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34:
234:, Price Chopper had been regarded as an unprofitable also-ran for decades, under both Oshawa Group and Sobeys, with no lasting improvements from repeated turnaround efforts. The chain's few private-label offerings hurt its gross margins. Price Chopper was not contributing much to parent Sobeys' bottom line and lagged far behind Loblaw's No Frills and Metro's (formerly
238:
Canada's) Food Basics in discount supermarket share, which was particularly significant in the
Ontario market where discount grocers held 35 to 40 percent of the food shopping market. Overall, Sobeys was struggling in Ontario, having only made 25% of its profits there despite that province containing
339:". It is designed to attract South Asian shoppers by providing a wider variety of South Asian products under one roof. The store's success inspired the opening of three more Brampton locations in September 2016, March 2019, and March 2021, as well as the conversion of the newly renovated FreshCo at
260:
According to parent company Sobeys, FreshCo is considered to be a new brand and not just a replacement for Price
Chopper. However, most FreshCo stores were renovated and converted from existing Price Chopper locations, with only a handful of FreshCo stores that were newly built or converted from
212:. Oshawa Group, including the Price Chopper chain, was acquired by Sobeys in 1998 as part of the latter's entry into the Ontario market. The 87 Price Chopper stores were scattered around many neighbourhoods in
375:, Alberta, with a third location opening up in Calgary's Cornerstone neighbourhood. This brings the total number of Chalo locations to 11 - five in Ontario, three in BC, and three in Alberta.
308:
280:
Reportedly, customer reception to FreshCo has been positive, and Sobeys has enjoyed the highest same-store increase in sales among major
Canadian supermarket chains over the past few years.
257:
discount grocery division, to run its discount grocer chain. Adams came up with the idea for FreshCo to carry higher quality goods to differentiate them from other discount supermarkets.
359:
and
Strawberry Hill neighbourhoods, in July. Another Chalo! FreshCo location was opened in February 2020 in Abbotsford, BC. Additional locations had opened up in 2021 in the
151:
In
December 2017, Sobeys Inc. announced plans to re-brand up to 64 stores in western Canada currently under the Safeway and Sobeys names into the FreshCo banner.
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to the banner in
December 2017. The Chalo brand expanded outside of Ontario for the first time in 2019 with the founding of two supermarkets in
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287:, closed permanently on December 20, 2020. Another location previously open at Jane and Sheppard in Toronto closed on September 13, 2019.
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745:"Surrey Chalo! FreshCo locations officially open: Discount grocery stores geared 'heavily' toward South Asian community"
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Bakery, dairy, deli, frozen foods, general grocery, general merchandise, meat & poultry, produce, seafood, snacks
1428:
693:
588:"Sobeys Inc. Launches FreshCo. Discount Stores: Quality Fresh Food at Low, Low Prices and Less Compromise".
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successor to Price
Chopper. The first eight FreshCo stores were launched on May 12, 2010, in
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1310:
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340:
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Sobeys closed some Price
Chopper stores in the Atlantic provinces or converted them to its
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40% of its retail real estate, due to an outdated supply chain and unfavourable locations.
8:
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148:. It was launched in March 2010. As of September 2023, there were 100 FreshCo stores.
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By the late 2000s, Price
Chopper was facing increased competition from
105:
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16:
Canadian discount supermarket chain owned by Empire
Company Limited
19:
For the fictitious supermarket chain in a British soap opera, see
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274:
213:
101:
197:
Until summer 2019, FreshCo used the slogan, "Fresher, Cheaper."
1203:
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978:
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129:
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33:
496:"National supermarket wars ripple into B.C.'s grocery market"
320:
208:
had operated in Ontario in the 1990s under the ownership of
336:
277:. By April 2012, FreshCo expanded to 68 stores in Ontario.
335:), it is billed as the first grocery store in Canada for "
694:"Brampton's new Chalo! FreshCo celebrates grand opening"
69:/Food Terminal (Ontario and eastern provinces) Safeway
773:
669:"New Chalo! FreshCo has opened its doors in Brampton"
193:
with the old branding and "Fresher, Cheaper" slogan.
1177:
553:
551:
549:
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261:other retailers, essentially making FreshCo the
249:Sobeys hired Rob Adams, who was previously with
638:"Chalo! FreshCo opens second Brampton location"
546:
796:
719:"Westwood Square: New Retail Has Now Opened"
227:discount grocery stores in Eastern Canada.
810:
803:
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32:
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299:–focused FreshCo store in August 2015 in
283:The last Price Chopper store, located in
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526:Holloway, Andy (2010). "Getting fresh".
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557:
437:"Sobeys tests new discount food stores"
216:, particularly low-income communities.
1449:Canadian companies established in 2010
1421:
494:Lee-Young, Joanne (13 December 2017).
181:with the "Lowering Food Prices" slogan
784:
410:. Sobeys. 12 May 2010. Archived from
1444:Retail companies established in 2010
1408:List of supermarket chains in Canada
1119:
1109:
1089:
462:
385:List of supermarket chains in Canada
309:Indian sub-continent based languages
1092:: Prince Albert/North Central area)
612:"Sobeys launches South Asian store"
13:
465:"Don't Discount these discounters"
14:
1460:
765:
644:. October 7, 2016. Archived from
560:"How Sobeys is taking on Loblaws"
1099:
667:Vertolli, Riziero (2019-03-19).
558:Pachner, Joanna (23 June 2010).
290:
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140:is a Canadian chain of discount
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692:Pereira, Gene (March 4, 2021).
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743:Collins, Lauren (2019-07-11).
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463:Kwon, Nancy (September 2011).
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435:Flavelle, Dana (12 May 2010).
