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Bunchball

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726: 24: 197:’s Facebook app, called Miss Social, which was a month-long competition between women who aspired to be in Playboy. Due to the competition, Playboy saw an 85 percent rate of re-engagement and a 60 percent improvement in revenues from one month to the next. Since starting the app in December, Playboy’s active user base has grown to 80,000. 146:
Bunchball Nitro is a gamification platform which aims to motivate online user engagement. It contains a set of game mechanics, including badges, team points, and leader boards for websites, social communities, mobile applications, and desktop and enterprise applications. It currently generates 70
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platform, and is powered by Bunchball Nitro. It gives users a set of missions to complete, each of which exposes them to a critical piece of functionality within the Jive platform. Nitro for IBM Connections helps businesses train new users and keep existing users engaged within the
190:, a television show. Page views surged to 16 million last season, up from 9 million the season before. The average visitor came 4 to 5 times per month, compared with just twice a month the previous season, and stayed on the site for 22 minutes a visit, up from 14 minutes. 112:, and dating websites with the proposition of integrating social games. Bunchball received initial financing from Sunil Singh, the CEO of Informance International, and Payman Pouladdej, an angel investor. 179:, a separate NBC Universal website which Bunchball developed. Dunder Mifflin Infinity gives users the experience of being an "employee" at Dunder Mifflin, the fictional company featured in the show. 96:
product intended to help companies improve customer loyalty and online engagement using game mechanics. Bunchball was founded by Rajat Paharia in 2005 and has raised $ 17.5 million in funding.
127:. In 2007, Bunchball transitioned from social gaming and launched Nitro, which allows organizations to implement game mechanics in social networks, mobile applications, and websites. 392: 134:
funding round from return investors Granite Ventures and Adobe Ventures. At the time of the announcement, Bunchball had 28 employees. In June 2010, Bunchball closed a $ 6.5 million
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funding round from Triangle Peak Partners, Northport Investments, Correlation Ventures and Granite Ventures. Bunchball now has 60 employees and has raised $ 21 million to date.
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application. Using the Nitro platform, businesses can employ gamification techniques, like completing missions and earning rewards, to engage users with
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million unique users and 2.3 billion actions each month. In March 2012, Bunchball released an updated version of Nitro, code-named Flamethrower.
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investment round from Granite Ventures and Adobe Ventures. In 2007, NBC hired Bunchball to develop a community website called
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motivates sales teams by adding gamification to Salesforce.com. The Jive Gamification Module is an add-on module of the
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News Analysis: Bunchball Gamifies Salesforce.com And Delivers Simplified Applets
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In 2005, Rajat Paharia founded Bunchball. He approached companies like
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Bunchball’s $ 4m Funding To Expand Social Gaming Footprint Into 2009
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Work with the cool kids! Culture is a weapon in 2011's hiring battle
