260:(DE&I) research. United Minds also started a DE&I initiative called Code+ify, to help business leaders looking to improve their DE&I efforts. In June, Susan Howe was named President. In September, the firm partnered with AI-driven threat intelligence and detection platform Blackbird.AI to launch its Media Security Center, to help clients proactively identify and fight disinformation. In October, the firm announced that Chairman Jack Leslie was stepping down as chairman in March 2022.
27:
218:
Shandwick
International, founded in 1974, was acquired by IPG in 1998. In September 2000, IPG announced it was merging Shandwick with IPG's Weber Group, itself founded in 1974, to form Weber Shandwick. The merger was completed on 1 January 2001, and in October, BSMG (formerly Bozell Sawyer Miller
271:
Weber
Shandwick is based in New York City, and as of January 2022, listed offices in 67 cities worldwide, as well as other affiliate city offices in six continents. As of December 2021, Andy Polansky was Weber Shandwick's executive chairman, Jack Leslie was chairman, Gail Heimann served as the
275:
The agency and the eight sub-brands
Cappuccino, Flipside, KRC Research, Powell Tate, Prime, Resolute, Revive Health, That Lot, and United Minds make up the Weber Shandwick Collective, within Interpublic Group's IPG DXTRA division, formerly known as IPG's Constituency Management Group.
246:
In
October 2018, Weber Shandwick relaunched United Minds as a global management consultancy, combining the agencyās global Employee Engagement & Change Management practice with United Minds Sweden, the management consultancy within Prime Weber Shandwick.
233:, Weber Shandwick secured a restraining order after alleging the firm was taking their employees and clients. In May, the agency was appointed global agency of record for the
1648:
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The agency also does work as 3PM, a dedicated holding company group formed with fellow IPG company PMK-BNC to coordinate efforts for multinational brewing company
240:
In March 2013, Weber
Shandwick launched MediaCo, a content marketing unit providing services to clients including native advertising and digital media buying.
367:
1027:
298:
A February 2018 report identifying the growing trend of "buycotts", a form of consumer activism whereby consumers buy from good companies to show support.
263:
In
January 2022, it was announced that Andy Polansky, Weber Shandwick executive chairman and Interpublic Group Dxtra CEO, would retire in June 2022.
1234:
919:
1643:
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839:
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678:
219:
Group), which had been acquired by IPG as part of IPG's March 2001 acquisition of True North, merged with Weber
Shandwick. BSMG Chairman
732:
810:
1653:
250:
In July 2019, Gail
Heimann was named President and CEO of Weber Shandwick, with Andy Polansky became the firm's Executive Chairman.
951:
1001:
516:
220:
286:
In
December 2022, Weber Shandwick announced a 'work from anywhere' policy in response to the post-COVID-19 trend of home-working.
1182:
868:
894:
226:
In 2010, Weber
Shandwick's internal developers and social media teams created a social media crisis simulator called Firebell.
202:
firm formed in 2001 by merging the Weber Group, Shandwick International and BSMG. The company is part of global agency network
1053:
1294:
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703:
304:
A 2019 study of company chief diversity officers identifying the challenges and benefits of pursuing DE&I initiatives.
649:
570:
461:
1303:
1080:
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633:
400:
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The agency also performs surveys and releases research reports highlighting business trends. The reports include:
257:
243:
In May 2014, the firm acquired a Sweden-based agency, Prime, and its business intelligence division, United Minds.
307:
December 2020 employee activism research performed in conjunction with Weber Shandwick's United Minds consultancy.
301:
A November 2018 study of CEO activism along with involvement in politics, and its influence on government action.
1130:
203:
541:
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May 2021 DE&I research done by the United Minds consultancy and fellow IPG company KRC Research.
1324:
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was named Chairman of the new combined group, and CEO Harris Diamond became the group's CEO.
334:
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256:
In May 2021, the United Minds consultancy and fellow IPG company KRC Research launched new
8:
1361:
313:
An August 2021 report on geopolitics and major implications for corporate risk. (Fortune)
1526:
368:"Andy Polansky named Interpublic CMG CEO; Gail Heimann appointed Weber Shandwick chief"
230:
1028:"Weber Shandwick Repositions As Collective Offering & Steps Up Futures Investment"
1579:
1432:
1272:
629:
171:
1499:
1467:
1391:
253:
In December 2020, the agency announced a permanent hybrid model for its workforce.
1235:"Business leaders must grapple with geopolitical risksāand expect to take a stand"
920:"Weber Shandwick launches media security center via partnership with Blackbird.AI"
1508:
1622:
1550:
166:
26:
1637:
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93:
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895:"The methods agencies are using to hold themselves accountable on DE&I"
759:"Weber Shandwick Sets Up New Unit To Capitalize on Content Marketing Craze"
88:
977:
1481:
952:"Longtime weber Shandqwick chairman Jack Leslie to retire in March 2022"
1558:
234:
37:
840:"Weber Shandwick Unveils Permanent Hybrid Model For Global Workforce"
1054:"A-B InBev Shifts Budget Toward Working Dollars With Dedicated Shop"
625:
The Global Public Relations Handbook: Theory, Research, and Practice
1521:
1183:"Making the 'Business Case' for Diversity and Inclusion: raceAhead"
517:"Interpublic Group rebrands CMG division as IPG DXTRA | Marketing"
1265:
182:
1542:
811:"Weber Shandwick Launches Management Consultancy United Minds"
733:"Harris Diamond Succeeds Nick Brien as McCann Worldgroup CEO"
280:
229:
In January 2012, after a Weber Shandwick executive moved to
1584:
622:
Sriramesh, Krishnamurthy; VerÄiÄ, Dejan (21 October 2019).
