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At various times, the company featured
Budweiser girls in television and print advertisements, and hired local models to visit bars in costume for in-person promotions. Throughout their history, the Bud Girls have been attractive but cleancut. "A Bud Girl doesn’t smoke, swear, use drugs, or have
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tattoos, non-ear piercings, or a criminal record." During the 1990s, Anheuser-Busch distributors hired college girls to promote
Budweiser on campus and to college bars.
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Heritage Slater
Political Memorabilia and Americana Auction Catalog #619
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beer for
Anheuser-Busch. The first Budweiser girl appeared in 1883.
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This article about a sports, promotional, or other mascot is a
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