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223:, backed by $ 5 million from Olivetti and $ 4 million from Kahng. At the MacWorld Expo in January 1995, just days after receiving notice he had the license to clone Macintosh computers, Kahng enlisted Mac veteran Michael Shapiro to help build the company. Shapiro helped to develop the original logo and brand and worked with Kahng to build the initial management team. Power Computing opened manufacturing and operations offices in Austin, Texas at the recently abandoned facilities of
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437:. to buy 3,000 of his computers rather than Apple's. Though a longtime Apple customer, Lockheed Martin said Power beat out Apple's bid by agreeing to such extras as loading in special engineering software before shipping the machines out, a request that Apple declined. This was the largest sale in the history of Macs or Mac-compatible computers at the time.
285:“The first clones work as well as Apple's Macs. That alone represents an auspicious start to Apple's reversal of its decade-long go-it-alone strategy. Although these first clones introduce no compelling new technologies, breathtaking features, or stunning industrial designs, they prove that Mac clones can be legitimate alternatives to Apple's own Macs.”
318:“Power Computing's system design (except for the clock-oscillator chip that controls the CPU and bus speed, the two models' motherboards are identical) suggests a thoughtful, sophisticated approach. This sophistication derives, in part, from help from Apple, as well as from the fact that two key Apple engineers recently joined Power Computing.”
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Unlike Apple at the time, Power
Computing pressed for direct sales. After a customer placed an order for a semi-customized configuration, the system was delivered the next day. Following the delivery of the system, Power Computing called the customer to surmise their needs and offer technical support
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from Dell's main campus, and remained there until Apple acquired PCC's assets in 1997. Kahng set out to create a simplified Mac design that made it cheaper and faster to produce the machines. He then targeted the mail-order market, where Power
Computing could get a quicker return on its money than it
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On
September 2, 1997, Apple Computer bought key assets of Power Computing for more than $ 100 million in Apple stock and roughly $ 10 million in cash. As part of the deal, Power Computing became an Apple subsidiary and Apple got back the license that allowed Power Computing to sell Macintosh-based
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At the end of July 1995, Power
Computing announced that it had successfully ramped the volume production capability of its Power 100 system. The efficiencies provided by volume production allowed Power Computing to lower the base configuration price of a "Power 100 Starter System" to $ 1,699. In
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At that time, Apple was leaning towards giving licenses to big-time computer makers. Initially, even with Kahng's reputation as a "master cloner", getting Apple to take him seriously was a challenge. He ended up bringing
Olivetti people with him to meetings. Apple engineers gave him the help he
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At
Macworld Expo 1997, the company presented a military-themed campaign that urged the Mac faithful to “Fight Back.” Power Computing employees were outfitted in camouflage. The video wall looped “why we fight” propaganda. And “Steve Says” posters, flyers and T-shirts were ubiquitous inside the
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clones. However, Power
Computing was forced to halt operations in December 1997, when the company was hit with lawsuits from its suppliers. As the parent company, Apple had to settle the lawsuits out of court and pay undisclosed amounts of money on behalf of Power Computing. As a result, Apple
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Still, unless Apple can rapidly expand its cloning operations -- a goal of new Apple CEO Gilbert Amelio -- to boost flagging Mac market share and generate enough new licensing and software revenue to offset sales lost to cloners, Apple could see its belated cloning campaign
146:, Power Computing followed a direct, build-to-order sales model. In one year, Power Computing shipped 100,000 units with revenues of $ 250 million in the first year. Power Computing was the first company to sell $ 1,000,000 of products on the Internet.
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decided to instead absorb Power
Computing into Apple and sell off any assets. By late January 1998, the last of Power Computing's physical assets were auctioned off, and Power Computing shareholders were mailed Apple Computer shares representing their
513:"Apple has to let go of this ghost and invent the future," Jobs said. Instead of expanding the share of the market that used computers based on the Macintosh system, the decision to license clones simply ate into Apple's own sales of hardware, he said.