679:"PR firm, two execs agree to restraining order in dispute"
272:
agency's CEO, and Susan Howe was the agency's president.
1209:"How corporate leaders can respond to employee activism"
1105:"Don't Boycott Bad Companies, Spend More With Good Ones"
1302:
1081:"Weber Shandwick introduces work-from-anywhere policy"
1002:"Interpublic Group rebrands CMG division as IPG DXTRA"
704:"Tokyo 2020 Appoints Weber Shandwick for Olympics Bid"
401:"Susan Howe promoted to president of Weber Shandwick"
237:
Olympics. In November, Andy Polansky was named CEO.
283:, primarily with the beer brands Bud and Bud Light.
650:"Weber Shandwick Builds Social Media Crisis Tool"
1635:
785:"Weber Shandwick Acquires Swedish PR Firm Prime"
1649:Public relations companies of the United States
621:
491:"BSMG Worldwide to merge with Weber Shandwick"
433:"Agency Business Report 2021: Weber Shandwick"
1288:
427:
425:
1131:"C.E.O. Activism Has Become the New Normal"
571:"IPG Announces Weber Shandwick-BSMG Merger"
462:"IPG Announces Weber Shandwick-BSMG Merger"
1295:
1281:
946:
944:
863:
861:
542:"IPG unites PR brands into two mega-firms"
25:
994:
869:"DE&I-Committed Firms Attract Talent"
485:
483:
422:
395:
393:
391:
361:
359:
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1369:Matterkind (previously known as Cadreon)
1644:Marketing companies established in 2001
1078:
978:"IPG Dxtra CEO Andy Polansky to retire"
941:
858:
365:
329:
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206:(IPG), as part of the parent company's
1636:
642:
480:
388:
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16:American marketing communications firm
1276:
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13:
1304:The Interpublic Group of Companies
1157:"Toward a Racially Just Workplace"
14:
1675:
1468:McCann (formerly McCann Erickson)
1257:
1654:Companies based in New York City
366:Bradley, Diana (July 17, 2019).
258:diversity, equity, and inclusion
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1079:Wickens, Zoe (2022-12-07).
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71:; 23 years ago
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1608:Cassidy & Associates
200:marketing communications
48:Marketing communications
1513:MullenLowe Lintas Group
1161:Harvard Business Review
937:(subscription required)
908:(subscription required)
828:(subscription required)
789:The Wall Street Journal
721:(subscription required)
683:Dallas Business Journal
667:(subscription required)
597:"Mastering the message"
559:(subscription required)
495:Dallas Business Journal
450:(subscription required)
418:(subscription required)
384:(subscription required)
59:Shandwick International
1424:Jack Morton Worldwide
1402:Marketing Specialists
1452:Commonwealth//McCann
1449:Avrett Free Ginsberg
1189:. September 18, 2019
926:. September 23, 2021
548:. September 25, 2000
210:operating division.
151:$ 831 million (2020)
130:(Executive chairman)
1664:Marketing companies
1215:. December 13, 2020
1163:. November 14, 2019
1060:. November 17, 2015
1034:. December 16, 2021
846:. December 20, 2020
739:. November 13, 2012
656:. November 19, 2010
231:Hill & Knowlton
157:Number of employees
103:Number of locations
21:
1527:MullenLowe Profero
1478:Momentum Worldwide
1433:Rogers & Cowan
1414:dna Communications
1349:Ensemble Worldwide
1111:. February 1, 2018
1008:. October 28, 2020
958:. October 27, 2021
817:. October 24, 2018
19:
1659:Interpublic Group
1631:
1630:
1596:
1595:
1580:The Martin Agency
1443:McCann Worldgroup
1429:Octagon Worldwide
1335:New Honor Society
1085:Employee Benefits
204:Interpublic Group
193:
192:
172:Interpublic Group
143:
137:
131:
69:January 2001
1671:
1555:Carmichael Lynch
1547:Big Family Table
1518:MullenLowe Comms
1500:MullenLowe Group
1455:Casanova//McCann
1392:Universal McCann
1315:
1314:
1297:
1290:
1283:
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1269:
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1266:Official website
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1241:. August 3, 2021
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765:. March 27, 2013
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603:. March 18, 2019
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439:. April 20, 2021
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335:"Global Network"
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1509:MullenLowe U.S.
1494:
1490:Weber Shandwick
1438:
1397:
1343:IPG Mediabrands
1338:
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1137:. July 25, 2018
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897:. July 28, 2021
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577:. July 10, 2001
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497:. July 12, 2001
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468:. July 10, 2001
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407:. June 10, 2021
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339:Weber Shandwick
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185:.webershandwick
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20:Weber Shandwick
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1213:Quartz at Work
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982:www.prweek.com
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875:. May 18, 2021
857:
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710:. May 25, 2012
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635:978-1351700405
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791:. May 6, 2014
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628:. Routledge.
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1613:Deutsch Inc.
1536:Independents
1507:MullenLowe (
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1243:. Retrieved
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1229:
1217:. Retrieved
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1203:
1191:. Retrieved
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1165:. Retrieved
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1139:. Retrieved
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1113:. Retrieved
1109:Fast Company
1108:
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1088:. Retrieved
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1036:. Retrieved
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1010:. Retrieved
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985:. Retrieved
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960:. Retrieved
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928:. Retrieved
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