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357:. Shutter speed is often variable due to manufacturing vagaries, and can vary from 1/200th to 1/30th of a second. As there is no shutter lock, and the shutter mechanism is always held in tension by a spring, multiple exposures with the Diana can be achieved by multiple operations of the shutter release without advancing the film. The Diana F+ can be used with the Diana Instant Back+, the Diana 35mm Back+ as well as the splitzer so as to produce a series of dreamy, radiant and lo-fi photos.
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the same product. In other cases, slight modifications to the basic design were incorporated. Some Diana clones use a slightly different molding and plastic composition, while other models have a 'bulb' setting for time exposures. Other variants incorporate a 6×6 cm negative size (like the Diana Deluxe), while others have provision for different controls or even separate flash illumination. The 3 aperture version of the classic Diana/Diana clone has apertures of
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235:, together with the declining popularity of rollfilm, demand for the Diana – even as a novelty gift – gradually disappeared. Production of the Diana, its clones, close copies, and variants is believed to have stopped in the 1970s, though similar 35 mm box cameras were produced for many years thereafter by various companies in Hong Kong, Taiwan and China for use as promotional items.
291:. The poor quality of the plastic meniscus lens results in generally low contrast and resolution, odd color rendition, chromatic aberration, and blurred images. Additionally, the film spool may become loose or out of place when winding the film on to the next frame. Finally, the crude advance and shutter mechanism can result in images that are not properly centered or exposed.
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in production quality, combined with a poorly designed camera body latching mechanism, Diana cameras are predisposed to light leaks onto the exposed film. If not desired, such leaks can be temporarily remedied by sealing the seams with light-proof tape after loading the film. The design of the Diana incorporates a crude lens that produces an
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Although these attributes are generally thought undesirable in a camera, various photographers and art photography schools have intentionally utilized these characteristics to produce photographs with interesting or artistic effects. The San
Francisco Art Institute seems to have been the first school
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In addition to the 'Diana' labeled cameras, there are over fifty similar variants of the basic design, some of which may have been produced by other factories and/or manufacturers. The camera was sold under a variety of model names, often accomplished by merely affixing a different stick-on label to
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The Diana is a very simply constructed box camera with a mechanical film advance, spring-loaded shutter, and a primitive plastic viewfinder. It is constructed primarily of low-quality phenolic plastics of the type commonly found in toys imported from Asia during the 1960s. Because of wide variances
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Most Diana cameras were given away or sold for nominal sums as novelties or prizes at fairs, carnivals, product promotions, raffles, or other events. For a time, the camera was also regularly advertised for sale in various periodicals through mail order vendors. However, with the development of
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The Diana frequently suffers from light leaks, film advance issues, and other problems. However, its low-quality plastic lens has been celebrated for its artistic effects in photographs, normally resulting in a slightly blurred composition that can provide a 'dreamlike' quality to the print.
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in Athens, Ohio. The use of the Diana in this role achieved a new level of fame when the camera was utilized by
American photographer (and former Ohio University photography student) Nancy Rexroth in an influential 1976 photographic exhibit and book entitled
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It is currently marketed as the “Diana F+” in the original 120 format as well as "Diana Mini" in 35 mm format and the "Diana Baby 110" by
Lomography. The current iteration of the medium-format Diana F+ is actually a
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to employ the Diana in its photography program in 1967-68 as a way of stimulating creative vision without undue reliance upon camera features and technology. Later other schools picked up the idea, including
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of Willow Grove, Pennsylvania. During the 1960s, Power Sales
Company wholesaled the Diana by the case – 144 cameras – at about 50 cents U.S. per unit to a variety of retailers and promotional merchandisers.
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with interchangeable lenses, flashes, and film backs. Lomography also makes Diana lens adapters for several major DSLR systems, including Canon EOS, Nikon F-mount, and Micro Four Thirds.
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A twist on the classic 1960s first version Diana, the latest Diana F+ was produced in 2007. The modern Diana F+ offers four apertures, including a
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A digital version of the camera was produced in 2014 by Greg Dash of
Cyclops Cameras. The project was funded through crowdfunding platform
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which only marginally covers the diagonal of a film frame. This marginal coverage field produces images with often pronounced
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219:. Most were exported to the United States and the United Kingdom. In the United States, the Diana was imported by the
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250:, allowing Dash to produce a limited run of 1000 digital Diana cameras (a camera he called the 'Rhianna').
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179:. Originally marketed as an inexpensive novelty gift item, the Diana has been used to specifically take
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Photographic
Possibilities: The Expressive Use of Equipment, Ideas, Materials, and Processes
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The Diana first appeared during the early 1960s as an inexpensive box camera sold by the
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Period of artistic photography, branded in contemporary times as
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was a popular 'toy' camera available from 1900 to the 1960s.
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inexpensive, higher quality consumer cameras such as the
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274:) taken with a Diana camera. Evident is the typical
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394:The Diana Show: Pictures Through A Plastic Lens
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490:Encyclopedia Of Twentieth Century Photography
56:Great Wall Plastic Factory, Lomographische AG
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492:; New York: Routledge Publishing (2005),
522:, Popular Photography (Fall 1977), p. 59
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187:photographs somewhat reminiscent of the
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278:and blurring inherent in a Diana image.
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634:, Popular Photography (January 1971)
544:. www.lomography.com. Archived from
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453:, Oxford, UK:Elsevier Press (2009),
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596:"The Digital Diana Camera Project"
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155:Diana camera branded Conforama.
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416:Interview with Allan Detrich
254:Characteristics and variants
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632:$ 1 Toy Teaches Photography
542:"Lomographische sales site"
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125:originally 42 mm × 42 mm
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392:Featherstone, David,
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630:Truxell, Elizabeth,
413:Diana + Lomography,
163:is a plastic-bodied
221:Power Sales Company
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621:Featherstone, p. 7
548:on 26 October 2009
531:Featherstone, p. 6
479:Featherstone, p. 5
422:2010-03-05 at the
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144:Fuji Instax Square
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567:Cyclops Cameras.
498:978-1-57958-393-4
459:978-0-240-81013-3
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16:(Redirected from
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668:Hong Kong brands
663:120 film cameras
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42:Diana camera.
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189:Pictorialist
161:Diana camera
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27:Camera model
18:Diana camera
673:Toy cameras
598:. Indiegogo
552:10 December
121:Sensor size
110:Sensor type
657:Categories
569:"Projects"
518:Cyr, Don,
289:vignetting
276:vignetting
233:Instamatic
193:Lomography
181:soft focus
173:35 mm film
167:that uses
165:toy camera
65:toy camera
248:Indiegogo
217:Hong Kong
77:F-numbers
500:, p. 216
420:Archived
361:See also
136:120 film
48:Overview
602:14 June
579:14 June
461:, p.171
355:pinhole
268:Yucatan
213:Kowloon
203:History
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457:
404:, p. 9
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343:, and
322:, and
272:Mexico
380:Notes
374:Holga
230:Kodak
53:Maker
31:Diana
604:2015
581:2015
554:2012
494:ISBN
455:ISBN
398:ISBN
366:The
302:IOWA
171:and
159:The
140:35mm
114:Film
71:Lens
61:Type
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