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DB Breweries

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DB trademarked the word Radler in 2003. This was contested in court by the Society of Beer Advocates who lost the case in 2011 when the Intellectual Property Office of New Zealand ruled in favour of DB breweries after a two-year court battle. The Society of Beer Advocates likened this trademark to
173:, took over as director in 1946, and later developed a new production process called "continuous fermentation", which enabled beer to be made continuously, without the need to stop and clean between batches. The system proved popular enough to be sold to other brewing companies. 293:
being able to trademark the word 'Muesli' for cereal and was disappointed in this result as the word radler is commonly used in Europe. This ruling was also labelled as 'out of touch with reality' and condemned by some intellectual property experts in New Zealand.
40: 228:. The New Zealand Consumers' Institute criticised Tui for claiming to be an "East India Pale Ale" because it is a pale lager that bears little resemblance to the traditionally hoppy, bitter or malty 258:
stating 'Camilla for Queen? Yeah Right' and one stating 'Aucklanders are people too. Yeah Right'. Others to have made the news include "Dad's new husband seems nice - Yeah right" (after New Zealand
629: 201:). Mainland Brewery was renamed to DB Draught Brewery in 2012 in honour of the brand's significance in the South Island. DB announced in 2020 that it would cease brewing at its Tui Brewery ( 659: 197:
DB Breweries (original name was Dominion Brewery) owns and operates several breweries in New Zealand, including Waitemata Brewery (Ōtāhuhu, Auckland), and DB Draught Brewery (
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In 2010 a church was threatened with legal action after parodying the Tui billboard campaign with the slogan, "Atheists have nothing to worry about – Yeah Right".
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The company was founded in 1930 by Sir Henry Kelliher with the purchase of Levers and Co. and the Waitemata Brewery Co. in
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says no, he means no - Yeah right"; "Captain, I know a short cut to the port – Yeah right" (after
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and W Joseph Coutts, the partners purchased Levers and Co. and the Waitemata Brewery Co. in
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brand is one of the better-known beers in New Zealand, partly due to strong advertising.
455: 142:. Asia Pacific Breweries acquired DB Breweries in 2004, which in turn was bought-out by 1470: 1455: 1365: 1305: 1217: 1160: 1247: 1535: 1500: 1490: 1410: 1375: 1355: 1345: 1207: 1016: 968: 340: 221: 1540: 1237: 993: 954: 940: 926: 898: 884: 870: 1520: 1108: 912: 1425: 1589: 1465: 1280: 1212: 1182: 1113: 532: 431: 216:
was established in 1889 by Henry Wagstaff and Edward Russell. The main brand is
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Tui was promoted through a humorous advertising campaign which used
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at the 2011 annual World Quality Selections, organised by
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The Story of Beer: Beer and Brewing-A New Zealand History