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In 2007, 40,000 people generated more than 1 million page views on
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In January 2008, Bunchball received an additional $ 4 million in a
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Bunchball personalizes “Flamethrower” gamification for each user
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Start-Ups And Corporations Alike Having Fun With Gamification
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Bunchball wants to be the motivation engine for the internet
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Missions, Leader Boards, News Feeds Style "Rio" Sweeps Site
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Gamification Pioneer Talks Power of Behavior-Altering Games
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Businesses are using game mechanics online to rev up sales
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TV network taps game startups to launch social game portal
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With Playboy as proof, Bunchball says gamification works
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Bunchball Brings Gamification Platform to Salesforce.com
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For Startups, Timing Is Everything — Just Ask Bunchball
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Social Media Gamer Bunchball Adds Brand-Friendly Apps
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USA Network scores with gamificaion on Psych TV show
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L.A Kings Are First Pro Sports Team to Get Gamified
674: 672: 445: 443: 382: 213: 650: 451:Bunchball raises $ 6.5M for gamification expansion 366: 328: 291: 115:In October 2006, the company closed a $ 2 million 738: 669: 440: 767:Defunct software companies of the United States 617: 615: 580: 550: 548: 410: 408: 352: 350: 596: 529: 493: 315: 313: 687: 679:5 Brands with Winning Gamification Strategies 636: 634: 612: 545: 516: 514: 512: 405: 374:Bunchball raises 2 million for Myspace games 347: 310: 186:hired Bunchball to “gamify” the website of 724: 642:How brands can capitalize on gaming trends 193:In December 2010, Bunchball Nitro powered 631: 572:Why Doctor House Gets Condolence Messages 509: 269: 200:In 2011, Bunchball partnered up with the 478: 247: 757:Software companies established in 2005 752:Software companies based in California 739: 233: 231: 564: 228: 13: 432:‘Gamification’: A Growing Business 14: 778: 706: 170: 22: 1: 207: 204:to gamify their fan website. 123:for the popular comedy show, 7: 141: 10: 783: 99: 555:Nitro for IBM Connections 259:October 16, 2011, at the 72: 64: 48: 38: 30: 21: 223:The Wall Street Journal 177:Dunder Mifflin Infinity 121:Dunder Mifflin Infinity 435:Bloomberg Businessweek 400:Innovation News Daily 254:Commercialising Ideas 91:software as a service 693:Sniderman, Zachary. 628:. February 28, 2011. 490:. February 19, 2010. 430:Macmillan, Douglas. 156:Jive social business 150:Bunchball Nitro for 609:. January 21, 2011. 437:. January 19, 2011. 379:. October 20, 2006. 344:. October 27, 2011. 337:Macale, Sherilynn. 73:Current status 18: 747:Cloud applications 732:Bunchball Partners 640:Knight, Kristina. 570:Steinberg, Brian. 506:. August 24, 2011. 421:. August 24, 2011. 395:2012-01-19 at the 305:The New York Times 281:2012-06-11 at the 16: 659:Takahashi, Dean. 647:. April 13, 2011. 626:Los Angeles Times 602:Takahashi, Dean. 586:Takahashi, Dean. 542:. April 12, 2011. 535:Odell, Patricia. 475:. March 14, 2012. 468:Takahashi, Dean. 449:Takahashi, Dean. 363:. April 13, 2008. 356:Glazowski, Paul. 323:Gamification Blog 300:Taylor, Colleen. 