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addition, the company instigated a comprehensive quick-ship program that allowed popular configurations to ship the same day. Power
Computing advertised models up to the "Power 120 XL", a $ 5,499 machine built around the PowerPC 601+ chip, a 2GB
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Anyone who had a Power
Computing Macintosh clone was given a free upgrade up to Mac OS 8.1 by Apple under the Power Computing name. Ironically, this made Power Computing one of two Macintosh clones to get a Mac OS 8 upgrade disk (the other was
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to get access to the fastest PowerPC processors sooner than anyone else. As a result, starting in April 1996 and continuing through 1997, Power Computing regularly put out the fastest computer system in either platform (Mac OS or WinTel).
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Carlton, Jim. "King Kahng: Master of Cheap Clones May Hold Key to Fate Of Apple Computers --- He Is Making First Copies Of the Fabled Macintosh, Which Risks Sales Loss --- `We Want Him to Succeed'." The Wall Street Journal 14 April
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In April 1996, Power Computing unveiled the PowerTower, based on the 180 MHz and 166 MHz PowerPC 604 processor (announced by IBM on the same day). These were the fastest Mac OS personal computers available at the
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cancelled an appearance. PCC got another break when a computer firm that had spent $ 170,000 erecting an immense booth pulled out at the last moment, allowing Mr. Kahng to pick up the prime exhibiting space for $ 30,000.
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That same WSJ article noted that one-half of Power Computings's customers represent people who would have otherwise purchased a computer from Apple. The others are people who might have bought a non-Mac computer.
411:(WSJ) by Jim Carlton, Power CEO Steve Kahng “still hasn’t taken his (golf) clubs out of the bag” (he had vowed not to play another round of his beloved golf until he had shipped the first 30,000 Mac clones).
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Ladendorf, Kirk. "MAKING WAVES; With today's introduction of its PowerWave machines, Power Computing steps up from mere Macintosh clonemaker to technological innovator." Austin American-Statesman 30 October
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In May 1996, just one year after Power Computing started selling Mac clones, the company reached the 100,000 units sold milestone. The number of employees had grown to 300. And as noted in an article in
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machines. Apple also got some engineers and other employees that were absorbed into Apple's workforce; the rest were laid off. Some of them helped created Apple's next generation of technologies like the
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unsuccessfully tried to convince attendees to rally against Apple's stiff new licensing policies. He and other executives resigned soon afterwards as Power Computing's board chose to be acquired instead.
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Crabb, Don. "Note to Power Computing: make portable clones, too. (open letter to Power Computing CEO Stephen Kahng beseeching better portable designs than Apple is producing)." MacWEEK 15 May 1995
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A few days before the end of the year, it was announced that Apple Computer picked Power Computing to be its first Macintosh clone maker. Jim Gable, Apple's director of Mac licensing was quoted in
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Aug. 4, 1997 – PowerTower Pro G3 275 and PowerTower Pro G3 250 would have been the world's first desktop systems using the new PowerPC generation of processors except that they were never built.
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Three months later, in July 1996, Power Computing was back with an even faster system – the PowerTower Pro which marked the worldwide debut of the new PowerPC 604e microprocessor featuring
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to offer the Power Computing CodeStation. The CodeStation was a package consisting of the recently announced Power Series clone, rebranded and bundled with the latest PowerPC version of
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At the early 1996 Macworld trade show in San Francisco, Power Computing found itself the star attraction because Apple was so preoccupied with its mounting financial woes that then-CEO
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At the end of October 1995, Power Computing introduced the world's fastest Macintosh-compatible computer, the PowerWave, based on the PowerPC 604 microprocessor. Per an article in the
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returned as interim CEO of Apple in July 1997. In September, Apple bought the core assets of Power Computing for $ 100 million in Apple stock and terminated the Mac cloning business.
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Carlton, Jim. "Power Computing Gains Towering Presence as Cloner --- CEO `King Kahng' Snatches Some of Apple's Revenue as It Copies the Mac." The Wall Street Journal 20 May 1996
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Rebello, Kathy. "IT JUST MAY BE THE YEAR OF THE APPLE It's leaner, it's signing up clone makers-and the Intel and Windows woes won't hurt a bit." Business Week 16 January 1995
314:, 100 MHz and 110 MHz microprocessors. They were comparable to Apple Computer's Power Macintosh 7100 and 8100 class of computers. Pricing ranged from $ 1,995–2,899.
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There is no question Apple is losing sales to us, but we are also expanding the Mac market," says Geoff Burr, Power Computing's vice president of sales and marketing.
