261:. In 2020, Braze boycotted Facebook advertising and encouraged other brands to do the same over content moderation practices. The company also joined several other marketing tech firms to offer technology grants to Black founded businesses with the Tech for Black Founders program. At this time, Braze was delivering over 100 billion messages each month and had raised over $ 175 million in funding.
264:
Braze also commissioned the Data
Privacy Report which provides details about consumers and their privacy concerns. Along with Skyscanner and Apptopia, Braze published the Ready for Takeoff 2021 Travel Industry Trends, Insights and Strategies. Braze introduced integrations with Snowflake and Shopify.
249:
Financing and later that year, Appboy rebranded to Braze, Inc. The company launched Braze Alloys in 2018, a network of over 45 integration applications with companies like
Segment, mParticle, and Amplitude. The company raised $ 80 million in Series E funding, with a valuation of $ 850 million, and
268:
In
October 2021, Braze filed to go public. On November 17, 2021, Braze’s IPO raised $ 520 million and had a market valuation of $ 5.9 billion. In 2023, Braze acquired North Star, its exclusive reseller in the ANZ region. North Star is now Braze Australia. In 2023, Braze updated its artificial
29:
241:
Braze was co-founded as Appboy in 2011 by Bill
Magnuson, Jon Hyman, and Mark Ghermezian, who raised $ 3 million from investors to start the company. In 2016, Appboy launched the CRM and reward system Canvas.
1545:
881:
796:
1273:
1592:
1169:
566:
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613:
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908:
1617:
1319:
269:
intelligence capabilities, and renamed it Sage AI by Braze. In 2024, the company announced further expansion to Brazil, Bucharest, Dubai, and Seoul.
1637:
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538:
314:
1196:"How HBO Max's marketing team works to turn free-trial users into paying customers and prevent cancellations"
1035:
1418:
1294:
172:
1146:
1546:"Key Takeaways: The Forrester Wave: Cross-Channel Campaign Management (Independent Platforms), Q3 2021"
1622:
670:"This ex-Google employee says working at the tech giant helped inspire him to start his own business"
1274:"The Inside Story of the Burger King Campaign That Changed the Brand's Entire Outlook on Marketing"
258:
158:
485:
1246:
567:"AppBoy Raises A Cool Million To Let App Developers Better Engage And Understand Their User Base"
278:
165:
151:
1320:"How Public.com used personalized cross-channel engagement to double attendance at live events"
230:
176:
512:
1519:
643:
8:
797:"As Civil Rights Groups Ask Marketers To Boycott Facebook, Outdoor Brands Pause Spending"
409:
543:
490:
1043:
856:
65:
1170:"The Secret To Successful Customer Engagement: Let Creative Marketers Be Creative"
1147:"Braze's Global expansion, Strengthens APAC, EMEA, and LATAM reach | MarTech Cube"
459:
347:
333:
1472:
909:"Senator Kirsten Gillibrand Introduces Bill To Create A Data Protection Agency"
720:
294:
47:
1222:"Eager to travel, Americans book Sun Belt beach, city stays as pandemic fades"
935:"Eager to travel, Americans book Sun Belt beach, city stays as pandemic fades"
1586:
1419:"TUI grows holiday bookings on its app by 118% with a cross-channel campaign"
1047:
860:
226:
55:
823:"Several MarTech Firms to Give Away Free Services to Black-Founded Startups"
130:
882:"Braze Co-Founder & CEO, Bill Magnuson joins Rokt Board of Directors"
290:
1445:"How the NBA Uses Push Notifications to Celebrate History in the Making"
721:"Braze: How This Startup Grew Quickly Into A Marketing Automation Giant"
571:
455:"This Company Got to $ 400 Million Advising Clients to Do This 1 Thing"
282:
254:
593:
Securities and
Exchange Commission, United States (October 22, 2021).
310:
28:
246:
78:
1550:
Best
Marketing Automation Software, Tools, Vendors & Solutions
1010:"Customer engagement platform Braze files for a $ 100 million IPO"
592:
385:"Gilt-ii Turns Flash Sales Site Gilt Into An Auction Marketplace"
306:
298:
286:
699:"Braze launches an app ecosystem with more than 45 integrations"
1070:"Braze Raises $ 520 Million as IPO Prices Above Expected Range"
354:
340:
302:
61:
229:. It is a customer engagement platform used by businesses for
1495:"Everything You Need to Know to Start and Grow Your Business"
1373:"How Nascar Got Quarantined Fans to Tune Into Virtual Races"
774:"Kicking off 2020 with 4 new members of the $ 100M ARR club"
644:"This Startup Raked in $ 50 Million to Take on Salesforce"
1121:"Braze unveils Sage AI, a GPT-powered tool for marketers"
1575:
245:
In August of 2017, the company received $ 50 million in
214:
1494:
486:"This Startup Helps Marketers Optimize Mobile Outreach"
328:
Gartner's Magic
Quadrant for Mobile Marketing Platforms
225:
is an
American cloud-based software company based in
960:"Braze Enhances Platform, Partners With Movable Ink"
747:"Daily Buzz: Is AMP for Email Ready for Prime Time?"