551: 115: 1041: 630:"Tui texting billboard pulled down after complaint" 273:ran aground near Tauranga); "Our father in Heaven, 835: 782: 509:"Asia Pacific completes takeover of DB Breweries" 277:be your name – Yeah right"; "She clearly married 1635: 941:"DB-Beer-460mL-LAGER (STRAIGHT STEE-New Zealand" 403:Mako, a low alcoholic beer (2.5% alcohol/volume) 166:, owned by W.J. Coutts, who became a director. 1072: 790:"Battle of the brewers: DB can keep 'Radler'" 1659:Food and drink companies established in 1930 262:); "I nvr txt whl drvn - yeah right"; "When 1079: 1065: 1010: 1664:New Zealand companies established in 1930 690:"Latest Tui billboard takes aim at Rena" 188: 175: 27:Brewing company in Auckland, New Zealand 843:"Radler case sparks call to review law" 544: 14: 1636: 969:"JOSEPH KUHTZE-Beer-340mL-New Zealand" 660:"Tui plans to keep Winston billboards" 572: 1060: 927:"DOUBLE BROWN-Beer-355mL-New Zealand" 146:in 2012. The company mainly produces 1015:(Paperback). Auckland, NZ: Penguin. 738:"Dotcom billboard complaint upheld" 573:Dallas, Matthew (22 October 2023). 287: 24: 1004: 768:"DB to buy church a new billboard" 744:. 23 November 2012. Archived from 708:"Brian Tamaki is God? Yeah, right" 600:"Controversy over 'homophobic' ad" 545:Garland, Denise (25 August 2024). 454:. 6 September 1997. Archived from 25: 1675: 1086: 1030: 382: 180:A 330mL can of DB Bitter beer can 130:–based brewing company, owned by 1270: 714:. 30 August 2012. Archived from 38: 986: 975: 961: 947: 933: 919: 905: 891: 877: 863: 810: 760: 730: 700: 682: 666:. 1 August 2008. Archived from 606:. 29 April 2013. Archived from 535:Business History. DB Breweries. 372: 820:. 18 July 2011. Archived from 652: 622: 592: 566: 538: 519: 501: 469: 444: 226:common native New Zealand bird 13: 1: 1623:Kidnapping of Freddy Heineken 1585:Charlene de Carvalho-Heineken 994:"MAKO-Beer-355mL-New Zealand" 774:. 3 June 2010. Archived from 636:. 14 May 2009. Archived from 437: 235: 1129:Cuauhtémoc Moctezuma Brewery 407:Most of the brand products ( 281:for his body – Yeah right". 184: 7: 1011:McLauchlan, Gordon (1994). 955:"DB-Beer-355mL-New Zealand" 913:"DB-Beer-375mL-New Zealand" 899:"DB-Beer-340mL-New Zealand" 885:"DB-Beer-500mL-New Zealand" 871:"DB-Beer-355mL-New Zealand" 818:"Society of Beer Advocates" 260:legalised same-sex marriage 205:), and Monteith's Brewery ( 10: 1680: 1617:Kidnapping Freddy Heineken 426:) have won a Gold Quality 224:pale lager, named after a 157: 33:Dominion Breweries Limited 1603: 1577: 1549: 1279: 1268: 1176:Namibia Breweries Limited 1096: 111: 99: 91: 77: 62: 54: 46: 37: 1654:Breweries of New Zealand 531:14 October 2008 at the 296: 1562:Holland Heineken House 1371:Heineken Premium Light 1233:United Breweries Group 982:Top 6: Lost Kiwi Beers 848:The New Zealand Herald 795:The New Zealand Herald 194: 181: 144:Heineken International 1644:Heineken subsidiaries 1144:Heineken Asia Pacific 1119:Brau Union Österreich 477:"DB History Timeline" 192: 179: 134:. Founded in 1930 by 132:Heineken Asia Pacific 116:https://www.db.co.nz/ 106:Heineken Asia Pacific 1441:Murphy's Irish Stout 1301:Beamish and Crawford 1255:Boissons du Cameroun 1228:Sierra Leone Brewery 452:"Sir Henry Kelliher" 1611:Heineken Experience 1451:Newcastle Brown Ale 1149:Archipelago Brewery 1124:Central de Cervejas 308:Better Beer Company 34: 1366:Heineken Oud Bruin 1218:Nigerian Breweries 1161:Heineken Beverages 748:on 1 February 2014 718:on 1 February 2014 670:on 1 February 2014 640:on 1 February 2014 610:on 1 February 2014 513:Modern Brewery Age 458:on 9 December 2007 195: 182: 136:Sir Henry Kelliher 32: 1631: 1630: 1376:Heineken Tarwebok 1208:Heineken Malaysia 1188:Heineken Hungária 341:Kingfisher (beer) 121: 120: 16:(Redirected from 1671: 1283: 1274: 1193:Heineken Ireland 1090: 1081: 1074: 1067: 1058: 1057: 1047:My Choice Tui Ad 1026: 998: 997: 990: 984: 979: 973: 972: 965: 959: 958: 951: 945: 944: 937: 931: 930: 923: 917: 916: 909: 903: 902: 895: 889: 888: 881: 875: 874: 867: 861: 860: 858: 856: 839: 833: 832: 830: 829: 814: 808: 807: 805: 803: 786: 780: 779: 764: 758: 