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due to Apple providing users of Power Computing machines Mac OS 8 upgrade disks as part of the acquisition (most other Macintosh clones can only officially go up to
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Ristelhueber, Robert. "Power Computing banks on aggressive designs and mail order channel. (Company Business and Marketing)." Electronic Business 1 November 1995
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Power Computing's machines were one of the most popular Macintosh clone to ever be made. Any 603 or 604 equipped Power Computing machine can officially go up to
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Markoff, John. "Apple Decides Cloning Isn't Its Route Back To Profitability." The New York Times Section D; Business/Financial Desk 3 September 1997
550:, which got it under an agreement with Apple). Apple continued to provide technical support for any Power Computing machine until December 31, 2004.
244:"With direct mail, you get your money back in days by credit card instead of the 30 to 60 days it takes for the resale channel to repay," Kahng said.
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Power Computing released upgraded models until 1997 with revenues reaching $ 400 million a year. The Mac clone business was stopped after
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Rizzo, John. "Clones' corporate clout. (compatibility of upcoming Macintosh clones with PC networks used in business)." MacUser 1 May 1995
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At that Macworld, the PowerCurve — a line of mid-range, CPU-upgradeable Mac OS systems based on the PowerPC 601 and the industry-standard
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soon returned as interim CEO. Jobs believed that Apple had started to license clones too late to repeat the business model pioneered by
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support). CodeStations were sold through Metrowerks at discounted developer prices and it is unknown exactly how many units were sold.
2012:
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Piller, Charles. "First clones. (Power Computing Macintosh clones; other upcoming clone machines discussed)." Macworld 1 April 1995
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480:, with bullhorns blazing, circled the center). Stickers and flyers featuring Steve Kahng are prominently featured in the TV show,
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magazine, remarked, "Apple is not going to know what hit them. Stephen Kahng is tenacious." When the machine was released,
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Ortiz, Catalina. "Apple buying Macintosh clone maker Power Computing for $ 100 million." AP Newswires 2 September 1997
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Ladendorf, Kirk. "Power Computing locates space it needs in Round Rock." Austin American-Statesman 29 December 1995
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30:"Power Computing" redirects here. For Performance Optimization With Enhanced RISC – Performance Computing, see
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Burrows, Peter. "Up Front: SILICON SAGAS APPLE COULD LEARN AT ITS CLONE'S FEET." Business Week 5 August 1996
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and customer service. In addition, Power Computing set a goal of a 3-minute response time for all inquiries.
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Ryer, Kelly and Pearlstein, Joanna. "Power halts meltdown after operations crisis." MacWeek 25 March 1996
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NY Times: Apple Decides Cloning Isn't Its Route Back To Profitability --By JOHN MARKOFF (3 September 1997)
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Moran, Susan. "Apple seen getting boost from Mac clones in South Korea." Reuters News 24 September 1995
813:"PowerComputing Mac Clones (Power Computing Mac Clones, PowerComputing MacOS-Compatibles): EveryMac.com"
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Walsh, Jeff. "Apple freezes Mac OS May halt licensing OS to third parties." InfoWorld 25 August 1997
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Egan, Diane. "Mac Attack Begins: Apple Licenses OS." Electronic Buyers' News 2 January 1995
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Apple Confidential 2.0: The Definitive History of the World's Most Colorful Computer Company
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Originally, Power Computing announced that they would be spun off by Apple and start making
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expansion bus — was introduced. Unique to the PowerCurve 601/120 was the native support of
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4.0, they could run several versions of Mac OS X up to 10.4 Tiger, with some limitations.
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as well as in the streets surrounding the convention center (where Power Computing-logoed
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A number of Power Computing community websites have appeared over the years.
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needed to make a Mac prototype. The team reduced the size of the Apple main
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Newsbytes. "Macworld - Power Computing Offers New Mac Clone" 11 January 1996
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May 27, 1997 – PowerTower Pro 250 outperformed all comparable Pentium and
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Power Computing: Fighting Back for the Mac or Stealing Apple’s Customers?
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saying " is clever and fleet of foot. We want him to succeed."
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Power Computing Corporation was founded on November 11, 1993 in
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indicate discontinued products, services, or defunct companies.