432:"Braze names myles kleeger astha malik and priyank"
1247:"PureGym CMO: We're much stronger thanks to Covid"
595:"Braze, Inc. 2021 Form S-1 Registration Statement"
277:Braze provides customer engagement technology for
1593:Digital marketing companies of the United States
1584:
1394:"OkCupid: Pick A Pride Parade For A First Date"
849:"Behind Snowflake's Debut: Rising Data Demands"
332:2019: Listed in The 346 Best Places to Work by
1613:Multinational companies based in New York City
771:
696:
379:
377:
1095:"Braze Completes Acquisition of North Star"
614:"CMO's top 8 martech stories for the week"
1618:Software companies based in New York City
1219:
932:
479:
477:
374:
820:
692:
690:
452:
1638:Software companies of the United States
1608:Marketing companies established in 2011
1520:"America's Best Startup Employers 2021"
1347:"Inside The Grubhub Marketing Strategy"
1271:
846:
1603:American companies established in 2011
1598:Software companies established in 2011
1585:
1370:
1187:
1033:
564:
483:
474:
257:for email and passed $ 100 million in
1543:
1473:"The 346 Best Places to Work in 2019"
1467:
1465:
1193:
847:Council, Jared (September 21, 2020).
687:
539:"Heirs to Old Money Plunge Into Tech"
536:
1643:2011 establishments in New York City
1295:"Talking mobile with Babylon Health"
1220:Kiesnoski, Kenneth (June 13, 2021).
933:Kiesnoski, Kenneth (June 13, 2021).
667:
611:
453:Walmsley, Julie (January 31, 2018).
1067:
1036:"Braze Shares Soar in Market Debut"
1034:Graham, Megan (November 17, 2021).
13:
1544:Jepma, William (August 18, 2021).
1462:
1344:
1338:
821:Williams, Colleen (July 6, 2020).
446:
14:
1664:
1567:
1371:Zelaya, Ian (December 15, 2020).
1167:
906:
794:
697:Barry Levine (October 15, 2018).
565:Empson, Rip (November 23, 2011).
484:Clancy, Heather (June 30, 2016).
772:Alex Wilhelm (January 2, 2020).
27:
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1512:
1487:
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1386:
1364:
1312:
1287:
1265:
1239:
1213:
1161:
1139:
1113:
1087:
1061:
1027:
1002:
985:"Braze Integrates with Shopify"
977:
952:
926:
900:
874:
840:
814:
788:
765:
739:
713:
668:Umoh, Ruth (October 10, 2017).
661:
636:
612:Page, Rosalyn (July 30, 2020).
605:
537:Rusli, Evelyn (April 4, 2012).
250:opened an office in Singapore.
1653:Companies listed on the Nasdaq
1272:Machado, Fern (May 17, 2019).
586:
558:
530:
505:
424:
402:
1:
1633:2021 initial public offerings
367:
272:
196:Customer Engagement Platform
7:
1628:Mobile technology companies
1299:mobilemarketingmagazine.com
410:"Braze Inc Company Profile"
93:; 13 years ago
10:
1669:
236:
1648:Cloud computing providers
346:2020: Best Workplaces by
320:
210:
200:
192:
141:
125:
105:
87:
71:
53:
43:
35:
26:
16:American software company
352:2021: Cloud 100 list by
338:2019: Cloud 100 list by
259:annual recurring revenue
39:Appboy Inc. (2011–2017)
989:www.destinationcrm.com
231:multichannel marketing
253:In 2019, Braze added
360:2021: Leader in the
182:Priyanka Singh (CPO)
1475:. Inc. May 16, 2019
1326:. February 16, 2022
1194:Rodriguez, Ashley.
1040:Wall Street Journal
1014:Renaissance Capital
888:. February 12, 2020
853:Wall Street Journal
362:Forrester CCCM Wave
202:Number of employees
23:
753:. October 31, 2019
544:The New York Times
164:Isabelle Winkles (
21:
1398:www.mediapost.com
964:www.mediapost.com
727:. October 9, 2018
220:
219:
185:Astha Malik (CBO)
1660:
1623:Mobile marketing
1579:
1578:
1576:Official website
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1200:Business Insider
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751:Associations Now
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624:on July 30, 2020
620:. Archived from
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1425:. July 12, 2023
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1253:. March 1, 2022
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1127:. June 27, 2023
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171:Myles Kleeger (
150:Bill Magnuson (
144:
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112:Mark Ghermezian
97:
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1099:MarTech Series
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1423:Econsultancy
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622:the original
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131:New York, NY
126:Headquarters
44:Company type
18:
1479:January 29,
1454:January 30,
1125:VentureBeat
1019:November 8,
780:January 29,
705:February 1,
513:"Hackathon"
438:January 12,
434:. Mediapost
416:February 2,
412:. Bloomberg
291:Burger King
223:Braze, Inc.
157:Jon Hyman (
22:Braze, Inc.
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