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165:, enforced a waiting list for orders, although this led impatient customers to knowingly purchase counterfeit bags. Must-have bags for a particular season were often targeted by criminals and stolen to order, to be sold for significantly reduced prices to people who wanted a fashionable bag without paying full retail. For example, in 2007, the targeted bags were the
60:, founder in 1945 of the Venetian fashion house Roberta di Camerino. Camerino's handbags were instantly recognisable due to their artisan-made hardware and distinctive use of fabrics formerly reserved for clothing. Her innovations included in 1946, bags patterned with a trellis of R's (foreshadowing
128:
The term "It bag" was coined in the 1990s with the explosive growth of the handbag market in fashion. Designers competed to produce a single, easily recognisable design which, if cleverly marketed, endorsed by the fashion press, or seen being carried by a celebrity, would become that season's
213:
By 2008 the popularity of the "It bag" was reported to be in decline. In May 2011, whilst acknowledging that there would always be customers for expensive status bags, Celia Walden reported that the concept of the must-have "It bag" was no longer in fashion.
133:, Hermès, Prada, Gucci, and Vuitton continued to be known as creators of desirable bags, rather than enjoying fame for one or two specific models. Among the more successful individual designs created during this time were the
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is a high-priced designer handbag that has become a popular best-seller. The phenomenon arose in the fashion industry and was named in the 1990s and 2000s. Examples of handbag brands that have been considered "It bags" are
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created handbags that became famous in their own right well before the concept of the "It bag" took hold. In 1935 Hermès created a top-handled leather bag called a
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subsequently became one of the most desirable, widely recognised bags during the 1990s and early 2000s designer bag craze.
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One of the first designers credited with creating the concept of the easily identifiable "status bag" was
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68:) and in 1964, she designed a handbag with a unique articulated frame which was later taken up by
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In the late 2010s and early 2020s the phenomenon had a small revival with new styles like
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must-have bag, selling in large numbers. Designers such as
Bottega Veneta, Chanel,
400:(A Seven Stories Press 1st ed.). New York: Seven Stories Press. p. 106.
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Black market billions : how organized retail crime funds global terrorists
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as part of their leather goods range. In 1956 this design was renamed the
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mirroring the original bags' exclusive designer fittings. These bags were
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in
February 1955. In 1984, Hermès modified another of their designs, the
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Cassette purse, as well as re-issues of older it bag styles such as the
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476:(2. printing. ed.). London: Hodder & Stoughton. p. 155.
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449:(Kindle ed.). Upper Saddle River, N.J.: FT Press. p. 55.
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Green is the new black : how to change the world with style
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161:. Chloé, in order to enhance the prestige and scarcity of the
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s way of challenging the concept of consumerism and inbuilt
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Corcoran, Monica (January 20, 2008). "From 'It' to Obit".
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592:, Softpedia, January 22, 2007. Accessed 30 March 2012.
190:In the early 2000s the conceptual New York label
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64:'s G's), woven leather bags in 1957 (predating
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503:exhibition at the Victoria and Albert Museum
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194:, founded by the Chinese-American designer
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316:. London: Mitchell Beazley. p. 68.
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1080:Flexible intermediate bulk container
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210:in traditional fashion manufacture.
179:, and in 2008, they were the Chanel
250:
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105:first created her quilted-leather
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1140:Purdue Improved Crop Storage bags
553:"What defines an 'It' bag today?"
532:"Why I'm glad the It bag is over"
314:Coco Chanel - Her Style and Life
97:after being prominently worn by
908:Diplomatic bag / pouch
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523:
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344:. 17 April 2007. Archived from
551:Janemarvel, Amy (2023-01-26).
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367:Gibson, Pamela Church (2013).
360:
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1:
530:Walden, Celia (May 5, 2011).
373:. London: Berg. p. 156.
370:Fashion and celebrity culture
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192:Slow and Steady Wins the Race
289:World Tempus. Archived from
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394:Napoleoni, Loretta (2010).
287:"Hermès International S.A."
260:Patner, Josh (2006-02-26).
232:
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580:Is This It for the It Bag?
470:Blanchard, Tamsin (2007).
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443:Prabhakar, Hitha (2011).
16:Popular designer handbag
312:Wallach, Janet (1999).
75:The fashion houses of
28:
1334:Electronic flight bag
1145:Reusable shopping bag
740:Reusable shopping bag
590:The It bags...a must?
262:"From Bags to Riches"
22:
1430:21st-century fashion
1425:20th-century fashion
830:Lightweight Rucksack
730:Red box (government)
725:Plastic shopping bag
501:New York Fashion Now
221:'s shopping bags or
537:The Daily Telegraph
423:"Crimes of Fashion"
421:Dellecese, Cheryl.