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The first Mac-compatible (clone) PC shipped in May 1995. Like
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so that it could fit into a standard PC box. They also used
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A PowerComputing PowerCenter Pro 210 running Mac OS 7.6.1
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Power Computing press releases (issued via BusinessWire)
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At MacWorld Boston in August, Power Computing President
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Kahng was able to leverage his strong relationship with
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570:, although this is not officially supported by Apple.
799:"Today in Apple history: Mac clone-maker closes shop"
741:"Today in Apple history: Mac clone maker closes shop"
788:. San Francisco: No Starch Press, 2004; pp. 255–57
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302:The initial clones were available in desktop and
231:, staffed largely by members of Apple's original
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669:Macworld (April 1995 based on prototype testing)
3009:Defunct computer companies of the United States
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501:was ousted by Apple's Board of Directors, and
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827:"Other World Computing: OS X for Legacy Macs"
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3004:Computer companies disestablished in 1998
2989:American companies disestablished in 1998
207:Learn how and when to remove this message
433:In June 1996, Kahng persuaded a unit of
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723:"Power Computing Corp. Out of Business"
704:"Apple Eliminates the Top Clone Vendor"
660:Macworld, Charles Piller (1 April 1995)
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240:could by selling through distributors.
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2999:Computer companies established in 1993
2984:American companies established in 1993
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542:share in the now-defunct corporation.
375:-compatible machines based on Intel's
306:configurations, and were based on the
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769:Power Computing Corp. Out of Business
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721:Lewis, Peter H. (January 20, 1998),
189:adding citations to reliable sources
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119:) was the first company selected by
3014:Defunct computer hardware companies
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3019:Defunct computer systems companies
739:Dormehl, Luke (January 31, 2017),
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257:PC power supplies and monitors.
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702:Beale, Steven (November 1997),
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911:All Power Computing Mac Clones
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642:Piller, Charles (April 1995).
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87:Acquired by and absorbed into
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2979:1998 mergers and acquisitions
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613:"Power Computing Corporation"
2143:Shazam Entertainment Limited
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489:However, the end was near.
338:(CW6 Gold which introduced
227:and engineering offices in
113:Power Computing Corporation
38:Power Computing Corporation
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127:-compatible computers ("
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409:The Wall Street Journal
263:The Wall Street Journal
2418:FBI encryption dispute
617:Official Apple Support
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115:(often referred to as
2081:InVisage Technologies
497:In July, Apple's CEO
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229:Cupertino, California
71:Stephen “Steve” Kahng
2895:Edgar S. Woolard Jr.
2088:The Keyboard Company
979:Timeline of products
509:in the early 1980s.
493:Acquisition by Apple
435:Lockheed Martin Corp
350:hard drive, 17 inch
221:Milpitas, California
185:improve this article
133:Leading Edge Model D
2413:Price-fixing ebooks
2247:Rockstar Consortium
922:Power Computing ads
784:Linzmayer, Owen W.
771:by Peter H. Lewis,
759:, CNET. 1997-09-02.
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2764:Arthur D. Levinson
1859:Sign in with Apple
801:. 31 January 2021.
773:The New York Times
727:The New York Times
650:. pp. 92–101.
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63:November 11, 1993
16:(Redirected from
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2890:Michael Spindler
2840:Fred D. Anderson
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2653:Guerrino De Luca
2643:Fred D. Anderson
2614:Michael Spindler
2540:John Giannandrea
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2280:Think different
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640:
636:
626:
624:
611:
610:
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594:Macintosh clone
590:
556:
495:
404:
292:
281:'s review said
233:Power Macintosh
213:
202:
196:
193:
182:
170:
159:
117:Power Computing
106:
35:
28:
23:
22:
18:Power Computing
15:
12:
11:
5:
3037:
3027:
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2865:Robert A. Iger
2862:
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2850:Mickey Drexler
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2708:Jon Rubinstein
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2673:Scott Forstall
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2535:Isabel Ge Mahe
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1819:Certifications
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1380:Classic Mac OS
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1332:
1330:iPadOS history
1327:
1322:
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905:External links
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644:"First Clones"
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402:Market success
400:
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2925:Steve Wozniak
2923:
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2918:
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2885:Michael Scott
2883:
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2861:
2860:Larry Ellison
2858:
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2845:Bill Campbell
2843:
2841:
2838:
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2776:James A. Bell
2774:
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2750:
2744:
2734:
2733:Steve Wozniak
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2728:Avie Tevanian
2726:
2724:
2723:Sina Tamaddon
2721:
2719:
2716:
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2602:Mike Markkula
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2597:
2596:Michael Scott
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2514:
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2507:Jeff Williams
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2331:Headquarters
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1975:Apple Studios
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1755:digital sales
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1721:
1720:Walkie-Talkie
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1708:Communication
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1429:Final Cut Pro
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1152:iPhone models
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775:. 1998-01-30.
