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Worldwide where he founded the
Interactive Marketing Group (IMG), the first full-service interactive unit at a major US advertising agency. He guided the firm's interactive strategy and operations for 11 years until his departure in 1994, at which time he was a senior vice president and a member of
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as president of its
Electronic Media Company in June 1995. He was initially responsible for development and delivery of electronic products centered on the content of the newspaper, and was at the helm when the NYTimes.com website made its debut in 1996. The site required site visitors to register
150:
In
October, 1998 the Times Company gave him the additional responsibility of managing the company's new media activities in all its operating units; in June 1999, the company consolidated its Internet activities into a separate operating unit called New York Times Digital, naming him as its chief
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to train artists, writers and journalists in interactive media. Through this grant, Nisenholtz built a connection for the newly emerging digital media technologies with the creative community. In 1981, he invited prominent media artists to create experimental art projects using
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executive officer. The unit encompassed the company's major online holdings, including 50 websites and 300 employees. Nisenholtz remained CEO of New York Times
Digital from 1999 through 2005 when the digital activities were integrated back into the operating units.
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162:. He remained responsible for the strategy development, operations and management of the company's digital properties including its flagship, NYTimes.com, until his retirement from the Times in December, 2011.
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His 2003 keynote speech at the
Software and Information Industry Association (SIIA) provided the inspiration for Robin Sloan and Matt Thomson to create their visionary short film
88:(ITP) was established at NYU, and Nisenholtz became one of its founding faculty members in 1979. Nisenholtz remained in New York, never returning to complete his Ph.D.
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utilizing that audience data. Nisenholtz had previously underscored the relationship between audience data and advertising in an article he originally authored in
72:
Soon after starting his Ph.D. at the
Annenberg School, Nisenholtz was invited by John Carey, a professional colleague and Annenberg graduate, to participate in an
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After retiring from The New York Times, Nisenholtz transitioned to his role as "Senior
Advisor" to the company and was appointed an adjunct professor at the
154:
In
February 2005, Nisenholtz was named senior vice president, digital operations of the New York Times Company. In that capacity he led the acquisition of
284:"ITPedia", collaborative Wiki on the history of the Interactive Telecommunications Program at Tisch School of the Arts, maintained by New York University
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While an assistant professor and research scientist at NYU's
Interactive Telecommunications Program (ITP), Nishenholtz received a grant from the
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41:(born April 1, 1955) is an American businessman and educator who has been active in the advancement of digital media and marketing.
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204:(DCN), a leading trade association. He served as chairman through 2003 and as a member of its executive committee through 2011.
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as a web standard through his decision to license the flow of New York Times stories to
Userland software in 2002, thus.
182:(COM). Nisenholtz currently serves on the boards of Yellow Pages Limited, Postmedia Networks, RealMatch, LLC and Purch.
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385:"The Media Business: From an Executive at Ogilvy & Mather Some Guidelines for Tasteful Advertising on the Internet"
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almost two years before the launch of nytimes.com. These guidelines were also republished in the New York Times.
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Nisenholtz is currently married to Anne Nisenholtz and together they have two daughters, Johanna and Marjorie.
245:
Riptide: An Oral History of the Epic Collision Between Journalism and Digital Technology, 1980 to the present.
178:
as a venture partner. In January 2015, he was appointed Professor of the Practice, Digital Communications, at
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368:"How to Market on the Net Simple Rules of the Road Will Help Advertisers Think Before They Leap"
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Other noteworthy contributions that Nisenholtz has made to digital media and marketing include:
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https://www.amazon.com/How-Advertise-Edition-Kenneth-Roman/dp/product-description/0312318596
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in Montgomery County in 1973. He then received a bachelor's degree in psychology from the
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the operating committee. He then worked for one year as director of content strategy for
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627:âOnline Publishers Association Announces Membership Criteria Elects Executive Officersâ
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518:"Leader in the Digital Revolution Will Teach It at COM | BU Today | Boston University"
57:, on April 1, 1955, the son of Rhoda (Koenig) and Louis Nisenholtz. He graduated from
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The project was unveiled at the Fortune Brainstorm Tech conference on July 24, 2013.
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and thereby submit certain data about themselves. This enabled the delivery of
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Annenberg School for Communication at the University of Pennsylvania alumni
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694:"Transcript: John Huey, Martin Nisenholtz, Paul Sagan, and Walter Isaacson"
243:. While in residence he partnered with John Huey and Paul Sagan to Develop
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306:"Plugging Into Interactive Early On Ogilvy & Mather Martin Nisenholtz"
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494:"Martin Nisenholtz | FirstMark Capital - New York City Venture Capital"
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In 2001, he founded the Online Publishers Association (OPA) now called
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Annenberg School for Communication at the University of Pennsylvania
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People from Springfield Township, Montgomery County, Pennsylvania
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449:"NYT Digital Head Martin Nisenholtz Retiring, Wonât be Replaced"
197:
Soap Opera", one of the earliest online writing collaborations.
