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In August 2005, NightRiders endeavored to expand their concept of driving people home in their own cars. They planned and executed the NightRiders "Ride to END Drunk
Driving" Campaign, riding ten (10) collapsible scooters across the United States, from Boulder, Colorado to New York City,
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and United In-Flight programming. Multiple competitor-companies started in the Denver Metro region following NightRiders, often mimicking the company's unique operating and marketing styles. NightRiders is no longer in business, according to their corporate website.
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demonstrating the company's service to communities along the way. The ride was filmed and edited by 42 Productions and is currently in the process of being marketed to various television networks, targeting
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vehicles, stowing the scooters in the customer's trunk. Upon arrival to the customer's destination, the driver collected the fare, assembled the scooter, and rode off to the next customer.
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NightRiders, Incorporated was a traditional "C" corporation funded with private investment. Essentially, it utilized a model that allowed customers to pay for a
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2003 - Corporate
Leadership Award from the National Commission Against Drunk Driving
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Gary Calnan, Brad
Dickerhofe, and Carl Grodnik founded NightRiders in July 2001 in
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2005 - Innovation
Quotient Award from the Boulder County Business Report
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was the first U.S. designated-driver-for-hire service to use collapsible
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39:. In 2004 the company opened a new operation in the state capital of
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2004 - Platinum Key of Life Award from
Doctors for Designated Driving
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NightRiders "Ride to END Drunk
Driving" Movie Trailer - Google Video
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magazine - January 17, 2005 - "And One More For The Road"
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Boulder County
Business Report Innovation Quotient Awards
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149:"And One More For The Road"
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136:References
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31:History
41:Denver
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126:TLC
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