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Objectives and key results

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company, team, and individual levels was inspired by the 2014 Google Ventures Workshop Recording in which Rick Klau explains that OKRs exist at 3 levels. Subsequently, in November 2017, Klau clarified via twitter: “6- Skip individual OKRs altogether. Especially for younger, smaller companies. They’re redundant. Focus on company- and team-level OKRs.” Additionally, there is criticism that creating OKRs at multiple levels may cause too much of a
261:"OKRs are not everything" - Write OKRs that reflect the most important areas to make measurable progress rather than attempting to reflect everything you do. Distinguish OKRs from tasks and health metrics. Health metrics are monitored and important to track, but, unlike key results, they are not the focus for near-term improvement 240:
When coming up with key results, it is also recommended to measure leading indicators instead of lagging indicators. Leading indicators are readily measurable and provide organizations with an early warning when something isn't going right so they can course-correct. Conversely, lagging indicators
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Not only should objectives be significant, concrete, and clearly defined, they should also be inspirational for the individual, team, or organization that is working towards them. Objectives can also be supported by initiatives, which are the plans and activities that help to move forward the key
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OKRs were once typically set at the individual, team, and organization levels; however, most organizations no longer define OKRs for individual contributors as these OKRs tend to look like a task list and lead to conflating OKRs with performance reviews. The motivation for starting OKRs at the
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Considering this, OKRs are scored on a scale of 0.0 to 1.0, with 0.7 being the normal target for "aspirational" Key Results (where the aim is to make as much progress as possible), and 1.0 being the expected target for "committed" Key Results (where the outcome is the delivery of a product or
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scale or with any numerical value (e.g. count, dollar amount, or percentage) that can be used by planners and decision makers to determine whether those involved in working towards the key result have been successful. There should be no opportunity for "grey area" when defining a key result.
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Doerr recommends that an organization's target success rate for key results be 70%. A 70% success rate encourages competitive goal-making that is meant to stretch workers at low risk. If 100% of the key results are consistently being met, the key results should be reevaluated.
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OKRs have helped lead us to 10× growth, many times over. They’ve helped make our crazily bold mission of 'organizing the world’s information' perhaps even achievable. They've kept me and the rest of the company on time and on track when it mattered the
255:"Crawl-walk-run" - Deploy OKRs piecemeal. Begin with pilot teams rather than a full-scale deployment across an entire organization. In the first cycle, emphasize learning about OKRs. Reserve the second cycle to explore how best to scale the program, 236:
since those objectives are, by definition, not action-oriented and inspirational. Words like "help" and "consult" should also be avoided as they tend to be used to describe vague activities rather than concrete, measurable outcomes.
934: 149:. The idea took hold and OKRs quickly became central to Google's culture as a "management methodology that helps to ensure that the company focuses efforts on the same important issues throughout the organization". 687: 881: 598: 721: 752: 164:
The key result has to be measurable. But at the end you can look, and without any arguments: Did I do that or did I not do it? Yes? No? Simple. No judgments in it.
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framework used by individuals, teams, and organizations to define measurable goals and track their outcomes. The development of OKR is generally attributed to
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Once planning and crafting OKRs is done, teams have the crucial task of managing their work effectively throughout the OKR cycle. Businessperson and author
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are those metrics which can't be attributed to particular changes and so prevent organizations from course-correcting in time.
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Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs
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recommends setting a weekly cadence to ensure progress toward the goals is achieved.
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Organizations should be careful in crafting their OKRs such that they don't represent
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In her framework, Wodtke suggests answering the following questions every Monday:
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feature, meeting a deadline, or a binary "done" or "not done" status).
