 20th-century heritage building.
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The "La
Semeuse" building was constructed between 1910 and 1912 at 14–16, rue du Louvre in the 1st arrondissement. The building also contained apartments. The architect was
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decor. The elongated forms and protrusions are typical of the modern style. The elevator and its cage have largely preserved the original style, with windows designed by
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rest later. They could also wait until they had paid for the coupon before using it, treating it as a form of savings account. The founders were praised by
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department store in Paris. It sold coupons to working class consumers, who paid in installments. They could spend the coupons at
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and the CAF. By 1953 La
Semeuse had outstanding consumer sales loans of 5 billion old francs. Eventually the
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account. Dufayel tried to block the move. When that failed he entered into direct competition with
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The
Development of Consumer Credit in Global Perspective: Business, Regulation, and Culture
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coupons were replaced by the
Sofinco credit card. Sofinco was founded in 1951 by the
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184:(National Furniture Federation). In 2000 it became a wholly owned subsidiary of
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building that housed the company is now a historical monument.
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Consumer
Lending in France and America: Credit and Welfare
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362:Immeuble (Siège de la Semeuse de Paris), Merimée
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202:and it was built by Ernest Cognacq. It has an
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95:was a consumer credit company owned by the
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132:as "syndicalists and revolutionaries".
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182:Fédération nationale de l'ameublement
574:French companies established in 1913
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484:Platat, Stéphanie (2005-06-15).
151:in selling clothing. Soon after
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526:Trumbull, Gunnar (2014-08-11).
121:year after introducing credit.
532:. Cambridge University Press.
505:. Cambridge University Press.
16:French consumer credit company
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569:Companies established in 1913
499:Pulju, Rebecca (2011-02-14).
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430:Logemann, Jan (2012-07-17).
50:; 111 years ago
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31:La Semeuse building in 2011
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457:Milo, Max (2005-10-13).
436:. Palgrave Macmillan.
400:. Ministry of Culture
105:or other stores. The
486:"Les Samaritain(e)s"
379:"Découvrir Sofinco"
92:La Semeuse de Paris
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20:La Semeuse de Paris
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539:978-1-107-01565-4
512:978-1-107-00135-0
470:978-2-315-00341-9
443:978-1-137-06207-9
335:Découvrir Sofinco
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153:La Samaritaine
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543:. Retrieved
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460:Dealer légal
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413:"La Semeuse"
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63:Headquarters
287:Platat 2005
204:Art Nouveau
558:Categories
545:2015-04-09
518:2015-04-09
491:2015-04-10
476:2015-04-10
449:2015-04-09
422:2015-04-09
404:2015-04-08
385:2015-04-10
311:Pulju 2011
214:References
178:La Semeuse
170:La Semeuse
161:La Semeuse
157:La Semeuse
141:La Semeuse
129:l'Humanité
123:La Semeuse
113:Foundation
381:. Sofinco
272:Milo 2005
165:Provident
194:Building
143:won the
107:Art Deco
37:Industry
398:Merimée
371:Sources
155:bought
136:History
53: (
45:Founded
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73:France
79:Owner
68:Paris
534:ISBN
507:ISBN
465:ISBN
438:ISBN
55:1913
48:1913
417:PSS
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