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We realized that there is no place on the web that acted as a hub for all the new music, culture, art and politics and the amazing culture that was being generated on the continent that was really relevant to youth culture today. We came up with the concept of creating a one-stop shop, interactive
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Today, the site attracts 1 million unique page views a month, mostly from the United States, South Africa, Kenya and
Nigeria. Additionally, the site offers different editions, covering all 54 countries in Africa to cater to the complexity of the continent.
321:, particularly those in the diaspora. The term is used to describe OkayAfrica's target audience, a new generation of Africans who are creative, politically aware, multicultural, and with roots firmly on the African continent.
355:, media, music, literature, TV and film, sports and wellness, style and beauty, business and economics, politics and activism and art. The 2019 list was dedicated to youth culture and it was announced at the BAMcafe featuring
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Magazine, former CEO Abiola Oke underscores the sites popularity as a sign that
African entertainment and music culture is going through a golden age online. At the age of 34, he was appointed CEO of OkayAfrica.
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notes that one of the biggest selling points is that it's made by
Africans for Africans. She believes OkayAfrica allows Africans to exercise control over their own narratives in mainstream media.
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In 2017 okayafrica created a platform to highlight 100 leading
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writes that platforms like OkayAfrica are important because they promote accessibility to information and participation in cultural, political, and social dialogue.
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502:"Africa: Okay Africa Wants to 'Project African Talent to a Global Audience in a Different Way' - Online and Video Site With a Million Uniques and Live Events"
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The site allows young people living in the diaspora to stay abreast of what's happening in their home countries. Oke says the site's main age group is 25–35.
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community where our main focus is new progressive
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527:"NYC Will Never Forget 'Okayafrica: Afrobeat x Afrobeats' with Davido + Antibalas at Lincoln Center Out of Doors"
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Mabanckou, Alain; Thomas, Dominic (2008-01-01). "New
Technologies and the Popular: Alain Mabanckou's Blog".
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Somolu, Oreoluwa (2007-01-01). "'Telling Our Own
Stories': African Women Blogging for Social Change".
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OkayAfrica popularity is also reflected in the site's social media presence It has 250,000 likes on
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that states a
Knowledge editor's personal feelings or presents an original argument about a topic.
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416:"Young & Disrupting: Okayafrica CEO Talks Journey From Wall Street to Emerging Culture Brand"
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The site has received praise from
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OkayAfrica is also an event promoter and producer. On July 29, 2016, OkayAfrica organized
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Since its founding in 2011, OkayAfrica has gained a strong following with
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for modern
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personal reflection, personal essay, or argumentative essay
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for promoting knowledge production amongst African youth.
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711:"Discussing African Futures With Achille Mbembe"
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715:OkayAfrica
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399:References
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84:improve it
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373:Congolese
347:100 Women
337:Instagram
303:Antibalas
284:Afrobeats
231:Questlove
229:frontman
227:The Roots
45:talk page
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375:Author,
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