183:and the Balenciaga
1190:Zipper storage bag
1105:Packet (container)
584:The New York Times
266:The New York Times
29:
1402:
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1065:Biodegradable bag
720:Nuclear briefcase
516:Los Angeles Times
58:Giuliana Camerino
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204:Slow and Steady'
113:Haut à Courroies
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573:Further reading
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89:sac à dépêches
66:Bottega Veneta
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1263:Messenger bag
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1175:Tobacco pouch
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928:Gladstone bag
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840:Messenger bag
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805:Bandolier bag
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670:Dromedary bag
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629:and flexible
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578:Eric Wilson,
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85:Louis Vuitton
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49:
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43:
39:
34:
26:
21:
1384:Sleeping bag
1379:Sickness bag
1242:
1160:Shopping bag
1155:Security bag
1090:Fuel bladder
1019:Mail satchel
968:Toiletry bag
948:Norfolk case
835:Medicine bag
810:Bivouac sack
760:Survival bag
750:Shopping bag
583:
560:. Retrieved
556:
546:
535:
525:
519:. p. 2.
514:
508:
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492:
472:
465:
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426:. Retrieved
416:
396:
389:
369:
362:
350:. Retrieved
346:the original
341:
338:"In the Bag"
332:
313:
307:
295:. Retrieved
291:the original
281:
269:. Retrieved
265:
229:saddle bag.
216:
212:
208:obsolescence
203:
191:
189:
184:
180:
176:
169:
162:
150:
142:
134:
127:
120:
112:
106:
92:
88:
74:
55:
32:
30:
24:
1233:Gucci Diana
1223:Evening bag
1170:Thermal bag
1135:Plastic bag
1085:Boil-in-bag
1034:Portmanteau
978:Travel pack
953:Portmanteau
943:Nomadic bag
918:Garment bag
893:Bug-out bag
845:Pack basket
799:Duluth pack
745:Shell purse
710:Medical bag
705:Laundry bag
685:Grocery bag
557:Jane Marvel
428:21 November
323:184000202-6
155:Alexa Chung
153:(named for
117:Jane Birkin
103:Coco Chanel
99:Grace Kelly
1409:Categories
1389:Stuff sack
1354:Gunny sack
1344:Flour sack
1268:Minaudière
1218:Coin purse
1213:Birkin bag
1125:Pastry bag
1115:Paper sack
1075:Coffee bag
1055:Bag-in-box
1043:Containers
1009:Mail pouch
973:Train case
913:Duffel bag
903:Diaper bag
898:Carpet bag
860:Sabretache
820:Fanny pack
795:Canoe pack
775:Tucker bag
755:String bag
675:Flight bag
660:Bugout bag
631:containers
562:2023-11-08
245:References
185:Motorcycle
163:Paddington
149:, and the
147:Balenciaga
143:Motorcycle
135:Paddington
1394:Throw bag
1369:Schultüte
1349:Gamow bag
1324:Doggy bag
1273:Money bag
1258:Lady Dior
1248:Kelly bag
1180:Trash bag
1120:Parfleche
1110:Paper bag
1014:Mail sack
958:Saddlebag
855:Randoseru
715:Money bag
700:Haversack
690:Hambiliya
655:Briefcase
497:Mary Ping
196:Mary Ping
27:by Chanel
1359:Poop bag
1314:Burn bag
1309:Body bag
1293:Wristlet
1283:Tote bag
1278:Reticule
1253:Kinchaku
1228:Gaji bag
1185:Wineskin
1130:Pipe bag
1100:Milk bag
1070:Bota bag
1004:Mail bag
963:Suitcase
933:Hobo bag
875:Takiding
850:Pasiking
825:Golf bag
815:Book bag
791:Backpack
770:Tote bag
735:Reticule
680:Gaji bag
665:Dillybag
352:31 March
297:31 March
233:See also
174:Givenchy
172:and the
170:Olga Sac
159:Mulberry
1374:Showbag
1364:Sandbag
1339:Feedbag
1329:Dry bag
1238:Handbag
1060:Bin bag
1024:Mochila
938:Holdall
923:Gig bag
885:Luggage
870:Sporran
865:Satchel
695:Handbag
638:Carried
499:in the
239:It girl
177:Bettina
52:History
1288:Wallet
1243:It bag
1208:Bayong
1150:Sachet
992:Postal
650:Bindle
645:Bayong
480:
453:
404:
377:
320:
271:14 May
219:Telfar
167:Lanvin
141:, the
122:Birkin
119:. The
81:Chanel
77:Hermès
42:Hermès
38:Chanel
33:It bag
1302:Other
1095:Mashk
983:Trunk
157:) by
151:Alexa
139:Chloé
131:Fendi
94:Kelly
70:Prada
62:Gucci
46:Fendi
784:Worn
765:Swag
627:Bags
478:ISBN
451:ISBN
430:2013
402:ISBN
375:ISBN
354:2012
318:ISBN
299:2012
273:2010
227:Dior
181:2.55
108:2.55
83:and
44:and
25:2.55
23:The
145:by
137:by
31:An
1411::
797:,
582:,
555:.
534:.
340:.
264:.
252:^
187:.
101:.
79:,
72:.
48:.
40:,
801:)
793:(
619:e
612:t
605:v
565:.
540:.
486:.
459:.
432:.
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383:.
356:.
326:.
301:.
275:.
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