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purported to answer questions submitted by readers, though many were written under false names by
Northcliffe or plagiarized from American sources. Example topics included 'Can Monkeys Smoke?', 'How to Cure Freckles', 'Why Jews Don't Ride Bicycles', 'How Madmen Write', 'What the Queen Eats', and 'Can
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Northcliffe also conducted a number of promotional competitions. One of the most successful, credited with raising circulation to 200,000 per week, offered £1 per week for life to the reader who could most accurately guess the total value of gold and silver stored in the
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failed to turn a profit during its initial months of publication, but
Northcliffe was able to effectively increase the paper's circulation by the use of a variety of promotional gimmicks. Northcliffe sold a number of branded novelties, among the first being a
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It was the first periodical founded by
Northcliffe (who was 23 years old at the time of its founding), who would go on to become a publishing magnate, later founding and acquiring a number of highly successful and influential periodicals, including the
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Insects Feel Pain?'. The paper also included humorous anecdotes, quotations, and jokes (example: "There is a man in
Birmingham who has been asleep seven years. This, we believe, beats the best yet done by any member of the Metropolitan Police Force").
56:, before being shortened soon after, it initially consisted largely of answers to reader-submitted questions, along with articles on miscellaneous topics, jokes, and serialized literature. Its content was similar to and inspired by
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on a certain date. The competition received 718,218 entries. Northcliffe required each entry to bear the signatures of five witnesses as a way to further increase the number of people exposed to
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is thought to have attained a maximum circulation of 830,000 in 1906. The magazine's final issue was dated 18 February 1956, by which point it had rebranded itself
62:(which carried a section called 'Answers to Correspondents'), a popular British weekly founded in 1881 which appealed to a wide audience of newly literate Britons.
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250:"From Tit-Bits to Big Brother: A century of audience participation in the media"
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Bleyer, W. G. (1930). "Answers to
Correspondents in Early English Journalism".
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The Chief: The Life of Lord
Northcliffe Britain's Greatest Press Baron
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373:Defunct magazines published in the United Kingdom
363:Weekly magazines published in the United Kingdom
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82:was twelve pages in length, and was priced at 1
215:Roberts, Andrew (2022). "'Schemo Magnifico'".
46:was a British weekly paper founded in 1888 by
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189:Journalism & Mass Communication Quarterly
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50:(later Lord Northcliffe). Originally titled
302:Brendon, Piers (1979). "Lord Northcliffe".
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114:with the line "To be continued".
368:Magazines disestablished in 1956
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274:"The Press:Death of a Viscount"
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358:Magazines established in 1888
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257:Media, Culture & Society
37:An issue from April 9, 1910.
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322:"General weekly magazines"
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138:,, pipes and coffee.
132:ball-in-a-maze puzzle
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163:Answers & TV Pic
29:from July 12, 1890.
304:Eminent Edwardians
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130:puzzle, a form of
108:serialized fiction
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74:Harold Harmsworth
48:Alfred Harmsworth
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331:14 October
169:References
118:Promotions
69:Daily Mail
106:included
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248:(2004).
148:Answers'
92:Contents
59:Tit-Bits
159:Answers
150:brand.
123:Answers
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253:(PDF)
333:2022
278:Time
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