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in 2018. Grove's simple but effective concept is explained by
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Framework used to define measurable goals and their outcomes
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In The Plex: How Google Thinks, Works, and Shapes Our Lives
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in the 1970s and documented the framework in his 1983 book
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What should the team prepare for in the coming four weeks?
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What are the most important things to get done this week?
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in the 1970s. He later documented OKR in his 1983 book
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Doerr published a book about the OKR framework titled
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What is the team's confidence in achieving the OKRs?
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popularised the concept of OKR during his tenure at
896: 714:"Reflecting On One Very, Very Strange Year At Uber" 531: 1043: 1010: 501:"A History of Objectives and Key Results (OKRs)" 397:"A History of Objectives and Key Results (OKRs)" 866: 283:Are the team's Health Metrics in a good place? 248:, suggests 5 best practices for OKRs coaches: 89:Key results should be measurable, either on a 626:. Enterprise Gamification. 18 October 2017. 563: 561: 559: 557: 555: 775:"GitLab: Objectives and Key Results (OKRs)" 252:"Less is more" - define a small set of OKRs 745:"6 things I learnt about OKRs @ Microsoft" 419: 353:Objectives, goals, strategies and measures 317:Objectives, goals, strategies and measures 736: 552: 523: 455:"What is an OKR? Definition and examples" 989: 642: 602:. Simon & Schuster. pp. 162–3. 586: 572:. Penguin Publishing Group. p. 31. 264:The only way to learn OKRs is to do OKRs 932: 667: 14: 1044: 1016: 964:Wodtke, Christina (16 February 2014). 963: 874:"re:Work - Guide: Set goals with OKRs" 767: 673: 425: 330:frameworks, sitting somewhere between 945:from the original on 8 September 2022 884:from the original on 19 November 2021 785:from the original on 25 February 2022 567: 529: 326:In addition, OKRs overlap with other 306: 1025:from the original on 8 February 2021 998:from the original on 8 February 2021 966:"Monday Commitments and Friday Wins" 755:from the original on 8 February 2021 702: 690:from the original on 8 February 2021 630:from the original on 8 February 2021 592: 990:Formgren, Johan (15 October 2018). 914:from the original on 13 August 2021 854:from the original on 13 August 2021 511:from the original on 29 August 2022 465:from the original on 24 August 2021 407:from the original on 29 August 2022 137:Doerr, who by 1999 was working for 86:results and achieve the objective. 24: 904:"Going from Good to Better Part 2" 742: 724:from the original on 20 April 2018 708: 483: 25: 1073: 219: 145:, introduced the idea of OKRs to 933:Lamorte, Ben (29 October 2020). 957: 926: 836: 797: 498: 394: 311:There is an overlap with other 56:who introduced the approach to 1017:Davies, Rob (9 October 2018). 492: 488:. Amazon Digital Services LLC. 477: 388: 13: 1: 674:Wagner, Kurt (27 July 2015). 382: 935:"5 mantras for OKRs coaches" 293: 7: 341: 69: 10: 1078: 828:: CS1 maint: url-status ( 486:Step by Step Guide to OKRs 426:Wodtke, Christina (2016). 188:Since becoming popular at 97: 38:Objectives and key results 29: 359:Key performance indicator 348:Management by objectives 132:Management by Objectives 430:. O’Reilly Media, Inc. 244:Ben Lamorte, author of 534:High Output Management 530:Grove, Andrew (1983). 374:Goal Question Metric ( 328:performance management 186: 166: 112:High Output Management 63:High Output Management 1052:Management frameworks 878:rework.withgoogle.com 332:performance indicator 181: 162: 844:"OKRs are not "BAU"" 568:Doerr, John (2018). 428:Introduction to OKRs 154:Measure What Matters 32:OKR (disambiguation) 30:For other uses, see 994:. Its in the Node. 805:"How to score OKRs" 484:Maasik, Alexander. 246:The OKRs Field Book 365:Balanced scorecard 336:balanced scorecard 313:strategic planning 307:Similar frameworks 301:waterfall approach 194:tech organizations 175:and co-founder of 743:Chadda, Sandeep. 718:Susan Fowler Blog 609:978-1-4165-9658-5 234:business as usual 74:OKRs comprise an 16:(Redirected from 1069: 1035: 1034: 1032: 1030: 1014: 1008: 1007: 1005: 1003: 987: 981: 980: 978: 976: 961: 955: 954: 952: 950: 930: 924: 923: 921: 919: 900: 894: 893: 891: 889: 870: 864: 863: 861: 859: 840: 834: 833: 827: 819: 817: 815: 801: 795: 794: 792: 790: 771: 765: 764: 762: 760: 740: 734: 733: 731: 729: 720:. Susan Fowler. 706: 700: 699: 697: 695: 671: 665: 664: 662: 660: 646: 640: 639: 637: 635: 620: 614: 613: 590: 584: 583: 565: 550: 549: 538:. 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Index

OKR
OKR (disambiguation)
goal-setting
Andrew Grove
Intel
High Output Management
Andrew Grove
Intel
High Output Management
John Doerr
salesperson
Intel
Management by Objectives
venture capital
Kleiner Perkins
Google
John Doerr
Larry Page
Alphabet
Google
Google
tech organizations
LinkedIn
Twitter
Uber
Microsoft
GitLab
business as usual
Christina Wodtke
waterfall approach

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