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251:circuit board
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197:February 2008
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186:
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174:This section
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144:Dell Computer
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104:United States
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99:Austin, Texas
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50:
46:
41:
33:
19:
2946:
2930:Ronald Wayne
2880:Eric Schmidt
2870:Delano Lewis
2855:Al Eisenstat
2823:John Sculley
2718:Bruce Sewell
2663:Al Eisenstat
2648:John Browett
2608:John Sculley
2575:Johny Srouji
2550:Greg Joswiak
2545:Lisa Jackson
2513:Luca Maestri
2391:AppleMasters
2229:
2205:
2200:Kaleida Labs
2198:
2193:AIM alliance
2191:
2184:Partnerships
2159:
2152:
2135:
2129:
2128:
2121:
2116:Nothing Real
2114:
2107:
2100:
2093:
2086:
2079:
2072:
2065:
2058:
2051:
2044:
2022:
2005:Acquisitions
1957:Subsidiaries
1899:
1875:
1835:
1828:
1791:Fifth Avenue
1774:iTunes Store
1729:
1667:
1650:iTunes Radio
1648:
1641:
1629:
1479:
1462:
1378:
1121:
1114:
1107:
1100:
1093:
1039:
999:Trade unions
994:Supply chain
821:
807:
793:
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772:
764:
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734:
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625:. Retrieved
616:
607:
583:
572:
557:
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539:
532:
524:
516:
496:
488:
481:
470:
455:clock speeds
439:
432:
426:
419:
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408:
405:
389:
381:
379:processors.
366:
364:
344:
325:
321:
310:601 80
301:
274:
268:
261:
259:
247:
218:
203:
194:
183:Please help
178:verification
175:
148:
141:
116:
112:
111:
95:Headquarters
52:Company type
2875:Arthur Rock
2791:Andrea Jung
2781:Alex Gorsky
2693:David Nagel
2688:Ron Johnson
2668:Tony Fadell
2658:Paul Deneve
2580:John Ternus
2469:Car project
2457:Asahi Linux
2298:Product Red
2267:Advertising
2242:Imagination
2067:FingerWorks
2040:BIS Records
1934:Look Around
1744:Game Center
1631:Beats Music
1325:iOS history
1185:Accessories
984:Environment
745:Cult of Mac
519:Joel Kocher
358:, built-in
336:CodeWarrior
139:and Kahng.
2973:Categories
2920:Steve Jobs
2900:Jerry York
2835:Gil Amelio
2831:(Chairman)
2829:Steve Jobs
2825:(Chairman)
2819:(Chairman)
2766:(Chairman)
2626:Steve Jobs
2620:Gil Amelio
2565:Dan Riccio
2555:Sabih Khan
2486:Executives
2423:Epic Games
2398:Litigation
2362:Typography
2347:University
2168:Potential
2137:PrimeSense
2074:Intrinsity
1883:TestFlight
1837:One to One
1824:Genius Bar
1809:AppleCare+
1753:Retail and
1470:GarageBand
1439:Compressor
1268:Vision Pro
958:Apple Inc.
837:References
621:Apple Inc.
579:XPostFacto
568:Mac OS 9.1
564:Mac OS 7.6
560:Mac OS 8.1
503:Steve Jobs
499:Gil Amelio
462:Pentium II
332:Metrowerks
151:Steve Jobs
129:Mac clones
123:to create
89:Apple Inc.