202:Los Angeles Kings 80: 79: 31:Available in 774: 728: 713:Official website 701: 691: 685: 676: 667: 657: 648: 638: 629: 619: 610: 600: 594: 584: 578: 568: 562: 552: 543: 533: 527: 518: 507: 497: 491: 482: 476: 466: 457: 456:. June 13, 2011. 447: 438: 428: 422: 414:Shayon, Sheila. 412: 403: 386: 380: 372:Cashmore, Pete. 370: 364: 354: 345: 335: 326: 317: 308: 298: 289: 273: 267: 251: 245: 237:Sinsky, Regina. 235: 226: 217: 60: 57: 55: 26: 19: 15: 782: 781: 777: 776: 775: 773: 772: 771: 737: 736: 709: 704: 692: 688: 677: 670: 658: 651: 639: 632: 620: 613: 601: 597: 585: 581: 569: 565: 553: 546: 534: 530: 519: 510: 498: 494: 483: 479: 467: 460: 448: 441: 429: 425: 413: 406: 397:Wayback Machine 387: 383: 371: 367: 355: 348: 336: 329: 318: 311: 299: 292: 283:Wayback Machine 274: 270: 261:Wayback Machine 252: 248: 236: 229: 218: 214: 210: 173: 165:IBM Connections 161:IBM Connections 144: 102: 52: 12: 11: 5: 780: 770: 769: 764: 759: 754: 749: 735: 734: 729: 715: 708: 707:External links 705: 703: 702: 686: 668: 666:. May 3, 2011. 649: 630: 611: 595: 579: 563: 544: 528: 508: 492: 477: 458: 439: 423: 404: 381: 365: 346: 327: 309: 307:. May 2, 2011. 290: 268: 246: 227: 211: 209: 206: 172: 171:Major projects 169: 143: 140: 101: 98: 78: 77: 74: 70: 69: 66: 62: 61: 50: 46: 45: 42: 36: 35: 32: 28: 27: 9: 6: 4: 3: 2: 779: 768: 765: 763: 760: 758: 755: 753: 750: 748: 745: 744: 742: 733: 730: 727: 723: 719: 716: 714: 711: 710: 699: 696: 690: 683: 680: 675: 673: 665: 662: 656: 654: 646: 643: 637: 635: 627: 624: 618: 616: 608: 605: 599: 592: 589: 583: 576: 573: 567: 560: 556: 551: 549: 541: 538: 532: 525: 522: 517: 515: 513: 505: 502: 496: 489: 486: 481: 474: 471: 465: 463: 455: 452: 446: 444: 436: 433: 427: 420: 417: 411: 409: 401: 398: 394: 391: 388:Hsu, Jeremy. 385: 378: 375: 369: 362: 359: 353: 351: 343: 340: 334: 332: 324: 321: 316: 314: 306: 303: 297: 295: 287: 284: 280: 277: 272: 265: 262: 258: 255: 250: 243: 240: 234: 232: 224: 221: 216: 212: 205: 203: 198: 196: 191: 189: 185: 182:In 2009, the 180: 178: 168: 166: 162: 157: 153: 148: 139: 137: 133: 128: 126: 122: 118: 113: 111: 107: 97: 95: 92: 88: 84: 75: 71: 67: 63: 59: 51: 47: 44:Rajat Paharia 43: 41: 37: 33: 29: 25: 20: 762:Gamification 697: 689: 681: 663: 644: 625: 621:Pham, Alex. 606: 598: 590: 582: 574: 566: 558: 539: 531: 523: 503: 495: 487: 480: 472: 453: 434: 426: 419:brandchannel 418: 399: 384: 376: 368: 360: 341: 322: 304: 285: 271: 263: 249: 241: 222: 215: 199: 192: 181: 174: 149: 145: 129: 114: 103: 94:gamification 82: 81: 664:VentureBeat 607:VentureBeat 591:VentureBeat 499:Wang, Ray. 473:VentureBeat 454:VentureBeat 286:Engage Expo 184:USA Network 85:provides a 741:Categories 682:TheNextWeb 342:TheNextWeb 264:XMedia Lab 208:References 152:Salesforce 125:The Office 56:.bunchball 40:Founder(s) 718:Bunchball 645:BizReport 559:Bunchball 524:Bunchball 83:Bunchball 17:Bunchball 698:Mashable 521:Products 488:Stanford 393:Archived 377:Mashable 361:Mashable 279:Archived 276:Speakers 257:Archived 142:Software 136:Series C 132:Series B 117:Series A 106:Facebook 65:Launched 722:Twitter 195:Playboy 110:Myspace 100:History 89:-based 34:English 504:Forbes 76:Active 575:AdAge 540:PROMO 188:Psych 87:cloud 242:CNET 68:2005 58:.com 720:on 485:PCD 54:www 49:URL 743:: 671:^ 652:^ 633:^ 614:^ 557:. 547:^ 511:^ 461:^ 442:^ 407:^ 349:^ 330:^ 312:^ 293:^ 230:^ 167:. 108:, 700:. 684:. 593:. 577:. 561:. 526:. 402:. 325:. 288:. 266:. 244:. 225:.

Index


Founder(s)
www.bunchball.com
cloud
software as a service
gamification
Facebook
Myspace
Series A
Dunder Mifflin Infinity
The Office
Series B
Series C
Salesforce
Jive social business
IBM Connections
IBM Connections
Dunder Mifflin Infinity
USA Network
Psych
Playboy
Los Angeles Kings
Start-Ups And Corporations Alike Having Fun With Gamification


Work with the cool kids! Culture is a weapon in 2011's hiring battle
Commercialising Ideas
Archived
Wayback Machine
Speakers

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