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120:, using rock aesthetics as the foundation of the brand's designs. The fashion collection is distributed in 10 freestanding John Varvatos boutiques across the US, as well as in high-end department stores throughout the world. The John Varvatos Headquarters are located in New York City.
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The main collection of the brand, John
Varvatos, is high-end male clothing with rock 'n' roll influences. The line aims to create a masculine look, with a subtle edginess for the male demographic. The main collection was expanded over the years, and today includes
166:. Here, Varvatos attempted to preserve the original allure of the landmark, displaying his clothes among vintage books, high-end stereo equipment and a preserved wall of the original club, including band flyers. The opening was celebrated with a benefit party for
194:, citing $ 140 million in debt. In July 2020, the brand's private equity owner, Lion/Hendrix Cayman Ltd. received court approval to acquire the fashion brand, in exchange for forgiving $ 76 million of the company's debt.
278:. Varvatos was recruited to create two editions, the "Limited Edition" and the "Luxury Edition", both of which feature the brand's design and name. Later in 2012, Varvatos became the first fashion brand to partner with
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brands, and was responsible for the creation of the Polo Jeans
Company. The debut clothing line was launched in 2000; a "black-less collection", in which Varvatos went against the popular fashion trends of the time.
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In
February 2006, John Varvatos launched "John Varvatos Star USA Luxe", an in-house label aimed at a younger demographic, and at a lower price point than the main collection.
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In 2004 John
Varvatos released his first male fragrance line under the main collection, and later expanded to include their first women's fragrance in 2008.
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In 2005, Varvatos received the CFDA's 2005 Menswear
Designer of the Year award. He competed for the top honor along with
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purchased a majority stake in the company in March 2012, with
Varvatos remaining as Chairman and Chief Creative Officer.
531:"Q&A: Designer John Varvatos on Rock 'n' Roll, Detroit-Area Bowling Alleys, and His New Collaboration with Chrysler"
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John
Varvatos founded the company in late 1999. Varvatos had previously been the head of menswear design at
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671:"Patrón Spirits Collaborates with Fashion Icon John Varvatos to Create Limited-Edition Bottle Stopper"
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Newcomer's Award for
Menswear. The following year, he won the 2001 CFDA's Designer of the Year award.
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By March 2006, "Converse by John
Varvatos" premiered the first ready-to-wear clothing line in
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In April 2008, Varvatos opened at 315 Bowery, formerly the rock ‘n’ roll landmark club
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s named
Varvatos "Designer of the Year" in its 12th Annual "Men of the Year" issue.
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396:"For A Song: Designer John Varvatos On How He Gets All Those Rock Stars In His Ads"
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262:'s history. A vintage-inspired line was also designed for a younger demographic.
251:, to create "Converse by John Varvatos". In 2004, Varvatos designed the laceless
173:. Today, the location hosts free monthly concerts, with a variety of music acts.
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slip-on. The design was widely adopted and imitated by competitors.
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In September 2001, John Varvatos partnered with the US shoe company
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656:"2013 Chrysler 300C John Varvatos Limited Edition / Luxury Edition"
444:"John Varvatos hopes to go global with rock-flavored menswear line"
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616:"Lion Capital Affiliate Gets OK to Acquire Bankrupt John Varvatos"
546:"Lion Capital Purchases Major Stake In John Varvatos Enterprises"
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590:"Rock-Star Outfitter John Varvatos's Firm Files for Bankruptcy"
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576:"MENSWEAR LABEL JOHN VARVATOS CHANGES OWNER, CHANGES COURSE"
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414:"John Varvatos Enterprises Inc - Company Profile and News"
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The company’s first freestanding boutique, located in the
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Companies that filed for Chapter 11 bankruptcy in 2020
143:, as well as the head of menswear design for all
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561:"Lion takes a huge bite of Varvatos grunge-wear"
509:"This Ain't No Nightclub (at Least Not Anymore)"
290:John Varvatos first received accolades from the
988:Privately held companies based in New York City
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494:"Breakout of the Year + Designer of the Year"
294:(CFDA) in 2000, when he was honored with the
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132:The interior of the John Varvatos store in
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305:and John Bartlett for his third CFDA win.
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352:"A Man of High Style and Punk Tastes"
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669:Kamm, Jennifer (December 7, 2012).
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632:. New York Magazine. Archived from
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701:Foxley, David (29 November 2007).
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529:Berk, Brett (September 19, 2012).
442:Tschorn, Adam (January 11, 2009).
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394:Rooney, Jennifer (July 12, 2012).
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559:Covert, James (March 9, 2012).
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719:John Varvatos Official Website
703:"GQ Crowns 'Men of the Year'!"
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378:"Men's Designer John Varvatos"
376:Lopez, Molly (March 5, 2007).
350:Finn, Robin (April 25, 2008).
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235:John Varvatos Star USA Luxe
186:On May 6, 2020, due to the
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470:"John Varvatos Interview"
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286:Awards and distinctions
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253:Converse Chuck Taylor
192:Chapter 11 bankruptcy
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705:. New York Observer.
266:Other collaborations
978:High fashion brands
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513:The New York Times
356:The New York Times
176:In 2010 and 2011,
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658:. Car and Driver.
448:Los Angeles Times
155:neighborhood for
145:Polo Ralph Lauren
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901:Weetabix Limited
855:American Apparel
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69:Headquarters
31:Company type
296:Perry Ellis
109:founded by
82:Area served
952:Categories
860:Jimmy Choo
640:2013-01-07
578:. Hoovers.
472:. Ask Men.
321:References
781:AllSaints
380:. People.
308:In 2007,
86:Worldwide
896:Wagamama
865:La Senza
272:Chrysler
260:Converse
249:Converse
115:high-end
41:Industry
848:Apparel
769:Apparel
226:scarves
218:eyewear
214:watches
210:jewelry
134:Detroit
124:History
118:fashion
91:Website
59:Founder
51:Founded
45:Fashion
35:Private
926:Retail
886:Findus
881:Aryzta
841:Exited
816:Retail
762:Active
690:. NBC.
600:18 May
400:Forbes
222:gloves
496:. GQ.
315:'
198:Lines
168:VH1's
933:HEMA
602:2020
164:CBGB
153:SoHo
54:1999
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