2749:directors
2462:iPodLinux
2440:#AppleToo
2403:Antitrust
2386:Community
2379:Codenames
2315:Criticism
2305:Ecosystem
2287:Get a Mac
2123:P.A. Semi
2024:AuthenTec
2013:Completed
1970:Apple IMC
1949:Companies
1871:Developer
1762:App Store
1692:originals
1669:Newsstand
1577:Financial
1521:QuickTime
1456:MainStage
1451:Logic Pro
1424:FileMaker
1404:Classroom
1296:Operating
1224:Apple SIM
989:Marketing
507:Microsoft
428:backfire.
340:Magic Cap
125:Macintosh
121:Apple Inc
2958:Category
2913:Founders
2770:Tim Cook
2747:Board of
2632:Jony Ive
2525:Eddy Cue
2501:Tim Cook
2207:Taligent
2053:EditGrid
1901:MobileMe
1725:iMessage
1715:FaceTime
1677:Podcasts
1643:Festival
1569:Services
1531:SceneKit
1386:visionOS
1369:bridgeOS
1287:Software
1142:Hardware
1018:Hardware
1009:Products
708:Macworld
648:MacWorld
588:See also
575:Mac OS X
540:pro rata
360:Ethernet
279:Macworld
225:CompuAdd
137:Olivetti
2947:Italics
2786:Al Gore
2757:Current
2494:Current
2374:History
2260:Related
2154:Texture
1929:Flyover
1914:Fitness
1909:Find My
1830:ProCare
1802:Support
1779:Connect
1637:Up Next
1504:Numbers
1499:Keynote
1409:HomeKit
1399:CarPlay
1364:watchOS
1347:History
1315:iPhones
1298:systems
1258:Silicon
1246:HomePod
1195:AirPods
1147:History
1116:Shuffle
1095:Classic
1049:MacBook
974:Outline
969:History
627:May 10,
478:Hummers
377:Pentium
373:Windows
308:PowerPC
275:MacUser
157:History
76:Defunct
68:Founder
60:Founded
55:Private
32:PowerPC
2810:Former
2589:Former
2478:People
2435:Unions
2352:Design
2335:Campus
2310:Events
2215:Akamai
2172:Disney
2102:Metaio
2060:Emagic
2035:Beddit
2018:Anobit
1995:Claris
1985:Beddit
1965:Anobit
1919:Photos
1895:iCloud
1610:Arcade
1594:Wallet
1536:Shazam
1526:Safari
1489:iTunes
1481:iPhoto
1475:iMovie
1444:Motion
1374:Darwin
1352:Server
1310:iPadOS
1229:AirTag
1134:iPhone
1071:Studio
535:Wintel
356:CD-ROM
330:based
2772:(CEO)
2634:(CDO)
2628:(CEO)
2622:(CEO)
2616:(CEO)
2610:(CEO)
2604:(CEO)
2598:(CEO)
2515:(CFO)
2509:(COO)
2503:(CEO)
2452:Linux
2237:iFund
2161:Topsy
2030:Beats
1980:Beats
1847:Other
1786:Store
1767:macOS
1731:iChat
1620:Music
1615:Books
1603:Media
1551:Xcode
1546:Swift
1509:Pages
1494:iWork
1464:iLife
1342:macOS
1320:iPads
1273:Watch
1234:Beats
1217:Other
1123:Touch
600:Notes
450:time.
304:tower
2367:Book
2340:Park
2293:iPod
2273:1984
2225:DiDi
2148:Siri
2109:NeXT
2095:Lala
1924:Maps
1888:WWDC
1814:AASP
1663:News
1584:Card
1541:Siri
1516:Mail
1359:tvOS
1335:Apps
1251:Mini
1239:Pill
1170:Mini
1162:iPad
1109:Nano
1102:Mini
1086:iPod
1066:Mini
1035:iMac
872:1995
859:1995
629:2017
548:UMAX
528:iMac
352:Sony
348:SCSI
237:I-35
84:Fate
2357:IDg
2325:Tax
2220:Arm
2046:Cue
1877:iAd
1866:One
1737:App
1656:App
1589:Pay
1306:iOS
1208:Max
1203:Pro
1180:Pro
1175:Air
1076:Pro
1059:Pro
1054:Air
1041:Pro
1027:Mac
442:IBM
396:VGA
392:PCI
312:MHz
187:by
2975::
1854:ID
1682:TV
1308:/
1263:TV
743:,
725:,
706:,
646:.
619:.
615:.
530:.
486:.
101:,
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