757: 755: 753: 734: 728: 727: 725: 723: 704: 698: 697: 686: 680: 679: 677: 675: 656: 650: 649: 647: 645: 626: 620: 619: 617: 615: 596: 590: 589: 587: 585: 570: 564: 563: 561: 559: 542: 536: 523: 517: 516: 505: 499: 498: 496: 494: 488: 482:. Archived from 481: 473: 467: 466: 464: 463: 448: 288:Radler trademark 95:Beers and lagers 73: 71: 42: 35: 31: 21: 1679: 1678: 1674: 1673: 1672: 1670: 1669: 1668: 1649:Heineken brands 1634: 1633: 1632: 1627: 1599: 1590:Freddy Heineken 1573: 1545: 1281: 1275: 1266: 1248:Leżajsk Brewery 1213:Heineken Srbija 1183:Heineken Brasil 1092: 1088: 1085: 1033: 1023: 1007: 1005:Further reading 1002: 1001: 992: 991: 987: 980: 976: 967: 966: 962: 953: 952: 948: 939: 938: 934: 925: 924: 920: 911: 910: 906: 897: 896: 892: 883: 882: 878: 869: 868: 864: 854: 852: 841: 840: 836: 827: 825: 824:on 17 July 2011 816: 815: 811: 801: 799: 788: 787: 783: 778:on 3 July 2013. 766: 765: 761: 751: 749: 736: 735: 731: 721: 719: 706: 705: 701: 688: 687: 683: 673: 671: 658: 657: 653: 643: 641: 628: 627: 623: 613: 611: 598: 597: 593: 583: 581: 571: 567: 557: 555: 543: 539: 533:Wayback Machine 524: 520: 507: 506: 502: 492: 490: 486: 479: 475: 474: 470: 461: 459: 450: 449: 445: 440: 432:Monde Selection 385: 378:Orchard Thieves 375: 299: 290: 250:and the phrase 240: 187: 160: 69: 67: 28: 23: 22: 15: 12: 11: 5: 1677: 1667: 1666: 1661: 1656: 1651: 1646: 1629: 1628: 1626: 1625: 1620: 1613: 1607: 1605: 1601: 1600: 1598: 1597: 1595:Henry Kelliher 1592: 1587: 1581: 1579: 1575: 1574: 1572: 1571: 1570: 1569: 1559: 1557:Amstel Brewery 1553: 1551: 1547: 1546: 1544: 1543: 1538: 1533: 1528: 1523: 1518: 1513: 1508: 1503: 1498: 1493: 1488: 1483: 1478: 1473: 1468: 1463: 1458: 1453: 1448: 1443: 1438: 1433: 1428: 1423: 1418: 1413: 1408: 1403: 1398: 1393: 1388: 1383: 1378: 1373: 1368: 1363: 1358: 1356:Foster's Lager 1353: 1348: 1343: 1338: 1333: 1328: 1323: 1318: 1313: 1308: 1303: 1298: 1293: 1287: 1285: 1277: 1276: 1269: 1267: 1265: 1264: 1258: 1252: 1251: 1250: 1245: 1238:Żywiec Brewery 1235: 1230: 1225: 1223:Royal Swinkels 1220: 1215: 1210: 1205: 1200: 1198:Heineken Lanka 1195: 1190: 1185: 1180: 1179: 1178: 1173: 1168: 1158: 1157: 1156: 1151: 1141: 1136: 1131: 1126: 1121: 1116: 1111: 1106: 1100: 1098: 1094: 1093: 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172: 171:Morton Coutts 169:Coutts' son, 167: 165: 155: 153: 150:, whilst its 149: 145: 141: 137: 133: 129: 125: 117: 114: 110: 107: 104: 102: 98: 94: 90: 87: 83: 80: 76: 65: 61: 57: 53: 49: 45: 41: 36: 30: 19: 1615: 1536:Zlatý Bažant 1481:Scrumpy Jack 1386:John Smith's 1381:Jolly Shandy 1351:Double Brown 1340: 1203:Heineken Lao 1154:DB Breweries 1153: 1134:H. P. Bulmer 1097:Subsidiaries 1037:DB Breweries 1012: 988: 977: 963: 949: 935: 921: 907: 893: 879: 865: 855:12 September 853:. Retrieved 846: 837: 826:. Retrieved 822:the original 812: 802:12 September 800:. Retrieved 793: 784: 776:the original 771: 762: 750:. Retrieved 746:the original 741: 732: 720:. Retrieved 716:the original 711: 702: 693: 684: 672:. Retrieved 668:the original 663: 654: 642:. Retrieved 638:the original 633: 624: 612:. Retrieved 608:the original 603: 594: 582:. Retrieved 578: 568: 556:. Retrieved 550: 540: 521: 512: 503: 491:. Retrieved 484:the original 471: 460:. 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Index

Tui (beer)

Auckland
New Zealand
Parent
Heineken Asia Pacific
https://www.db.co.nz/
New Zealand
Heineken Asia Pacific
Sir Henry Kelliher
Ōtāhuhu
Heineken International
pale lager
Ōtāhuhu
Morton Coutts


Timaru
Mangatainoka
Greymouth
abv
common native New Zealand bird
India Pale Ale
stereotypes
irony
Wellington
legalised same-sex marriage
Winston
MV Rena
Tamaki

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