339:'s "space-time theories". The next question is, of course, about Einstein's views of space-time. Realizing Flame has betrayed him, Beauregard initially struggles but eventually comes up with an answer. Happy says that it is incorrect. However, Einstein himself telephones before the end of the show to say that the answer is correct. Afterward, Beauregard confronts Flame, who has fallen for him. Unaware of this, Beauregard spanks her with her hairbrush and informs her that he deliberately misled her, that he actually "spent an entire season with Einstein", but also admits that he has fallen in love with her.
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on a date with Happy anyway. When Gwenn tells Happy that she and her brother think that he is just trying to get information from her, he admits that he is but also says that he is glad to have met her. Gwenn tells Happy that
Beauregard intends to win $ 40 million, to take everything that Waters has. Happy tells Waters, who cancels the show and sends Beauregard a cheque for his current winnings ($ 40,000), which Beauregard refuses to accept.
324:, dressed as an encyclopedia, which means the host can ask him about anything. Before the questions begin, Happy starts to praise the qualities of Milady Soap, but Beauregard says that it works just like any other soap, outraging Waters. Beauregard easily answers the maximum six questions, then requests one more, which he also answers, earning $ 320. Beauregard turns down the money and asks to return next week.
508:"Some of his broad aberrations offer faintly satirical thrusts at advertising genius, but most of them are duds. Mr. Coleman's exquisite urbanity wears awfully thin as time goes on. ... With Celeste Holm playing the charmer, there is some evident reason, at least, for the hero's infatuation. But with a chap named Art Linkletter cast as the quiz-master, we cannot fathom the basis for the sister's romance."
316:, hosted by Happy Hogan, and sponsored by Milady Soap. Each contestant dresses up in a particular costume, which determines the type of questions asked, with the prize money doubling with each correct answer, starting at $ 5 and reaching a maximum of $ 160. A contestant can quit anytime, but an incorrect response results in no money won. Beauregard is contemptuous of the show.
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Beauregard reveals that he and Waters had made a deal in which
Beauregard would lose in exchange for getting his own radio show, some stock, and other considerations. Beauregard was motivated to make such a deal because two Treasury agents had signaled their intent to tax a significant amount of his winnings. Beauregard then admits that he actually did not know the answer.
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At the end of that time, Waters approves of giving
Beauregard an impossibly hard question, but when Beauregard answers it correctly, Waters becomes uneasy. Happy offers to take piano lessons from Gwenn to try to find a weakness in Beauregard. Beauregard sees through the scheme, but Gwenn sneaks out
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is. Beauregard answers incorrectly. After the show, to the joy of
Beauregard and Gwenn, Flame and Happy still want to marry them. Waters shows up at Beauregard's home, bearing gifts, including champagne. (Caesar used to be Waters' pet.) As Beauregard and Flame drive to Las Vegas to get married,
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Nicholas Laham has analysed the treatment of
Beauregard as a highly educated, yet unemployable, character in the context of how scholars were regarded in the 1950s, and in anticipation of the unemployment of information-based, highly educated people in later decades in the information age/"new
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A representative of the State of
California Department of Employment encourages Beauregard to interview for a job at the Milady Soap Company. Beauregard meets the company's eccentric owner, Burnbridge Waters, who disapproves of Beauregard's humor and rejects him. To get even, Beauregard enters
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Sales for Milady Soap plummet, forcing Waters to reinstate the show. Beauregard reaches $ 10 million. Waters calls in a scheming "Flame" O'Neill to distract
Beauregard. Beauregard catches a cold from being in a rainstorm, so Flame pretends to be a nurse to him. Beauregard is aware of, but
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Contemporary criticism of the story indicated that the film violated
Beauregard's criticism of the nature of quiz shows in its final plot twist, with Beauregard being given his own quiz show - unless Beauregard were to use the opportunity to reform quiz shows by having one that is truly
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for the last show. Happy and Gwenn and
Beauregard and Flame each plan to marry. Beauregard and Gwenn caution each other that their would-be spouses could be just after the money. Each calls and suggests marrying
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Waters invites
Beauregard back for one question per show for six weeks and heavily publicizes it. "Masquerade for Money" tops the ratings, and sales of Milady Soap skyrocket.
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nevertheless quickly succumbs to, Flame's charms (as does Waters). The night of the show, Beauregard states that he never mastered
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who lives in Los Angeles with his piano-instructor sister Gwenn and an alcohol-guzzling parrot they found named Caesar (voiced by
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548:"The Screen: Ronald Colman Plays Winner of Quiz Program in Popkin's
630:. McFarland & Company (Jefferson, North Carolina, USA), p 49 (
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the show, but Happy and Flame each come up with excuses.
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For the final question, Happy asks Beauregard what his
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242:for his Cardinal Pictures and released by
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628:Currents of Comedy on the American Screen
312:Beauregard and Gwenn watch a quiz show,
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504:panned the film, sparing only Holm:
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728:Films about quizzes and game shows
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663:American Movie Channels page on
436:John Eldredge as Executive No. 1
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718:Films directed by Richard Whorf
708:Films scored by Dimitri Tiomkin
595:"The New Pictures, May 8, 1950"
445:George Leigh as Executive No. 3
210:contestant. It was directed by
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521:in the historical lineage of
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603:. 8 May 1950. Archived from
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517:economy". Laham also places
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665:Champagne for Caesar
653:Champagne for Caesar
578:Champagne for Caesar
550:Champagne for Caesar
519:Champagne for Caesar
387:as Burnbridge Waters
322:Masquerade for Money
314:Masquerade for Money
199:Champagne for Caesar
22:Champagne for Caesar
609:on November 7, 2012
202:is a 1950 American
671:2012-02-24 at the
557:The New York Times
497:The New York Times
451:as Executive No. 4
442:as Executive No. 2
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218:. The movie stars
636:978-0-7864-4264-5
626:Laham. Nicholas,
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611:. Retrieved
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561:. Retrieved
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527:World War II
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461:Peter Brocco
405:as Announcer
379:Celeste Holm
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278:You can help
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224:Celeste Holm
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171:Running time
148:Release date
107:Hugh Bennett
83:Celeste Holm
440:Lyle Talbot
216:Hans Jacoby
204:comedy film
61:Produced by
55:Hans Jacoby
52:Fred Brady
39:Directed by
33:Film poster
688:1950 films
682:Categories
613:2011-05-30
576:Review of
563:2009-12-16
533:References
175:99 minutes
159:1950-05-11
124:Production
97:Paul Ivano
49:Written by
490:Reception
455:Mel Blanc
449:John Hart
420:as Frosty
414:as Gerald
307:Mel Blanc
290:June 2020
282:talk page
208:quiz show
103:Edited by
669:Archived
638:, 2009).
303:polymath
206:about a
188:Language
113:Music by
75:Starring
191:English
180:Country
157: (
126:company
634:
349:before
280:. The
658:IMDb
632:ISBN
600:Time
582:Life
363:Cast
250:Plot
234:and
656:at
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