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1:
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307:(chalo meaning "let's go" in
230:According to an analyst from
179:Aldergrove, British Columbia
7:
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81:; 14 years ago
21:Weatherfield § Freshco
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1079:members (Western Canada)
873:Real Canadian Superstore
868:Real Atlantic Superstore
295:Sobeys opened its first
1323:Commisso's Food Markets
1228:: Greater Toronto Area)
1200:: Greater Toronto Area)
1160:: Greater Toronto Area)
1077:Federated Co-operatives
898:Your Independent Grocer
71:Sobeys (Western Canada)
67:Commisso's Food Markets
1429:Supermarkets of Canada
812:Supermarkets in Canada
194:
189:A FreshCo location in
182:
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162:
160:Richmond Hill, Ontario
1311:Ultra Food & Drug
1043:Other national chains
506:Postmedia Corporation
367:, Alberta and in the
188:
176:
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157:
1154:Coppa's Fresh Market
577:CBC News 12 MaY 2012
341:Westwood Square Mall
1390:Village Food Stores
1318:Ayre's Supermarkets
1184:Galati Market Fresh
946:Pattison Food Group
191:Leamington, Ontario
177:A FreshCo store in
28:
1266:Whole Foods Market
1146:(Atlantic Canada,
1086:Lake Country Co-op
1060:Northern/Northmart
564:The Globe and Mail
232:CIBC World Markets
195:
183:
171:
163:
26:
1416:
1415:
1373:Miracle Food Mart
1242:Kin's Farm Market
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1112:: Saskatoon area)
749:Surrey Now-Leader
673:Brampton Guardian
618:. August 27, 2015
371:neighbourhood of
363:neighbourhood of
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1353:Overwaitea Foods
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1170:: Victoria area)
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1102:: Winnipeg area)
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959:PriceSmart Foods
820:Loblaw Companies
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774:Official website
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251:Loblaw Companies
221:Loblaw Companies
169:Freshco interior
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1284:Defunct banners
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1164:Fairway Markets
1140:: Calgary area)
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1106:Saskatoon Co-op
1096:Red River Co-op
1069:Regional chains
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1122:: Regina area)
1116:Sherwood Co-op
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305:Chalo FreshCo
303:. Branded as
302:
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291:Chalo FreshCo
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253:managing its
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206:Price Chopper
201:Price Chopper
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1380:Super Centre
1348:Marché Frais
1306:Sav-A-Centre
996:
752:. Retrieved
748:
738:
727:. Retrieved
725:. 2017-12-27
722:
713:
703:December 28,
701:. Retrieved
697:
687:
676:. Retrieved
672:
662:
650:. Retrieved
646:the original
641:
632:
620:. Retrieved
615:
606:
589:
583:
572:
563:
534:(5): 23–25.
531:
527:
521:
509:. Retrieved
499:
489:
475:(7): 12–13.
472:
468:
458:
446:. Retrieved
442:Toronto Star
440:
430:
419:. Retrieved
412:the original
399:
369:Saddle Ridge
304:
294:
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262:
259:
248:
241:
229:
218:
210:Oshawa Group
204:
196:
150:
142:supermarkets
138:FreshCo Ltd.
137:
136:
94:Headquarters
41:Company type
27:FreshCo Ltd.
1368:Steinberg's
1011:(except in
921:Food Basics
833:Extra Foods
652:February 3,
622:February 3,
511:14 December
345:Mississauga
297:South Asian
271:Mississauga
158:Freshco in
110:Nova Scotia
98:Mississauga
61:Predecessor
1423:Categories
1190:: Toronto)
969:Urban Fare
913:Metro Inc.
754:2019-07-13
729:2019-07-13
678:2019-07-13
590:Marketwire
421:2012-02-29
391:References
106:Stellarton
45:Subsidiary
1328:Food City
888:Valu-mart
878:SuperValu
858:No Frills
843:Freshmart
723:yoursauga
598:276011890
540:613344791
481:898434879
255:No Frills
225:No Frills
144:owned by
1363:SaveEasy
1338:HĂ©ritage
1296:Dominion
1214:, &
992:Foodland
987:Farm Boy
838:Fortinos
828:Dominion
594:ProQuest
536:ProQuest
477:ProQuest
379:See also
365:Edmonton
361:Tamarack
329:Gujarati
301:Brampton
267:Brampton
263:de facto
246:banner.
244:Foodland
116:Products
51:Industry
1395:Zellers
1291:A&P
1055:Walmart
1024:Safeway
1019:Longo's
997:FreshCo
931:Super C
883:T&T
863:Provigo
848:Loblaws
698:insauga
448:21 July
373:Calgary
333:Bengali
325:Marathi
317:Punjabi
275:Ontario
236:A&P
214:Ontario
102:Ontario
84: (
76:Founded
1434:Sobeys
1385:Target
1272:&
1258:&
1204:H Mart
1174:Foodex
1050:Costco
1029:Sobeys
979:Sobeys
596:
538:
479:
357:Newton
349:Surrey
331:, and
146:Sobeys
130:Sobeys
125:Parent
55:Retail
926:Metro
903:Zehrs
415:(PDF)
408:(PDF)
337:desis
321:Hindi
311:like
1301:Loeb
1252:Spud
853:Maxi
705:2022
654:2018
624:2018
513:2017
450:2017
313:Urdu
269:and
86:2010
79:2010
1232:IGA
1009:IGA
532:124
473:125
343:in
1425::
1274:ON
1270:BC
1260:AB
1256:BC
1246:BC
1236:BC
1226:ON
1216:ON
1212:AB
1210:,
1208:BC
1198:ON
1188:ON
1178:NL
1168:BC
1158:ON
1148:QC
1138:AB
1120:SK
1110:SK
1100:MB
1090:SK
1013:BC
747:.
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