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195:: Used most often to identify a person on screen. Often, the person's name appears on the first line, with their place of residence or a description below that. Two-tier lower thirds may also be used as "locators" to identify where a story is taking place.
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to make the words easier to read. A lower third can also contain graphical elements such as boxes, images or shading. Some lower thirds have
201:: These lower thirds add more information. Commonly, the first tier is used to tell when the video was shot, if it was not shot the day the
117:'s Chiron I character generator, an early digital solution developed in the 1970s for rendering lower thirds. Other common terms include
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In its simplest form, a lower third can just be text overlaying the video. Frequently this text is white with a
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in 2011. A lower third at the bottom of the screen identifies him and explains the context of the broadcast.
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have been applied to, placed end-to-end so engineers can make a clean master if necessary.
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189:: Usually used to identify a story that is being shown, or to show a presenter's name.
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67:, though not necessarily the entire lower third of it, as the name suggests.
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or professional-level equipment. This equipment makes use of video's
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An example of a scrolling news ticker at the bottom of a lower third
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on the master tape: these are all the shots that lower thirds and
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409:
Montgomery, Mark (April 2010). "Tips for Lower Third Titles".
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to determine what parts of the graphic or text should be
158:. For international distribution programs often include
93:, allowing the video in the background to show through.
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Lower thirds are usually arranged in tiers, or lines:
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For the music venue now known as The Lower Third, see
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214:Lower thirds increasingly include elements such as
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101:Lower thirds are also often known as "CG" (from
43:news programme showing Syrian Foreign Minister
355:. Routledge Revivals. Routledge. p. 632.
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81:Lower thirds can be created using basic home-
385:"Best Banner & Lower Third Competition"
148:. Video without lower thirds is known as a
113:in North America, due to the popularity of
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16:Graphic overlay in lower area of TV screen
276:
173:
34:
853:
218:, time and date, weather information,
140:Video with lower thirds is known as a
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350:
313:
332:from the original on 29 January 2008
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402:
316:"Giuliani's New Ad: 'Not Endorsed'"
277:Atkinson, Claire (11 August 2008).
209:
59:is a graphic overlay placed in the
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351:Green, Jonathon (2 October 2013).
14:
882:
557:BitTorrent television and movies
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279:"The battle for the lower third"
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813:Director of network programming
314:Tozzi, Lisa (28 January 2008).
515:Digital terrestrial television
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344:
297:
96:
1:
788:Television news screen layout
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253:Television news screen layout
755:Broadcast television systems
661:Children's television series
7:
657:Children's interest channel
225:
10:
887:
164:digital on-screen graphics
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18:
861:Film and video technology
763:Digital on-screen graphic
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676:Movie television channels
652:Adult television channels
640:
566:
458:
727:Women's interest channel
389:color tape international
283:Broadcasting & Cable
169:
135:Aston Electronic Designs
591:Multichannel television
581:Commercial broadcasting
552:Peer-to-peer television
199:Three-tier lower thirds
871:Television terminology
671:Men's interest channel
627:Religious broadcasting
179:
83:video editing software
78:backgrounds and text.
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193:Two-tier lower thirds
187:One-tier lower thirds
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38:
820:Outside broadcasting
353:Dictionary of Jargon
222:, or sports scores.
142:program as broadcast
722:Sports broadcasting
666:Documentary channel
622:Public broadcasting
529:Internet television
103:character generator
53:television industry
39:A screenshot of an
835:Television licence
803:Broadcast designer
325:The New York Times
306:The New York Times
303:See this usage in
180:
115:Chyron Corporation
63:lower area of the
49:
41:Al Jazeera English
19:For the band, see
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847:
840:Television studio
808:Broadcast license
795:Network affiliate
778:On-screen display
745:Broadcast network
715:Livestreamed news
705:Business channels
700:News broadcasting
617:Pirate television
608:News broadcasting
488:Mobile television
362:978-1-317-90818-0
240:Television portal
160:textless elements
878:
695:Shopping channel
685:Music television
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210:Further elements
109:, and sometimes
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285:. New Bay Media
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21:The Lower Third
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750:Broadcast-safe
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87:alpha channel
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45:Walid Muallem
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799:Occupations
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690:Quiz channel
613:Pirate radio
601:Pay-per-view
576:Campus radio
567:Broadcasting
452:Broadcasting
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392:. Retrieved
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334:. Retrieved
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287:. Retrieved
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220:stock quotes
216:news tickers
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773:News ticker
768:Lower third
738:and funding
681:Music radio
127:name straps
125:) (US) and
121:(or simply
97:Terminology
91:transparent
72:drop shadow
57:lower third
28:12 Bar Club
855:Categories
830:Press pool
736:Production
632:Talk radio
411:Videomaker
320:The Caucus
264:References
248:Intertitle
205:is airing.
151:clean feed
61:title-safe
825:Press box
783:Score bug
759:Graphics
642:Specialty
522:Satellite
483:Satellite
371:864414293
119:superbars
644:channels
495:Teletext
394:7 August
336:4 August
330:Archived
289:7 August
226:See also
203:newscast
156:textless
137:) (UK).
107:captions
76:animated
537:Webcast
510:Digital
478:Digital
133:(after
111:chyrons
51:In the
500:Analog
459:Medium
369:
359:
131:astons
123:supers
65:screen
569:niche
533:radio
505:Cable
473:Cable
310:blogs
258:Telop
170:Tiers
146:dirty
105:) or
531:and
396:2016
367:OCLC
357:ISBN
338:2024
291:2016
129:and
55:, a
154:or
144:or
857::
683:/
659:/
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387:.
365:.
328:.
322:.
318:.
281:.
559:)
535:(
444:e
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373:.
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293:.
30:.
23:.
Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.