76:-funded research project at the Alternate Media Center (AMC) at
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334:âThe Times Appoints a President for New Digital Venturesâ
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264:"Tomorrow Never Knows: Interview with Martin Nisenholtz"
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In 2013, Nisenholtz was named a Shorenstein Fellow at
418:"Times Company Acquires About.com for $ 410 Million"
639:"Martin Nisenholtz, RSS and the power of Standards"
172:Columbia University Graduate School of Journalism
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211:with contributing to the widespread adoption of
590:"RealMatch Appoints Martin Nisenholtz to Board"
94:
732:
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27:American businessman and educator (born 1955)
566:"Board of Directors | Postmedia Network Inc"
324:ââBroadcasting & Cableââ, August 8, 1994
186:Contributions to digital media and marketing
180:Boston University's College of Communication
739:
725:
542:"Board of directors - Yellow Pages Canada"
351:âThe New York Times Introduces a Websiteâ
45:Background, education and career origins
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80:(NYU). The project focused on bringing
65:in 1977 and a master's degree from the
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86:Interactive Telecommunications Program
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241:John F. Kennedy School of Government
1191:Grande Prairie Daily Herald-Tribune
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402:"All the News thatâs Fit to Pixel"
120:Corporation, one of the so-called
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1253:University of Pennsylvania alumni
433:"Times Digital Pioneer to Retire"
273:"Reveries Magazine" October, 1996
225:Nisehnoltz co-authored the book
59:Springfield Township High School
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819:Cornwall Standard-Freeholder
322:âNisenholtz Joins Ameritechâ
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1268:New York University faculty
1089:Kenora Daily Miner and News
604:"Martin Nisenholtz | Purch"
469:www.journalism.columbia.edu
111:In 1983, Nisenholtz joined
95:NYU and Ogilvy & Mather
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847:The Kingston Whig-Standard
207:Nisenholtz is credited by
128:The New York Times Company
63:University of Pennsylvania
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1015:Woodstock Sentinel-Review
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193:In 1980, he started the "
917:St. Thomas Times-Journal
791:Belleville Intelligencer
1205:Pembroke Daily Observer
1156:Financial Post Magazine
952:Stratford Beacon-Herald
229:with Kenneth Roman and
49:Nisenholtz was born in
1139:La Voix du Restigouche
973:Times & Transcript
903:The Recorder and Times
51:Wyndmoor, Pennsylvania
35:
1051:The Delhi News-Record
854:The London Free Press
642:Neiman Journalism Lab
416:Katharine Q. Seeley,
33:
1083:Le Journal Madawaska
1058:Elliot Lake Standard
889:Owen Sound Sun Times
383:Lawrence M. Fisher,
312:, September 12, 1994
202:Digital Content Next
141:targeted advertising
39:Martin A. Nisenholtz
1096:Kings County Record
1077:Fort McMurray Today
980:Timmins Daily Press
798:Brantford Expositor
755:Corporate directors
465:"Martin Nisenholtz"
423:, February 18, 2005
366:Martin Nisenholtz,
113:Ogilvy & Mather
78:New York University
1127:Trenton Trentonian
1121:The Northern Light
910:Regina Leader-Post
659:page on Amazon.com
454:, November 7, 2011
438:, November 7, 2011
436:The New York Times
421:The New York Times
389:The New York Times
355:The New York Times
338:The New York Times
269:2013-02-17 at the
166:Current activities
135:The New York Times
132:Nisenholtz joined
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34:Nisenholtz in 2004
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1115:The Napanee Guide
1103:Mid-North Monitor
1025:Weekly newspapers
966:Telegraph-Journal
826:The Daily Gleaner
767:Martin Nisenholtz
748:Postmedia Network
570:www.postmedia.com
447:Stacie D. Kramer
176:Firstmark Capital
16:(Redirected from
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868:North Bay Nugget
861:Montreal Gazette
833:Edmonton Journal
776:Daily newspapers
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670:"Home - Riptide"
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812:Calgary Sun
452:PaidContent
353:Article in
336:Article in
1237:Categories
882:Ottawa Sun
703:2015-11-24
679:2015-11-24
613:2015-11-24
575:2015-11-24
551:2015-11-24
527:2015-11-24
503:2015-11-24
479:2015-11-24
251:References
209:Dave Winer
122:Baby Bells
18:Nisenholtz
1173:Canoe.com
1148:Magazines
608:purch.com
238:Harvard's
231:Jane Maas
220:EPIC 2014
156:About.com
118:Ameritech
69:in 1979.
1064:L'Ătoile
522:BU Today
267:Archived
160:Primedia
106:Videotex
82:Teletext
1185:Dose.ca
1134:Tribune
698:Fortune
674:Riptide
294:Op.cit.
1166:Online
158:from
1178:Jam!
1132:The
1041:The
195:EIES
213:RSS
74:NSF
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